em — Markdown Writer & Editor Downloads & Revenueem — Markdown Writer & Editor · App Store
47 days old
Not in any tracked top chart right now.
Updated 3 Nov 2026 · rankings refresh through the day
DeveloperJustin Cox
CategoryProductivity
Price19.99 USD
Released
Rating★ 5.0 (1)
Version1.4.1
Age rating4+
First seen by us
16 Oct 2026
16 Oct 2026em — Markdown Writer & Editor update history & changes
Last change · 11 events since 17 Sep 2026Full timeline ↓✏️Description updated💰Price drop✏️New iPad screenshots📦Updated to version 1.4.1📈Entered the top 100📈Charting in a new country🆕First spotted by AppInsider📦Version 1.3🆕Released on the App Store
Full timeline · 11 events
- ✏️em — Markdown Writer & Editor: description updated· US
- 💰em — Markdown Writer & Editor: price drop19.99 USD → 14.99 USD · US
- ✏️em — Markdown Writer & Editor: new iPad screenshots· US
- ✏️em — Markdown Writer & Editor: new screenshots10 screenshots (was 5) · US
- ✏️em — Markdown Writer & Editor: app got bigger19 MB → 21 MB (+15%)
- 📦em — Markdown Writer & Editor updated to version 1.4.1em 1.4.1 fixes a touch area bug on iPad, plus all of the great features that came with em 1.4, which keeps track of where you write, how much, and what the weather was like, and it's our biggest update yet.
- Goals: Set word- or date-based goals for a single file or your whole library, and track your progress and streaks in the new Calendar collection.
- Places: Turn on location for a library to record where you write, both when a file is made and throughout your writing, and see it all in the new Places collection.
- Weather: See the weather where you wrote each file in its Info pane, recorded as you write and looked up back to 1940 for older files.
- The Info Pane: Open Info beside any file to look at its places, track its goals, and use Ask em without leaving your draft.
- Ghost Pages: Edit and create the evergreen pages on your Ghost site right in em, or send a file to Ghost as a page instead of a post.
- iPhone Duo: em now fits both screens of the iPhone Duo.
- Named Places: Give the spots you write most a name of your own, like Home or Studio, and find every file written there.
- Writing: See how your draft reads, from its reading level to the words you lean on most.
- Contents: Jump to any heading in a long file from Info.
- Links: See the files a file links to and the ones that link back, and fix links when you move a file.
- Find Writing by Place, Date, and Goal: Search and Smart Folders can now find files by place, by distance, by publish date, by reading level, or by how their goals stand.
- Post Info: Edit a Ghost post's title, excerpt, tags, and feature image from Info, and save it all with one press.
- Shortcuts: Create files with a location and a name, add visits, rename files, and read their names from your own shortcuts.
- Private by Default: Location stays out of anything you share, copy, or send to Ask em unless you choose to include it.
- Swipes: Swipe a file or a Ghost post all the way to delete it.
- Update Every Device: Keep em up to date on all your devices, since an older version can turn a library's new settings off when it saves them.
- Bug Fixes and Other Improvements: You know, the usual stuff.… more - 📈em — Markdown Writer & Editor entered the top 100Top Paid · Productivity · US
- 📈em — Markdown Writer & Editor charting in a new countryUnited States
- 🆕em — Markdown Writer & Editor first spotted by AppInsider#57 in Top Paid · Productivity · United Kingdom
- 📦em — Markdown Writer & Editor version 1.3em is ready for iPhone Duo and enhances the Editorial Review experience.
- Feedback and the Editor, Together At Last: The Ask em conversation is now available right inside your current draft and tracks all of your questions and reviews on the current working file. Ask for an Editorial Review and see the response flow in right next to your writing, without ever touching or editing the draft directly.
- Built for iPhone Duo: em takes advantage of each screen on the new form factor and focuses on what's most important: your writing. Fold or unfold and em keeps your place exactly where it needs to be.
- Your Files, Wherever You Drag Them: Files drag and drop in and out of em, so you can move files where you want ‘em.… more - 🆕em — Markdown Writer & Editor released on the App Store
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
Rating
5.0 ★
1 ratings
Measured
em — Markdown Writer & Editor on the App Store
App details
App ID
6797005003
Publisher
Justin Cox
On the store since
Sep 2026
Under a year
Minimum OS
iOS 26.0+
iPhone 11 and later
Devices
iPhone · iPad
Universal purchase
Content rating
4+
Languages
1
EN
Size
21 MB
Also listed in
Utilities
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| Not charting right now. | ||
Ratings
App Store, worldwide.
Rating
5.0 ★
1 ratings
Measured
Ratings
1
Measured
Review momentum
ⓘ How we measure thisNew ratings a week
under 1
4-week average
Lifetime rating
5.0★
recent stars not readable yet: new ratings are a tiny share of the total
Review momentum
20/100
faster than 0% of Productivity apps
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
About em — Markdown Writer & Editor
em is a privacy-first universal Markdown writing app for Mac, iPad, and iPhone that takes advantage of Apple's Foundation Models to give you editorial feedback. It also connects to the Ghost API to publish and edit your website. Your files are yours, and you're the only one who should decide what to do with 'em.
WRITE 'EM WITH MARKDOWN
Capture your thoughts in a distraction-free Markdown editor tuned for each device, including the iPhone Duo. em counts your words and reading time, but only if you want it to.
TRACK 'EM
Set a word goal or a deadline for a file, or a daily, weekly, or monthly goal for everything you write. Want 500 words a day? 50,000 by the end of the month? em keeps track, shows your pace and your streak, and holds you to it.
MAP 'EM
em can remember where you started writing each file, including every place you worked on 'em. See all of them on a map and follow your writing journey in a whole new way. Location is off until you turn it on for a library, and it stays out of anything you share or send to AI.
FIND 'EM WITH SMART SEARCH
Smart Search lists every file holding your words. Use quotes, +, -, OR, and * for precision, filter by library, tag, status, or year, and save any search as a Smart Folder that stays current. Only remember what a piece was about? Ask em.
PROTECT 'EM WITH VERSION HISTORY
Every edit is automatically versioned and backed up to iCloud. Compare and restore versions from any device, so an accidental deletion never costs you your writing.
PUBLISH 'EM WITH GHOST
Connect em to your Ghost site to edit, back up, and publish natively in Markdown that maps to Ghost's cards. em supports 19 Ghost editorial cards, drafts, scheduling, newsletters, and Ghost pages.
EXPLORE 'EM WITH AI (BUT ONLY IF YOU WANT TO)
Ask em questions and get answers grounded in your files, not the internet. On OS 27, Siri can search, add, or edit notes in the libraries you approve. Get an Editorial Review from a prompt you can read and edit. em doesn't write your drafts; it helps you edit 'em.
ALL FEATURES
- GOALS: Word and deadline goals, daily, weekly, and monthly, with pace and streaks
- CALENDAR: Every day you wrote, in one place
- PLACES: Every place you've written, on a map
- SMART SEARCH: Search operators, filters, and Smart Folders
- VERSION HISTORY: Automatic versioning, stored in iCloud
- GHOST SITES: Sync, edit, publish, and send newsletters, for posts and pages
- AI ON YOUR TERMS: On-device Apple Intelligence by default; optionally Claude, ChatGPT, or Gemini with your API key
- SIRI AI: Search, add, or edit notes in approved libraries (OS 27)
- ASK EM AND EDITORIAL REVIEW: Answers and feedback from your own writing
- APPLE SHORTCUTS: Create files, add visits, or publish to Ghost
- APPLE JOURNALING SUGGESTIONS: Capture memories in Markdown (iOS)
- READ ALOUD: Hear your draft to catch what your eyes miss
- CUSTOMIZATION: Reader and Editor fonts and colors
- OFFLINE EDITING: Works without an iCloud or Ghost connection
WRITE 'EM WITH MARKDOWN
Capture your thoughts in a distraction-free Markdown editor tuned for each device, including the iPhone Duo. em counts your words and reading time, but only if you want it to.
TRACK 'EM
Set a word goal or a deadline for a file, or a daily, weekly, or monthly goal for everything you write. Want 500 words a day? 50,000 by the end of the month? em keeps track, shows your pace and your streak, and holds you to it.
MAP 'EM
em can remember where you started writing each file, including every place you worked on 'em. See all of them on a map and follow your writing journey in a whole new way. Location is off until you turn it on for a library, and it stays out of anything you share or send to AI.
FIND 'EM WITH SMART SEARCH
Smart Search lists every file holding your words. Use quotes, +, -, OR, and * for precision, filter by library, tag, status, or year, and save any search as a Smart Folder that stays current. Only remember what a piece was about? Ask em.
PROTECT 'EM WITH VERSION HISTORY
Every edit is automatically versioned and backed up to iCloud. Compare and restore versions from any device, so an accidental deletion never costs you your writing.
PUBLISH 'EM WITH GHOST
Connect em to your Ghost site to edit, back up, and publish natively in Markdown that maps to Ghost's cards. em supports 19 Ghost editorial cards, drafts, scheduling, newsletters, and Ghost pages.
EXPLORE 'EM WITH AI (BUT ONLY IF YOU WANT TO)
Ask em questions and get answers grounded in your files, not the internet. On OS 27, Siri can search, add, or edit notes in the libraries you approve. Get an Editorial Review from a prompt you can read and edit. em doesn't write your drafts; it helps you edit 'em.
ALL FEATURES
- GOALS: Word and deadline goals, daily, weekly, and monthly, with pace and streaks
- CALENDAR: Every day you wrote, in one place
- PLACES: Every place you've written, on a map
- SMART SEARCH: Search operators, filters, and Smart Folders
- VERSION HISTORY: Automatic versioning, stored in iCloud
- GHOST SITES: Sync, edit, publish, and send newsletters, for posts and pages
- AI ON YOUR TERMS: On-device Apple Intelligence by default; optionally Claude, ChatGPT, or Gemini with your API key
- SIRI AI: Search, add, or edit notes in approved libraries (OS 27)
- ASK EM AND EDITORIAL REVIEW: Answers and feedback from your own writing
- APPLE SHORTCUTS: Create files, add visits, or publish to Ghost
- APPLE JOURNALING SUGGESTIONS: Capture memories in Markdown (iOS)
- READ ALOUD: Hear your draft to catch what your eyes miss
- CUSTOMIZATION: Reader and Editor fonts and colors
- OFFLINE EDITING: Works without an iCloud or Ghost connection
Latest updates
1.4.1
em 1.4.1 fixes a touch area bug on iPad, plus all of the great features that came with em 1.4, which keeps track of where you write, how much, and what the weather was like, and it's our biggest update yet.
- Goals: Set word- or date-based goals for a single file or your whole library, and track your progress and streaks in the new Calendar collection.
- Places: Turn on location for a library to record where you write, both when a file is made and throughout your writing, and see it all in the new Places collection.
- Weather: See the weather where you wrote each file in its Info pane, recorded as you write and looked up back to 1940 for older files.
- The Info Pane: Open Info beside any file to look at its places, track its goals, and use Ask em without leaving your draft.
- Ghost Pages: Edit and create the evergreen pages on your Ghost site right in em, or send a file to Ghost as a page instead of a post.
- iPhone Duo: em now fits both screens of the iPhone Duo.
- Named Places: Give the spots you write most a name of your own, like Home or Studio, and find every file written there.
- Writing: See how your draft reads, from its reading level to the words you lean on most.
- Contents: Jump to any heading in a long file from Info.
- Links: See the files a file links to and the ones that link back, and fix links when you move a file.
- Find Writing by Place, Date, and Goal: Search and Smart Folders can now find files by place, by distance, by publish date, by reading level, or by how their goals stand.
- Post Info: Edit a Ghost post's title, excerpt, tags, and feature image from Info, and save it all with one press.
- Shortcuts: Create files with a location and a name, add visits, rename files, and read their names from your own shortcuts.
- Private by Default: Location stays out of anything you share, copy, or send to Ask em unless you choose to include it.
- Swipes: Swipe a file or a Ghost post all the way to delete it.
- Update Every Device: Keep em up to date on all your devices, since an older version can turn a library's new settings off when it saves them.
- Bug Fixes and Other Improvements: You know, the usual stuff.
1.3
em is ready for iPhone Duo and enhances the Editorial Review experience.
- Feedback and the Editor, Together At Last: The Ask em conversation is now available right inside your current draft and tracks all of your questions and reviews on the current working file. Ask for an Editorial Review and see the response flow in right next to your writing, without ever touching or editing the draft directly.
- Built for iPhone Duo: em takes advantage of each screen on the new form factor and focuses on what's most important: your writing. Fold or unfold and em keeps your place exactly where it needs to be.
- Your Files, Wherever You Drag Them: Files drag and drop in and out of em, so you can move files where you want ‘em.
Store changes
What em — Markdown Writer & Editor changed on its store page: name, icon, screenshots, price, size, languages, requirements.
Description updated 
Price drop
19.99 USD → 14.99 USD
New iPad screenshots