Instagram Android
Instagram gets 1k+ downloads a day worldwide (AppInsider estimate, September 2026, rounded down to a band).
Instagram is #20 in Social Free on Google Play in United States and charting in 1 of 15 countries we track.
Updated 28 Sep 2026 · rankings refresh through the day
Instagram on Google Play
App details
Instagram downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Instagram's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
Business model: Own advertising
How Instagram makes money: subscriptions, one-off purchases and ads.
Where it ranks on Google Play
Every top 200 chart it appears in across 15 countries.
| Country | Charts | Rank |
|---|---|---|
| SocialFree | #20 |
Apps near Instagram on the chart
Social Free, around #20.
Ratings
Google Play, worldwide.
What users say about Instagram
From the 65 most recent Google Play reviews in the US.
Mixed (40% of recent reviews give 4–5 stars). People like it for being fun, and its features and content. The main complaints are about crashes and bugs, and login and account problems.
What people like
- Fun: “really enjoy this app nice and easy to use”
- Features & content: “the app is great but if there were an option to see the feed it would be better”
Common complaints
- Crashes & bugs: “crashes my TV just shows lines”
- Login & account: “not being able to sign in”
- Speed & performance
About Instagram
With Instagram for TV, you can:
• Watch Reels with others on the big screen, the easiest way to enjoy content together.
• Explore channels full of what you like, from music and sports highlights to travel and trending moments.
• See comments and reactions on-screen, paired with full sound for a more social experience.
• Enjoy a continuous stream of Reels from creators you follow and new content you’ll love.
Getting Started
Sign in with your Instagram account. You can add up to five accounts so everyone in your home can watch. If you want, you can create a new account just for TV.
A Test Experience
This is an early test, so the app will continue to improve. We’re learning from your feedback to make watching together even better.