MBC Downloads & RevenueMBC · Google Play
MBC gets 500+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
MBC is #64 in Entertainment Free on Google Play in South Korea and charting in 1 of 23 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
DeveloperiMBC
CategoryEntertainment
PriceFree
Released
Installs5M+
Rating★ 3.3 (8.7k)
Updated
Content ratingTeen
Full timeline · 3 events
- 🆕MBC first spotted by AppInsiderSouth Korea
- 📦MBC version 6.1.4- 광고 코드 수정
- 🆕MBC released on Google Play
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
Rating
3.3 ★
8.7k ratings
Measured
Best rank now
#64
Entertainment FreeMeasured
MBC on Google Play
App details
App ID
com.imbc.downloadapp
Publisher
(주)아이엠비씨
Publisher country
03925
Content rating
Teen
MBC downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Google Play shows an exact lifetime install count; downloads per day are its daily change (measured). When Play hasn't refreshed the count, they come from new ratings and Top Free chart positions. Confidence is the chance the real number is within half to double ours.
Where MBC's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend in MBC before Apple and Google take their fee.
How this is calculated
Not in an overall Top Grossing chart, only in category charts: each category position is converted to the overall position it corresponds to, then priced on the same rank-to-revenue curve, inside the part of each market the charted apps leave over.
Business model: In-app purchase-led
How MBC makes money: subscriptions, one-off purchases and ads.
In-app purchasesAds · 2 ad networks
One-off purchases
/mo
of revenue
Ads
/mo
of revenue
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
| Country | Charts | Rank |
|---|---|---|
| South Korea | EntertainmentFree | #64 |
| South Korea | EntertainmentGrossing | #144 |
Apps near MBC on the chart
Entertainment Free, around #64.
Ratings
Google Play, worldwide.
Rating
3.3 ★
8.7k ratings
Measured
Ratings
8.7k
Measured
Written reviews
64
Measured
Review momentum
ⓘ How we measure thisNew ratings a week
–
Google Play's rating count fell over the last 4 weeks: it removed more ratings than came in (spam clean-ups, deleted accounts), so the pace can't be read right now
Written reviews a week
under 1
Google Play
Lifetime rating
3.3★
recent stars not readable yet: new ratings are a tiny share of the total
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
About MBC
■ Key Features
1. MBC News
: Provides fast and accurate real-time MBC news.
2. Free Real-Time On-Air
: Watch seven real-time on-air channels, including MBC, MBC every1, MBC DRAMA, and MBC M, for free.
3. Free MBC Live
: Watch various MBC Live programs, including "Infinite Challenge," "Radio Star," "I Live Alone," and "Mysterious TV Surprise," for free.
4. Improved Now Free UI
: Enjoy Now Free, featuring diverse recommendations based on current issues. Watch a variety of popular, discontinued episodes, updated weekly, for free.
5. Redesigned Replay UI
: Experience a richer selection of MBC programs with curated content.
6. Expanded Access to Additional Videos, Including Clips, Previews, and On-Site Sketches
: In addition to clips, we've added additional videos, including on-site sketches and previews, to enhance the experience.
7. Community Features
: A chat feature has been added, allowing viewers to exchange opinions and build consensus while watching.
8. Voice Search Functions
: Find the MBC program you want to watch using your voice.
9. Resume Watching
: If you stopped watching content on your PC or mobile device, you can continue watching it in the app.
10. File Download
: Reserve a download to watch anytime, anywhere. Downloaded files can be viewed regardless of your network environment.
11. Additional Content Services, including Movies and Foreign Dramas
: In addition to MBC broadcasts, we offer a wealth of additional content, including popular movies and trending foreign dramas.
■ Access Permissions
1. Optional Access Permissions
- Notifications: Access for program promotion notifications
- Recording: Access for voice search
- Storage: Access for content downloads
(Access permissions are only available for AOS 12 and lower.)
※ You can still use the MBC app without agreeing to the optional access permissions.
■ Requirements
1. Supported Versions: AOS 8.0 or higher required
■ Content Precautions
1. Some content may not be available at the request of the copyright holder. 2. Paid VOD (replays), movies, foreign series, and other content can be accessed after purchasing the product.
3. Replay content is only available in Korea (South Korea) at the request of the copyright holder.
■ Terms of Service
http://m.imbc.com/notice/terms.html
■ Paid Service Terms of Service
http://m.imbc.com/notice/servicepaid.html
■ Privacy Policy
http://m.imbc.com/notice/privacy.html
------------------------------------------------------------
Developer Contact:
IMBC Co., Ltd. 10th Floor, 255 Seongam-ro, Mapo-gu, Seoul, Republic of Korea (Sangam-dong, Munhwa Broadcasting Corporation Media Center)
03925 107-81-78996 2014-SeoulMapo-0761 Direct Report
1. MBC News
: Provides fast and accurate real-time MBC news.
2. Free Real-Time On-Air
: Watch seven real-time on-air channels, including MBC, MBC every1, MBC DRAMA, and MBC M, for free.
3. Free MBC Live
: Watch various MBC Live programs, including "Infinite Challenge," "Radio Star," "I Live Alone," and "Mysterious TV Surprise," for free.
4. Improved Now Free UI
: Enjoy Now Free, featuring diverse recommendations based on current issues. Watch a variety of popular, discontinued episodes, updated weekly, for free.
5. Redesigned Replay UI
: Experience a richer selection of MBC programs with curated content.
6. Expanded Access to Additional Videos, Including Clips, Previews, and On-Site Sketches
: In addition to clips, we've added additional videos, including on-site sketches and previews, to enhance the experience.
7. Community Features
: A chat feature has been added, allowing viewers to exchange opinions and build consensus while watching.
8. Voice Search Functions
: Find the MBC program you want to watch using your voice.
9. Resume Watching
: If you stopped watching content on your PC or mobile device, you can continue watching it in the app.
10. File Download
: Reserve a download to watch anytime, anywhere. Downloaded files can be viewed regardless of your network environment.
11. Additional Content Services, including Movies and Foreign Dramas
: In addition to MBC broadcasts, we offer a wealth of additional content, including popular movies and trending foreign dramas.
■ Access Permissions
1. Optional Access Permissions
- Notifications: Access for program promotion notifications
- Recording: Access for voice search
- Storage: Access for content downloads
(Access permissions are only available for AOS 12 and lower.)
※ You can still use the MBC app without agreeing to the optional access permissions.
■ Requirements
1. Supported Versions: AOS 8.0 or higher required
■ Content Precautions
1. Some content may not be available at the request of the copyright holder. 2. Paid VOD (replays), movies, foreign series, and other content can be accessed after purchasing the product.
3. Replay content is only available in Korea (South Korea) at the request of the copyright holder.
■ Terms of Service
http://m.imbc.com/notice/terms.html
■ Paid Service Terms of Service
http://m.imbc.com/notice/servicepaid.html
■ Privacy Policy
http://m.imbc.com/notice/privacy.html
------------------------------------------------------------
Developer Contact:
IMBC Co., Ltd. 10th Floor, 255 Seongam-ro, Mapo-gu, Seoul, Republic of Korea (Sangam-dong, Munhwa Broadcasting Corporation Media Center)
03925 107-81-78996 2014-SeoulMapo-0761 Direct Report
What's new in 6.1.4
- 광고 코드 수정