Pura - Toxic product scanner

What's really in your baby wipes? Your dental floss? The black plastic spatula in your kitchen drawer?

You can't pronounce half the ingredients on the label — and the scary ones aren't on the label at all. Pura is the product scanner that shows you what's actually inside the everyday things you bring into your home, and helps you find safer ones in seconds.

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Just scan the barcode. Pura instantly checks the product for harmful chemicals, gives you a clear safety score, and suggests a cleaner swap if it's bad. No chemistry degree required.

WHY PEOPLE TRUST PURA

SEE WHAT'S REALLY INSIDE Scan any product and Pura reveals the hidden ingredients in plain English — the hormone disruptors, forever chemicals, harsh preservatives, and contaminants the label leaves out. One scan. No spin.

A SCORE YOU CAN ACTUALLY UNDERSTAND Every product gets a simple safety rating so you know in two seconds whether it's clean or something to put back on the shelf. No jargon, no guesswork.

FIND SAFER SWAPS INSTANTLY Bad result? Pura recommends a cleaner alternative that actually works — from brands we don't get paid to promote. We take no ad money and no sponsored placements. Results are never softened.

FOR EVERYTHING THAT ISN'T FOOD Pura was built for the products other scanners ignore:

Baby wipes, diapers & kids' products
Dental floss, toothpaste & oral care
Black plastic & kitchen tools
Shampoo, conditioner & hair care
Deodorant, lotion & skincare
Makeup & clean beauty
Cleaning sprays & household products
Period & personal care products

KNOW BEFORE YOU BUY Scan in the store before it ends up in your cart. Pura turns "I hope this is safe" into "I know it's safe."

WHY IT MATTERS

The European Union has banned over 1,300 chemicals from consumer products. The United States has banned 11. Most of what's in your bathroom and under your sink was never pre-approved by anyone — and won't get recalled until somebody sues.

Pura does what regulators won't. Your body deserves a second opinion.

Download Pura and scan your first product free.