Nykaa Downloads & RevenueNykaa – Makeup/Beauty Shopping · App Store
Nykaa – Makeup/Beauty Shopping is #11 in Shopping Free in India and charting in 3 of 30 countries we track.
Updated 9 Nov 2026 · rankings refresh through the day
CategoryShopping
PriceFree
Released
Rating★ 4.1 (551)
Version5.3.7
Age rating12+
First seen by us
24 Sep 2026
24 Sep 2026Installs (est.)10M+ worldwide
Nykaa – Makeup/Beauty Shopping update history & changes
Last change · 31 events since 5 Aug 2015Full timeline ↓🔎Top 10 for “swiggy” in 2 countries🌟Featured by Apple: “NOW TRENDING”🔎Top 10 for “swiggy”🌟Featured by Apple: “NOW TRENDING”📦Updated to version 5.3.7📦Updated to version 5.3.6📈New best rank in the overall chart: #37📈New best rank in the overall chart: #49✏️New screenshots🆕First spotted by AppInsider
Full timeline · 31 events
- 🔎Nykaa – Makeup/Beauty Shopping reached Top 10 for “swiggy” in 2 countriesArgentina, Poland search · popularity 85
- 🌟Nykaa – Makeup/Beauty Shopping featured by Apple: “NOW TRENDING”today · IN
- 🔎Nykaa – Makeup/Beauty Shopping reached Top 10 for “swiggy”#10 in Colombia search · popularity 86
- 🌟Nykaa – Makeup/Beauty Shopping featured by Apple: “NOW TRENDING”today · IN
- 🌟Nykaa – Makeup/Beauty Shopping featured by Apple: “NOW TRENDING”today · IN
- 📦Nykaa – Makeup/Beauty Shopping updated to version 5.3.7We've fixed some bugs and improved the App performance.
We hope you enjoyed the shopping experience, pls leave us a review. - 🌟Nykaa – Makeup/Beauty Shopping featured by Apple: “NOW TRENDING”today · IN
- 🌟Nykaa – Makeup/Beauty Shopping featured by Apple: “NOW TRENDING”today · IN
- 🔎Nykaa – Makeup/Beauty Shopping reached Top 10 for “meesho”#7 in Spain search · popularity 86
- 🌟Nykaa – Makeup/Beauty Shopping featured by Apple: “NOW TRENDING”today · IN
- 📦Nykaa – Makeup/Beauty Shopping updated to version 5.3.6We've fixed some bugs and improved the App performance.
We hope you enjoyed the shopping experience, pls leave us a review. - 🌟Nykaa – Makeup/Beauty Shopping featured by Apple: “NOW TRENDING”today · IN
- 🌟Nykaa – Makeup/Beauty Shopping featured by Apple: “NOW TRENDING”today · IN
- 🌟Nykaa – Makeup/Beauty Shopping featured by Apple: “NOW TRENDING”today · IN
- 📦Nykaa – Makeup/Beauty Shopping updated to version 5.3.5We've fixed some bugs and improved the App performance.
We hope you enjoyed the shopping experience, pls leave us a review. - 📦Nykaa – Makeup/Beauty Shopping updated to version 5.3.4We've fixed some bugs and improved the App performance.
We hope you enjoyed the shopping experience, pls leave us a review. - 📈Nykaa – Makeup/Beauty Shopping new best rank in the overall chart: #37Top Free · All Apps · IN
- 📈Nykaa – Makeup/Beauty Shopping new best rank in the overall chart: #49Top Free · All Apps · IN
- ✏️Nykaa – Makeup/Beauty Shopping: new screenshots6 screenshots (was 9) · 4 countries
- 📦Nykaa – Makeup/Beauty Shopping updated to version 5.3.3We've fixed some bugs and improved the App performance.
We hope you enjoyed the shopping experience, pls leave us a review. - 📦Nykaa – Makeup/Beauty Shopping: now updating weekly4 updates in 30 days, after a quiet two months
- 📦Nykaa – Makeup/Beauty Shopping updated to version 5.3.2We've fixed some bugs and improved the App performance.
We hope you enjoyed the shopping experience, pls leave us a review. - 📈Nykaa – Makeup/Beauty Shopping entered the top 10Top Free · Shopping · IN
- 📈Nykaa – Makeup/Beauty Shopping new best rank in the overall chart: #56Top Free · All Apps · IN
- 📦Nykaa – Makeup/Beauty Shopping updated to version 5.3.1We've fixed some bugs and improved the App performance.
We hope you enjoyed the shopping experience, pls leave us a review. - 📈Nykaa – Makeup/Beauty Shopping new best rank in the overall chart: #73Top Free · All Apps · IN
- 📈Nykaa – Makeup/Beauty Shopping new best rank in the overall chart: #76Top Free · All Apps · IN
- 📦Nykaa – Makeup/Beauty Shopping updated to version 5.3.0We've fixed some bugs and improved the App performance.
We hope you enjoyed the shopping experience, pls leave us a review. - 🆕Nykaa – Makeup/Beauty Shopping first spotted by AppInsider#11 in Top Free · Shopping · India
- 📦Nykaa – Makeup/Beauty Shopping version 5.2.9We've fixed some bugs and improved the App performance.
We hope you enjoyed the shopping experience, pls leave us a review. - 🆕Nykaa – Makeup/Beauty Shopping released on the App Store
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
Rating
4.1 ★
551 ratings
Measured
Best rank now
#11
Shopping FreeMeasured
New ratings a week
60
▲ +28% vs the 2 weeks before
Measured
Nykaa – Makeup/Beauty Shopping on the App Store
App details
App ID
1022363908
Publisher
FSN E-COMMERCE VENTURES PRIVATE LIMITED
On the store since
Aug 2015
11 years on the store
Minimum OS
iOS 16.0+
iPhone 8 and later
Devices
iPhone · iPad
Content rating
12+
2 content notes below
Languages
1
EN
Size
193 MB
Also listed in
Lifestyle
Content notesInfrequent/Mild Medical/Treatment InformationInfrequent/Mild Mature/Suggestive Themes
Nykaa – Makeup/Beauty Shopping downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Apple publishes no download counts. App Store downloads come from chart positions and daily rating growth per country, calibrated on Google Play install counts; lifetime installs from ratings worldwide × installs per rating. Confidence is the chance the real number is within half to double ours.
Where Nykaa – Makeup/Beauty Shopping's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| India | ShoppingFree | #11 |
| India | All AppsFree | #82 |
 Australia | ShoppingFree | #108 |
 Canada | ShoppingFree | #132 |
Apps near Nykaa – Makeup/Beauty Shopping on the chart
Shopping Free, around #11.
Ratings
App Store, worldwide.
Rating
4.1 ★
551 ratings
Measured
Ratings
551
Measured
Review momentum
ⓘ How we measure thisNew ratings a week
60
▲ +28% vs the 2 weeks before
Lifetime rating
4.4★
recent stars not readable yet: new ratings are a tiny share of the total
Review momentum
74/100
faster than 83% of Shopping apps
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about Nykaa – Makeup/Beauty Shopping
From the 51 most recent App Store reviews in the US.
Users overwhelmingly report severe issues with delivery reliability, including missed attempts, false 'delivered' statuses, and significant delays. Customer support is frequently described as unresponsive, scripted, and ineffective at resolving order discrepancies or refund requests.
Mostly negative (24% of recent reviews give 4–5 stars). People like it for being easy to use. The main complaints are about price and subscriptions, and customer support. Recent reviews are more negative than earlier ones.
What people like
- Ease of use: “Easy navigation and great product recommendations”
Common complaints
- Price & subscription: “So, naturally, I requested for a refund”
- Customer support: “Pathetic customer service”
- Updates: “I updated the app, but it doesn’t let me login”
- Useful: “I don’t recommend it to anyone”
About Nykaa – Makeup/Beauty Shopping
Nykaa is the trendiest go-to online beauty app & wellness destination for men & women. Purchase from over 1 Lakh beauty products & 850+ brands. Buy products that are 100% genuine & reliable, sourced directly from the brands.
Get the latest collection of products for men & women through luxury, wellness, makeup, natural skin care, hair care, herbal, perfumes, bath & body, mom & baby products.
Buy cosmetics online at the best prices & avail discounts with India’s leading beauty shopping app.
Makeup products: Get the best make-up products online at low prices. Browse through our makeup store app to shop for your favorite lipsticks, mascaras, lip glosses, eyeliners, foundations, etc. You can also buy a makeup kit of your favourite brand from our latest collection.
Skin care: Buy creams, moisturizers, face masks, lip balms, etc., from our online Skin store. We have a number of sun protection, skin lightening & pigmentation products available.
Hair Care: Shop hair care products for women online. Break-up with split ends, hair fall, dandruff, frizzy/dry hair with our wide variety of shampoos, conditioners, hair oils & creams available in top brands @ Nykaa Hair Care Store.
Natural: Check out some of the best organic beauty products available online at our natural make up & skin care store.
Fragrance: Premium perfumes & colognes for men & women from top brands such as Jimmy Choo, Davidoff, Calvin Klein, Bvlgari, etc.
Nails: Buy Nail polish, art kits, manicure & pedicure kits from one of India’s best shopping apps online.
Glam & Fit: Shop comfy lingerie from our fancy collection of bras, underwear & swimwear
Bath & Body: Get the coolest bath & body products for daily use from brands such as The Body Shop, Nivea, Pond’s, Vaseline, etc.
Accessories: Grab the best deals on Handbags, jewelry, sunglasses & more.
Appliances: Order beauty appliances such as air straighteners, blow dryers, men’s beard trimmers, & more at best prices.
Men’s Store: Shaving creams, beard trimmers, hair care, wellness & gift offers for men
Nykaa Luxe: Shop the latest in makeup, skincare, haircare, fragrances, bath & body from our luxury brands.
Shopping at Nykaa is fun. Satisfy every woman’s shopping needs with our makeup shopping app.
Follow What’s Trending - Shop the latest makeup products, cosmetic products, natural hair products, with our beauty trends. Buy from our collection of sunglasses, handbags & jewellery.
Nykaa Network: Contact beauty experts to get the perfect look for any occasion & follow what’s in trend with Nykaa Network.
With our ‘Refer A Friend’ program, you can invite friends to join the Nykaa community. Once you refer a friend, you earn Rs. 200 for every friend who registers & completes their first order at Nykaa.com. Your friends also win Rs.200 on their first purchase of online shopping with us!
Women’s shopping is now made more worthwhile with our exclusive shopping deals and discounts on brands like Maybelline, Lakme, L’Oreal Paris, Nykaa Cosmetics,
Get the latest collection of products for men & women through luxury, wellness, makeup, natural skin care, hair care, herbal, perfumes, bath & body, mom & baby products.
Buy cosmetics online at the best prices & avail discounts with India’s leading beauty shopping app.
Makeup products: Get the best make-up products online at low prices. Browse through our makeup store app to shop for your favorite lipsticks, mascaras, lip glosses, eyeliners, foundations, etc. You can also buy a makeup kit of your favourite brand from our latest collection.
Skin care: Buy creams, moisturizers, face masks, lip balms, etc., from our online Skin store. We have a number of sun protection, skin lightening & pigmentation products available.
Hair Care: Shop hair care products for women online. Break-up with split ends, hair fall, dandruff, frizzy/dry hair with our wide variety of shampoos, conditioners, hair oils & creams available in top brands @ Nykaa Hair Care Store.
Natural: Check out some of the best organic beauty products available online at our natural make up & skin care store.
Fragrance: Premium perfumes & colognes for men & women from top brands such as Jimmy Choo, Davidoff, Calvin Klein, Bvlgari, etc.
Nails: Buy Nail polish, art kits, manicure & pedicure kits from one of India’s best shopping apps online.
Glam & Fit: Shop comfy lingerie from our fancy collection of bras, underwear & swimwear
Bath & Body: Get the coolest bath & body products for daily use from brands such as The Body Shop, Nivea, Pond’s, Vaseline, etc.
Accessories: Grab the best deals on Handbags, jewelry, sunglasses & more.
Appliances: Order beauty appliances such as air straighteners, blow dryers, men’s beard trimmers, & more at best prices.
Men’s Store: Shaving creams, beard trimmers, hair care, wellness & gift offers for men
Nykaa Luxe: Shop the latest in makeup, skincare, haircare, fragrances, bath & body from our luxury brands.
Shopping at Nykaa is fun. Satisfy every woman’s shopping needs with our makeup shopping app.
Follow What’s Trending - Shop the latest makeup products, cosmetic products, natural hair products, with our beauty trends. Buy from our collection of sunglasses, handbags & jewellery.
Nykaa Network: Contact beauty experts to get the perfect look for any occasion & follow what’s in trend with Nykaa Network.
With our ‘Refer A Friend’ program, you can invite friends to join the Nykaa community. Once you refer a friend, you earn Rs. 200 for every friend who registers & completes their first order at Nykaa.com. Your friends also win Rs.200 on their first purchase of online shopping with us!
Women’s shopping is now made more worthwhile with our exclusive shopping deals and discounts on brands like Maybelline, Lakme, L’Oreal Paris, Nykaa Cosmetics,
Latest updates
5.3.7
We've fixed some bugs and improved the App performance.
We hope you enjoyed the shopping experience, pls leave us a review.
5.3.6
We've fixed some bugs and improved the App performance.
We hope you enjoyed the shopping experience, pls leave us a review.
5.3.5
We've fixed some bugs and improved the App performance.
We hope you enjoyed the shopping experience, pls leave us a review.
Store changes
What Nykaa – Makeup/Beauty Shopping changed on its store page: name, icon, screenshots, price, size, languages, requirements.
New screenshots 
6 screenshots (was 9)
