Niagara Launcher ‧ Home Screen Downloads & RevenueNiagara Launcher ‧ Home Screen · Google Play
Niagara Launcher ‧ Home Screen gets 10k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Niagara Launcher ‧ Home Screen is #3 in Personalization Grossing on Google Play in United States and charting in 23 of 23 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
DeveloperMellowdrop Studio
CategoryPersonalization
PriceFree
Released
Installs10M+
Rating★ 4.9 (262k)
Updated
Content ratingEveryone
Niagara Launcher ‧ Home Screen update history & changes
Last change · 30 events since 30 Jan 2021Full timeline ↓📦Updated to version 1.16.35📈Hit #1📦Updated to version 1.16.34📈New best rank in the overall chart: #164🔎Top 10 for “wallpaper”🔎Top 10 for “wallpaper”🆕First spotted by AppInsider🆕Released on Google Play
Full timeline · 30 events
- 📦Niagara Launcher ‧ Home Screen updated to version 1.16.35✏️️ Create, Share, and Discover Themes With Theme Studio
Create your own themes with our new Theme Studio. Customize wallpapers, icons, clock styles, and text with a live preview, save multiple setups, and share them with friends or the community. This update also marks the beginning of our brand refresh and the launch of Mellowdrop Studio, our new independent software studio.… more - 📈Niagara Launcher ‧ Home Screen hit #1Top Free · Personalization · SE
- 📦Niagara Launcher ‧ Home Screen updated to version 1.16.34✏️️ Create, Share, and Discover Themes With Theme Studio
Create your own themes with our new Theme Studio. Customize wallpapers, icons, clock styles, and text with a live preview, save multiple setups, and share them with friends or the community. This update also marks the beginning of our brand refresh and the launch of Mellowdrop Studio, our new independent software studio.… more - 📈Niagara Launcher ‧ Home Screen new best rank in the overall chart: #164Top Grossing · All Apps · VN
- 🔎Niagara Launcher ‧ Home Screen reached Top 10 for “wallpaper”#10 in Taiwan search · popularity 82
- 📈Niagara Launcher ‧ Home Screen new best rank in the overall chart: #171Top Grossing · All Apps · VN
- 📈Niagara Launcher ‧ Home Screen new best rank in the overall chart: #174Top Grossing · All Apps · VN
- 📈Niagara Launcher ‧ Home Screen new best rank in the overall chart: #177Top Grossing · All Apps · VN
- 📈Niagara Launcher ‧ Home Screen new best rank in the overall chart: #180Top Grossing · All Apps · VN
- 📈Niagara Launcher ‧ Home Screen new best rank in the overall chart: #182Top Grossing · All Apps · VN
- 📈Niagara Launcher ‧ Home Screen new best rank in the overall chart: #187Top Grossing · All Apps · VN
- 📦Niagara Launcher ‧ Home Screen: now updating weekly4 updates in 30 days, after a quiet two months
- 🔎Niagara Launcher ‧ Home Screen reached Top 10 for “wallpaper”#10 in Netherlands search · popularity 83
- 📦Niagara Launcher ‧ Home Screen updated to version 1.16.32✏️️ Create, Share, and Discover Themes With Theme Studio
Create your own themes with our new Theme Studio. Customize wallpapers, icons, clock styles, and text with a live preview, save multiple setups, and share them with friends or the community. This update also marks the beginning of our brand refresh and the launch of Mellowdrop Studio, our new independent software studio.… more - 📦Niagara Launcher ‧ Home Screen updated to version 1.16.33✏️️ Create, Share, and Discover Themes With Theme Studio
Create your own themes with our new Theme Studio. Customize wallpapers, icons, clock styles, and text with a live preview, save multiple setups, and share them with friends or the community. This update also marks the beginning of our brand refresh and the launch of Mellowdrop Studio, our new independent software studio.… more - 📈Niagara Launcher ‧ Home Screen new best rank in the overall chart: #190Top Grossing · All Apps · VN
- 📈Niagara Launcher ‧ Home Screen entered the top 10Top Grossing · Personalization · VN
- 📈Niagara Launcher ‧ Home Screen hit #1 in 2 chartsTop Grossing · Personalization · ES · Top Grossing · Personalization · SE
- 📈Niagara Launcher ‧ Home Screen entered the top 10 in 6 chartsTop Grossing · Personalization · MX · Top Free · Personalization · NL · Top Grossing · Personalization · NL · Top Free · Personalization · SE · +2 more
- 📈Niagara Launcher ‧ Home Screen entered the top 10Top Free · Personalization · US
- 📈Niagara Launcher ‧ Home Screen entered the top 10Top Free · Personalization · IT
- 📦Niagara Launcher ‧ Home Screen updated to version 1.16.30✏️️ Create, Share, and Discover Themes With Theme Studio
Create your own themes with our new Theme Studio. Customize wallpapers, icons, clock styles, and text with a live preview, save multiple setups, and share them with friends or the community. This update also marks the beginning of our brand refresh and the launch of Mellowdrop Studio, our new independent software studio.… more - 📦Niagara Launcher ‧ Home Screen updated to version 1.16.31✏️️ Create, Share, and Discover Themes With Theme Studio
Create your own themes with our new Theme Studio. Customize wallpapers, icons, clock styles, and text with a live preview, save multiple setups, and share them with friends or the community. This update also marks the beginning of our brand refresh and the launch of Mellowdrop Studio, our new independent software studio.… more - 📈Niagara Launcher ‧ Home Screen hit #1Top Grossing · Personalization · AE
- 📈Niagara Launcher ‧ Home Screen entered the top 10Top Free · Personalization · FR
- 📈Niagara Launcher ‧ Home Screen hit #1Top Grossing · Personalization · GB
- 📈Niagara Launcher ‧ Home Screen entered the top 10Top Free · Personalization · DE
- 🆕Niagara Launcher ‧ Home Screen first spotted by AppInsiderSaudi Arabia
- 📦Niagara Launcher ‧ Home Screen version 1.16.29✏️️ Create, Share, and Discover Themes With Theme Studio
Create your own themes with our new Theme Studio. Customize wallpapers, icons, clock styles, and text with a live preview, save multiple setups, and share them with friends or the community. This update also marks the beginning of our brand refresh and the launch of Mellowdrop Studio, our new independent software studio.… more - 🆕Niagara Launcher ‧ Home Screen released on Google Play
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
Rating
4.9 ★
262k ratings
Measured
Best rank now
#3
Personalization GrossingMeasured
New ratings a week
3,670
steady vs the 2 weeks before
Measured
Niagara Launcher ‧ Home Screen at a glance
AI summary written from our chart and store data, 2026-11-06. It can be wrong: check the numbers above.
Niagara Launcher is a minimalist, ad-free Android home screen replacement designed for users prioritizing productivity, one-handed navigation, and reduced digital clutter. The app demonstrates strong monetization performance by ranking #1 in Personalization Grossing charts across major European markets including Italy, Germany, France, Spain, and Sweden, while also leading free rankings in Sweden.
Similar apps: Nova Launcher, Lawnchair, Microsoft Launcher
Niagara Launcher ‧ Home Screen on Google Play
App details
App ID
bitpit.launcher
Publisher
Mellowdrop GmbH
Publisher country
Germany
Content rating
Everyone
Tech stack
Trackers and permissions of build v1.16.33, from the εxodus privacy report (CC BY-SA).
Trackers
2
Permissions
33
Trackers
Google CrashLyticsGoogle Firebase Analytics
Full permission listProSee plans
Niagara Launcher ‧ Home Screen downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Google Play shows an exact lifetime install count; downloads per day are its daily change (measured). When Play hasn't refreshed the count, they come from new ratings and Top Free chart positions. Confidence is the chance the real number is within half to double ours.
Where Niagara Launcher ‧ Home Screen's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend in Niagara Launcher ‧ Home Screen before Apple and Google take their fee.
How this is calculated
Top Grossing positions in every country we track, converted to dollars per store and country, sized by each market's published consumer spend and calibrated on revenue companies publish.
Business model: In-app purchase-led
How Niagara Launcher ‧ Home Screen makes money: subscriptions, one-off purchases and ads.
In-app purchases
One-off purchases
/mo
of revenue
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
Germany
Japan
France
United Kingdom
Brazil
Italy
South Korea
Spain
Indonesia
Australia
Canada
Mexico
Saudi Arabia
Sweden
India
United Arab Emirates
Netherlands
Turkey
Thailand
Vietnam
Russia
TaiwanApps near Niagara Launcher ‧ Home Screen on the chart
Personalization Grossing, around #3.
Ratings
Google Play, worldwide.
Rating
4.9 ★
262k ratings
Measured
Ratings
262k
Measured
Written reviews
5.8k
Measured
Review momentum
ⓘ How we measure thisNew ratings a week
3,670
steady vs the 2 weeks before
Written reviews a week
33
Google Play
Recent ratings
4.5★
vs 4.8★ lifetime
Recent written reviews
4.5★
people who write skew negative
Review momentum
83/100
top 1% of Personalization apps
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about Niagara Launcher ‧ Home Screen
From the 200 most recent Google Play reviews in the US.
Users praise the launcher's minimalist design and clean interface but heavily criticize the aggressive paywalling of basic features like weather widgets and icon customization. Many reviewers feel deceived by the free version's limitations and express frustration over subscription costs for standard functionality.
Mostly positive (82% of recent reviews give 4–5 stars). People like it for being easy to use, and its design. The main complaints are about price and subscriptions, and missing features or content.
What people like
- Ease of use: “So bloody easy and quick now!”
- Design: “Beautiful in every sense!”
- Fun: “If you enjoy it then Pro is worth it”
- Price & subscription: “best app you'll ever pay for”
Common complaints
- Price & subscription: “Most of the features is hid behind a paywall”
- Features & content: “Wishlist / would like the option to: 1”
- Crashes & bugs: “I bought my launcher for 1 year for Rs 140 but this month is not working for me”
About Niagara Launcher ‧ Home Screen
Niagara Launcher – A Clean & Elegant Home Screen
Niagara Launcher is a minimalist Android launcher designed to upgrade your phone by offering a clean, elegant, and customizable home screen. Focusing on productivity and easy customization, Niagara Launcher reduces clutter and allows you to effortlessly customize your home screen with themes, widgets, wallpapers, and icons, helping you make the most of your smartphone.
🏅 Awards
🏅 Among the Best Android Launchers in 2025 – Tom’s Guide
🏅 Among the Best Minimalist Launchers in 2025 – Geeky Gadgets
🏅 Among the Best Android Launchers to customize your phone in 2025 – Android Police
▌ Customization – Make your phone truly yours
🎨 Themes · Apply themes from our theme collection with just one tap.
🖌️ Custom App Icons · Discover a wide range of unique icon packs supporting all your apps.
🖼️ Built-In Wallpapers · Customize your home screen with our unique wallpaper collection.
🕰️ Clock Style · Choose from different clock styles to match your home screen theme.
📝 Custom Fonts · Customize your launcher experience with various fonts.
🎨 Material You · Dynamic theming adapts to your wallpaper on all Android versions.
🌓 Light & Dark Themes · Choose from different light and dark theme options.
▌ Productivity – Everything within reach
📄 Integrated Notifications · Read and reply directly from the home screen.
🌊 Wave Alphabet · Fast access to apps with intuitive one-handed operation.
📅 Calendar Widget · Stay organized with a clear and practical calendar widget.
🌤️ Weather Widget · Check the latest weather updates with the built-in weather widget.
📚 Widget Stack · Space-saving arrangement of up to four widgets.
📁 Pop-Up Folders · An efficient way to organize apps without cluttering your home screen.
🎮 Customizable Gestures · Navigate with gestures like double-tap to turn off the screen.
🔍 Advanced Search · Find contacts, search the web, and calculate instantly.
▌ Wellbeing – Reduce your screen time
⏳ Usage Breaker · Stay mindful of screen time with gentle reminders for apps you use too often.
🎯 Stay focused · Simplify and declutter your home screen for fewer distractions.
🔒 Hide Apps · Keep your app drawer clean by hiding apps you don’t need.
📩 Notification Summary · Bundle less important notifications for longer uninterrupted sessions.
⛔ Ad-Free · An undisturbed usage experience, even in the free version.
🔍 Discover More · Various other features await you in Niagara Launcher.
▌ Continuous Updates & Reliable Support
💻 Active Development · Constant improvements & new features for the launcher.
❤️ Helpful Support · Get quick and friendly assistance whenever you need it.
📲 Backup & Restore · Effortlessly transfer your home screen setup when switching phones.
▌ What Others Say
🏆 "Niagara Launcher for Android, which is, in theory, largely optimized for one-handed phone use but is also just a better, quieter way of organizing your home screen” - David Pierce, The Verge
🏆 „The Best Android
Niagara Launcher is a minimalist Android launcher designed to upgrade your phone by offering a clean, elegant, and customizable home screen. Focusing on productivity and easy customization, Niagara Launcher reduces clutter and allows you to effortlessly customize your home screen with themes, widgets, wallpapers, and icons, helping you make the most of your smartphone.
🏅 Awards
🏅 Among the Best Android Launchers in 2025 – Tom’s Guide
🏅 Among the Best Minimalist Launchers in 2025 – Geeky Gadgets
🏅 Among the Best Android Launchers to customize your phone in 2025 – Android Police
▌ Customization – Make your phone truly yours
🎨 Themes · Apply themes from our theme collection with just one tap.
🖌️ Custom App Icons · Discover a wide range of unique icon packs supporting all your apps.
🖼️ Built-In Wallpapers · Customize your home screen with our unique wallpaper collection.
🕰️ Clock Style · Choose from different clock styles to match your home screen theme.
📝 Custom Fonts · Customize your launcher experience with various fonts.
🎨 Material You · Dynamic theming adapts to your wallpaper on all Android versions.
🌓 Light & Dark Themes · Choose from different light and dark theme options.
▌ Productivity – Everything within reach
📄 Integrated Notifications · Read and reply directly from the home screen.
🌊 Wave Alphabet · Fast access to apps with intuitive one-handed operation.
📅 Calendar Widget · Stay organized with a clear and practical calendar widget.
🌤️ Weather Widget · Check the latest weather updates with the built-in weather widget.
📚 Widget Stack · Space-saving arrangement of up to four widgets.
📁 Pop-Up Folders · An efficient way to organize apps without cluttering your home screen.
🎮 Customizable Gestures · Navigate with gestures like double-tap to turn off the screen.
🔍 Advanced Search · Find contacts, search the web, and calculate instantly.
▌ Wellbeing – Reduce your screen time
⏳ Usage Breaker · Stay mindful of screen time with gentle reminders for apps you use too often.
🎯 Stay focused · Simplify and declutter your home screen for fewer distractions.
🔒 Hide Apps · Keep your app drawer clean by hiding apps you don’t need.
📩 Notification Summary · Bundle less important notifications for longer uninterrupted sessions.
⛔ Ad-Free · An undisturbed usage experience, even in the free version.
🔍 Discover More · Various other features await you in Niagara Launcher.
▌ Continuous Updates & Reliable Support
💻 Active Development · Constant improvements & new features for the launcher.
❤️ Helpful Support · Get quick and friendly assistance whenever you need it.
📲 Backup & Restore · Effortlessly transfer your home screen setup when switching phones.
▌ What Others Say
🏆 "Niagara Launcher for Android, which is, in theory, largely optimized for one-handed phone use but is also just a better, quieter way of organizing your home screen” - David Pierce, The Verge
🏆 „The Best Android
What's new in 1.16.35
✏️️ Create, Share, and Discover Themes With Theme Studio
Create your own themes with our new Theme Studio. Customize wallpapers, icons, clock styles, and text with a live preview, save multiple setups, and share them with friends or the community. This update also marks the beginning of our brand refresh and the launch of Mellowdrop Studio, our new independent software studio.
Create your own themes with our new Theme Studio. Customize wallpapers, icons, clock styles, and text with a live preview, save multiple setups, and share them with friends or the community. This update also marks the beginning of our brand refresh and the launch of Mellowdrop Studio, our new independent software studio.
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