Variety Downloads & RevenueVariety · App Store
Variety is #156 in Magazines & Newspapers Free in United Kingdom and charting in 3 of 30 countries we track.
Updated 11 Nov 2026 · rankings refresh through the day
DeveloperPMC
CategoryNews
PriceFree
Released
Rating★ 4.5 (1.7k)
Version25.1.1
Age rating17+
First seen by us
25 Sep 2026
25 Sep 2026Installs (est.)100k+ worldwide
⭐Passed 1K ratings⭐Passed 1K ratings📈Entered the top 100📈Entered the top 100🆕First spotted by AppInsider📦Version 25.1.1🆕Released on the App Store
Full timeline · 31 events
- 📈Variety entered the top 100Top Grossing · Magazines & Newspapers · IT
- 📈Variety entered the top 100Top Free · Magazines & Newspapers · ID
- 📈Variety charting in a new countryIndonesia
- 📈Variety charting in a new countryAustralia
- 📈Variety charting in a new countrySaudi Arabia
- 📈Variety charting in a new countryChina
- 📈Variety entered the top 100Top Grossing · News · IT
- 📈Variety charting in a new countryItaly
- 📈Variety entered the top 100Top Free · Magazines & Newspapers · RU
- 📈Variety charting in a new countryRussia
- 📈Variety charting in a new country in 2 chartsCanada · South Korea
- 📈Variety entered the top 100 in 3 chartsTop Free · Magazines & Newspapers · KR · Top Grossing · News · US · Top Grossing · Magazines & Newspapers · US
- 📈Variety charting in a new countryFrance
- 📈Variety charting in a new countryIndia
- 📈Variety entered the top 100Top Free · Magazines & Newspapers · AE
- 📈Variety charting in a new countryUnited Arab Emirates
- 🆕Variety first spotted by AppInsider#85 in Top Grossing · Magazines & Newspapers · United Kingdom
- 📦Variety version 25.1.1Age rating raised
- 🆕Variety released on the App Store
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
Rating
4.5 ★
1.7k ratings
Measured
Best rank now
#156
Magazines & Newspapers FreeMeasured
Variety on the App Store
App details
App ID
416179538
Publisher
Penske Media Corporation
On the store since
Feb 2011
15 years on the store
Minimum OS
iOS 15.0+
iPhone 6s and later
Devices
iPhone · iPad
Universal purchase
Content rating
17+
4 content notes below
Languages
1
EN
Size
150 MB
Also listed in
Magazines & Newspapers
Content notesInfrequent/Mild Profanity or Crude HumorInfrequent/Mild Alcohol, Tobacco, or Drug Use or ReferencesInfrequent/Mild Mature/Suggestive ThemesInfrequent/Mild Horror/Fear Themes
Variety downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Apple publishes no download counts. App Store downloads come from chart positions and daily rating growth per country, calibrated on Google Play install counts; lifetime installs from ratings worldwide × installs per rating. Confidence is the chance the real number is within half to double ours.
Where Variety's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| United Kingdom | Magazines & NewspapersFree | #156 |
| United Kingdom | NewsFree | #194 |
 France | Magazines & NewspapersFree | #181 |
 Canada | Magazines & NewspapersFree | #168 |
Apps near Variety on the chart
Magazines & Newspapers Free, around #156.
Ratings
App Store, worldwide.
Rating
4.5 ★
1.7k ratings
Measured
Ratings
1.7k
Measured
Review momentum
ⓘ How we measure thisNew ratings a week
under 1
4-week average
Lifetime rating
4.5★
recent stars not readable yet: new ratings are a tiny share of the total
Review momentum
20/100
faster than 0% of News apps
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
About Variety
Variety is the most authoritative and trusted source of entertainment business news, recognized and respected throughout the world. Since 1905, influential producers, executives and talent in entertainment and beyond have turned to Variety for award-winning daily breaking news reports, insightful award-season coverage, must-read feature spotlights and intelligent analysis of the industry’s most prominent players. As the leading publication covering film, television, theater and tech with a global perspective, Variety is the vital read in every entertainment capital in over 84 countries.
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Latest updates
25.1.1
Age rating raised
