Sephora UK Downloads & RevenueSephora UK: Make-up, Beauty · App Store & Google Play
Sephora UK: Make-up, Beauty gets 1k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Sephora UK: Make-up, Beauty by Sephora is on App Store and Google Play. Active Users (MAU & DAU), Downloads, rankings, keywords, revenue, and rating totals.
Sephora UK: Make-up, Beauty update history & changes
Last change · 15 events since 6 Jul 2016Full timeline ↓Full timeline · 15 events
- 📦Sephora UK: Make-up, Beauty updated to version 19.7.51iOSThis version includes several bug fixes and performance improvements to enhance our customers journey.
- 📦Sephora UK: Make-up, Beauty updated to version 19.7.51AndroidThis version includes several bug fixes and performance improvements to enhance our customers journey.
- 📦Sephora UK: Make-up, Beauty updated to version 19.7.5iOSThis version includes several bug fixes and performance improvements to enhance our customers journey.
- 📈Sephora UK: Make-up, Beauty entered the top 100iOSTop Free · All Apps · GB
- 📈Sephora UK: Make-up, Beauty new best rank in the overall chart: #100iOSTop Free · All Apps · GB
- 📈Sephora UK: Make-up, Beauty new best rank in the overall chart: #132iOSTop Free · All Apps · GB
- 📦Sephora UK: Make-up, Beauty updated to version 19.7.41AndroidThis version includes several bug fixes and performance improvements to enhance our customers journey
- 📈Sephora UK: Make-up, Beauty new best rank in the overall chart: #164iOSTop Free · All Apps · GB
- 📦Sephora UK: Make-up, Beauty updated to version 19.7.4iOSThis version includes several bug fixes and performance improvements to enhance our customers journey.
- 📦Sephora UK: Make-up, Beauty updated to version 19.7.4AndroidThis version includes several bug fixes and performance improvements to enhance our customers journey.
- 🆕Sephora UK: Make-up, Beauty first spotted by AppInsiderAndroidUnited Kingdom
- 🆕Sephora UK: Make-up, Beauty first spotted by AppInsideriOS#55 in Top Free · Shopping · United Kingdom
- 📦Sephora UK: Make-up, Beauty version 19.7.3iOSThis version includes several bug fixes and performance improvements to enhance our customers journey.
- 📦Sephora UK: Make-up, Beauty version 19.7.3AndroidThis version includes several bug fixes and performance improvements to enhance our customers journey.
- 🆕Sephora UK: Make-up, Beauty released on the App StoreiOS
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
Beauty FreeSephora UK: Make-up, Beauty at a glance
AI summary written from our chart and store data, 2026-11-07. It can be wrong: check the numbers above.
The official mobile storefront for Sephora UK, enabling consumers to browse and purchase a wide range of beauty products including skincare, makeup, haircare, and fragrance. Currently ranked #3 in the GB Beauty Free category, indicating strong market presence as a primary digital channel for beauty retail in the United Kingdom.
Similar apps: Boots, ASOS, Ulta Beauty
App Store
App details
Google Play
App details
Sephora UK: Make-up, Beauty downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| App Store | 100+ | – |
| Google Play | 500+ | 500k+ Measured |
| Total | 1k+ Confidence | 500k+ Confidence |
How this is calculated
Where Sephora UK: Make-up, Beauty's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
Business model: Ad-led
How Sephora UK: Make-up, Beauty makes money: subscriptions, one-off purchases and ads.
Where it ranks now
Both stores, across every country we track.
| Store | Best rank | Charting in | US Top Free | US Top Grossing |
|---|---|---|---|---|
| App Store | #27 Shopping Free | 1 of 30 countries | – | – |
| Google Play | #3 Beauty Free | 1 of 23 countries | – | – |
Full chart lists: App Store · Google Play.
Review momentum
ⓘ How we measure thisReview momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.4 ★ | 3k |
| Google Play | – | – |
| Both stores | 4.4 ★ weighted by ratings | 3k |
What users say about Sephora UK: Make-up, Beauty
From the 66 most recent Google Play reviews in the US.
Users report severe technical failures including app crashes, blank screens, and checkout errors that prevent purchases. While some praise the product quality and loyalty program, these positives are overshadowed by frustration with basic functionality issues.
Mixed (50% of recent reviews give 4–5 stars). People like it for easy sign-in, and being easy to use. The main complaints are about crashes and bugs, and login and account problems.
What people like
- Login & account: “Nice app , very easy to create an account and have loads of different makeup options”
- Ease of use: “Nice app , very easy to create an account and have loads of different makeup options”
- Features & content: “Nice app , very easy to create an account and have loads of different makeup options”
Common complaints
- Crashes & bugs: “the products page wont open”
- Login & account: “won't let me log in keeps saying "bad request"”
- Updates: “App not working after newest update”
- Speed & performance: “App Faults, Lags and just doesn't work”
About Sephora UK: Make-up, Beauty
Whether you’re here for our new brands, trending-now beauty picks, or exclusive offers, you can now shop your favorite skincare, makeup, hair and fragrance products all in one place. Refresh your skin, select a sunny new scent, or get your glow on - the choice is all yours.
Discover Sephora exclusive brands from our own beauty powerhouse Sephora Collections to makeup artist-beloved Makeup by Mario, Ilia, Tarte, ONE/SIZE and so much more.
Easily shop for your beauty needs, from best-selling brands like Elemis, Charlotte Tilbury and La Roche Posay and find the perfect moisturiser, foundation, mascara, or concealer for you.
You’ll even discover our specially curated guides, tips and insider content to last you from day to night, summer to winter - no matter whoever or wherever you are, express each unique part of you with the Sephora app by your side.
Sephora Features:
With over 35,000 beauty products at your finger tips, here's why Sephora is your destination for all things beauty - and how to get the most out of it.
SEPHORA COLLECTIONS
You can shop our you-first Sephora Collections from the app. Showcasing the best in premium products offering beauty power for all, your skin, hair and makeup will be glowing in a whole new way.
SEPHORA REWARDS
Treat yourself and be rewarded on every purchase with Sephora REWARDS, Get a £5 voucher for every £75 you spend on site, 10% off your two chosen brands for life and an exclusive birthday treat
SEPHORA BEAUTY BOX
The ultimate 'to me, from me' gift, Sephora Beauty Box is the subscription service that puts you in control.Choose five deluxe samples you really want to try with a flexible subscription length that suits you.
PREMIER DELIVERY
Want to fast-track your faves? Sign up for Premier Delivery and get a whole year of next-day deliveries for just £9.95
SKINCARE
No matter your skin type or budget, refresh your complexion with our glow-first range.
• Complete your perfect skincare routine from your cleanser, toner and serum to your moisturiser, treatment mask and SPF lotion
• Treat acne, dark spots, dryness & pores with our top-rated products
• Shop from leading skincare brands like The Ordinary, Elemis, Cerave, The Inkey List, Kiehl’s & many more!
MAKEUP & COSMETICS
Whether you prefer that barely-there look or a full face finish, we'll help you build your best base, highlight your fave features and get ready to face the world,
• Best-selling brands like Huda, Benefit Cosmetics, Milk Makeup, Nars & many more!
• Browse palettes, lipstick, mascara, concealer, eyeliners, setting sprays & more to suit every beauty budget
- Apply your makeup like a dream with the right brushes and tools. The best brushes are designed to help you achieve absolute perfection (and you can never have too many).
FRAGRANCE
• Buy all-time favorite fragrances or try a fresh new signature scent
• Luxurious scents from DIOR, Maison Margiela, GIVENCHY, Lancome, and more
HAIR
Sephora UK: Make-up, Beauty App Store
Sephora UK: Make-up, Beauty gets 1k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Sephora UK: Make-up, Beauty is #27 in Shopping Free in United Kingdom and charting in 1 of 30 countries we track.
Updated 9 Nov 2026 · rankings refresh through the day
25 Sep 2026 Shopping FreeSephora UK: Make-up, Beauty on the App Store
App details
Sephora UK: Make-up, Beauty downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Sephora UK: Make-up, Beauty's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
Business model: Ad-led
How Sephora UK: Make-up, Beauty makes money: subscriptions, one-off purchases and ads.
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| United Kingdom | ShoppingFree | #27 |
| United Kingdom | All AppsFree | #150 |
Apps near Sephora UK: Make-up, Beauty on the chart
Shopping Free, around #27.
Ratings
App Store, worldwide.
Review momentum
ⓘ How we measure thisReview momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
About Sephora UK: Make-up, Beauty
Whether you’re here for our new brands, trending-now beauty picks, or exclusive offers, you can now shop your favorite skincare, makeup, hair and fragrance products all in one place. Refresh your skin, select a sunny new scent, or get your glow on - the choice is all yours.
Discover Sephora exclusive brands from our own beauty powerhouse Sephora Collections to makeup artist-beloved Makeup by Mario, Ilia, Tarte, ONE/SIZE and so much more.
Easily shop for your beauty needs, from best-selling brands like Elemis, Charlotte Tilbury and La Roche Posay and find the perfect moisturiser, foundation, mascara, or concealer for you.
You’ll even discover our specially curated guides, tips and insider content to last you from day to night, summer to winter - no matter whoever or wherever you are, express each unique part of you with the Sephora app by your side.
Sephora Features:
With over 35,000 beauty products at your finger tips, here's why Sephora is your destination for all things beauty - and how to get the most out of it.
SEPHORA COLLECTIONS
You can shop our you-first Sephora Collections from the app. Showcasing the best in premium products offering beauty power for all, your skin, hair and makeup will be glowing in a whole new way.
SEPHORA REWARDS
Treat yourself and be rewarded on every purchase with Sephora REWARDS, Get a £5 voucher for every £75 you spend on site, 10% off your two chosen brands for life and an exclusive birthday treat
SEPHORA BEAUTY BOX
The ultimate 'to me, from me' gift, Sephora Beauty Box is the subscription service that puts you in control.Choose five deluxe samples you really want to try with a flexible subscription length that suits you.
PREMIER DELIVERY
Want to fast-track your faves? Sign up for Premier Delivery and get a whole year of next-day deliveries for just £9.95
SKINCARE
No matter your skin type or budget, refresh your complexion with our glow-first range.
• Complete your perfect skincare routine from your cleanser, toner and serum to your moisturiser, treatment mask and SPF lotion
• Treat acne, dark spots, dryness & pores with our top-rated products
• Shop from leading skincare brands like The Ordinary, Elemis, Cerave, The Inkey List, Kiehl’s & many more!
MAKEUP & COSMETICS
Whether you prefer that barely-there look or a full face finish, we'll help you build your best base, highlight your fave features and get ready to face the world,
• Best-selling brands like Huda, Benefit Cosmetics, Milk Makeup, Nars & many more!
• Browse palettes, lipstick, mascara, concealer, eyeliners, setting sprays & more to suit every beauty budget
- Apply your makeup like a dream with the right brushes and tools. The best brushes are designed to help you achieve absolute perfection (and you can never have too many).
FRAGRANCE
• Buy all-time favorite fragrances or try a fresh new signature scent
• Luxurious scents from DIOR, Maison Margiela, GIVENCHY, Lancome, and more
HAIR
Latest updates
More from Sephora
Sephora UK: Make-up, Beauty Android
Sephora UK: Make-up, Beauty gets 1k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Sephora UK: Make-up, Beauty is #3 in Beauty Free on Google Play in United Kingdom and charting in 1 of 23 countries we track.
Updated 9 Nov 2026 · rankings refresh through the day
Beauty FreeSephora UK: Make-up, Beauty at a glance
AI summary written from our chart and store data, 2026-11-07. It can be wrong: check the numbers above.
The official mobile storefront for Sephora UK, enabling consumers to browse and purchase a wide range of beauty products including skincare, makeup, haircare, and fragrance. Currently ranked #3 in the GB Beauty Free category, indicating strong market presence as a primary digital channel for beauty retail in the United Kingdom.
Similar apps: Boots, ASOS, Ulta Beauty
Sephora UK: Make-up, Beauty on Google Play
App details
Sephora UK: Make-up, Beauty downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Sephora UK: Make-up, Beauty's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
Business model: Ad-led
How Sephora UK: Make-up, Beauty makes money: subscriptions, one-off purchases and ads.
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
| Country | Charts | Rank |
|---|---|---|
| United Kingdom | BeautyFree | #3 |
Apps near Sephora UK: Make-up, Beauty on the chart
Beauty Free, around #3.
What users say about Sephora UK: Make-up, Beauty
From the 66 most recent Google Play reviews in the US.
Users report severe technical failures including app crashes, blank screens, and checkout errors that prevent purchases. While some praise the product quality and loyalty program, these positives are overshadowed by frustration with basic functionality issues.
Mixed (50% of recent reviews give 4–5 stars). People like it for easy sign-in, and being easy to use. The main complaints are about crashes and bugs, and login and account problems.
What people like
- Login & account: “Nice app , very easy to create an account and have loads of different makeup options”
- Ease of use: “Nice app , very easy to create an account and have loads of different makeup options”
- Features & content: “Nice app , very easy to create an account and have loads of different makeup options”
Common complaints
- Crashes & bugs: “the products page wont open”
- Login & account: “won't let me log in keeps saying "bad request"”
- Updates: “App not working after newest update”
- Speed & performance: “App Faults, Lags and just doesn't work”
About Sephora UK: Make-up, Beauty
Whether you’re here for our new brands, trending-now beauty picks, or exclusives offers, you can now shop your favorite skincare, makeup, hair and fragrance products all in one place. Refresh your skin, select a sunny new scent, or get your glow on - the choice is all yours.
Discover Sephora exclusive brands from our own beauty powerhouse Sephora Collections to makeup artist-beloved Makeup by Mario, Ilia, Tarte, ONE/SIZE and so much more.
Easily shop for your beauty needs, from best-selling brands like Elemis, Chatlotte Tilbury and La Roche Posay and find the perfect moisteriser, foundation, mascara, or concealer for you.
You’ll even discover our specially curated guides, tips and insider content to last you from day to night, summer to winter - no matter whoever or wherever you are, express each unique part of you with the Sephora app by your side.
Sephora Features:
With over 35,000 beauty products at your finger tips, here's why Sephora is your destination for all things beauty - and how to get the most out of it.
SEPHORA COLLECTIONS
You can shop our you-first Sephora Collections from the app. Showcasing the best in premium products offering beauty power for all, your skin, hair and makeup will be glowing in a whole new way.
SEPHORA REWARDS
Treat yourself and be rewarded on every purchase with Sephora REWARDS, Get a £5 voucher for every £75 you spend on site, 10% off your two chosen brands for life and an exclusive birthday treat
SEPHORA BEAUTY BOX
The ultimate 'to me, from me' gift, Sephora Beauty Box is the subscription service that puts you in control.Choose five deluxe samples you really want to try with a flexible subscription length that suits you.
PREMIER DELIVERY
Want to fast track your faves? Sign up for Premier Delivery and get a whole year of next-day deliveries for just £9.95
SKINCARE
No matter your skin type or budget, refresh your complexion with out glow-first range.
• Complete your perfect skincare routine from your cleanser, toner and serum to your moisturiser, treatment mask and SPF lotion
• Treat acne, dark spots, dryness & pores with our top-rated products
• Shop from leading skincare brands like The Ordinary, Elemis, Cerave, The Inkey List, Kiehl’s & many more!
MAKEUP & COSMETICS
Whether you prefer that barely-there look or a full face finish, we'll help you build your best base, highlight your fave features and get ready to face the world,
• Best-selling brands like Huda, Benefit Cosmetics, Milk Makeup, Nars & many more!
• Browse palettes, lipstick, mascara, concealer, eyeliners, setting sprays & more to suit every beauty budget
- Apply your makeup like a dream with the right brushes and tools. The best brushes are designed to help you achieve absolute perfection (and you can never have too many).
FRAGRANCE
• Buy all-time favorite fragrances or try a fresh new signature scent
• Luxurious scents from DIOR, Maison Margiela, GIVENCHY, Lancome, and more
HAIR