Buffer Downloads & RevenueBuffer: Plan & Schedule Posts · App Store & Google Play
Buffer: Plan & Schedule Posts by Buffer, Inc. is on App Store and Google Play. Active Users (MAU & DAU), Downloads, rankings, keywords, revenue, and rating totals.
Buffer: Plan & Schedule Posts update history & changes
Last change · 49 events since 31 May 2011Full timeline ↓🌟iOSFeatured by Apple: “APPS WE LOVE”🌟iOSFeatured by Apple: “APPS WE LOVE”📈iOSEntered the top 100✏️iOSNew iPad screenshots✏️iOSNew screenshots📊iOSDownloads up ×2.5 in a week📈iOSEntered the top 100📦iOSUpdated to version 16.2.1📦iOSUpdated to version 16.2📈AndroidCharting in a new country📈AndroidCharting in a new country⭐iOSPassed 10K ratings🆕AndroidFirst spotted by AppInsider📦AndroidVersion 9.6.2🆕AndroidReleased on Google Play
Full timeline · 49 events
- 🌟Buffer: Plan & Schedule Posts featured by Apple: “APPS WE LOVE”iOStoday · PL, RU, US
- 🌟Buffer: Plan & Schedule Posts featured by Apple: “APPS WE LOVE”iOStoday · PL, RU, US
- 🌟Buffer: Plan & Schedule Posts featured by Apple: “APPS WE LOVE”iOStoday · PL, RU, US
- 📈Buffer: Plan & Schedule Posts entered the top 100iOSTop Grossing · Social Networking · AR
- 🌟Buffer: Plan & Schedule Posts featured by Apple: “APPS WE LOVE”iOStoday · PL, RU, US
- 🌟Buffer: Plan & Schedule Posts featured by AppleiOStoday · PL, RU, US
- 🌟Buffer: Plan & Schedule Posts featured by AppleiOSapps · PL, RU
- 🌟Buffer: Plan & Schedule Posts featured by AppleiOSapps · PL, RU
- 🌟Buffer: Plan & Schedule Posts featured by AppleiOSapps · PL, RU
- 🌟Buffer: Plan & Schedule Posts featured by AppleiOSapps · PL, RU
- ✏️Buffer: Plan & Schedule Posts: new iPad screenshotsiOS· FR
- ✏️Buffer: Plan & Schedule Posts: new screenshotsiOS7 screenshots (was 7) · FR, BR
- 📊Buffer: Plan & Schedule Posts: downloads up ×2.5 in a weekiOSabout 1.2k a day now (our estimate)
- ✏️Buffer: Plan & Schedule Posts: new iPad screenshotsiOS· MY
- ✏️Buffer: Plan & Schedule Posts: new screenshotsiOS7 screenshots (was 7) · MY
- 📈Buffer: Plan & Schedule Posts entered the top 100iOSTop Grossing · Social Networking · AE
- 📈Buffer: Plan & Schedule Posts charting in a new countryiOSUnited Arab Emirates
- ✏️Buffer: Plan & Schedule Posts: new iPad screenshotsiOS· 5 countries
- ✏️Buffer: Plan & Schedule Posts: new screenshotsiOS7 screenshots (was 7) · 5 countries
- ✏️Buffer: Plan & Schedule Posts: new iPad screenshotsiOS· 10 countries
- ✏️Buffer: Plan & Schedule Posts: new screenshotsiOS7 screenshots (was 7) · 10 countries
- 📦Buffer: Plan & Schedule Posts updated to version 16.2.1iOS• Support for iPhone Duo
• Couple of fixes to Post Creation and Upload Shortcuts.
• Fixed a couple of issues that could cause issues with typing in the Composer, particularly the first few characters.
• Various bug fixes and improvements… more - ✏️Buffer: Plan & Schedule Posts: new iPad screenshotsiOS· TH, PH
- ✏️Buffer: Plan & Schedule Posts: new screenshotsiOS7 screenshots (was 7) · TH, PH
- 📦Buffer: Plan & Schedule Posts updated to version 16.2iOS• Support for iPhone Duo
• Couple of fixes to Post Creation and Upload Shortcuts.
• Fixed a couple of issues that could cause issues with typing in the Composer, particularly the first few characters.
• Various bug fixes and improvements… more - 📈Buffer: Plan & Schedule Posts entered the top 100 in 2 chartsiOSTop Free · Social Networking · GB · Top Grossing · Social Networking · PL
- 📈Buffer: Plan & Schedule Posts charting in a new countryiOSPoland
- 📦Buffer: Plan & Schedule Posts updated to version 16.1.1iOS- You can now search for and add music to your Instagram Reels, with the ability to preview tracks before scheduling.
- Invite up to three collaborators to your Instagram Posts, Reels, or Carousels, allowing your content to appear on their profiles too.
- Schedule Instagram Trial Reels to share content with non-followers first and see how it performs before reaching your followers.
- Schedule multiple Instagram Stories at once by adding multiple photos or videos to a single Story post.
- When adding Alt Text to images the image is now visible.
- Added the ability to use Apple Intelligence to write alt text.
- Added ability to select Substack via Apple Shortcuts.
- Adjusts Bluesky Image limit
- Support for various upcoming features
- Bug fixes… more - 📦Buffer: Plan & Schedule Posts updated to version 16.1iOS- When adding Alt Text to images the image is now visible.
- Added the ability to use Apple Intelligence to write alt text.
- Added ability to select Substack via Apple Shortcuts.
- Adjusts Bluesky Image limit
- Support for various upcoming features
- Bug fixes… more - 📦Buffer: Plan & Schedule Posts updated to version 16.0.2iOS- Support for Substack Notes
- Support for iOS 27 and Siri AI.
- Support for upcoming features coming to Buffer.
- We've translated the app into various languages.
- Improved the app size.
- Composing to YouTube will now remember your previous selection for various fields.
- Fix for uploading media from Shortcuts.
- Various bug fixes and improvements.… more - 📈Buffer: Plan & Schedule Posts charting in a new countryAndroidAustralia
- 📦Buffer: Plan & Schedule Posts: now updating weeklyiOS4 updates in 30 days, after a quiet two months
- 🌟Buffer: Plan & Schedule Posts featured by AppleiOSapps · CA, RU
- 🌟Buffer: Plan & Schedule Posts featured by AppleiOSapps · CA, ID, RU, TH, VN
- 📦Buffer: Plan & Schedule Posts updated to version 16.0.1iOS- Support for Substack Notes
- Support for iOS 27 and Siri AI.
- Support for upcoming features coming to Buffer.
- We've translated the app into various languages.
- Improved the app size.
- Various bug fixes and improvements.… more - 🌟Buffer: Plan & Schedule Posts featured by AppleiOSapps · CA, ID, RU, TH, VN
- 🌟Buffer: Plan & Schedule Posts featured by AppleiOSapps · CA, ID, RU, TH, VN
- 🌟Buffer: Plan & Schedule Posts featured by AppleiOSapps · CA, ID, RU, TH, VN
- 📈Buffer: Plan & Schedule Posts charting in a new countryAndroidUnited Kingdom
- 🌟Buffer: Plan & Schedule Posts featured by AppleiOSapps · CA, ID, RU, TH, VN
- 🆕Buffer: Plan & Schedule Posts first spotted by AppInsiderAndroidCanada
- 📦Buffer: Plan & Schedule Posts updated to version 16.0iOS- Support for iOS 27 and Siri AI.
- Support for upcoming features coming to Buffer.
- We've translated the app into various languages.
- Improved the app size.
- Various bug fixes and improvements. - 🌟Buffer: Plan & Schedule Posts featured by AppleiOSapps · CA, ID, RU
- 🆕Buffer: Plan & Schedule Posts first spotted by AppInsideriOS#72 in Top Grossing · Social Networking · Italy
- 📦Buffer: Plan & Schedule Posts version 9.6.2AndroidHey there great news: we've added a few fixes :) Now you can schedule to your heart's desire!
In this update:
- All Channels - View all your posts across all connected channels
- Streaks - Post each week to grow your streak!
- Adds support for Instagram alt-text
- Several other 🐛 fixes
We value your feedback, so if you have something to share then email us at [email protected].
If you're enjoying our app, please leave us a rating and a review!… more - 📦Buffer: Plan & Schedule Posts version 15.9.2iOSNo release notes
- 🆕Buffer: Plan & Schedule Posts released on the App StoreiOS
- 🆕Buffer: Plan & Schedule Posts released on Google PlayAndroid
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
Rating
4.6 ★
67k ratings, both stores
Measured
Best rank now
#47
App Store · 
Social Networking Grossing
Social Networking GrossingMeasured
New ratings a week
127
▲ +12% vs the 2 weeks before
Measured
App Store
App details
App ID
490474324
Publisher
Buffer, Inc.
Publisher country
United States
On the store since
Dec 2011
14 years on the store
Minimum OS
iOS 18.0+
iPhone XS and later
Devices
iPhone · iPad · Watch
Universal purchase
Content rating
4+
Languages
15
AR NL EN FR DE HI IT JA PL ZH ES TH …
Size
155 MB
Also listed in
Business
Google Play
App details
App ID
org.buffer.android
Publisher
Buffer Inc.
Publisher country
United States
Content rating
Teen
Buffer: Plan & Schedule Posts downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| App Store | – | 5M+ |
| Google Play | – | 1M+ Measured |
| Total | – | 5M+ Confidence |
How this is calculated
App Store: chart positions and rating growth per country, anchored on its own Android downloads; lifetime from ratings worldwide × installs per rating. Google Play: the daily change in its exact install count. The total adds every store.
Where Buffer: Plan & Schedule Posts's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend before Apple and Google take their fee.
| Store | Per day | Per month | Share |
|---|---|---|---|
| App Store | |||
| Google Play | |||
| Total | Confidence | 100% |
Business model: Subscription-led
How Buffer: Plan & Schedule Posts makes money: subscriptions, one-off purchases and ads.
SubscriptionsIn-app purchases
Subscriptions
/mo
of revenue
Top in-app purchases · App Store US, most popular first
| 1 | Pro for 1 Month subscription | |
| 2 | Essentials - 1 Channel | |
| 3 | Essentials - 2 Channels | |
| 4 | Essentials - 3 Channels | |
| 5 | Essentials - 4 Channels | |
| 6 | Essentials - 5 Channels | |
| 7 | Essentials - 6 Channels | |
| 8 | Pro for 1 Year subscription | |
| 9 | Small Business for 1 Month subscription | |
| 10 | Essentials+Team: 1 Channel |
Where it ranks now
Both stores, across every country we track.
| Store | Best rank | Charting in | US Top Free | US Top Grossing |
|---|---|---|---|---|
| App Store | #47 Social Networking Grossing | 9 of 30 countries | – | – |
| Google Play | #195 Social Free | 1 of 23 countries | – | – |
Full chart lists: App Store · Google Play.
Review momentum
ⓘ How we measure thisNew ratings a week
127
▲ +12% vs the 2 weeks before
Lifetime rating
4.7★
recent stars not readable yet: new ratings are a tiny share of the total
Review momentum
78/100
faster than 93% of Social Networking apps
Growing fastest in 
Brazil ▲ ×11+ · 
United Kingdom ▲ +95% · 
France ▲ +50%
New ratings by country (12)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
 United States | 72 | 59% | ▼ -8% |
| United Kingdom | 14 | 12% | ▲ +95% |
| Canada | 12 | 10% | ▼ -31% |
| France | 4.5 | 4% | ▲ +50% |
 Australia | 4.2 | 3% | ▲ +11% |
 Germany | 4 | 3% | steady |
| Brazil | 3 | 2% | ▲ ×11+ |
 Italy | 2 | 2% | steady |
 Netherlands | 2 | 2% | ▲ +133% |
| South Africa | 2 | 2% | – |
 Spain | 1.5 | 1% | – |
 Mexico | 1.5 | 1% | – |
App Store ratings in the countries we track, 4-week average.
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.7 ★ | 9.6k |
| Google Play | 4.6 ★ | 58k 5.9k written reviews |
| Both stores | 4.6 ★ weighted by ratings | 67k |
About Buffer: Plan & Schedule Posts
Post to every social platform with a single app — simple, flexible, and powerful.
Buffer helps creators stay consistent without the busywork. Plan and publish your posts automatically, engage with your audience, and keep track of what’s working, all from your phone.
Whether you’re sharing your first TikTok, building an audience on LinkedIn, or running multiple accounts, Buffer gives you the tools to grow without feeling overwhelmed.
What’s new in v15.0
• Fresh new design with Apple’s Liquid Glass system
• Brand-new Apple Watch app (queues, goals, streaks, ideas)
• Capture ideas instantly with the iOS Shortcut, Action Button, or on your wrist
• New calendar day view across all channels
WHY CREATORS LOVE BUFFER
PLAN, SCHEDULE, AND PUBLISH
• Share to Instagram, Threads, TikTok, Facebook, LinkedIn, YouTube, Pinterest, Bluesky, Mastodon, and more.
• Schedule YouTube Shorts, TikToks, Instagram Reels, and Stories.
• Cross-post content across platforms with a single tap
KEEP YOUR IDEAS ORGANIZED
• Save inspiration in a central content library
• Use tags to keep ideas organized by theme or campaign
• Move ideas straight to your schedule when ready
SEE WHAT WORKS
• Simple analytics and reports show your top-performing posts
• Track growth, clicks, and engagement
A CALENDAR BUILT FOR CREATORS
• Get an at-a-glance view of your upcoming posts
• Drill down from a monthly to weekly view
NEED HELP?
Our friendly team is here for you with world-class support via email and social.
Email: [email protected]
Twitter: @buffer
Facebook: http://facebook.com/bufferapp
Instagram: @buffer
Pinterest: https://www.pinterest.com/bufferapp/
TikTok: https://www.tiktok.com/@bufferapp
Privacy Policy: https://buffer.com/privacy
Terms of Use: https://buffer.com/legal/terms-of-use/year/2023
Buffer helps creators stay consistent without the busywork. Plan and publish your posts automatically, engage with your audience, and keep track of what’s working, all from your phone.
Whether you’re sharing your first TikTok, building an audience on LinkedIn, or running multiple accounts, Buffer gives you the tools to grow without feeling overwhelmed.
What’s new in v15.0
• Fresh new design with Apple’s Liquid Glass system
• Brand-new Apple Watch app (queues, goals, streaks, ideas)
• Capture ideas instantly with the iOS Shortcut, Action Button, or on your wrist
• New calendar day view across all channels
WHY CREATORS LOVE BUFFER
PLAN, SCHEDULE, AND PUBLISH
• Share to Instagram, Threads, TikTok, Facebook, LinkedIn, YouTube, Pinterest, Bluesky, Mastodon, and more.
• Schedule YouTube Shorts, TikToks, Instagram Reels, and Stories.
• Cross-post content across platforms with a single tap
KEEP YOUR IDEAS ORGANIZED
• Save inspiration in a central content library
• Use tags to keep ideas organized by theme or campaign
• Move ideas straight to your schedule when ready
SEE WHAT WORKS
• Simple analytics and reports show your top-performing posts
• Track growth, clicks, and engagement
A CALENDAR BUILT FOR CREATORS
• Get an at-a-glance view of your upcoming posts
• Drill down from a monthly to weekly view
NEED HELP?
Our friendly team is here for you with world-class support via email and social.
Email: [email protected]
Twitter: @buffer
Facebook: http://facebook.com/bufferapp
Instagram: @buffer
Pinterest: https://www.pinterest.com/bufferapp/
TikTok: https://www.tiktok.com/@bufferapp
Privacy Policy: https://buffer.com/privacy
Terms of Use: https://buffer.com/legal/terms-of-use/year/2023
Buffer: Plan & Schedule Posts App Store
Buffer: Plan & Schedule Posts is #67 in Social Networking Grossing in United Kingdom and charting in 9 of 30 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
DeveloperBuffer, Inc.
CategorySocial Networking
PriceFree
Released
Rating★ 4.7 (9.6k)
Version16.2.1
Age rating4+
First seen by us 24 Sep 2026
24 Sep 2026Installs (est.)5M+ worldwide
Rating
4.7 ★
9.6k ratings
Measured
Best rank now
#67
Social Networking GrossingMeasured
New ratings a week
127
▲ +12% vs the 2 weeks before
Measured
Buffer: Plan & Schedule Posts on the App Store
App details
App ID
490474324
Publisher
Buffer, Inc.
Publisher country
United States
On the store since
Dec 2011
14 years on the store
Minimum OS
iOS 18.0+
iPhone XS and later
Devices
iPhone · iPad · Watch
Universal purchase
Content rating
4+
Languages
15
AR NL EN FR DE HI IT JA PL ZH ES TH …
Size
155 MB
Also listed in
Business
Buffer: Plan & Schedule Posts downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Apple publishes no download counts. App Store downloads come from chart positions and daily rating growth per country, calibrated on Google Play install counts; lifetime installs from ratings worldwide × installs per rating. Confidence is the chance the real number is within half to double ours.
Where Buffer: Plan & Schedule Posts's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend in Buffer: Plan & Schedule Posts before Apple and Google take their fee.
How this is calculated
Not in an overall Top Grossing chart, only in category charts: each category position is converted to the overall position it corresponds to, then priced on the same rank-to-revenue curve, inside the part of each market the charted apps leave over.
Business model: Subscription-led
How Buffer: Plan & Schedule Posts makes money: subscriptions, one-off purchases and ads.
SubscriptionsIn-app purchases
Subscriptions
/mo
of revenue
Top in-app purchases · App Store US, most popular first
| 1 | Pro for 1 Month subscription | |
| 2 | Essentials - 1 Channel | |
| 3 | Essentials - 2 Channels | |
| 4 | Essentials - 3 Channels | |
| 5 | Essentials - 4 Channels | |
| 6 | Essentials - 5 Channels | |
| 7 | Essentials - 6 Channels | |
| 8 | Pro for 1 Year subscription | |
| 9 | Small Business for 1 Month subscription | |
| 10 | Essentials+Team: 1 Channel |
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| United Kingdom | Social NetworkingGrossing | #67 |
| United Kingdom | Social NetworkingFree | #132 |
| Mexico | Social NetworkingGrossing | #74 |
| Germany | Social NetworkingFree | #180 |
| Australia | Social NetworkingFree | #146 |
| France | Social NetworkingFree | #197 |
| South Africa | Social NetworkingGrossing | #47 |
| Netherlands | Social NetworkingFree | #132 |
 Philippines | Social NetworkingGrossing | #99 |
 Sweden | Social NetworkingFree | #151 |
| South Africa | Social NetworkingFree | #122 |
Apps near Buffer: Plan & Schedule Posts on the chart
Social Networking Grossing, around #67.
Ratings
App Store, worldwide.
Rating
4.7 ★
9.6k ratings
Measured
Ratings
9.6k
Measured
Review momentum
ⓘ How we measure thisNew ratings a week
127
▲ +12% vs the 2 weeks before
Lifetime rating
4.7★
recent stars not readable yet: new ratings are a tiny share of the total
Review momentum
78/100
faster than 93% of Social Networking apps
Growing fastest in Brazil ▲ ×11+ · United Kingdom ▲ +95% · France ▲ +50%
New ratings by country (12)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
| United States | 72 | 59% | ▼ -8% |
| United Kingdom | 14 | 12% | ▲ +95% |
| Canada | 12 | 10% | ▼ -31% |
| France | 4.5 | 4% | ▲ +50% |
| Australia | 4.2 | 3% | ▲ +11% |
| Germany | 4 | 3% | steady |
| Brazil | 3 | 2% | ▲ ×11+ |
| Italy | 2 | 2% | steady |
| Netherlands | 2 | 2% | ▲ +133% |
| South Africa | 2 | 2% | – |
| Spain | 1.5 | 1% | – |
| Mexico | 1.5 | 1% | – |
App Store ratings in the countries we track, 4-week average.
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
About Buffer: Plan & Schedule Posts
Post to every social platform with a single app — simple, flexible, and powerful.
Buffer helps creators stay consistent without the busywork. Plan and publish your posts automatically, engage with your audience, and keep track of what’s working, all from your phone.
Whether you’re sharing your first TikTok, building an audience on LinkedIn, or running multiple accounts, Buffer gives you the tools to grow without feeling overwhelmed.
What’s new in v15.0
• Fresh new design with Apple’s Liquid Glass system
• Brand-new Apple Watch app (queues, goals, streaks, ideas)
• Capture ideas instantly with the iOS Shortcut, Action Button, or on your wrist
• New calendar day view across all channels
WHY CREATORS LOVE BUFFER
PLAN, SCHEDULE, AND PUBLISH
• Share to Instagram, Threads, TikTok, Facebook, LinkedIn, YouTube, Pinterest, Bluesky, Mastodon, and more.
• Schedule YouTube Shorts, TikToks, Instagram Reels, and Stories.
• Cross-post content across platforms with a single tap
KEEP YOUR IDEAS ORGANIZED
• Save inspiration in a central content library
• Use tags to keep ideas organized by theme or campaign
• Move ideas straight to your schedule when ready
SEE WHAT WORKS
• Simple analytics and reports show your top-performing posts
• Track growth, clicks, and engagement
A CALENDAR BUILT FOR CREATORS
• Get an at-a-glance view of your upcoming posts
• Drill down from a monthly to weekly view
NEED HELP?
Our friendly team is here for you with world-class support via email and social.
Email: [email protected]
Twitter: @buffer
Facebook: http://facebook.com/bufferapp
Instagram: @buffer
Pinterest: https://www.pinterest.com/bufferapp/
TikTok: https://www.tiktok.com/@bufferapp
Privacy Policy: https://buffer.com/privacy
Terms of Use: https://buffer.com/legal/terms-of-use/year/2023
Buffer helps creators stay consistent without the busywork. Plan and publish your posts automatically, engage with your audience, and keep track of what’s working, all from your phone.
Whether you’re sharing your first TikTok, building an audience on LinkedIn, or running multiple accounts, Buffer gives you the tools to grow without feeling overwhelmed.
What’s new in v15.0
• Fresh new design with Apple’s Liquid Glass system
• Brand-new Apple Watch app (queues, goals, streaks, ideas)
• Capture ideas instantly with the iOS Shortcut, Action Button, or on your wrist
• New calendar day view across all channels
WHY CREATORS LOVE BUFFER
PLAN, SCHEDULE, AND PUBLISH
• Share to Instagram, Threads, TikTok, Facebook, LinkedIn, YouTube, Pinterest, Bluesky, Mastodon, and more.
• Schedule YouTube Shorts, TikToks, Instagram Reels, and Stories.
• Cross-post content across platforms with a single tap
KEEP YOUR IDEAS ORGANIZED
• Save inspiration in a central content library
• Use tags to keep ideas organized by theme or campaign
• Move ideas straight to your schedule when ready
SEE WHAT WORKS
• Simple analytics and reports show your top-performing posts
• Track growth, clicks, and engagement
A CALENDAR BUILT FOR CREATORS
• Get an at-a-glance view of your upcoming posts
• Drill down from a monthly to weekly view
NEED HELP?
Our friendly team is here for you with world-class support via email and social.
Email: [email protected]
Twitter: @buffer
Facebook: http://facebook.com/bufferapp
Instagram: @buffer
Pinterest: https://www.pinterest.com/bufferapp/
TikTok: https://www.tiktok.com/@bufferapp
Privacy Policy: https://buffer.com/privacy
Terms of Use: https://buffer.com/legal/terms-of-use/year/2023
Latest updates
16.2.1
• Support for iPhone Duo
• Couple of fixes to Post Creation and Upload Shortcuts.
• Fixed a couple of issues that could cause issues with typing in the Composer, particularly the first few characters.
• Various bug fixes and improvements
16.2
• Support for iPhone Duo
• Couple of fixes to Post Creation and Upload Shortcuts.
• Fixed a couple of issues that could cause issues with typing in the Composer, particularly the first few characters.
• Various bug fixes and improvements
16.1.1
- You can now search for and add music to your Instagram Reels, with the ability to preview tracks before scheduling.
- Invite up to three collaborators to your Instagram Posts, Reels, or Carousels, allowing your content to appear on their profiles too.
- Schedule Instagram Trial Reels to share content with non-followers first and see how it performs before reaching your followers.
- Schedule multiple Instagram Stories at once by adding multiple photos or videos to a single Story post.
- When adding Alt Text to images the image is now visible.
- Added the ability to use Apple Intelligence to write alt text.
- Added ability to select Substack via Apple Shortcuts.
- Adjusts Bluesky Image limit
- Support for various upcoming features
- Bug fixes
Store changes
What Buffer: Plan & Schedule Posts changed on its store page: name, icon, screenshots, price, size, languages, requirements.
New iPad screenshots
New screenshots
7 screenshots (was 7)
New iPad screenshots 
Buffer: Social Media Scheduler Android
Buffer: Social Media Scheduler is #195 in Social Free on Google Play in Canada and charting in 1 of 23 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
DeveloperBuffer, Inc
CategorySocial
PriceFree
Released
Installs1M+
Rating★ 4.6 (58k)
Updated
Content ratingTeen
Rating
4.6 ★
58k ratings
Measured
Best rank now
#195
Social FreeMeasured
Buffer: Social Media Scheduler on Google Play
App details
App ID
org.buffer.android
Publisher
Buffer Inc.
Publisher country
United States
Content rating
Teen
Buffer: Social Media Scheduler downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Google Play shows an exact lifetime install count; downloads per day are its daily change (measured). When Play hasn't refreshed the count, they come from new ratings and Top Free chart positions. Confidence is the chance the real number is within half to double ours.
Where Buffer: Social Media Scheduler's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend in Buffer: Social Media Scheduler before Apple and Google take their fee.
How this is calculated
Not in an overall Top Grossing chart, only in category charts: each category position is converted to the overall position it corresponds to, then priced on the same rank-to-revenue curve, inside the part of each market the charted apps leave over.
Business model: Subscription-led
How Buffer: Social Media Scheduler makes money: subscriptions, one-off purchases and ads.
SubscriptionsIn-app purchases
Subscriptions
/mo
of revenue
Top in-app purchases · App Store US, most popular first
| 1 | Pro for 1 Month subscription | |
| 2 | Essentials - 1 Channel | |
| 3 | Essentials - 2 Channels | |
| 4 | Essentials - 3 Channels | |
| 5 | Essentials - 4 Channels | |
| 6 | Essentials - 5 Channels | |
| 7 | Essentials - 6 Channels | |
| 8 | Pro for 1 Year subscription | |
| 9 | Small Business for 1 Month subscription | |
| 10 | Essentials+Team: 1 Channel |
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
| Country | Charts | Rank |
|---|---|---|
| Canada | SocialFree | #195 |
Apps near Buffer: Social Media Scheduler on the chart
Social Free, around #195.
Ratings
Google Play, worldwide.
Rating
4.6 ★
58k ratings
Measured
Ratings
58k
Measured
Written reviews
5.9k
Measured
About Buffer: Social Media Scheduler
Buffer helps you grow your following – and save time – with planning, scheduling, and analytics tools. Whether you’re just getting started on your creator journey or scaling your audience to new heights, Buffer will get your content in front of more people. Manage your posts, engage with your audience, analyze your results, and save ideas for future content all with the help of Buffer.
With Buffer, you can plan, preview, and schedule your social media posts ahead of time to Instagram, Facebook, Threads, TikTok, Pinterest, LinkedIn, YouTube, Bluesky, and more — without the need to manually publish when the time comes. Save and organize all your brilliant content ideas in Buffer’s Create space when inspiration strikes. Measure analytics to track what works, get valuable insights, and improve your social media growth strategy. Use our calendar and planner to get a bird’s eye view of your content for the next week or month.
WHY YOU’LL LOVE BUFFER:
SIMPLIFIED SOCIAL MEDIA SCHEDULER
- Plan, preview, and schedule your social media posts ahead of time — without the need to manually publish when the time comes.
- Schedule and publish posts on Facebook, Instagram, Threads, TikTok, Twitter, Google Business Profiles, Pinterest, LinkedIn, YouTube, Mastodon, and Bluesky
- Cross-post your content across platforms to maximize your reach and engagement
- Plan and schedule YouTube Shorts, TikTok videos, Instagram Reels, and Instagram Stories
- With engagement options right in-app, Buffer can be your trusted social media manager
PLAN, SAVE, AND ORGANIZE ALL YOUR IDEAS
- Centralize all your content ideas in one hub
- Add colorful tags to organize your ideas in campaigns or
- Easily move your ideas to your schedule when they’re ready
PREVIEW DETAILED SOCIAL MEDIA ANALYTICS
- Get easy-to-read social media analytics and insights for all the posts you share
- See social media post analytics to uncover what type of content performs best with your audience
- Gain insight into how your posts perform through a simple dashboard
VISUAL SOCIAL MEDIA CALENDAR
- Get an at-a-glance view of all the social media content you have lined up with our social media content calendar
- Schedule posts at specific days and times for a consistent presence across your accounts with calendar view
- Plan social media content across all your social media platforms weeks and months ahead of time
__
NEED HELP? GET 24/7 SUPPORT
Get world-class support from your friends at Buffer via email and social media.
BROWSER EXTENSIONS
You can also add to Buffer from your favorite browser using our Browser Extensions for Safari, Chrome, Firefox and Opera.
Privacy Policy: https://buffer.com/privacy
Terms of Use: https://buffer.com/legal/terms-of-use/year/2023
Do you have any questions for us?
Email: [email protected]
Twitter: @buffer
Facebook: http://facebook.com/bufferapp
Instagram: @buffer
Pinterest: https://www.pinterest.com/bufferapp/
TikTok: https://www.tiktok.com/@bufferapp
YouTube: https:
With Buffer, you can plan, preview, and schedule your social media posts ahead of time to Instagram, Facebook, Threads, TikTok, Pinterest, LinkedIn, YouTube, Bluesky, and more — without the need to manually publish when the time comes. Save and organize all your brilliant content ideas in Buffer’s Create space when inspiration strikes. Measure analytics to track what works, get valuable insights, and improve your social media growth strategy. Use our calendar and planner to get a bird’s eye view of your content for the next week or month.
WHY YOU’LL LOVE BUFFER:
SIMPLIFIED SOCIAL MEDIA SCHEDULER
- Plan, preview, and schedule your social media posts ahead of time — without the need to manually publish when the time comes.
- Schedule and publish posts on Facebook, Instagram, Threads, TikTok, Twitter, Google Business Profiles, Pinterest, LinkedIn, YouTube, Mastodon, and Bluesky
- Cross-post your content across platforms to maximize your reach and engagement
- Plan and schedule YouTube Shorts, TikTok videos, Instagram Reels, and Instagram Stories
- With engagement options right in-app, Buffer can be your trusted social media manager
PLAN, SAVE, AND ORGANIZE ALL YOUR IDEAS
- Centralize all your content ideas in one hub
- Add colorful tags to organize your ideas in campaigns or
- Easily move your ideas to your schedule when they’re ready
PREVIEW DETAILED SOCIAL MEDIA ANALYTICS
- Get easy-to-read social media analytics and insights for all the posts you share
- See social media post analytics to uncover what type of content performs best with your audience
- Gain insight into how your posts perform through a simple dashboard
VISUAL SOCIAL MEDIA CALENDAR
- Get an at-a-glance view of all the social media content you have lined up with our social media content calendar
- Schedule posts at specific days and times for a consistent presence across your accounts with calendar view
- Plan social media content across all your social media platforms weeks and months ahead of time
__
NEED HELP? GET 24/7 SUPPORT
Get world-class support from your friends at Buffer via email and social media.
BROWSER EXTENSIONS
You can also add to Buffer from your favorite browser using our Browser Extensions for Safari, Chrome, Firefox and Opera.
Privacy Policy: https://buffer.com/privacy
Terms of Use: https://buffer.com/legal/terms-of-use/year/2023
Do you have any questions for us?
Email: [email protected]
Twitter: @buffer
Facebook: http://facebook.com/bufferapp
Instagram: @buffer
Pinterest: https://www.pinterest.com/bufferapp/
TikTok: https://www.tiktok.com/@bufferapp
YouTube: https:
What's new in 9.6.2
Hey there great news: we've added a few fixes :) Now you can schedule to your heart's desire!
In this update:
- All Channels - View all your posts across all connected channels
- Streaks - Post each week to grow your streak!
- Adds support for Instagram alt-text
- Several other 🐛 fixes
We value your feedback, so if you have something to share then email us at [email protected].
If you're enjoying our app, please leave us a rating and a review!
In this update:
- All Channels - View all your posts across all connected channels
- Streaks - Post each week to grow your streak!
- Adds support for Instagram alt-text
- Several other 🐛 fixes
We value your feedback, so if you have something to share then email us at [email protected].
If you're enjoying our app, please leave us a rating and a review!
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