Kasa Smart Downloads & RevenueKasa Smart · App Store & Google Play
Kasa Smart gets 5k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Kasa Smart by TP-Link Systems Inc. is on App Store and Google Play. Active Users (MAU & DAU), Downloads, rankings, keywords, revenue, and rating totals.
Full timeline · 21 events
- 📈Kasa Smart entered the top 100iOSTop Free · Lifestyle · DE
- 📊Kasa Smart: downloads up ×3.0 in a weekiOSabout 1.9k a day now (our estimate)
- 🚀Kasa Smart: now shown next to Meross, eHomeLifeiOSthe store's “similar apps” for it changed: who it's seen as competing with
- 📦Kasa Smart updated to version 3.4.750iOSFixed some bugs.
- 📈Kasa Smart entered the top 100iOSTop Grossing · Lifestyle · TW
- 📈Kasa Smart charting in a new countryiOSTaiwan
- 🔎Kasa Smart reached Top 10 for “smart”iOS#8 in Vietnam search · popularity 34
- 📦Kasa Smart updated to version 3.4.702iOSFixed some bugs.
- 📈Kasa Smart entered the top 100AndroidTop Free · Lifestyle · DE
- 📈Kasa Smart charting in a new countryiOSGermany
- 📈Kasa Smart charting in a new countryAndroidGermany
- 📈Kasa Smart entered the top 100iOSTop Grossing · Lifestyle · SE
- 📈Kasa Smart charting in a new countryiOSSweden
- 📈Kasa Smart entered the top 100iOSTop Free · Lifestyle · US
- 🆕Kasa Smart first spotted by AppInsiderAndroidCanada
- 🆕Kasa Smart first spotted by AppInsideriOS#81 in Top Free · Lifestyle · Canada
- 📦Kasa Smart version 3.4.701iOSNo release notes
- 📦Kasa Smart updated to version 3.4.602AndroidNo release notes
- 📦Kasa Smart version 3.4.703AndroidNo release notes
- 🆕Kasa Smart released on Google PlayAndroid
- 🆕Kasa Smart released on the App StoreiOS
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
App Store
App details
Google Play
App details
Kasa Smart downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| App Store | 1k+ | 5M+ |
| Google Play | 1k+ | 5M+ Measured |
| Total | 5k+ Confidence | 10M+ Confidence |
How this is calculated
Where Kasa Smart's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
In-app revenue
Worldwide, what users spend before Apple and Google take their fee.
| Store | Per day | Per month | Share |
|---|---|---|---|
| App Store | |||
| Google Play | |||
| Total | Confidence | 100% |
Business model: Subscription-led
How Kasa Smart makes money: subscriptions, one-off purchases and ads.
Top in-app purchases · App Store US, most popular first
| 1 | Kasa Care Plus 1 Cam/month subscription | |
| 2 | Kasa Care Plus 2 Cam/month subscription | |
| 3 | Kasa Care Premium 10 Cam/month subscription | |
| 4 | Kasa Care Plus 3 Cam/month subscription | |
| 5 | Kasa Care Plus 1 Cam/year subscription | |
| 6 | Kasa Care Plus 2 Cam/year subscription | |
| 7 | Kasa Care Premium 10 Cam/year subscription | |
| 8 | Kasa Care Plus 3 Cam/year subscription |
Where it ranks now
Both stores, across every country we track.
| Store | Best rank | Charting in | US Top Free | US Top Grossing |
|---|---|---|---|---|
| App Store | #36 | 3 of 30 countries | #109 | #36 |
| Google Play | #22 | 3 of 23 countries | #101 | – |
Full chart lists: App Store · Google Play.
Review momentum
ⓘ How we measure thisGrowing fastest in
Germany ▲ +106% ·
Canada ▲ +58%
New ratings by country (3)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
| 180 | 80% | ▲ +23% | |
| 32 | 14% | ▲ +58% | |
| 13 | 6% | ▲ +106% |
App Store ratings in the countries we track, 4-week average.
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.8 ★ | 81k |
| Google Play | 4.7 ★ | 143k 38k written reviews |
| Both stores | 4.7 ★ weighted by ratings | 224k |
What users say about Kasa Smart
From the 200 most recent App Store reviews in the US.
Mostly positive (75% of recent reviews give 4–5 stars). People like it for being easy to use, and being useful. The main complaints are about ads, and crashes and bugs.
What people like
- Ease of use: “So easy to use and set up”
- Useful: “So easy and works perfectly”
- Connection & sync: “Kasa, Smart Wi-Fi plug mini”
- Price & subscription: “Great product and great price”
Common complaints
- Ads: “Ads on the app seriously?”
- Crashes & bugs: “On top of all that IT’S BROKEN!”
- Updates: “9/28/26 Update Now Has Ads!”
- Connection & sync: “SmartSwitch loses connection”
About Kasa Smart
** Kasa Smart is currently only compatible with TP-LINK Smart Plug HS100/110/107 KP200/400/401/405, EP40/40A/40M, Smart Plug Mini HS103/105, KP105/115, Smart Switch HS200/210/220, KS200/KS220/KS220M/KS225/KS230, Smart Power Strip HS300/303, Smart Bulb LB100/110/120/130/200/230, KL50/60/110/120/125/130, Smart Light Strip KL400/420/430, IP Camera KC100/105/110/115/120/200/300/310/400/401/410S/411S, EC60/70/71, Smart Router SR20, and Range Extender RE270/370/350K **
Kasa Smart lets you add, configure, monitor, and control your connected TP-LINK Smart Home devices from anywhere in the world. You can schedule your appliances to turn on or off according to your schedule, or set them to Away Mode to deter would-be burglars. And that’s just the beginning. Purchase a TP-LINK Smart Home device and download the app to get started today.
Stay tuned for updates to the Kasa platform as we add support for new features and upcoming hardware in the Kasa family!
Upgrade to Kasa Care cloud service (available for Security Cameras)
· Enjoy 30-day unlimited video cloud storage and view videos anywhere, anytime.
· Get instant notifications featuring a snapshot of the detected activity,
· Record videos and post video clips to your preferred social media platform.
Note:
If you subscribe via Apple, payment will be charged to App Store Account at confirmation of purchase. Subscription automatically renews unless auto-renew is turned off at least 24 hours before the end of the current period. Account will be charged for renewal within 24 hours prior to the end of the current period at the rate of the selected plan. Subscriptions and auto-renewal may be managed by going to Account Settings after purchase.
Monthly price per device: $2.99 USD (US) / €2.99 EUR (IE, DE, ES, PT, FI) / kr 30.00 SEK (SE) / $3.49 CAD (CA) / $4.49 AUD (AU) / £2.79 GBP (UK) / ¥350.00 JPY (JP)
Terms of Service:
https://privacy.tp-link.com/app/kasa/tou
Privacy Policy:
https://privacy.tp-link.com/app/Kasa/privacy
Kasa Smart App Store
Kasa Smart gets 5k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Kasa Smart is #36 in Lifestyle Grossing in United States and charting in 3 of 30 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
Kasa Smart on the App Store
App details
Kasa Smart downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Kasa Smart's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
In-app revenue
Worldwide, what users spend in Kasa Smart before Apple and Google take their fee.
How this is calculated
Business model: Subscription-led
How Kasa Smart makes money: subscriptions, one-off purchases and ads.
Top in-app purchases · App Store US, most popular first
| 1 | Kasa Care Plus 1 Cam/month subscription | |
| 2 | Kasa Care Plus 2 Cam/month subscription | |
| 3 | Kasa Care Premium 10 Cam/month subscription | |
| 4 | Kasa Care Plus 3 Cam/month subscription | |
| 5 | Kasa Care Plus 1 Cam/year subscription | |
| 6 | Kasa Care Plus 2 Cam/year subscription | |
| 7 | Kasa Care Premium 10 Cam/year subscription | |
| 8 | Kasa Care Plus 3 Cam/year subscription |
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| LifestyleGrossing | #36 | |
| LifestyleFree | #109 | |
| LifestyleFree | #42 | |
| LifestyleFree | #84 |
Apps near Kasa Smart on the chart
Lifestyle Grossing, around #36.
Ratings
App Store, worldwide.
Review momentum
ⓘ How we measure thisGrowing fastest in
Germany ▲ +106% ·
Canada ▲ +58%
New ratings by country (3)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
| 180 | 80% | ▲ +23% | |
| 32 | 14% | ▲ +58% | |
| 13 | 6% | ▲ +106% |
App Store ratings in the countries we track, 4-week average.
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about Kasa Smart
From the 200 most recent App Store reviews in the US.
Mostly positive (75% of recent reviews give 4–5 stars). People like it for being easy to use, and being useful. The main complaints are about ads, and crashes and bugs.
What people like
- Ease of use: “So easy to use and set up”
- Useful: “So easy and works perfectly”
- Connection & sync: “Kasa, Smart Wi-Fi plug mini”
- Price & subscription: “Great product and great price”
Common complaints
- Ads: “Ads on the app seriously?”
- Crashes & bugs: “On top of all that IT’S BROKEN!”
- Updates: “9/28/26 Update Now Has Ads!”
- Connection & sync: “SmartSwitch loses connection”
About Kasa Smart
** Kasa Smart is currently only compatible with TP-LINK Smart Plug HS100/110/107 KP200/400/401/405, EP40/40A/40M, Smart Plug Mini HS103/105, KP105/115, Smart Switch HS200/210/220, KS200/KS220/KS220M/KS225/KS230, Smart Power Strip HS300/303, Smart Bulb LB100/110/120/130/200/230, KL50/60/110/120/125/130, Smart Light Strip KL400/420/430, IP Camera KC100/105/110/115/120/200/300/310/400/401/410S/411S, EC60/70/71, Smart Router SR20, and Range Extender RE270/370/350K **
Kasa Smart lets you add, configure, monitor, and control your connected TP-LINK Smart Home devices from anywhere in the world. You can schedule your appliances to turn on or off according to your schedule, or set them to Away Mode to deter would-be burglars. And that’s just the beginning. Purchase a TP-LINK Smart Home device and download the app to get started today.
Stay tuned for updates to the Kasa platform as we add support for new features and upcoming hardware in the Kasa family!
Upgrade to Kasa Care cloud service (available for Security Cameras)
· Enjoy 30-day unlimited video cloud storage and view videos anywhere, anytime.
· Get instant notifications featuring a snapshot of the detected activity,
· Record videos and post video clips to your preferred social media platform.
Note:
If you subscribe via Apple, payment will be charged to App Store Account at confirmation of purchase. Subscription automatically renews unless auto-renew is turned off at least 24 hours before the end of the current period. Account will be charged for renewal within 24 hours prior to the end of the current period at the rate of the selected plan. Subscriptions and auto-renewal may be managed by going to Account Settings after purchase.
Monthly price per device: $2.99 USD (US) / €2.99 EUR (IE, DE, ES, PT, FI) / kr 30.00 SEK (SE) / $3.49 CAD (CA) / $4.49 AUD (AU) / £2.79 GBP (UK) / ¥350.00 JPY (JP)
Terms of Service:
https://privacy.tp-link.com/app/kasa/tou
Privacy Policy:
https://privacy.tp-link.com/app/Kasa/privacy
Latest updates
More from TP-Link Systems Inc.
Kasa Smart Android
Kasa Smart gets 5k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Kasa Smart is #101 in Lifestyle Free on Google Play in United States and charting in 3 of 23 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
Kasa Smart on Google Play
App details
Kasa Smart downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Kasa Smart's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
In-app revenue
Worldwide, what users spend in Kasa Smart before Apple and Google take their fee.
How this is calculated
Business model: Subscription-led
How Kasa Smart makes money: subscriptions, one-off purchases and ads.
Top in-app purchases · App Store US, most popular first
| 1 | Kasa Care Plus 1 Cam/month subscription | |
| 2 | Kasa Care Plus 2 Cam/month subscription | |
| 3 | Kasa Care Premium 10 Cam/month subscription | |
| 4 | Kasa Care Plus 3 Cam/month subscription | |
| 5 | Kasa Care Plus 1 Cam/year subscription | |
| 6 | Kasa Care Plus 2 Cam/year subscription | |
| 7 | Kasa Care Premium 10 Cam/year subscription | |
| 8 | Kasa Care Plus 3 Cam/year subscription |
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
| Country | Charts | Rank |
|---|---|---|
| LifestyleFree | #101 | |
| LifestyleFree | #22 | |
| LifestyleFree | #71 |
Apps near Kasa Smart on the chart
Lifestyle Free, around #101.
Ratings
Google Play, worldwide.
Review momentum
ⓘ How we measure thisReview momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
About Kasa Smart
Kasa Smart lets you add, configure, monitor, and control your connected TP-LINK Smart Home devices from anywhere in the world. You can schedule your appliances to turn on or off according to your schedule, or set them to Away Mode to deter would-be burglars. And that’s just the beginning. Purchase a TP-LINK Smart Home device and download the app to get started today.
Similar apps
Apps people compare with Kasa Smart: the same core purpose or gameplay, checked one by one.