Edits Downloads & RevenueEdits: Video Editor · App Store & Google Play
Edits: Video Editor gets 100k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Edits: Video Editor by Instagram, Inc. is on App Store and Google Play. Active Users (MAU & DAU), Downloads, rankings, keywords, revenue, and rating totals.
Edits: Video Editor update history & changes
Last change · 102 events since 21 Apr 2025Full timeline ↓Full timeline · 102 events
- ✏️Edits: Video Editor added hidden keywords: creators, scroll, cure, usingiOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟Edits: Video Editor featured by AppleiOSapps · AU
- ✏️Edits: Video Editor added hidden keywords: reelshortiOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟Edits: Video Editor featured by AppleiOSapps · AU, BR
- ✏️Edits: Video Editor added hidden keywords: insight, made, fitiOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟Edits: Video Editor featured by AppleiOSapps · AU, BR
- ✏️Edits: Video Editor added hidden keywords: fitiOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟Edits: Video Editor featured by AppleiOSapps · AU
- ✏️Edits: Video Editor added hidden keywords: compileriOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎Edits: Video Editor reached #1 for “instagram”Android#1 in Germany search · popularity 96
- 🔎Edits: Video Editor reached Top 10 for “threads”Android#8 in Canada search · popularity 94
- 🔎Edits: Video Editor reached Top 10 for “higgsfield”Android#10 in South Korea search · popularity 90
- 🌟Edits: Video Editor featured by AppleiOSapps · AU
- ✏️Edits: Video Editor added hidden keywords: modifier, easilyiOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎Edits: Video Editor reached #1 for “instagram”Android#1 in Spain search · popularity 98
- 🌟Edits: Video Editor featured by AppleiOSapps · AU
- 📦Edits: Video Editor updated to version 454.0iOSMore motion for your text. More control over your sound.
• Text animations. 13 new ways to move your text.
• Beat-synced video effects. Colors and motion match to your sound.
• Clip volume. Boost clips up to 150%.
• Better stability and performance across the board. Fewer crashes and smoother exports.… more - ✏️Edits: Video Editor added hidden keywords: capcut, titre, madeiOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎Edits: Video Editor reached #1 for “editor”Android#1 in Thailand search · popularity 60
- 🌟Edits: Video Editor featured by Apple: “ESSENTIALS”iOStoday · AU
- 📦Edits: Video Editor updated to version 454.0.0.54.77AndroidMore motion for your text. More control over your sound.
• Beat-synced video effects. Colors and motion match to your sound.
• Text animations. 13 new ways to move your text.
• Clip volume. Boost clips up to 150%.
• Better stability and performance across the board. Fewer crashes and smoother exports.… more - 📈Edits: Video Editor new best rank in the overall chart: #16AndroidTop Free · All Apps · IN
- 🌟Edits: Video Editor featured by AppleiOSapps · AU, BR
- ✏️Edits: Video Editor added hidden keywords: canva, easilyiOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎Edits: Video Editor reached Top 10 for “capcut”iOS#10 in United Arab Emirates search · popularity 96
- 🔎Edits: Video Editor reached Top 10 for “instagram”Android#7 in Brazil search · popularity 97
- 🌟Edits: Video Editor featured by AppleiOSapps · AU, BR
- 📈Edits: Video Editor entered the top 100AndroidTop Free · All Apps · TR
- ✏️Edits: Video Editor added hidden keywords: capcut, shotsiOSwords in the App Store's hidden keyword field (found by probing search)
- 📈Edits: Video Editor entered the top 10AndroidTop Free · Video Players & Editors · TH
- 🎉Edits: Video Editor in-app event: Create carousels in EditsiOSMAJOR UPDATE · until 13 Nov
- ✏️Edits: Video Editor added hidden keywords: reel, klingiOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎Edits: Video Editor reached #1 for “editor”iOS#1 in Canada search · popularity 55
- 📦Edits: Video Editor updated to version 453.1iOSNew moves for text and color in one tap.
• Caption styles. A new default and seven presets.
• Auto adjust. Set brightness and color in one tap.
• Better stability and performance across the board. Fewer crashes and smoother exports.… more - 📦Edits: Video Editor updated to version 453.0.0.57.79AndroidMore control over text, captions and color.
• Caption styles. A new default and seven presets.
• Text controls. Set size, rotation and position precisely.
• Trim before import. Trim video clips before they reach your timeline.
• Auto adjust. Set brightness and color in one tap.
• Caption updates. Easier bulk transcript editing.… more - 📈Edits: Video Editor entered the top 100AndroidTop Free · All Apps · AE
- 📈Edits: Video Editor new best rank in the overall chart: #18AndroidTop Free · All Apps · IN
- 📦Edits: Video Editor updated to version 453.0iOSNew moves for text and color in one tap.
• Caption styles. A new default and seven presets.
• Auto adjust. Set brightness and color in one tap.
• Better stability and performance across the board. Fewer crashes and smoother exports.… more - ✏️Edits: Video Editor added hidden keywords: enhanceriOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Edits: Video Editor added hidden keywords: cinematiciOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎Edits: Video Editor reached #1 for “editor”iOS#1 in Poland search · popularity 59
- ✏️Edits: Video Editor added hidden keywords: insights, leveliOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎Edits: Video Editor reached Top 10 for “creator”Android#10 in United States search · popularity 51
- 📦Edits: Video Editor updated to version 452.1iOSA new canvas for photos. Plus 50+ new effects.
• Carousels. Mix photos and videos on a multi-slide canvas, add text and layouts.
• 50+ new video effects, including in and out animations.
• Kits. Save your colors, text styles, caption styles and audio as one set, then reuse it.
• Popular topics. See what your followers are into. For accounts with over 10k followers.
• Audio links. Link viewers to the track behind your reel.… more - ✏️Edits: Video Editor added hidden keywords: canyon, gate, growiOSwords in the App Store's hidden keyword field (found by probing search)
- 📈Edits: Video Editor hit #1iOSTop Free · All Apps · IN
- 📈Edits: Video Editor new best rank in the overall chart: #19AndroidTop Free · All Apps · IN
- 📦Edits: Video Editor updated to version 452.0iOSA new canvas for photos. Plus 50+ new effects.
• Carousels. Mix photos and videos on a multi-slide canvas, add text and layouts.
• 50+ new video effects, including in and out animations.
• Kits. Save your colors, text styles, caption styles and audio as one set, then reuse it.
• Popular topics. See what your followers are into. For accounts with over 10k followers.
• Audio links. Link viewers to the track behind your reel.… more - ✏️Edits: Video Editor added hidden keywords: fonts, birth, vert, delete +1 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- 📦Edits: Video Editor updated to version 452.0.0.50.64AndroidKits, audio links and text timing.
• Kits. Save your colors, text styles, caption styles and audio as one set, then reuse it.
• Popular topics. See what your followers are most into and create what they want. For accounts with over 10k followers.
• Text animation timing. Set how long intros, outros and loops run.
• Audio links. Link viewers to the track behind your reel.… more - ✏️Edits: Video Editor added hidden keywords: inspiration, créer, artist, deleteiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Edits: Video Editor added hidden keywords: gesichtsbearbeitung, effects, collage, daysiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Edits: Video Editor added hidden keywords: カメラ, insights, lyrics, remix +4 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- 📈Edits: Video Editor entered the top 10AndroidTop Free · Video Players & Editors · ID
- ✏️Edits: Video Editor added hidden keywords: textastic, sirius, reelshort, layout +9 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Edits: Video Editor added hidden keywords: textastic, proxyiOSwords in the App Store's hidden keyword field (found by probing search)
- 📦Edits: Video Editor: now updating weeklyAndroid4 updates in 30 days, after a quiet two months
- 📈Edits: Video Editor entered the top 10AndroidTop Free · Video Players & Editors · ES
- 📈Edits: Video Editor entered the top 100 in 2 chartsAndroidTop Free · All Apps · DE · Top Free · All Apps · NL
- ✏️Edits: Video Editor added hidden keywords: effectsiOSwords in the App Store's hidden keyword field (found by probing search)
- 📈Edits: Video Editor entered the top 10AndroidTop Free · Video Players & Editors · TW
- 📦Edits: Video Editor updated to version 451.0iOSWe’re working fast to regularly update Edits and we’ve introduced some new features. Download the latest version of the app to try them.
• Improved overall stability and performance - 📦Edits: Video Editor: now updating weeklyiOS4 updates in 30 days, after a quiet two months
- 📦Edits: Video Editor updated to version 451.0.0.54.80AndroidWe’re working fast to regularly update Edits and we’ve introduced some new features. Download the latest version of the app to try them.
• Improved overall stability and performance - 📈Edits: Video Editor entered the top 10 in 4 chartsAndroidTop Free · Video Players & Editors · MX · Top Free · Video Players & Editors · NL · Top Free · Video Players & Editors · SE · Top Free · Video Players & Editors · TR
- ✏️Edits: Video Editor added hidden keywords: promo, camera, studioiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Edits: Video Editor added hidden keywords: promoiOSwords in the App Store's hidden keyword field (found by probing search)
- 📦Edits: Video Editor updated to version 450.0iOSWe’re working fast to regularly update Edits and we’ve introduced some new features. Download the latest version of the app to try them.
• Improved overall stability and performance - ✏️Edits: Video Editor added hidden keywords: maker, studioiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Edits: Video Editor added hidden keywords: reelshortiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Edits: Video Editor added hidden keywords: highlightsiOSwords in the App Store's hidden keyword field (found by probing search)
- 📈Edits: Video Editor entered the top 100AndroidTop Free · All Apps · BR
- ✏️Edits: Video Editor added hidden keywords: diyiOSwords in the App Store's hidden keyword field (found by probing search)
- 📦Edits: Video Editor updated to version 450.0.0.51.78AndroidWe’re working fast to regularly update Edits and we’ve introduced some new features. Download the latest version of the app to try them.
• Improved overall stability and performance - 🔎Edits: Video Editor reached Top 10 for “video”Android#9 in Brazil search · popularity 90
- ✏️Edits: Video Editor added hidden keywords: effects, créateur, makeriOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Edits: Video Editor added hidden keywords: reels, inspirationiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Edits: Video Editor added hidden keywords: reels, erstelleniOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎Edits: Video Editor reached Top 10 for “video”Android#4 in Indonesia search · popularity 76
- 🌟Edits: Video Editor featured by AppleiOSapps · BR
- 📈Edits: Video Editor entered the top 10iOSTop Free · All Apps · BR
- ✏️Edits: Video Editor added hidden keywords: video-editor, éditeur, effectsiOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟Edits: Video Editor featured by AppleiOSapps · BR
- 📦Edits: Video Editor updated to version 449.0iOSWe’re working fast to regularly update Edits and we’ve introduced some new features. Download the latest version of the app to try them.
• Improved overall stability and performance - 🌟Edits: Video Editor: featuring lifted it to #40 (from outside the chart)iOSGreat Everyday Picks · AU
- ✏️Edits: Video Editor added hidden keywords: 動画編集アプリ, 動画編集, creator, templates +2 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- 📦Edits: Video Editor updated to version 449.0.0.52.81AndroidWe’re working fast to regularly update Edits and we’ve introduced some new features. Download the latest version of the app to try them.
• Improved overall stability and performance - ✏️Edits: Video Editor added hidden keywords: clipsiOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎Edits: Video Editor reached #1 for “editor”iOS#1 in Thailand search · popularity 52
- 🌟Edits: Video Editor featured by Apple: “ESSENTIALS”iOStoday · AU
- 🔎Edits: Video Editor reached #1 for “editor”iOS#1 in Vietnam search · popularity 56
- 🌟Edits: Video Editor featured by AppleiOSapps · BR
- 🌟Edits: Video Editor featured by Apple: “ESSENTIALS”iOStoday · AU, BR
- 🆕Edits: Video Editor first spotted by AppInsiderAndroidUnited Arab Emirates
- 🆕Edits: Video Editor first spotted by AppInsideriOS#39 in Top Free · All Apps · Canada
- 🌟Edits: Video Editor featured by AppleiOSapps · BR
- 📦Edits: Video Editor version 448.0.0.53.84Android• More caption control. Font size and letter spacing, plus a preview you can play without leaving the editor.
• Better stability and performance across the board. Fewer crashes and smoother exports. - 📦Edits: Video Editor version 448.0iOSNo release notes
- 🆕Edits: Video Editor: its developer released another app: Instants, an Instagram appiOS
- 🆕Edits: Video Editor: its developer released another app: Instants, an Instagram appAndroid
- 🆕Edits: Video Editor released on the App StoreiOS
- 🆕Edits: Video Editor released on Google PlayAndroid
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
Photo & Video FreeEdits: Video Editor at a glance
AI summary written from our chart and store data, 2026-11-08. It can be wrong: check the numbers above.
Edits is a free, all-in-one mobile video creation and editing tool from Instagram designed for content creators to produce high-quality, watermark-free videos with AI features and direct platform integration. The app has rapidly achieved top-tier visibility in the Photo & Video category, securing #1 positions in Brazil and India while maintaining strong presence in major markets like Australia, Canada, Italy, and Russia shortly after its April 2025 release.
Similar apps: CapCut, InShot, VN Video Editor
App Store
App details
App privacy Measured
Edits: Video Editor’s App Store privacy label declares 0 data categories used to track you across other companies’ apps and websites, 8 linked to your identity and 0 collected anonymously.
As declared by the developer on the App Store — Apple requires every app to publish this label. We track changes over time.
Google Play
App details
Edits: Video Editor downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| App Store | 50k+ | 10M+ |
| Google Play | 100k+ | 100M+ Measured |
| Total | 100k+ Confidence | 100M+ Confidence |
How this is calculated
Where Edits: Video Editor's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
In-app revenue
Worldwide, what users spend before Apple and Google take their fee.
| Store | Per day | Per month | Share |
|---|---|---|---|
| App Store | |||
| Google Play | |||
| Total | Confidence | 100% |
Business model: In-app purchase-led
How Edits: Video Editor makes money: subscriptions, one-off purchases and ads.
Hidden keywords
Edits: Video Editor shows up in App Store search (US) for 4 words that appear nowhere in its name, subtitle or developer name, so they are almost certainly in its private keyword field, and it ranks in the top 10 for at least one of them.
Where it ranks now
Both stores, across every country we track.
| Store | Best rank | Charting in | US Top Free | US Top Grossing |
|---|---|---|---|---|
| App Store | #1 Photo & Video Free | 29 of 30 countries | #5 | – |
| Google Play | #1 Video Players & Editors Free | 23 of 23 countries | #3 | – |
Full chart lists: App Store · Google Play.
Review momentum
ⓘ How we measure thisNew ratings by country (12)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
| India | 2,961 | 27% | ▲ +9% |
| Brazil | 2,566 | 23% | ▼ -10% |
 United States | 2,399 | 22% | steady |
 Mexico | 480 | 4% | steady |
 Turkey | 426 | 4% | ▲ +14% |
 Argentina | 341 | 3% | – |
 Japan | 341 | 3% | ▼ -13% |
 United Kingdom | 298 | 3% | ▼ -10% |
 Canada | 296 | 3% | steady |
 Spain | 292 | 3% | ▼ -12% |
 Colombia | 275 | 3% | – |
 Australia | 254 | 2% | ▼ -14% |
App Store ratings in the countries we track, 4-week average.
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.8 ★ | 102k |
| Google Play | 4.6 ★ | 2M 5.4k written reviews |
| Both stores | 4.7 ★ weighted by ratings | 2.1M |
What users say about Edits: Video Editor
From the 200 most recent App Store reviews in the US.
Users praise the app's ease of use and free features but report severe stability issues including crashes, lost drafts, and export bugs. Frequent updates have introduced regressions that make the app unreliable for professional or consistent content creation.
Mixed but leaning positive (63% of recent reviews give 4–5 stars). People like it for being easy to use, and its features and content. The main complaints are about crashes and bugs, and missing features or content. Recent reviews are more positive than earlier ones.
What people like
- Ease of use: “Very good and easy to use”
- Features & content: “This gives me more options”
- Updates: “I love all of the updates”
- Design: “Love and a beautiful day ❤️✨”
Common complaints
- Crashes & bugs: “This app contains major bugs”
- Features & content: “Needs some more options though”
- Updates: “This issue only started after the latest update”
- Ease of use: “Who uses keyframes to make a simple reel?”
About Edits: Video Editor
Edits is a free video editor that makes it easy for creators to turn their ideas into videos, right on their phone. It has all the tools you need to support your creation process, all in one place.
Simplify your creative process
• Export your videos in 4K with no watermark and share to any platform.
• Keep track of all your drafts and videos in one place.
• Capture high-quality clips up to 10 minutes long and start editing right away.
• Easily share to Instagram with high-quality playback.
Create and edit with powerful tools
• Edit videos with single-frame precision.
• Get the look you want with camera settings for resolution, frame rate and dynamic range, plus upgraded flash and zoom controls.
• Bring images to life with AI animation.
• Change up your background with green screen, cutout or add a video overlay.
• Choose from a variety of fonts, sound and voice effects, video filters and effects, stickers and more.
• Enhance audio to make voices clearer and remove background noise.
• Generate captions automatically and customize how they appear in your video.
Inform your next creative decisions
• Get inspired by browsing reels with trending audio.
• Keep track of ideas and content you're excited by until you're ready to create.
• Track how your reels are performing with a live insights dashboard.
• Understand what affects your reels engagement.
Meta Terms: https://www.facebook.com/terms.php
Meta Privacy Policy: https://privacycenter.instagram.com/policy
Edits: Video Editor App Store
Edits: Video Editor gets 100k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Edits: Video Editor is #5 in Photo & Video Free in United States and charting in 29 of 30 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
24 Sep 2026 Photo & Video FreeEdits: Video Editor at a glance
AI summary written from our chart and store data, 2026-11-08. It can be wrong: check the numbers above.
Edits is a free, all-in-one mobile video creation and editing tool from Instagram designed for content creators to produce high-quality, watermark-free videos with AI features and direct platform integration. The app has rapidly achieved top-tier visibility in the Photo & Video category, securing #1 positions in Brazil and India while maintaining strong presence in major markets like Australia, Canada, Italy, and Russia shortly after its April 2025 release.
Similar apps: CapCut, InShot, VN Video Editor
Edits: Video Editor on the App Store
App details
App privacy Measured
Edits: Video Editor’s App Store privacy label declares 0 data categories used to track you across other companies’ apps and websites, 8 linked to your identity and 0 collected anonymously.
As declared by the developer on the App Store — Apple requires every app to publish this label. We track changes over time.
Edits: Video Editor downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Edits: Video Editor's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
In-app revenue
Worldwide, what users spend in Edits: Video Editor before Apple and Google take their fee.
How this is calculated
Business model: In-app purchase-led
How Edits: Video Editor makes money: subscriptions, one-off purchases and ads.
Hidden keywords
Edits: Video Editor shows up in App Store search (US) for 4 words that appear nowhere in its name, subtitle or developer name, so they are almost certainly in its private keyword field, and it ranks in the top 10 for at least one of them.
Where it ranks now
Every top chart it appears in across 30 countries.
Italy
Russia
Germany
South Korea
France
Taiwan
Netherlands
Poland
United Arab Emirates
Sweden
Indonesia
Saudi Arabia
Philippines
Thailand
Malaysia
South Africa
VietnamApps near Edits: Video Editor on the chart
Photo & Video Free, around #5.
Ratings
App Store, worldwide.
Review momentum
ⓘ How we measure thisNew ratings by country (12)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
| India | 2,961 | 27% | ▲ +9% |
| Brazil | 2,566 | 23% | ▼ -10% |
| United States | 2,399 | 22% | steady |
| Mexico | 480 | 4% | steady |
| Turkey | 426 | 4% | ▲ +14% |
| Argentina | 341 | 3% | – |
| Japan | 341 | 3% | ▼ -13% |
| United Kingdom | 298 | 3% | ▼ -10% |
| Canada | 296 | 3% | steady |
| Spain | 292 | 3% | ▼ -12% |
| Colombia | 275 | 3% | – |
| Australia | 254 | 2% | ▼ -14% |
App Store ratings in the countries we track, 4-week average.
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about Edits: Video Editor
From the 200 most recent App Store reviews in the US.
Users praise the app's ease of use and free features but report severe stability issues including crashes, lost drafts, and export bugs. Frequent updates have introduced regressions that make the app unreliable for professional or consistent content creation.
Mixed but leaning positive (63% of recent reviews give 4–5 stars). People like it for being easy to use, and its features and content. The main complaints are about crashes and bugs, and missing features or content. Recent reviews are more positive than earlier ones.
What people like
- Ease of use: “Very good and easy to use”
- Features & content: “This gives me more options”
- Updates: “I love all of the updates”
- Design: “Love and a beautiful day ❤️✨”
Common complaints
- Crashes & bugs: “This app contains major bugs”
- Features & content: “Needs some more options though”
- Updates: “This issue only started after the latest update”
- Ease of use: “Who uses keyframes to make a simple reel?”
About Edits: Video Editor
Edits is a free video editor that makes it easy for creators to turn their ideas into videos, right on their phone. It has all the tools you need to support your creation process, all in one place.
Simplify your creative process
• Export your videos in 4K with no watermark and share to any platform.
• Keep track of all your drafts and videos in one place.
• Capture high-quality clips up to 10 minutes long and start editing right away.
• Easily share to Instagram with high-quality playback.
Create and edit with powerful tools
• Edit videos with single-frame precision.
• Get the look you want with camera settings for resolution, frame rate and dynamic range, plus upgraded flash and zoom controls.
• Bring images to life with AI animation.
• Change up your background with green screen, cutout or add a video overlay.
• Choose from a variety of fonts, sound and voice effects, video filters and effects, stickers and more.
• Enhance audio to make voices clearer and remove background noise.
• Generate captions automatically and customize how they appear in your video.
Inform your next creative decisions
• Get inspired by browsing reels with trending audio.
• Keep track of ideas and content you're excited by until you're ready to create.
• Track how your reels are performing with a live insights dashboard.
• Understand what affects your reels engagement.
Meta Terms: https://www.facebook.com/terms.php
Meta Privacy Policy: https://privacycenter.instagram.com/policy
Latest updates
More from Instagram, Inc.
Edits: Video Editor Android
Edits: Video Editor gets 100k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Edits: Video Editor is #3 in Video Players & Editors Free on Google Play in United States and charting in 23 of 23 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
Video Players & Editors FreeEdits: Video Editor at a glance
AI summary written from our chart and store data, 2026-11-08. It can be wrong: check the numbers above.
A free, Instagram-developed mobile video editor designed for creators to produce high-quality content with AI tools and direct platform integration. The app is currently ranking #1 in India and within the top three in major markets including the US, UK, and Germany, indicating rapid global adoption shortly after its April 2025 release.
Similar apps: CapCut, InShot, Adobe Premiere Rush
Edits: Video Editor on Google Play
App details
Edits: Video Editor downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Edits: Video Editor's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
In-app revenue
Worldwide, what users spend in Edits: Video Editor before Apple and Google take their fee.
How this is calculated
Business model: In-app purchase-led
How Edits: Video Editor makes money: subscriptions, one-off purchases and ads.
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
Apps near Edits: Video Editor on the chart
Video Players & Editors Free, around #3.
Ratings
Google Play, worldwide.
Review momentum
ⓘ How we measure thisReview momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about Edits: Video Editor
From the 200 most recent Google Play reviews in the US.
Users generally praise the app for its ease of use and high-quality editing features, particularly for creating social media reels. However, a significant minority reports technical issues such as bugs during video splitting, audio saving failures, and playback errors after export.
Mostly positive (85% of recent reviews give 4–5 stars). People like it for being easy to use, and its features and content.
What people like
- Ease of use: “I like it very easy to use🥰”
- Features & content: “It's fairly easy to use and have many new features”
About Edits: Video Editor
Simplify your creative process
- Export your videos in 4K with no watermark and share to any platform.
- Keep track of all your drafts and videos in one place.
- Capture high-quality clips up to 10 minutes long and start editing right away.
- Easily share to Instagram with high-quality playback.
Create and edit with powerful tools
- Edit videos with single-frame precision.
- Get the look you want with camera settings for resolution, frame rate and dynamic range, plus upgraded flash and zoom controls.
- Bring images to life with AI animation.
- Change up your background using green screen, cutout or add a video overlay.
- Choose from a variety of fonts, sound and voice effects, video filters and effects, stickers and more.
- Enhance audio to make voices clearer and remove background noise.
- Generate captions automatically and customize how they appear in your video.
Inform your next creative decisions
- Get inspired by browsing reels with trending audio.
- Keep track of ideas and content you’re excited by until you're ready to create.
- Track how your reels are performing with a live insights dashboard.
- Understand what affects your reels engagement.
What's new in 454.0.0.54.77
• Beat-synced video effects. Colors and motion match to your sound.
• Text animations. 13 new ways to move your text.
• Clip volume. Boost clips up to 150%.
• Better stability and performance across the board. Fewer crashes and smoother exports.
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