IVY Period & Pregnancy Tracker Downloads & RevenueIVY Period & Pregnancy Tracker · App Store
Not in any tracked top chart right now.
Updated 7 Nov 2026 · rankings refresh through the day
DeveloperString Health, Inc.
CategoryHealth & Fitness
PriceFree
Released
Rating★ 4.6 (4.6k)
Version7.7.4
Age rating12+
First seen by us
28 Sep 2026
Installs (est.)5M+ worldwide
IVY Period & Pregnancy Tracker update history & changes
Last change · 10 events since 18 May 2011Full timeline ↓📦Updated to version 7.7.4📦Now updating weekly📈Dropped out of every chart we track📈Entered the top 100🆕First spotted by AppInsider🆕Released on the App Store
Full timeline · 10 events
- 📦IVY Period & Pregnancy Tracker updated to version 7.7.4Hello Bellas,
No big changes this time, just a little tune-up! We’ve fixed minor bugs and polished things up so your IVY app works like a charm.
Forever yours,
The IVY Team - 📦IVY Period & Pregnancy Tracker: now updating weekly4 updates in 30 days, after a quiet two months
- 📈IVY Period & Pregnancy Tracker dropped out of every chart we trackLast seen 22 Oct
- 📈IVY Period & Pregnancy Tracker entered the top 100Top Grossing · Health & Fitness · IN
- 📈IVY Period & Pregnancy Tracker charting in a new countryIndia
- 📦IVY Period & Pregnancy Tracker updated to version 7.7.3Hello Bellas,
No big changes this time, just a little tune-up! We’ve fixed minor bugs and polished things up so your IVY app works like a charm.
Forever yours,
The IVY Team - 📦IVY Period & Pregnancy Tracker updated to version 7.7.2Hello Bellas,
This Pink October, we’re making it easier to understand your breast health—and giving you a little more flexibility with period tracking.
- Know your breast cancer risk
You’ll now find a link to our breast cancer risk calculator in the app. Take a short quiz for a personalized risk estimate. It’s for informational purposes and can help guide a conversation with your healthcare professional.
- Stopped your period log too soon?
You can now resume a period you’ve accidentally marked as ended, making it easier to keep your cycle history accurate.
Forever committed,
The IVY Team… more - 🆕IVY Period & Pregnancy Tracker first spotted by AppInsider#99 in Top Grossing · Health & Fitness · United Arab Emirates
- 📦IVY Period & Pregnancy Tracker version 7.7.1Hello Bellas,
Your Health Assistant is becoming an even bigger part of your IVY experience. This update brings new Health Assistant features to your Home screen, along with smoother symptom-logging flows that make tracking how you feel easier.
We’ve also fixed a few minor bugs and added some final polish to keep everything running beautifully.
Forever yours,
The IVY Team… more - 🆕IVY Period & Pregnancy Tracker released on the App Store
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
Rating
4.6 ★
4.6k ratings
Measured
IVY Period & Pregnancy Tracker on the App Store
App details
App ID
436762566
Publisher
String Health, Inc.
On the store since
May 2011
15 years on the store
Minimum OS
iOS 15.0+
iPhone 6s and later
Devices
iPhone · iPad
Content rating
12+
2 content notes below
Languages
8
AR EN FR DE IT PT RU ES
Size
255 MB
Also listed in
Lifestyle
Content notesInfrequent/Mild Medical/Treatment InformationInfrequent/Mild Mature/Suggestive Themes
IVY Period & Pregnancy Tracker downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Apple publishes no download counts. App Store downloads come from chart positions and daily rating growth per country, calibrated on Google Play install counts; lifetime installs from ratings worldwide × installs per rating. Confidence is the chance the real number is within half to double ours.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend in IVY Period & Pregnancy Tracker before Apple and Google take their fee.
How this is calculated
Not on any Top Grossing chart: monthly active users × spend per user for its category, measured on the charted apps nearest the bottom of the charts.
Business model: Subscription-led
How IVY Period & Pregnancy Tracker makes money: subscriptions, one-off purchases and ads.
SubscriptionsIn-app purchases
Subscriptions
/mo
of revenue
Top in-app purchases · App Store US, most popular first
| 1 | Period Diary Premium subscription | |
| 2 | Period Diary Premium subscription | |
| 3 | Period Diary Premium (1 Year) subscription | |
| 4 | Period Diary Premium 65% Off subscription | |
| 5 | Period Diary Premium 75% Off subscription | |
| 6 | Period Diary Premium 55% Off subscription | |
| 7 | Period Diary Premium 90% Off subscription | |
| 8 | Period Diary Premium subscription | |
| 9 | Period Diary Premium 85% Off subscription | |
| 10 | Period Diary Premium 75% Off subscription |
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| Not charting right now. | ||
Ratings
App Store, worldwide.
Rating
4.6 ★
4.6k ratings
Measured
Ratings
4.6k
Measured
About IVY Period & Pregnancy Tracker
IVY is a period tracker, ovulation and fertility calendar, and pregnancy app trusted by millions of women worldwide.
Whether you're tracking your cycle, trying to conceive, or following your pregnancy week by week, IVY gives you personalized insights every day.
HEALTH ASSISTANT
IVY Health Assistant is all you need when it comes to your personal health questions related to anything cycle, pregnancy, postpartum, or anything else in between.
- Log via chat
- Get immediate feedback
- Health & lifestyle recommendations
CYCLE & PERIOD TRACKER
Have you ever asked yourself, "When will I get my period?". IVY can help you chart your cycle, understand where you are in it, and learn how to make use of your hormones' rising and dropping levels. Track and monitor your period and log all the symptoms that come along with each phase of the cycle.
- Period Log
- Period Calendar
- Log flow, symptoms, moods, weight, temperature, and notes
OVULATION CALCULATOR & CALENDAR
Knowing the fertile window and ovulation day is vital, whether you are trying to conceive or not. IVY's proprietary algorithm will guide you so that you know when you are most fertile or when you should be aware of your fertility window.
- Ovulation and fertile window predictions
- Cycle Calendar
- Log cervical fluid, symptoms, moods, weight, temperature, and notes
PREGNANCY TRACKING
Observe your baby's development at each stage. Understand what each week, month, and trimester brings and how to fully utilize the phases. Follow professional suggestions to make the most of your pregnancy experience.
- Pregnancy and postpartum support
REPRODUCTIVE HEALTH REPORT
Export your reproductive health data, which includes all your cycle logs and an overview of patterns throughout the month.
WELLNESS COACHING
Log your cycle & symptoms and subscribe to coaching to receive personalized material tailored to you, your goals, and the stage of your cycle. IVY will offer you daily nutrition, workout, and mindfulness advice to help you stay healthy and balanced during your cycle. With over 1,000 articles covering all aspects of women's health, you'll become an expert on your own body and cycle.
- Mood support, pain relief, energy boost, digestion help, better sleep, workouts, nutrition, meditations, mindfulness exercises, and more.
REMINDERS
Receive reminders when your period is due or when your fertile window starts.
Your data belongs to you — and only you
- Private key encryption keeps your health data readable only by you, never us
- Delete any or all of your information permanently, anytime, with one tap
- Your data is never sold or shared with third parties. Ever.
Once a subscription is purchased:
- Payment will be charged to your Apple Account after purchase confirmation
- Unless auto-renew is turned off at least 24 hours before the end of the current period, subscriptions renew & charge automatically
- After purchase, user can modify their subscriptions and turn off auto-renewal in thei
Whether you're tracking your cycle, trying to conceive, or following your pregnancy week by week, IVY gives you personalized insights every day.
HEALTH ASSISTANT
IVY Health Assistant is all you need when it comes to your personal health questions related to anything cycle, pregnancy, postpartum, or anything else in between.
- Log via chat
- Get immediate feedback
- Health & lifestyle recommendations
CYCLE & PERIOD TRACKER
Have you ever asked yourself, "When will I get my period?". IVY can help you chart your cycle, understand where you are in it, and learn how to make use of your hormones' rising and dropping levels. Track and monitor your period and log all the symptoms that come along with each phase of the cycle.
- Period Log
- Period Calendar
- Log flow, symptoms, moods, weight, temperature, and notes
OVULATION CALCULATOR & CALENDAR
Knowing the fertile window and ovulation day is vital, whether you are trying to conceive or not. IVY's proprietary algorithm will guide you so that you know when you are most fertile or when you should be aware of your fertility window.
- Ovulation and fertile window predictions
- Cycle Calendar
- Log cervical fluid, symptoms, moods, weight, temperature, and notes
PREGNANCY TRACKING
Observe your baby's development at each stage. Understand what each week, month, and trimester brings and how to fully utilize the phases. Follow professional suggestions to make the most of your pregnancy experience.
- Pregnancy and postpartum support
REPRODUCTIVE HEALTH REPORT
Export your reproductive health data, which includes all your cycle logs and an overview of patterns throughout the month.
WELLNESS COACHING
Log your cycle & symptoms and subscribe to coaching to receive personalized material tailored to you, your goals, and the stage of your cycle. IVY will offer you daily nutrition, workout, and mindfulness advice to help you stay healthy and balanced during your cycle. With over 1,000 articles covering all aspects of women's health, you'll become an expert on your own body and cycle.
- Mood support, pain relief, energy boost, digestion help, better sleep, workouts, nutrition, meditations, mindfulness exercises, and more.
REMINDERS
Receive reminders when your period is due or when your fertile window starts.
Your data belongs to you — and only you
- Private key encryption keeps your health data readable only by you, never us
- Delete any or all of your information permanently, anytime, with one tap
- Your data is never sold or shared with third parties. Ever.
Once a subscription is purchased:
- Payment will be charged to your Apple Account after purchase confirmation
- Unless auto-renew is turned off at least 24 hours before the end of the current period, subscriptions renew & charge automatically
- After purchase, user can modify their subscriptions and turn off auto-renewal in thei
Latest updates
7.7.4
Hello Bellas,
No big changes this time, just a little tune-up! We’ve fixed minor bugs and polished things up so your IVY app works like a charm.
Forever yours,
The IVY Team
7.7.3
Hello Bellas,
No big changes this time, just a little tune-up! We’ve fixed minor bugs and polished things up so your IVY app works like a charm.
Forever yours,
The IVY Team
7.7.2
Hello Bellas,
This Pink October, we’re making it easier to understand your breast health—and giving you a little more flexibility with period tracking.
- Know your breast cancer risk
You’ll now find a link to our breast cancer risk calculator in the app. Take a short quiz for a personalized risk estimate. It’s for informational purposes and can help guide a conversation with your healthcare professional.
- Stopped your period log too soon?
You can now resume a period you’ve accidentally marked as ended, making it easier to keep your cycle history accurate.
Forever committed,
The IVY Team