Esti Downloads & RevenueEsti: Aesthetic Photo Editor · App Store
Esti: Aesthetic Photo Editor is #38 in Photo & Video Grossing in United States and charting in 22 of 30 countries we track.
Updated 12 Nov 2026 · rankings refresh through the day
DeveloperPrequel Inc.
CategoryPhoto & Video
PriceFree
Released
Rating★ 4.7 (20k)
Version1.49.0
Age rating12+
First seen by us
24 Sep 2026
24 Sep 2026Installs (est.)1M+ worldwide
Esti: Aesthetic Photo Editor update history & changes
Last change · 29 events since 6 Nov 2023Full timeline ↓📈Charting in a new country⭐Ratings taking off in Indonesia✏️New screenshots📦Updated to version 1.49.0📈Charting in a new country✏️New screenshots📦Updated to version 1.48.0🆕First spotted by AppInsider🆕Released on the App Store
Full timeline · 29 events
- 📈Esti: Aesthetic Photo Editor charting in a new countryIndia
- ✏️Esti: Aesthetic Photo Editor: new screenshots6 screenshots (was 6) · VN
- 📦Esti: Aesthetic Photo Editor updated to version 1.49.0新しいルックの登場: 新しいMidnightフィルター。
グローアップ、ひとり旅、午前3時の鏡セルフィー向けにデザインしました。独り占めするのはやめましょう。今すぐ使ってみてください。 - 📈Esti: Aesthetic Photo Editor charting in a new countryJapan
- 📈Esti: Aesthetic Photo Editor entered the top 100Top Free · Photo & Video · SA
- 📈Esti: Aesthetic Photo Editor entered the top 100Top Free · Photo & Video · TW
- 📈Esti: Aesthetic Photo Editor entered the top 100Top Grossing · Photo & Video · SA
- ✏️Esti: Aesthetic Photo Editor: new screenshots6 screenshots (was 6) · 14 countries
- ✏️Esti: Aesthetic Photo Editor: new screenshots6 screenshots (was 6) · SE
- ✏️Esti: Aesthetic Photo Editor: new screenshots6 screenshots (was 6) · RU
- ✏️Esti: Aesthetic Photo Editor: new screenshots6 screenshots (was 6) · NL
- ✏️Esti: Aesthetic Photo Editor: new screenshots6 screenshots (was 6) · MX, CO, AR
- ✏️Esti: Aesthetic Photo Editor: new screenshots6 screenshots (was 6) · KR
- ✏️Esti: Aesthetic Photo Editor: new screenshots6 screenshots (was 6) · IT
- ✏️Esti: Aesthetic Photo Editor: new screenshots6 screenshots (was 6) · FR
- ✏️Esti: Aesthetic Photo Editor: new screenshots6 screenshots (was 6) · ES
- ✏️Esti: Aesthetic Photo Editor: new screenshots6 screenshots (was 6) · DE
- ✏️Esti: Aesthetic Photo Editor: new screenshots6 screenshots (was 6) · BR
- 📦Esti: Aesthetic Photo Editor updated to version 1.48.0Meet your new muse: the Gold Film filter.
She’s moody, vibey, and ready to handle your close-ups. Apply to your camera roll immediately - 📈Esti: Aesthetic Photo Editor entered the top 100Top Grossing · Photo & Video · TW
- 📈Esti: Aesthetic Photo Editor charting in a new countrySaudi Arabia
- 📈Esti: Aesthetic Photo Editor entered the top 100Top Grossing · Photo & Video · MY
- 📈Esti: Aesthetic Photo Editor entered the top 100 in 9 chartsTop Free · Photo & Video · AR · Top Grossing · Photo & Video · AR · Top Free · Photo & Video · CO · Top Grossing · Photo & Video · CO · +5 more
- 📈Esti: Aesthetic Photo Editor charting in a new country in 5 chartsArgentina · Colombia · Philippines · Poland · +1 more
- 📈Esti: Aesthetic Photo Editor entered the top 100 in 5 chartsTop Free · Photo & Video · AE · Top Free · Photo & Video · ES · Top Free · Photo & Video · FR · Top Free · Photo & Video · MX · +1 more
- 🆕Esti: Aesthetic Photo Editor first spotted by AppInsider#71 in Top Free · Photo & Video · Canada
- 📦Esti: Aesthetic Photo Editor version 1.47.0No release notes
- 🆕Esti: Aesthetic Photo Editor released on the App Store
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
Rating
4.7 ★
20k ratings
Measured
Best rank now
#38
Photo & Video GrossingMeasured
New ratings a week
566
▲ +7% vs the 2 weeks before
Measured
Esti: Aesthetic Photo Editor on the App Store
App details
App ID
6457366208
Publisher
Prequel Inc.
On the store since
Oct 2023
3 years on the store
Minimum OS
iOS 16.0+
iPhone 8 and later
Devices
iPhone · iPad
Content rating
12+
2 content notes below
Languages
14
EN FR DE ID IT JA KO PL PT ZH ES TL …
Size
270 MB
Also listed in
Graphics & Design
Content notesInfrequent/Mild Sexual Content and NudityInfrequent/Mild Mature/Suggestive Themes
Esti: Aesthetic Photo Editor downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Apple publishes no download counts. App Store downloads come from chart positions and daily rating growth per country, calibrated on Google Play install counts; lifetime installs from ratings worldwide × installs per rating. Confidence is the chance the real number is within half to double ours.
Where Esti: Aesthetic Photo Editor's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend in Esti: Aesthetic Photo Editor before Apple and Google take their fee.
How this is calculated
Not in an overall Top Grossing chart, only in category charts: each category position is converted to the overall position it corresponds to, then priced on the same rank-to-revenue curve, inside the part of each market the charted apps leave over.
Business model: Subscription-led
How Esti: Aesthetic Photo Editor makes money: subscriptions, one-off purchases and ads.
SubscriptionsIn-app purchases
Subscriptions
/mo
of revenue
Top in-app purchases · App Store US, most popular first
| 1 | Esti Premium Weekly subscription | |
| 2 | Esti Premium Weekly subscription | |
| 3 | Esti Premium Weekly subscription | |
| 4 | Esti Premium Weekly subscription | |
| 5 | Esti Premium Weekly subscription | |
| 6 | Esti Premium Weekly subscription | |
| 7 | Esti Premium Yearly Trial subscription | |
| 8 | Esti Premium Yearly subscription | |
| 9 | Esti Premium Weekly subscription | |
| 10 | Esti Premium Weekly subscription |
Where it ranks now
Every top chart it appears in across 30 countries.
Russia
France
Spain
NetherlandsApps near Esti: Aesthetic Photo Editor on the chart
Photo & Video Grossing, around #38.
Photo Collage Maker PicJointer#33
Instories: AI Photo & Video#34
Meitu: Photo & Video Editor#35
Photoshop Express Photo Editor#36
Video Up! Video Editor & Maker#37
Secret Photo Vault: Keepsafe#39
Photo Scan App by Photomyne#40
EseeCloud(IP Pro, VR Cam)#41
InstaSize: AI Photo Editor#42
Videoleap: AI Video Editor#43
Ratings
App Store, worldwide.
Rating
4.7 ★
20k ratings
Measured
Ratings
20k
Measured
Review momentum
ⓘ How we measure thisNew ratings a week
566
▲ +7% vs the 2 weeks before
Written reviews a week
2.2
US App Store
Recent ratings
4.7★
vs 4.6★ lifetime
Review momentum
84/100
faster than 97% of Photo & Video apps
Growing fastest in Canada ▲ +53% · 
Colombia ▲ +52% · 
Turkey ▲ +29%
New ratings by country (12)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
| United States | 216 | 46% | ▲ +12% |
 Mexico | 36 | 8% | ▲ +15% |
 Philippines | 36 | 8% | ▲ +12% |
| Turkey | 33 | 7% | ▲ +29% |
 Germany | 27 | 6% | ▼ -5% |
| Canada | 22 | 5% | ▲ +53% |
 United Kingdom | 21 | 5% | ▲ +18% |
 Brazil | 17 | 4% | ▼ -8% |
| Colombia | 17 | 4% | ▲ +52% |
 Indonesia | 16 | 3% | ▼ -6% |
 Italy | 15 | 3% | ▼ -6% |
 Argentina | 14 | 3% | ▲ +7% |
App Store ratings in the countries we track, 4-week average.
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about Esti: Aesthetic Photo Editor
From the 66 most recent App Store reviews in the US.
Mixed (38% of recent reviews give 4–5 stars). People like it for being easy to use, and being useful. The main complaints are about price and subscriptions, and missing features or content.
What people like
- Ease of use: “Very easy and straightforward”
- Useful: “And definitely recommend to Ya’ll!!”
- Price & subscription: “Made me pay just to take away the filters available making have to pay for me”
- Design: “There’s so many beautiful and fun options you can use for your photos!”
Common complaints
- Price & subscription: “The worst, pay for everything”
- Features & content: “Free version has no good options”
- Updates: “Was great - now useless with the new updates”
- Ads: “The cool window shadows that you see in the ads is not even available yet n the app”
About Esti: Aesthetic Photo Editor
Esti is an app that makes creating beautiful, visually consistent content simple and efficient. It provides essential tools for creating appealing photos and videos with minimal effort.
If you want your social profiles or blog to have consistent and attractive visuals without spending a lot of time on editing, Esti offers practical tools designed to streamline the process and help you create refined content.
With features such as batch editing, preset creation, and a selection of filters and film effects, Esti supports efficient content creation with a focus on visual consistency.
FEATURES
► BATCH EDITING: Apply the same edits to multiple photos at once.
► FILTERS: Adjust colors easily with filters designed for different visual styles.
► FILM EFFECTS: Give photos extra character with effects inspired by Polaroid, VCR, Kodak, Super8, and Fuji.
► ADJUSTMENTS: Fine-tune light, color, and details using tools such as HSL, Grain, and Blur.
► TOUCH UPS: Make small appearance adjustments such as skin tone or hair volume.
► OVERLAYS: Add depth using manually designed textures like dust, paper, plastic, and light leaks.
► PRESETS: Save your preferred edits as presets for future use.
► VIDEOS: Apply filters, effects, and adjustments to videos as well.
Subscription
► Esti Pro may offer different subscription plans. Depending on the subscription plan chosen, subscriptions may be billed weekly, monthly or annually.
► Subscription for Esti Pro auto-renews at the cost of the chosen subscription plan unless cancelled 24 hours in advance prior to the end of the then-current subscription term. Unless you cancel the subscription before the billing date, you will be automatically charged the subscription fee for the next billing cycle in accordance with the conditions of the subscription plan chosen.
Subscription Policy - https://esti.app/subscription-policy
Privacy Policy - https://esti.app/privacy-policy
Terms of Use - https://esti.app/term-of-use
Help Center - https://estiapp.zendesk.com/hc/en-us
If you want your social profiles or blog to have consistent and attractive visuals without spending a lot of time on editing, Esti offers practical tools designed to streamline the process and help you create refined content.
With features such as batch editing, preset creation, and a selection of filters and film effects, Esti supports efficient content creation with a focus on visual consistency.
FEATURES
► BATCH EDITING: Apply the same edits to multiple photos at once.
► FILTERS: Adjust colors easily with filters designed for different visual styles.
► FILM EFFECTS: Give photos extra character with effects inspired by Polaroid, VCR, Kodak, Super8, and Fuji.
► ADJUSTMENTS: Fine-tune light, color, and details using tools such as HSL, Grain, and Blur.
► TOUCH UPS: Make small appearance adjustments such as skin tone or hair volume.
► OVERLAYS: Add depth using manually designed textures like dust, paper, plastic, and light leaks.
► PRESETS: Save your preferred edits as presets for future use.
► VIDEOS: Apply filters, effects, and adjustments to videos as well.
Subscription
► Esti Pro may offer different subscription plans. Depending on the subscription plan chosen, subscriptions may be billed weekly, monthly or annually.
► Subscription for Esti Pro auto-renews at the cost of the chosen subscription plan unless cancelled 24 hours in advance prior to the end of the then-current subscription term. Unless you cancel the subscription before the billing date, you will be automatically charged the subscription fee for the next billing cycle in accordance with the conditions of the subscription plan chosen.
Subscription Policy - https://esti.app/subscription-policy
Privacy Policy - https://esti.app/privacy-policy
Terms of Use - https://esti.app/term-of-use
Help Center - https://estiapp.zendesk.com/hc/en-us
Latest updates
1.49.0
新しいルックの登場: 新しいMidnightフィルター。
グローアップ、ひとり旅、午前3時の鏡セルフィー向けにデザインしました。独り占めするのはやめましょう。今すぐ使ってみてください。
1.48.0
Meet your new muse: the Gold Film filter.
She’s moody, vibey, and ready to handle your close-ups. Apply to your camera roll immediately
1.47.0
Store changes
What Esti: Aesthetic Photo Editor changed on its store page: name, icon, screenshots, price, size, languages, requirements.
New screenshots 
6 screenshots (was 6)
New screenshots 
6 screenshots (was 6)
New screenshots 
6 screenshots (was 6)
