Facebook Downloads & RevenueFacebook · App Store & Google Play
Facebook gets 1M+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Facebook by Meta Platforms, Inc. is on App Store and Google Play. Active Users (MAU & DAU), Downloads, rankings, keywords, revenue, and rating totals.
Full timeline · 180 events in the last 12 months
- 🔎Facebook reached Top 10 for “hp pay”iOS#8 in Turkey search · popularity 90
- 🔎Facebook reached Top 10 for “loklok”Android#10 in Indonesia search · popularity 93
- 🔎Facebook reached Top 10 for “instagram”Android#5 in United States search · popularity 84
- 🌟Facebook featured by Apple: “ESSENCIAIS”iOStoday · AE, AR, AU, BR, CA, DE, ES, GB, IN, IT, PL, SA, TR, US, ZA
- ✏️Facebook added hidden keywords: tax, guide, tap, foreflightiOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎Facebook reached Top 10 for “capcut” in 2 countriesiOSBrazil, Indonesia search · popularity 93
- 🔎Facebook reached Top 10 for “thaid”iOS#9 in Thailand search · popularity 90
- 🔎Facebook reached Top 10 for “loklok”Android#9 in Sweden search · popularity 92
- 🌟Facebook featured by Apple: “ESSENTIALS”iOStoday · AE, AR, AU, BR, CA, DE, ES, GB, IN, IT, PL, SA, TR, US, ZA
- ✏️Facebook added hidden keywords: basediOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎Facebook reached Top 10 for “telegram”iOS#10 in Spain search · popularity 94
- 🔎Facebook reached Top 10 for “discord”iOS#10 in Malaysia search · popularity 96
- 🔎Facebook reached Top 10 for “reddit”iOS#10 in Poland search · popularity 90
- 🔎Facebook reached Top 10 for “instagram lite”Android#10 in Spain search · popularity 90
- 🌟Facebook featured by Apple: “ESSENTIALS”iOStoday · AE, AR, AU, CA, DE, ES, GB, IN, IT, MX, PL, SA, TR, US, ZA
- ✏️Facebook: new iPad screenshotsiOS· 5 countries
- ✏️Facebook: new screenshotsiOS7 screenshots (was 10) · 9 countries
- ✏️Facebook added hidden keywords: back, website, pace, ahora +5 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎Facebook reached Top 10 for “chrome”iOS#10 in China search · popularity 94
- 🔎Facebook reached Top 10 for “jio”iOS#8 in Colombia search · popularity 91
- 🔎Facebook reached Top 10 for “phonepe”iOS#9 in Spain search · popularity 91
- 🔎Facebook reached Top 10 for “google pay”iOS#10 in Netherlands search · popularity 91
- 🔎Facebook reached Top 10 for “bgmi”Android#10 in Mexico search · popularity 84
- 🌟Facebook featured by Apple: “ESSENTIALS”iOStoday · AE, AU, BR, CA, DE, ES, GB, IN, IT, PL, SA, TR, US, ZA
- ✏️Facebook: new screenshotsiOS7 screenshots (was 10) · 21 countries
- ✏️Facebook: new iPad screenshotsiOS· 10 countries
- 📦Facebook updated to version 586.0.0iOSOur teams have solved many crashes, fixed issues you’ve reported and made the app faster.
- 📈Facebook entered the top 10AndroidTop Free · All Apps · ID
- ✏️Facebook added hidden keywords: essentialiOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎Facebook reached Top 10 for “du”iOS#10 in United Arab Emirates search · popularity 94
- 🔎Facebook reached Top 10 for “opera mini”iOS#10 in Argentina search · popularity 90
- 🔎Facebook reached Top 10 for “disney plus”iOS#10 in Italy search · popularity 90
- 🔎Facebook reached Top 10 for “linkedin”Android#10 in United Arab Emirates search · popularity 95
- 🌟Facebook featured by Apple: “ESSENTIALS”iOStoday · AE, AR, AU, CA, DE, ES, GB, IN, IT, PL, SA, TR, US, ZA
- ✏️Facebook added hidden keywords: lastapp, japan, bet365, remitly +3 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟Facebook featured by Apple: “ESSENCIAIS”iOStoday · AE, AU, BR, CA, DE, ES, GB, IN, IT, PL, SA, TR, US, ZA
- ✏️Facebook added hidden keywords: storyreeliOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎Facebook reached Top 10 for “discord”iOS#10 in France search · popularity 94
- 🌟Facebook featured by AppleiOSapps · AE, AU, CA, DE, ES, GB, IN, IT, PL, SA, TR, US, ZA
- ✏️Facebook added hidden keywords: signal, api, firefox, roblox +3 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎Facebook reached Top 10 for “google”iOS#8 in Colombia search · popularity 92
- 🔎Facebook reached Top 10 for “telegram”iOS#9 in Brazil search · popularity 94
- 🔎Facebook reached Top 10 for “discord”iOS#10 in Canada search · popularity 96
- 🔎Facebook reached Top 10 for “reddit”iOS#7 in Colombia search · popularity 91
- 🌟Facebook featured by Apple: “ESSENTIALS”iOStoday · AE, AU, BR, CA, DE, ES, GB, IN, IT, PL, SA, TR, US, ZA
- 🎉Facebook in-app event: Experience Diwali on ReelsiOSSPECIAL EVENT · until 11 Nov
- ✏️Facebook added hidden keywords: kijijiiOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎Facebook reached Top 10 for “google”iOS#9 in Vietnam search · popularity 92
- 🔎Facebook reached Top 10 for “youtube”iOS#5 in United Arab Emirates search · popularity 92
- 🔎Facebook reached Top 10 for “meesho”iOS#10 in Argentina search · popularity 90
- 🌟Facebook featured by Apple: “ESSENTIALS”iOStoday · AE, AU, BR, CA, DE, ES, GB, IN, IT, PL, SA, TR, US, ZA
- ✏️Facebook: new screenshotsAndroid8 screenshots (was 8) · US
- ✏️Facebook added hidden keywords: linkt, capcut, dramabox, evolve +2 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎Facebook reached Top 10 for “messenger” in 2 countriesAndroidIndonesia, United States search · popularity 91
- ✏️Facebook: new iPad screenshotsiOS· 4 countries
- ✏️Facebook: new screenshotsiOS10 screenshots (was 10) · 5 countries
- ✏️Facebook: keywords changediOS· GB
- ✏️Facebook added hidden keywords: life360, rule, linkedin, signal +7 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Facebook: new iPad screenshotsiOS· 11 countries
- ✏️Facebook: new screenshotsiOS10 screenshots (was 10) · 25 countries
- 📦Facebook updated to version 585.0.0iOSNuestros equipos resolvieron muchos bloqueos, solucionaron problemas reportados e hicieron que la app funcione más rápido.
- ✏️Facebook added hidden keywords: cookbook, files, bettingiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Facebook added hidden keywords: waste, same, selling, pronote +4 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- 📣Facebook started 3 new adsAndroid3
- 🔎Facebook reached Top 10 for “toca boca”Android#10 in Sweden search · popularity 86
- ✏️Facebook added hidden keywords: list, warehouse, chargeiOSwords in the App Store's hidden keyword field (found by probing search)
- 📣Facebook started a new adAndroid3
- ✏️Facebook: keywords changediOS· AU
- ✏️Facebook added hidden keywords: love, meeting, streaming, radariOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Facebook: keywords changediOS· CA
- ✏️Facebook added hidden keywords: explore, dramen, teilen, videos +1 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Facebook added hidden keywords: business-netzwerk, windy, explore, flugradar +4 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- 📦Facebook updated to version 584.1iOSOur teams have solved many crashes, fixed issues you’ve reported and made the app faster.
- 📈Facebook entered the top 10iOSTop Free · All Apps · CO
- 🆕Facebook: its developer released another app: Muse from MetaiOS
- ✏️Facebook added hidden keywords: codex, chicken, buy, icon +1 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- 🎉Facebook in-app event: Love at First ListingiOSSPECIAL EVENT · until 1 Nov
- ✏️Facebook added hidden keywords: software, list, account, minutes +6 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Facebook added hidden keywords: favourite, mls, grand, portfolio +4 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Facebook added hidden keywords: 妊娠, goodrx, monitor, favourite +5 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- 📦Facebook updated to version 584.0.0iOSOur teams have solved many crashes, fixed issues you’ve reported and made the app faster.
- ✏️Facebook added hidden keywords: offers, plenty, groups, online +3 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- 📈Facebook hit #1 in 2 chartsiOSTop Free · All Apps · AR · Top Free · Social Networking · ZA
- 📈Facebook entered the top 10iOSTop Free · All Apps · ZA
- ✏️Facebook added hidden keywords: trainline, storiesiOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎Facebook reached #1 for “messenger”iOS#1 in South Africa search · popularity 94
- 🔎Facebook reached Top 10 for “youtube”iOS#7 in Turkey search · popularity 93
- 📈Facebook hit #1iOSTop Free · Social Networking · CO
- 📈Facebook entered the top 10iOSTop Free · All Apps · ID
- ✏️Facebook added hidden keywords: latest, master, earn, beatsiOSwords in the App Store's hidden keyword field (found by probing search)
- 📣Facebook started a new adiOS3
- ✏️Facebook added hidden keywords: chatsiOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎Facebook reached Top 10 for “youtube”iOS#8 in Poland search · popularity 96
- 📣Facebook started a new adAndroid3
- ✏️Facebook: keywords changediOS· GB
- 📈Facebook entered the top 10iOSTop Grossing · All Apps · CO
- ✏️Facebook added hidden keywords: berlin-marathon, mcdelivery, singles, authenticationiOSwords in the App Store's hidden keyword field (found by probing search)
- 📦Facebook: now updating weeklyiOS4 updates in 30 days, after a quiet two months
- 📦Facebook updated to version 583.0.0iOSOur teams have solved many crashes, fixed issues you’ve reported and made the app faster.
- ✏️Facebook added hidden keywords: healthcareiOSwords in the App Store's hidden keyword field (found by probing search)
- 📈Facebook hit #1iOSTop Free · Social Networking · AR
- 📈Facebook entered the top 10iOSTop Free · All Apps · AR
- 📈Facebook hit #1AndroidTop Grossing · Social · TH
- ✏️Facebook added hidden keywords: fees, visible, multiplayeriOSwords in the App Store's hidden keyword field (found by probing search)
- 📣Facebook started a new adAndroid3
- 📈Facebook entered the top 10 in 9 chartsiOSTop Free · Social Networking · AR · Top Free · Social Networking · CO · Top Free · Social Networking · MY · Top Grossing · All Apps · PH · +5 more
- 📈Facebook hit #1 in 6 chartsiOSTop Grossing · Social Networking · AR · Top Grossing · Social Networking · CO · Top Grossing · Social Networking · MY · Top Grossing · Social Networking · PH · +2 more
- 📈Facebook entered the top 10 in 12 chartsAndroidTop Free · Social · ES · Top Grossing · Social · ES · Top Free · All Apps · MX · Top Grossing · Social · MX · +8 more
- 📈Facebook hit #1 in 4 chartsAndroidTop Free · Social · MX · Top Free · Social · TH · Top Free · Social · VN · Top Grossing · Social · VN
- ✏️Facebook: keywords changediOS· US
- ✏️Facebook added hidden keywords: creatoriOSwords in the App Store's hidden keyword field (found by probing search)
- 📣Facebook started a new adAndroid3
- ✏️Facebook: keywords changediOS· AU
- ✏️Facebook: keywords changediOS· CA
- 📈Facebook hit #1AndroidTop Free · Social · AU
- ✏️Facebook added hidden keywords: sirius, chatsiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Facebook added hidden keywords: media, farmiOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎Facebook reached #1 for “messenger”iOS#1 in Vietnam search · popularity 94
- ✏️Facebook: new screenshotsiOS10 screenshots (was 10) · 6 countries
- ✏️Facebook: new iPad screenshotsiOS· GB, AE
- ✏️Facebook added hidden keywords: blast, financeiOSwords in the App Store's hidden keyword field (found by probing search)
- 📈Facebook hit #1iOSTop Free · Social Networking · AE
- ✏️Facebook: new iPad screenshotsiOS· 9 countries
- ✏️Facebook: new screenshotsiOS10 screenshots (was 10) · 18 countries
- 📦Facebook updated to version 582.0.0iOSOur teams have solved many crashes, fixed issues you’ve reported and made the app faster.
- ✏️Facebook added hidden keywords: bid, lyricsiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Facebook added hidden keywords: lyrics, videos, badoo, pokiesiOSwords in the App Store's hidden keyword field (found by probing search)
- 📣Facebook started a new adAndroid2
- 📈Facebook entered the top 10 in 2 chartsAndroidTop Free · All Apps · AE · Top Free · All Apps · AU
- ✏️Facebook added hidden keywords: finance, storyreeliOSwords in the App Store's hidden keyword field (found by probing search)
- 📈Facebook hit #1iOSTop Free · Social Networking · TH
- ✏️Facebook added hidden keywords: litres, lyrics, ordering, friends +1 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Facebook added hidden keywords: autovelox, essentialsiOSwords in the App Store's hidden keyword field (found by probing search)
- 🆕Facebook: its developer released another app: Style Sketch: Outfit PlanneriOS
- ✏️Facebook added hidden keywords: whichiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Facebook added hidden keywords: reelsiOSwords in the App Store's hidden keyword field (found by probing search)
- 📈Facebook hit #1iOSTop Grossing · Social Networking · ID
- 🎉Facebook in-app event: Gooners, find more on FacebookiOSSPECIAL EVENT · until 15 Oct
- ✏️Facebook added hidden keywords: software, dramabox, reelsiOSwords in the App Store's hidden keyword field (found by probing search)
- 📣Facebook started 3 new adsAndroid3
- 📦Facebook updated to version 581.0.0iOSOur teams have solved many crashes, fixed issues you’ve reported and made the app faster.
- 🌟Facebook featured by AppleiOSapps · AE, AU, CA, DE, ES, GB, IN, IT, SA, TR
- 📈Facebook entered the top 10iOSTop Grossing · All Apps · VN
- 🆕Facebook: its developer released another app: Pocket: Make GizmosiOS
- ✏️Facebook added hidden keywords: insurance, grindr, feeding, notifications +2 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟Facebook featured by Apple: “ESSENTIALS”iOStoday · AE, AU, CA, DE, ES, GB, IN, IT, SA, TR
- 📈Facebook hit #1AndroidTop Free · Social · ID
- ✏️Facebook added hidden keywords: media, myfff, workplace, kyc +6 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟Facebook featured by Apple: “ESSENCIAIS”iOStoday · AE, AU, BR, CA, DE, GB, IN, IT, SA, TR
- ✏️Facebook added hidden keywords: marketplace, moment, photos, members +2 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎Facebook reached Top 10 for “world” in 3 countriesAndroidUnited Arab Emirates, Italy, Saudi Arabia search · popularity 76
- 🌟Facebook featured by AppleiOSapps · AE, AU, CA, DE, ES, GB, IN, IT, SA, TR
- 📈Facebook entered the top 10iOSTop Free · All Apps · MX
- 🔎Facebook reached Top 10 for “messenger”Android#10 in Germany search · popularity 94
- 🌟Facebook featured by Apple: “ESSENCIAIS”iOStoday · AE, AU, BR, CA, DE, ES, GB, IN, IT, SA, TR
- 🌟Facebook featured by Apple: “ESSENCIAIS”iOStoday · AE, AU, BR, CA, DE, ES, GB, IN, IT, SA, TR
- 📈Facebook hit #1iOSTop Free · Social Networking · MX
- 🆕Facebook first spotted by AppInsiderAndroidUnited Arab Emirates
- 🆕Facebook: its developer released another app: Facebook Creator StudioiOS
- 🌟Facebook featured by Apple: “ESSENCIAIS”iOStoday · AE, AU, BR, CA, DE, GB, IN, IT, SA
- 🆕Facebook first spotted by AppInsideriOS#3 in Top Grossing · Social Networking · Italy
- 📦Facebook version 580.0.0iOSNo release notes
- 📣Facebook started 2 new adsAndroid3
- 📣Facebook started a new adAndroid3
- 📣Facebook started a new adAndroid3
- 📣Facebook started a new adAndroid3
- 📣Facebook started a new adAndroid3
- 📣Facebook started a new adAndroid3
- 📣Facebook started a new adAndroid2
- 📣Facebook started a new adAndroid3
- 📣Facebook started 2 new adsAndroid3
- 📣Facebook started a new adAndroid3
- 📣Facebook started 2 new adsAndroid3
- 📣Facebook started a new adAndroid3
- 📣Facebook started 2 new adsAndroid3
- 📣Facebook started a new adAndroid3
- 📣Facebook started a new adAndroid3
- 📣Facebook started 5 new adsAndroid3
- 📣Facebook started a new adAndroid3
- 🆕Facebook released on the App StoreiOS
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
Social Networking GrossingFacebook at a glance
AI summary written from our chart and store data, 2026-11-08. It can be wrong: check the numbers above.
Facebook is a free social networking platform by Meta Platforms, Inc. that connects users through feeds, groups, and messaging while integrating AI-driven content creation and marketplace features. The app currently holds the #1 position in Social Networking Grossing charts across ten major markets including Argentina, Australia, Canada, Colombia, India, Indonesia, Mexico, Malaysia, Philippines, and South Africa, alongside top free rankings in select regions.
Similar apps: Instagram, TikTok, X
App Store
App details
App privacy Measured
Facebook’s App Store privacy label declares 3 data categories used to track you across other companies’ apps and websites, 14 linked to your identity and 0 collected anonymously.
As declared by the developer on the App Store — Apple requires every app to publish this label. We track changes over time.
Google Play
App details
Tech stack
Trackers and permissions of build v585.0.0.47.54, from the εxodus privacy report (CC BY-SA).
Facebook downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| App Store | 100k+ | 5B+ |
| Google Play | 1M+ | 10B+ Measured |
| Total | 1M+ Confidence | 10B+ Confidence |
How this is calculated
Where Facebook's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
In-app revenue
Worldwide, what users spend before Apple and Google take their fee.
| Store | Per day | Per month | Share |
|---|---|---|---|
| App Store | |||
| Google Play | |||
| Total | Confidence | 100% |
Business model: In-app purchase-led
How Facebook makes money: subscriptions, one-off purchases and ads.
Top in-app purchases · App Store US, most popular first
| 1 | Supporter subscription | |
| 2 | 45 Stars | |
| 3 | 99 Stars | |
| 4 | 530 Stars | |
| 5 | 1200 Stars | |
| 6 | 145 Stars | |
| 7 | 310 Stars | |
| 8 | 95 Stars | |
| 9 | Supporter subscription | |
| 10 | 250 Stars |
Hidden keywords
Facebook shows up in App Store search (US) for 9 words that appear nowhere in its name, subtitle or developer name, so they are almost certainly in its private keyword field, and it ranks in the top 10 for at least one of them.
Where it ranks now
Both stores, across every country we track.
| Store | Best rank | Charting in | US Top Free | US Top Grossing |
|---|---|---|---|---|
| App Store | #1 Social Networking Grossing | 30 of 30 countries | #5 | #2 |
| Google Play | #1 Social Grossing | 23 of 23 countries | #2 | #2 |
Full chart lists: App Store · Google Play.
Review momentum
ⓘ How we measure thisNew ratings by country (12)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
 United States | 98.9k | 37% | steady |
 Vietnam | 30.1k | 11% | ▼ -14% |
 Mexico | 20.8k | 8% | steady |
 Brazil | 20k | 8% | ▲ +22% |
 India | 19.9k | 8% | steady |
| Thailand | 18.3k | 7% | steady |
 Philippines | 11.6k | 4% | – |
 United Kingdom | 11k | 4% | ▲ +9% |
 Indonesia | 9,810 | 4% | ▲ +13% |
 Canada | 8,487 | 3% | ▼ -7% |
 France | 8,090 | 3% | steady |
 Colombia | 7,973 | 3% | – |
App Store ratings in the countries we track, 4-week average.
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.5 ★ | 29M |
| Google Play | 4.6 ★ | 187M 4.2M written reviews |
| Both stores | 4.6 ★ weighted by ratings | 216M |
What users say about Facebook
From the 200 most recent App Store reviews in the US.
Users express strong frustration with excessive ads and algorithmic changes that hide friends' posts in favor of AI-generated or irrelevant content. Recent reviews also highlight concerns about account suspensions, data privacy regarding AI training, and perceived political bias.
Mostly negative (39% of recent reviews give 4–5 stars). People like it for syncing, and few ads. The main complaints are about ads, and login and account problems. Recent reviews are more negative than earlier ones.
What people like
- Connection & sync: “Finding meaning in connection”
- Ads: “Too many scam advertisements”
- Fun: “I’m having fun working with it”
- Useful: “I highly recommend you give it a try”
Common complaints
- Ads: “every other video is a ad”
- Login & account: “Horrible AI and lost account”
- Features & content: “Pushing disturbing content”
- Updates: “Worst update in a long time”
About Facebook
Explore and expand your interests:
* Shop Marketplace for hidden gems and take your hobbies to the next level
* Personalize your Feed to see more of what you like, less of what you don’t
* Ask Meta AI for information and get answers instantly
* Drive into reels that reflect the things you're interested in
* Search Facebook on any topic and get more interactive results
Connect with people and communities:
* Join groups to learn tips from real people who’ve been there, done that
* Get inspired by creators, or catch up with Friends
* Add new Friends to your world, but also decide how closely to keep up with them
* Privately message relatable posts that only your BFF will get or that reels trend everyone’s talking about
Share your world:
* Use generative AI to create custom stickers and images to delight friends
* Customize your profile to choose how you show up and who sees your posts
* Effortlessly create reels from trending templates, or showcase your creativity with a full suite of editing tools
* Capture moments on the fly with stories
Some features may not be available in your country or region.
Terms & Policies: https://www.facebook.com/policies_center
Privacy Policy: https://www.facebook.com/privacy
Learn how we're working to help keep our communities safe across Meta technologies at the Meta Safety Center: https://about.meta.com/actions/safety
Facebook App Store
Facebook gets 1M+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Facebook is #2 in Social Networking Grossing in United States and charting in 30 of 30 countries we track.
Updated 9 Nov 2026 · rankings refresh through the day
24 Sep 2026 Social Networking GrossingFacebook at a glance
AI summary written from our chart and store data, 2026-11-08. It can be wrong: check the numbers above.
Facebook is a free social networking platform by Meta Platforms, Inc. that connects users through feeds, groups, and messaging while integrating AI-driven content creation and marketplace features. The app currently holds the #1 position in Social Networking Grossing charts across ten major markets including Argentina, Australia, Canada, Colombia, India, Indonesia, Mexico, Malaysia, Philippines, and South Africa, alongside top free rankings in select regions.
Similar apps: Instagram, TikTok, X
Facebook on the App Store
App details
App privacy Measured
Facebook’s App Store privacy label declares 3 data categories used to track you across other companies’ apps and websites, 14 linked to your identity and 0 collected anonymously.
As declared by the developer on the App Store — Apple requires every app to publish this label. We track changes over time.
Facebook downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Facebook's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
In-app revenue
Worldwide, what users spend in Facebook before Apple and Google take their fee.
How this is calculated
Business model: In-app purchase-led
How Facebook makes money: subscriptions, one-off purchases and ads.
Top in-app purchases · App Store US, most popular first
| 1 | Supporter subscription | |
| 2 | 45 Stars | |
| 3 | 99 Stars | |
| 4 | 530 Stars | |
| 5 | 1200 Stars | |
| 6 | 145 Stars | |
| 7 | 310 Stars | |
| 8 | 95 Stars | |
| 9 | Supporter subscription | |
| 10 | 250 Stars |
Hidden keywords
Facebook shows up in App Store search (US) for 9 words that appear nowhere in its name, subtitle or developer name, so they are almost certainly in its private keyword field, and it ranks in the top 10 for at least one of them.
Where it ranks now
Every top chart it appears in across 30 countries.
Apps near Facebook on the chart
Social Networking Grossing, around #2.
Ratings
App Store, worldwide.
Review momentum
ⓘ How we measure thisNew ratings by country (12)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
| United States | 98.9k | 37% | steady |
| Vietnam | 30.1k | 11% | ▼ -14% |
| Mexico | 20.8k | 8% | steady |
| Brazil | 20k | 8% | ▲ +22% |
| India | 19.9k | 8% | steady |
| Thailand | 18.3k | 7% | steady |
| Philippines | 11.6k | 4% | – |
| United Kingdom | 11k | 4% | ▲ +9% |
| Indonesia | 9,810 | 4% | ▲ +13% |
| Canada | 8,487 | 3% | ▼ -7% |
| France | 8,090 | 3% | steady |
| Colombia | 7,973 | 3% | – |
App Store ratings in the countries we track, 4-week average.
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about Facebook
From the 200 most recent App Store reviews in the US.
Users express strong frustration with excessive ads and algorithmic changes that hide friends' posts in favor of AI-generated or irrelevant content. Recent reviews also highlight concerns about account suspensions, data privacy regarding AI training, and perceived political bias.
Mostly negative (39% of recent reviews give 4–5 stars). People like it for syncing, and few ads. The main complaints are about ads, and login and account problems. Recent reviews are more negative than earlier ones.
What people like
- Connection & sync: “Finding meaning in connection”
- Ads: “Too many scam advertisements”
- Fun: “I’m having fun working with it”
- Useful: “I highly recommend you give it a try”
Common complaints
- Ads: “every other video is a ad”
- Login & account: “Horrible AI and lost account”
- Features & content: “Pushing disturbing content”
- Updates: “Worst update in a long time”
About Facebook
Explore and expand your interests:
* Shop Marketplace for hidden gems and take your hobbies to the next level
* Personalize your Feed to see more of what you like, less of what you don’t
* Ask Meta AI for information and get answers instantly
* Drive into reels that reflect the things you're interested in
* Search Facebook on any topic and get more interactive results
Connect with people and communities:
* Join groups to learn tips from real people who’ve been there, done that
* Get inspired by creators, or catch up with Friends
* Add new Friends to your world, but also decide how closely to keep up with them
* Privately message relatable posts that only your BFF will get or that reels trend everyone’s talking about
Share your world:
* Use generative AI to create custom stickers and images to delight friends
* Customize your profile to choose how you show up and who sees your posts
* Effortlessly create reels from trending templates, or showcase your creativity with a full suite of editing tools
* Capture moments on the fly with stories
Some features may not be available in your country or region.
Terms & Policies: https://www.facebook.com/policies_center
Privacy Policy: https://www.facebook.com/privacy
Learn how we're working to help keep our communities safe across Meta technologies at the Meta Safety Center: https://about.meta.com/actions/safety
Latest updates
Store changes
What Facebook changed on its store page: name, icon, screenshots, price, size, languages, requirements.
More from Meta Platforms, Inc.
Facebook Android
Facebook gets 1M+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Facebook is #2 in Social Grossing on Google Play in United States and charting in 23 of 23 countries we track.
Updated 9 Nov 2026 · rankings refresh through the day
Social GrossingFacebook at a glance
AI summary written from our chart and store data, 2026-11-07. It can be wrong: check the numbers above.
Facebook is a free social networking platform by Meta Platforms, Inc. that connects users through feeds, groups, and messaging while integrating AI features for content creation and search. The app holds the #1 position in Social Grossing charts in Thailand and Vietnam, as well as #1 in Social Free charts across Australia, Mexico, Thailand, and Vietnam, indicating strong monetization and user acquisition momentum in these specific markets.
Similar apps: Instagram, TikTok, X (formerly Twitter)
Facebook on Google Play
App details
Tech stack
Trackers and permissions of build v585.0.0.47.54, from the εxodus privacy report (CC BY-SA).
Facebook downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Facebook's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
In-app revenue
Worldwide, what users spend in Facebook before Apple and Google take their fee.
How this is calculated
Business model: In-app purchase-led
How Facebook makes money: subscriptions, one-off purchases and ads.
Top in-app purchases · App Store US, most popular first
| 1 | Supporter subscription | |
| 2 | 45 Stars | |
| 3 | 99 Stars | |
| 4 | 530 Stars | |
| 5 | 1200 Stars | |
| 6 | 145 Stars | |
| 7 | 310 Stars | |
| 8 | 95 Stars | |
| 9 | Supporter subscription | |
| 10 | 250 Stars |
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
Apps near Facebook on the chart
Social Grossing, around #2.
Ratings
Google Play, worldwide.
Review momentum
ⓘ How we measure thisReview momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about Facebook
From the 200 most recent Google Play reviews in the US.
Users express frustration with frequent account suspensions, app instability, and excessive storage usage. While some praise the platform's connectivity features, negative reviews dominate due to technical glitches and perceived unfair moderation.
Mixed but leaning positive (71% of recent reviews give 4–5 stars). People like it for its features and content, and being fun. The main complaints are about login and account problems, and crashes and bugs. Recent reviews are more positive than earlier ones.
What people like
- Features & content: “Looking forward to more features soon”
- Fun: “Am enjoying the App and all educative content”
- Speed & performance: “This App Is So Good Performance”
- Design: “Communications (media) interface”
Common complaints
- Login & account: “Please help me disconnect this account”
- Crashes & bugs: “Meta’s automated security system is completely broken”
- Ads: “the ads in this app are horrible”
- Updates: “Anyare sa update tsssk🤔🤔🤔”
About Facebook
Explore and expand your interests:
* Shop Marketplace for hidden gems and take your hobbies to the next level
* Personalize your Feed to see more of what you like, less of what you don’t
* Ask Meta AI for information and get answers instantly
* Drive into reels that reflect the things you're interested in
* Search Facebook on any topic and get more interactive results
Connect with people and communities:
* Join groups to learn tips from real people who’ve been there, done that
* Get inspired by creators, or catch up with Friends
* Add new Friends to your world, but also decide how closely to keep up with them
* Privately message relatable posts that only your BFF will get or that reels trend everyone’s talking about
* Catch up with your friends through video and voice calls
Share your world:
* Use generative AI to create custom stickers and images to delight friends
* Customize your profile to choose how you show up and who sees your posts
* Effortlessly create reels from trending templates, or showcase your creativity with a full suite of editing tools
* Capture moments on the fly with stories
Some features may not be available in your country or region.
Terms & Policies: https://www.facebook.com/policies_center
Privacy Policy: https://www.facebook.com/privacy
Learn how we're working to help keep our communities safe across Meta technologies at the Meta Safety Center: https://about.meta.com/actions/safety
Store changes
What Facebook changed on its store page: name, icon, screenshots, price, size, languages, requirements.
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