what3words Downloads & Revenuewhat3words: Navigation & Maps · App Store & Google Play
what3words: Navigation & Maps gets 5k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
what3words: Navigation & Maps by what3words Ltd. is on App Store and Google Play. Active Users (MAU & DAU), Downloads, rankings, keywords, revenue, and rating totals.
what3words: Navigation & Maps update history & changes
Last change · 48 events since 11 Jun 2013Full timeline ↓Full timeline · 48 events
- 🌟what3words: Navigation & Maps featured by AppleiOSapps · DE, ES, FR, GB, IT, NL, PL, RU, SE
- 🌟what3words: Navigation & Maps featured by AppleiOSapps · DE, ES, FR, GB, IT, NL, PL, RU, SE
- 🌟what3words: Navigation & Maps featured by AppleiOSapps · DE, ES, FR, GB, IT, NL, PL, RU, SE
- 🌟what3words: Navigation & Maps featured by AppleiOSapps · DE, ES, FR, GB, IT, NL, PL, RU, SE
- ✏️what3words: Navigation & Maps added hidden keywords: citymapperiOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟what3words: Navigation & Maps featured by AppleiOSapps · DE, ES, FR, GB, IT, NL, PL, RU, SE
- 📈what3words: Navigation & Maps entered the top 100 in 3 chartsAndroidTop Free · Wear OS · FR · Top Free · Maps & Navigation · FR · Top Free · Wear OS · KR
- 🌟what3words: Navigation & Maps featured by AppleiOSapps · DE, ES, FR, GB, IT, NL, PL, RU, SE
- 🌟what3words: Navigation & Maps featured by AppleiOSapps · DE, ES, FR, GB, IT, NL, PL, RU, SE
- 📈what3words: Navigation & Maps entered the top 100iOSTop Free · Navigation · FR
- 📈what3words: Navigation & Maps charting in a new countryAndroidSouth Korea
- ✏️what3words: Navigation & Maps added hidden keywords: locationsiOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟what3words: Navigation & Maps featured by AppleiOSapps · DE, ES, FR, GB, IT, NL, PL, RU, SE
- 🌟what3words: Navigation & Maps featured by AppleiOSapps · DE, ES, FR, GB, IT, NL, PL, RU, SE
- 📈what3words: Navigation & Maps charting in a new countryAndroidFrance
- 📦what3words: Navigation & Maps updated to version 5.10.5iOSNEW: AI Voice is now available on Apple Watch. Find and navigate to what3words locations just by talking.
Pro membership required. - 📈what3words: Navigation & Maps entered the top 100 in 2 chartsAndroidTop Free · Wear OS · NL · Top Grossing · Maps & Navigation · US
- 📈what3words: Navigation & Maps entered the top 100AndroidTop Grossing · Maps & Navigation · MX
- 📈what3words: Navigation & Maps charting in a new countryAndroidMexico
- 📈what3words: Navigation & Maps entered the top 100 in 5 chartsAndroidTop Free · Maps & Navigation · NL · Top Grossing · Maps & Navigation · NL · Top Grossing · Maps & Navigation · TH · Top Grossing · Maps & Navigation · TR · +1 more
- 📈what3words: Navigation & Maps charting in a new country in 4 chartsAndroidNetherlands · Thailand · Turkey · Vietnam
- 🔎what3words: Navigation & Maps reached Top 10 for “maps”iOS#10 in United Kingdom search · popularity 84
- 📦what3words: Navigation & Maps updated to version 5.10.4iOSNEW: AI Voice is now available on Apple Watch. Find and navigate to what3words locations just by talking.
Pro membership required. - 📈what3words: Navigation & Maps new best rank in the overall chart: #167iOSTop Free · All Apps · GB
- ✏️what3words: Navigation & Maps added hidden keywords: addressiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️what3words: Navigation & Maps added hidden keywords: whichiOSwords in the App Store's hidden keyword field (found by probing search)
- 📈what3words: Navigation & Maps new best rank in the overall chart: #178iOSTop Free · All Apps · GB
- 🌟what3words: Navigation & Maps featured by AppleiOSapps · DE, ES, GB, IT, RU, SE
- 🔎what3words: Navigation & Maps reached Top 10 for “maps”iOS#10 in Saudi Arabia search · popularity 86
- 🌟what3words: Navigation & Maps featured by AppleiOSapps · DE, ES, GB, IT, RU, SE
- 📈what3words: Navigation & Maps entered the top 100AndroidTop Grossing · Maps & Navigation · ID
- 🌟what3words: Navigation & Maps featured by AppleiOSapps · DE, GB, IT, RU, SE
- 🌟what3words: Navigation & Maps featured by AppleiOSapps · DE, ES, GB, IT, RU, SE
- 🌟what3words: Navigation & Maps featured by AppleiOSapps · DE, ES, GB, IT, RU, SE
- ✏️what3words: Navigation & Maps: new screenshotsiOS6 screenshots (was 6) · US
- ✏️what3words: Navigation & Maps: new screenshotsiOS5 screenshots (was 5) · IT
- ✏️what3words: Navigation & Maps: new screenshotsiOS6 screenshots (was 6) · GB, CA, AU
- ✏️what3words: Navigation & Maps: new screenshotsiOS6 screenshots (was 6) · DE
- 📈what3words: Navigation & Maps new best rank in the overall chart: #104AndroidTop Free · All Apps · AU
- 📈what3words: Navigation & Maps charting in a new countryAndroidJapan
- 🌟what3words: Navigation & Maps featured by AppleiOSapps · DE, ES, GB, IT, RU, SE
- 📦what3words: Navigation & Maps updated to version 5.10.3iOSNEW: AI Voice is now available on Apple Watch. Find and navigate to what3words locations just by talking.
Pro membership required. - 🆕what3words: Navigation & Maps first spotted by AppInsiderAndroidAustralia
- 🆕what3words: Navigation & Maps first spotted by AppInsideriOS#55 in Top Grossing · Navigation · Germany
- 🌟what3words: Navigation & Maps featured by AppleiOSapps · DE, GB, IT, RU
- 📦what3words: Navigation & Maps version 5.10.2iOSNo release notes
- 🆕what3words: Navigation & Maps released on the App StoreiOS
- 🆕what3words: Navigation & Maps released on Google PlayAndroid
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
Navigation Grossingwhat3words: Navigation & Maps at a glance
AI summary written from our chart and store data, 2026-11-08. It can be wrong: check the numbers above.
A location-sharing utility that assigns unique three-word addresses to precise global coordinates, designed for users needing accurate navigation and meet-up points. The app holds strong positions in the UK Navigation charts (top 5 in both grossing and free) while maintaining moderate visibility in other major markets like Germany, Australia, and the US.
Similar apps: Google Maps, Apple Maps, Komoot
App Store
App details
App privacy Measured
what3words: Navigation & Maps’s App Store privacy label declares 1 data category used to track you across other companies’ apps and websites, 1 linked to your identity and 5 collected anonymously.
As declared by the developer on the App Store — Apple requires every app to publish this label. We track changes over time.
Google Play
App details
Tech stack
Trackers and permissions of build v5.10.4, from the εxodus privacy report (CC BY-SA).
what3words: Navigation & Maps downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| App Store | 1k+ | 10M+ |
| Google Play | 1k+ | 10M+ Measured |
| Total | 5k+ Confidence | 50M+ Confidence |
How this is calculated
Where what3words: Navigation & Maps's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
In-app revenue
Worldwide, what users spend before Apple and Google take their fee.
| Store | Per day | Per month | Share |
|---|---|---|---|
| App Store | |||
| Google Play | |||
| Total | Confidence | 100% |
Business model: Subscription-led
How what3words: Navigation & Maps makes money: subscriptions, one-off purchases and ads.
Top in-app purchases · App Store US, most popular first
| 1 | what3words Pro subscription | |
| 2 | what3words Pro subscription |
Where it ranks now
Both stores, across every country we track.
| Store | Best rank | Charting in | US Top Free | US Top Grossing |
|---|---|---|---|---|
| App Store | #3 Navigation Grossing | 8 of 30 countries | – | – |
| Google Play | #7 Maps & Navigation Free | 15 of 23 countries | #135 | – |
Full chart lists: App Store · Google Play.
Review momentum
ⓘ How we measure thisGrowing fastest in 
Australia ▲ +33%
New ratings by country (6)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
| United Kingdom | 234 | 89% | ▲ +5% |
 United States | 13 | 5% | ▼ -43% |
 Canada | 6.2 | 2% | ▲ +8% |
 Germany | 6.2 | 2% | ▼ -41% |
| Australia | 3 | 1% | ▲ +33% |
 Japan | 1.5 | 1% | – |
App Store ratings in the countries we track, 4-week average.
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.8 ★ | 44k |
| Google Play | 3.8 ★ | 47k 691 written reviews |
| Both stores | 4.3 ★ weighted by ratings | 91k |
What users say about what3words: Navigation & Maps
From the 53 most recent App Store reviews in the US.
Users are highly critical of the app's recent monetization strategy, citing intrusive ads and paywalls for previously free features as reasons for uninstalling. While emergency responders praise the core location accuracy, general users report crashes and a cluttered interface that renders the app unusable.
Mixed (42% of recent reviews give 4–5 stars). People like it for good value, and its features and content. The main complaints are about ads, and price and subscriptions. Recent reviews are more negative than earlier ones.
What people like
- Price & subscription: “Great app, unfortunate price”
- Features & content: “Subscription only added features”
- Useful: “A Time Saver and a Life Saver”
- Ads: “The advertising in the app is intrusive, and the inability to use e.g”
Common complaints
- Ads: “Half my screen is an advertisement”
- Price & subscription: “Great idea, killed by money”
- Crashes & bugs: “Apple Watch app not working”
- Features & content: “The latest version now only offers Apple Maps as a real Navigate option”
About what3words: Navigation & Maps
Use what3words to:
- Find your way anywhere in the world using just three words
- Plan exact meet-up locations
- Help people find your apartment, business or Airbnb
- Always find your way back to your parking space
- Save key locations, from incident reporting to delivery entrances
- Save your favorite memorable spots – a sunset, a waterfall, proposal location
- Guide people to accessible entrances
- Help emergency services find you
You can find what3words addresses in travel guides, website contact pages, invitations, travel booking confirmations and more – anywhere you would normally find location information. If you’re invited to a friend’s home, ask them to share their what3words address.
Popular features:
- Find your current what3words address offline
- Compatible with navigation apps, including Apple Maps and Google Maps
- Save your favourite locations, categorise and share them as lists
- AutoSuggest prompts you with intelligent suggestions
- Available in over 60 languages
- Navigate offline with compass mode
- Add a what3words address to a photo
If you experience any problems or have any questions, email us at [email protected]
EULA: https://what3words.com/terms
what3words: Navigation & Maps App Store
what3words: Navigation & Maps gets 5k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
what3words: Navigation & Maps is #3 in Navigation Grossing in United Kingdom and charting in 8 of 30 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
24 Sep 2026 Navigation Grossingwhat3words: Navigation & Maps at a glance
AI summary written from our chart and store data, 2026-11-08. It can be wrong: check the numbers above.
A location-sharing utility that assigns unique three-word addresses to precise global coordinates, designed for users needing accurate navigation and meet-up points. The app holds strong positions in the UK Navigation charts (top 5 in both grossing and free) while maintaining moderate visibility in other major markets like Germany, Australia, and the US.
Similar apps: Google Maps, Apple Maps, Komoot
what3words: Navigation & Maps on the App Store
App details
App privacy Measured
what3words: Navigation & Maps’s App Store privacy label declares 1 data category used to track you across other companies’ apps and websites, 1 linked to your identity and 5 collected anonymously.
As declared by the developer on the App Store — Apple requires every app to publish this label. We track changes over time.
what3words: Navigation & Maps downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where what3words: Navigation & Maps's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
In-app revenue
Worldwide, what users spend in what3words: Navigation & Maps before Apple and Google take their fee.
How this is calculated
Business model: Subscription-led
How what3words: Navigation & Maps makes money: subscriptions, one-off purchases and ads.
Top in-app purchases · App Store US, most popular first
| 1 | what3words Pro subscription | |
| 2 | what3words Pro subscription |
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| United Kingdom | NavigationGrossing | #3 |
| United Kingdom | NavigationFree | #5 |
| Germany | NavigationGrossing | #29 |
 South Korea | NavigationGrossing | #45 |
| Germany | NavigationFree | #49 |
| Australia | NavigationFree | #43 |
| Canada | NavigationGrossing | #69 |
| Australia | NavigationGrossing | #92 |
| Canada | NavigationFree | #96 |
 France | NavigationFree | #120 |
 Italy | NavigationGrossing | #92 |
 United Arab Emirates | NavigationGrossing | #69 |
Apps near what3words: Navigation & Maps on the chart
Navigation Grossing, around #3.
Ratings
App Store, worldwide.
Review momentum
ⓘ How we measure thisGrowing fastest in Australia ▲ +33%
New ratings by country (6)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
| United Kingdom | 234 | 89% | ▲ +5% |
| United States | 13 | 5% | ▼ -43% |
| Canada | 6.2 | 2% | ▲ +8% |
| Germany | 6.2 | 2% | ▼ -41% |
| Australia | 3 | 1% | ▲ +33% |
| Japan | 1.5 | 1% | – |
App Store ratings in the countries we track, 4-week average.
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about what3words: Navigation & Maps
From the 53 most recent App Store reviews in the US.
Users are highly critical of the app's recent monetization strategy, citing intrusive ads and paywalls for previously free features as reasons for uninstalling. While emergency responders praise the core location accuracy, general users report crashes and a cluttered interface that renders the app unusable.
Mixed (42% of recent reviews give 4–5 stars). People like it for good value, and its features and content. The main complaints are about ads, and price and subscriptions. Recent reviews are more negative than earlier ones.
What people like
- Price & subscription: “Great app, unfortunate price”
- Features & content: “Subscription only added features”
- Useful: “A Time Saver and a Life Saver”
- Ads: “The advertising in the app is intrusive, and the inability to use e.g”
Common complaints
- Ads: “Half my screen is an advertisement”
- Price & subscription: “Great idea, killed by money”
- Crashes & bugs: “Apple Watch app not working”
- Features & content: “The latest version now only offers Apple Maps as a real Navigate option”
About what3words: Navigation & Maps
Use what3words to:
- Find your way anywhere in the world using just three words
- Plan exact meet-up locations
- Help people find your apartment, business or Airbnb
- Always find your way back to your parking space
- Save key locations, from incident reporting to delivery entrances
- Save your favorite memorable spots – a sunset, a waterfall, proposal location
- Guide people to accessible entrances
- Help emergency services find you
You can find what3words addresses in travel guides, website contact pages, invitations, travel booking confirmations and more – anywhere you would normally find location information. If you’re invited to a friend’s home, ask them to share their what3words address.
Popular features:
- Find your current what3words address offline
- Compatible with navigation apps, including Apple Maps and Google Maps
- Save your favourite locations, categorise and share them as lists
- AutoSuggest prompts you with intelligent suggestions
- Available in over 60 languages
- Navigate offline with compass mode
- Add a what3words address to a photo
If you experience any problems or have any questions, email us at [email protected]
EULA: https://what3words.com/terms
Latest updates
Store changes
What what3words: Navigation & Maps changed on its store page: name, icon, screenshots, price, size, languages, requirements.
More from what3words Ltd.
what3words: Navigation & Maps Android
what3words: Navigation & Maps gets 5k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
what3words: Navigation & Maps is #8 in Maps & Navigation Grossing on Google Play in United Kingdom and charting in 15 of 23 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
Maps & Navigation Grossingwhat3words: Navigation & Maps on Google Play
App details
Tech stack
Trackers and permissions of build v5.10.4, from the εxodus privacy report (CC BY-SA).
what3words: Navigation & Maps downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where what3words: Navigation & Maps's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
On Android app stores
The same app (com.what3words.android) on every Android store we track. Known Android installs: at least 11M (Google Play band + AppGallery count).
| Store | Installs | Rating | Version | |
|---|---|---|---|---|
| Google Play | 10,000,000+ | ★ 3.8 (47k) | Open ↗ | |
| Huawei AppGallery | 926k | – | 4.17 | Open ↗ |
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
In-app revenue
Worldwide, what users spend in what3words: Navigation & Maps before Apple and Google take their fee.
How this is calculated
Business model: Subscription-led
How what3words: Navigation & Maps makes money: subscriptions, one-off purchases and ads.
Top in-app purchases · App Store US, most popular first
| 1 | what3words Pro subscription | |
| 2 | what3words Pro subscription |
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
Netherlands
India
Mexico
Saudi Arabia
Indonesia
Turkey
Thailand
VietnamApps near what3words: Navigation & Maps on the chart
Maps & Navigation Grossing, around #8.
Ratings
Google Play, worldwide.
Review momentum
ⓘ How we measure thisReview momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about what3words: Navigation & Maps
From the 102 most recent Google Play reviews in the US.
Users overwhelmingly report that the app has become unusable due to aggressive full-screen advertisements and intrusive notifications that block core navigation features. Many long-time users feel betrayed by the shift to a restrictive freemium model, noting that essential functionality is now paywalled or degraded.
Mostly negative (32% of recent reviews give 4–5 stars). People like it for being easy to use, and being useful. The main complaints are about ads, and price and subscriptions. Recent reviews are more negative than earlier ones.
What people like
- Ease of use: “Effective, simple to use and a great means of sharing a location”
- Useful: “recommend to all women and children”
Common complaints
- Ads: “Was great but now plagued by full screen ads”
- Price & subscription: “why not just say it only works if you pay”
- Features & content: “Brilliant features, genius idea”
- Useful: “Was such a useful app before they brought in the adverts”
About what3words: Navigation & Maps
Easy navigation, simple deliveries and more
Use what3words to:
- Help emergency services know exactly where to find you - especially in hard to describe locations or places with inaccurate addresses
- Plan exact meet-up locations, simplifying navigation for you and others
- Give car breakdown services your precise location
- Navigate to any destination easily
- Save your favorite memorable spots so you know how to navigate back to them - a viewpoint, waterfall or proposal location
- Save key locations, from incident reporting to delivery entrances
- Help people find your business or Airbnb - perfect for travelers tired of relying on inaccurate street addresses
- Help people navigate to accessible entrances
Help others find and navigate to you
what3words addresses are accepted by over 4,800 9-1-1 Emergency Communications Centers from across the United States, helping first responders locate and navigate to you easily and quickly. Businesses and hotels display what3words on their contact pages and booking confirmations - anywhere you would normally find location information: on maps, in guidebooks and more.
Discover your favorite new location app
Popular features:
- Find your current what3words address offline
- Compatible with other navigation and map apps, including Google Maps and Apple Maps
- Save your favorite locations and categorize them into lists
- AutoSuggest prompts you with intelligent suggestions
- Available in over 50 languages
- Navigate offline with Compass mode
- Add a what3words address to a photo
- Wear OS support for smartwatch navigation
More accurate than street addresses, simpler than GPS coordinates
Street addresses and postcodes aren’t accurate enough to specify exact locations - for navigation, deliveries and more. what3words is a more precise way to do so - and it’s also a more accessible way to communicate location information than latitude/longitude coordinates or GPS - in short, it’s a simple ‘geocode’.
Navigate adventures, big and small
Offline navigation and compatibility with your favorite map apps - like Google Maps, Apple Maps and more - make what3words the perfect tool for daily trips and bigger adventures.
- Walking somewhere unfamiliar? Use what3words to navigate to your precise destination stress-free
- Find the perfect camping spot - and remember how to find it later - by saving the what3words location
- Meetups made simple: help others find hiking trailheads, shop car parks, precise entrances and more by sharing the what3words location
- Navigation couldn’t be easier with the what3words Compass, which guides you straight to where you need to be
If you experience any problems or have any questions, email us at [email protected]
What's new
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Apps people compare with what3words: Navigation & Maps: the same core purpose or gameplay, checked one by one.
