BCBSM Downloads & RevenueBCBSM · App Store & Google Play
BCBSM gets 1k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
BCBSM by Blue Cross and Blue Shield of Michigan is on App Store and Google Play. Active Users (MAU & DAU), Downloads, rankings, keywords, revenue, and rating totals.
📦iOSUpdated to version 5.56.0📦AndroidUpdated to version 5.56.0📦iOSUpdated to version 5.55.0📦AndroidUpdated to version 5.55.0🆕iOSFirst spotted by AppInsider🆕AndroidFirst spotted by AppInsider🆕iOSReleased on the App Store🆕AndroidReleased on Google Play
Full timeline · 10 events
- 📦BCBSM updated to version 5.56.0iOS• Bug fixes and performance improvements
- 📦BCBSM updated to version 5.56.0Android- Bug fixes and performance improvements
- 📦BCBSM updated to version 5.55.0iOS• Minor bug fixes and performance improvements
- 📦BCBSM updated to version 5.55.0Android• Minor bug fixes and performance improvements
- 🆕BCBSM first spotted by AppInsideriOS#39 in Top Free · Medical · United States
- 🆕BCBSM first spotted by AppInsiderAndroidUnited States
- 📦BCBSM version 5.54.0iOSUpdated account experience so you can get access quickly and securely when you forget your username or password
Minor bug fixes and performance improvements - 📦BCBSM version 5.54.0Android• Updated account experience so you can get access quickly and securely when you forget your username or password
• Minor bug fixes and performance improvements - 🆕BCBSM released on the App StoreiOS
- 🆕BCBSM released on Google PlayAndroid
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
Rating
4.7 ★
92k ratings, both stores
Measured
Best rank now
#45
App Store · 
Medical Free
Medical FreeMeasured
New ratings a week
239
▲ +5% vs the 2 weeks before (App Store)
Measured
App Store
App details
App ID
1098220614
Publisher
Blue Cross Blue Shield of Michigan
Publisher country
United States
On the store since
May 2016
10 years on the store
Minimum OS
iOS 15.0+
iPhone 6s and later
Devices
iPhone · iPad
Universal purchase
Content rating
17+
1 content note below
Languages
1
EN
Size
70 MB
Also listed in
Health & Fitness
Content notesFrequent/Intense Medical/Treatment Information
Google Play
App details
App ID
com.bcbsm.mmaprod
Publisher
Blue Cross Blue Shield of Michigan Mutual Insurance Company
Publisher country
United States
Content rating
Everyone
BCBSM downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| App Store | 1k+ | – |
| Google Play | 100+ | 500k+ Measured |
| Total | 1k+ Confidence | 500k+ Confidence |
How this is calculated
App Store: chart positions and rating growth per country, anchored on its own Android downloads; lifetime from ratings worldwide × installs per rating. Google Play: the daily change in its exact install count. The total adds every store.
Where BCBSM's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
Where it ranks now
Both stores, across every country we track.
| Store | Best rank | Charting in | US Top Free | US Top Grossing |
|---|---|---|---|---|
| App Store | #45 Medical Free | 1 of 30 countries | #45 | – |
| Google Play | #101 Medical Free | 1 of 23 countries | #101 | – |
Full chart lists: App Store · Google Play.
Review momentum
ⓘ How we measure thisApp Store
New ratings a week
201
▲ +5% vs the 2 weeks before
Written reviews a week
under 1
US App Store
Lifetime rating
4.7★
recent stars not readable yet: new ratings are a tiny share of the total
Review momentum
79/100
faster than 97% of Medical apps
Google Play
New ratings a week
39
▲ +71% vs the 2 weeks before
Lifetime rating
4.4★
recent stars not readable yet: new ratings are a tiny share of the total
Review momentum
70/100
faster than 68% of Medical apps
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.7 ★ | 81k |
| Google Play | 4.4 ★ | 11k 960 written reviews |
| Both stores | 4.7 ★ weighted by ratings | 92k |
What users say about BCBSM
From the 55 most recent App Store reviews in the US.
Mostly negative (27% of recent reviews give 4–5 stars). People like it for being easy to use, and easy sign-in. The main complaints are about price and subscriptions, and crashes and bugs.
What people like
- Ease of use: “All visible in one simple list !”
- Login & account: “It was easy to login and retrieve information”
- Price & subscription: “Love the new listing with dates, names, charges, payments etc”
Common complaints
- Price & subscription: “We pay way too much for little coverage”
- Crashes & bugs: “Crashes when I try to add my ID to my wallet”
- Login & account: “Says I don’t have an account”
- Speed & performance: “Slow and unresponsive just like they are”
About BCBSM
Thanks for making us #1
Blue Cross Blue Shield of Michigan ranked highest in Member Satisfaction among Commercial and Medicare Advantage health plans in Michigan. Commercial members also rated us highest in Trust, Digital Channels and Helping Save Time or Money. For 2026 J.D. Power award information, visit jdpower.com/awards.
Enjoy convenient access on the go:
• View your member ID card and add it to your digital wallet
• Find in network doctors and hospitals
• See covered services and plan balances (deductible, out of pocket, etc.)
• Get virtual care with our 24 hour nurse line and telehealth options
• Review claims and EOBs
• Make bill payments (for non employer coverage)
• Compare provider quality ratings and estimated procedure costs
• Check your HSA/FSA balances via HealthEquity
• Choose and view your Primary Care Physician
• Look up prescription drug prices and coverage rules
• Complete health assessments and explore wellness tools
This app supports most Blue Cross plans except:
• FEP members with a PPO plan
• MESSA members
• Blue Cross Complete (Medicaid) members
Permissions
Wi-Fi connection
This access allows the BCBSM app to check for an active internet connection, which allows the app to function correctly.
Photos and other media
We use this access to deliver PDFs to you and to display your virtual ID card. BCBSM will not access or use your pictures or saved files for any other reason.
Questions about the app? Please visit bcbsm.com/app
© 1996-2026 Blue Cross Blue Shield of Michigan and Blue Care Network are nonprofit corporations and independent licensees of the Blue Cross Blue Shield Association. We provide health insurance in Michigan. State and Federal Privacy laws prohibit unauthorized access to Member’s private information. Individuals attempting unauthorized access will be prosecuted.
Blue Cross Blue Shield of Michigan ranked highest in Member Satisfaction among Commercial and Medicare Advantage health plans in Michigan. Commercial members also rated us highest in Trust, Digital Channels and Helping Save Time or Money. For 2026 J.D. Power award information, visit jdpower.com/awards.
Enjoy convenient access on the go:
• View your member ID card and add it to your digital wallet
• Find in network doctors and hospitals
• See covered services and plan balances (deductible, out of pocket, etc.)
• Get virtual care with our 24 hour nurse line and telehealth options
• Review claims and EOBs
• Make bill payments (for non employer coverage)
• Compare provider quality ratings and estimated procedure costs
• Check your HSA/FSA balances via HealthEquity
• Choose and view your Primary Care Physician
• Look up prescription drug prices and coverage rules
• Complete health assessments and explore wellness tools
This app supports most Blue Cross plans except:
• FEP members with a PPO plan
• MESSA members
• Blue Cross Complete (Medicaid) members
Permissions
Wi-Fi connection
This access allows the BCBSM app to check for an active internet connection, which allows the app to function correctly.
Photos and other media
We use this access to deliver PDFs to you and to display your virtual ID card. BCBSM will not access or use your pictures or saved files for any other reason.
Questions about the app? Please visit bcbsm.com/app
© 1996-2026 Blue Cross Blue Shield of Michigan and Blue Care Network are nonprofit corporations and independent licensees of the Blue Cross Blue Shield Association. We provide health insurance in Michigan. State and Federal Privacy laws prohibit unauthorized access to Member’s private information. Individuals attempting unauthorized access will be prosecuted.
BCBSM App Store
BCBSM gets 1k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
BCBSM is #45 in Medical Free in United States and charting in 1 of 30 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
CategoryMedical
PriceFree
Released
Rating★ 4.7 (81k)
Version5.56.0
Age rating17+
First seen by us 25 Sep 2026
25 Sep 2026Rating
4.7 ★
81k ratings
Measured
Best rank now
#45
Medical FreeMeasured
New ratings a week
201
▲ +5% vs the 2 weeks before
Measured
BCBSM on the App Store
App details
App ID
1098220614
Publisher
Blue Cross Blue Shield of Michigan
Publisher country
United States
On the store since
May 2016
10 years on the store
Minimum OS
iOS 15.0+
iPhone 6s and later
Devices
iPhone · iPad
Universal purchase
Content rating
17+
1 content note below
Languages
1
EN
Size
70 MB
Also listed in
Health & Fitness
Content notesFrequent/Intense Medical/Treatment Information
BCBSM downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Apple publishes no download counts. App Store downloads come from chart positions and daily rating growth per country, calibrated on Google Play install counts; lifetime installs from ratings worldwide × installs per rating. Confidence is the chance the real number is within half to double ours.
Where BCBSM's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| United States | MedicalFree | #45 |
Apps near BCBSM on the chart
Medical Free, around #45.
Ratings
App Store, worldwide.
Rating
4.7 ★
81k ratings
Measured
Ratings
81k
Measured
Review momentum
ⓘ How we measure thisNew ratings a week
201
▲ +5% vs the 2 weeks before
Written reviews a week
under 1
US App Store
Lifetime rating
4.7★
recent stars not readable yet: new ratings are a tiny share of the total
Review momentum
79/100
faster than 97% of Medical apps
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about BCBSM
From the 55 most recent App Store reviews in the US.
Mostly negative (27% of recent reviews give 4–5 stars). People like it for being easy to use, and easy sign-in. The main complaints are about price and subscriptions, and crashes and bugs.
What people like
- Ease of use: “All visible in one simple list !”
- Login & account: “It was easy to login and retrieve information”
- Price & subscription: “Love the new listing with dates, names, charges, payments etc”
Common complaints
- Price & subscription: “We pay way too much for little coverage”
- Crashes & bugs: “Crashes when I try to add my ID to my wallet”
- Login & account: “Says I don’t have an account”
- Speed & performance: “Slow and unresponsive just like they are”
About BCBSM
Thanks for making us #1
Blue Cross Blue Shield of Michigan ranked highest in Member Satisfaction among Commercial and Medicare Advantage health plans in Michigan. Commercial members also rated us highest in Trust, Digital Channels and Helping Save Time or Money. For 2026 J.D. Power award information, visit jdpower.com/awards.
Enjoy convenient access on the go:
• View your member ID card and add it to your digital wallet
• Find in network doctors and hospitals
• See covered services and plan balances (deductible, out of pocket, etc.)
• Get virtual care with our 24 hour nurse line and telehealth options
• Review claims and EOBs
• Make bill payments (for non employer coverage)
• Compare provider quality ratings and estimated procedure costs
• Check your HSA/FSA balances via HealthEquity
• Choose and view your Primary Care Physician
• Look up prescription drug prices and coverage rules
• Complete health assessments and explore wellness tools
This app supports most Blue Cross plans except:
• FEP members with a PPO plan
• MESSA members
• Blue Cross Complete (Medicaid) members
Permissions
Wi-Fi connection
This access allows the BCBSM app to check for an active internet connection, which allows the app to function correctly.
Photos and other media
We use this access to deliver PDFs to you and to display your virtual ID card. BCBSM will not access or use your pictures or saved files for any other reason.
Questions about the app? Please visit bcbsm.com/app
© 1996-2026 Blue Cross Blue Shield of Michigan and Blue Care Network are nonprofit corporations and independent licensees of the Blue Cross Blue Shield Association. We provide health insurance in Michigan. State and Federal Privacy laws prohibit unauthorized access to Member’s private information. Individuals attempting unauthorized access will be prosecuted.
Blue Cross Blue Shield of Michigan ranked highest in Member Satisfaction among Commercial and Medicare Advantage health plans in Michigan. Commercial members also rated us highest in Trust, Digital Channels and Helping Save Time or Money. For 2026 J.D. Power award information, visit jdpower.com/awards.
Enjoy convenient access on the go:
• View your member ID card and add it to your digital wallet
• Find in network doctors and hospitals
• See covered services and plan balances (deductible, out of pocket, etc.)
• Get virtual care with our 24 hour nurse line and telehealth options
• Review claims and EOBs
• Make bill payments (for non employer coverage)
• Compare provider quality ratings and estimated procedure costs
• Check your HSA/FSA balances via HealthEquity
• Choose and view your Primary Care Physician
• Look up prescription drug prices and coverage rules
• Complete health assessments and explore wellness tools
This app supports most Blue Cross plans except:
• FEP members with a PPO plan
• MESSA members
• Blue Cross Complete (Medicaid) members
Permissions
Wi-Fi connection
This access allows the BCBSM app to check for an active internet connection, which allows the app to function correctly.
Photos and other media
We use this access to deliver PDFs to you and to display your virtual ID card. BCBSM will not access or use your pictures or saved files for any other reason.
Questions about the app? Please visit bcbsm.com/app
© 1996-2026 Blue Cross Blue Shield of Michigan and Blue Care Network are nonprofit corporations and independent licensees of the Blue Cross Blue Shield Association. We provide health insurance in Michigan. State and Federal Privacy laws prohibit unauthorized access to Member’s private information. Individuals attempting unauthorized access will be prosecuted.
Latest updates
5.56.0
• Bug fixes and performance improvements
5.55.0
• Minor bug fixes and performance improvements
5.54.0
Updated account experience so you can get access quickly and securely when you forget your username or password
Minor bug fixes and performance improvements
BCBSM Android
BCBSM gets 1k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
BCBSM is #101 in Medical Free on Google Play in United States and charting in 1 of 23 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
CategoryMedical
PriceFree
Released
Installs500k+
Rating★ 4.4 (11k)
Updated
Content ratingEveryone
Rating
4.4 ★
11k ratings
Measured
Best rank now
#101
Medical FreeMeasured
New ratings a week
39
▲ +71% vs the 2 weeks before
Measured
BCBSM on Google Play
App details
App ID
com.bcbsm.mmaprod
Publisher
Blue Cross Blue Shield of Michigan Mutual Insurance Company
Publisher country
United States
Content rating
Everyone
BCBSM downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Google Play shows an exact lifetime install count; downloads per day are its daily change (measured). When Play hasn't refreshed the count, they come from new ratings and Top Free chart positions. Confidence is the chance the real number is within half to double ours.
Where BCBSM's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
| Country | Charts | Rank |
|---|---|---|
| United States | MedicalFree | #101 |
Apps near BCBSM on the chart
Medical Free, around #101.
Ratings
Google Play, worldwide.
Rating
4.4 ★
11k ratings
Measured
Ratings
11k
Measured
Written reviews
960
Measured
Review momentum
ⓘ How we measure thisNew ratings a week
39
▲ +71% vs the 2 weeks before
Lifetime rating
4.4★
recent stars not readable yet: new ratings are a tiny share of the total
Review momentum
70/100
faster than 68% of Medical apps
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
About BCBSM
An Award-winning Member Health Experience
Blue Cross Blue Shield of Michigan ranked #1 in Commercial Health Plan Member Satisfaction in Michigan, four out of five years. We're also rated highest for Digital Channels and Helping Save Time or Money. Download the app for a secure and convenient way to manage your health plan online. For JD Power 2026 award information, visit jdpower.com/awards.
Enjoy convenient access on the go:
• View your member ID card and add it to your digital wallet
• Find in network doctors and hospitals
• See covered services and plan balances (deductible, out of pocket, etc.)
• Get virtual care with our 24 hour nurse line and telehealth options
• Review claims and EOBs
• Make bill payments (for non employer coverage)
• Compare provider quality ratings and estimated procedure costs
• Check your HSA/FSA balances via HealthEquity
• Choose and view your Primary Care Physician
• Look up prescription drug prices and coverage rules
• Complete health assessments and explore wellness tools
This app supports most Blue Cross plans except:
• FEP members with a PPO plan
• MESSA members
• Blue Cross Complete (Medicaid) members
Permissions
Identity[XH1.1]
Google Play™ services need this in order to send you push notifications. BCBSM won’t use anything related to your identity that isn’t associated with your account with us.
Wi-Fi connection
This access allows the BCBSM app to check for an active internet connection, which allows the app to function correctly.
Photos and other media
We use this access to deliver PDFs to you and to display your virtual ID card. BCBSM will not access or use your pictures or saved files for any other reason.
Questions about the app? Please visit bcbsm.com/app
© 1996-2026 Blue Cross Blue Shield of Michigan and Blue Care Network are nonprofit corporations and independent licensees of the Blue Cross Blue Shield Association. We provide health insurance in Michigan. State and Federal Privacy laws prohibit unauthorized access to Member’s private information. Individuals attempting unauthorized access will be prosecuted.
Blue Cross Blue Shield of Michigan ranked #1 in Commercial Health Plan Member Satisfaction in Michigan, four out of five years. We're also rated highest for Digital Channels and Helping Save Time or Money. Download the app for a secure and convenient way to manage your health plan online. For JD Power 2026 award information, visit jdpower.com/awards.
Enjoy convenient access on the go:
• View your member ID card and add it to your digital wallet
• Find in network doctors and hospitals
• See covered services and plan balances (deductible, out of pocket, etc.)
• Get virtual care with our 24 hour nurse line and telehealth options
• Review claims and EOBs
• Make bill payments (for non employer coverage)
• Compare provider quality ratings and estimated procedure costs
• Check your HSA/FSA balances via HealthEquity
• Choose and view your Primary Care Physician
• Look up prescription drug prices and coverage rules
• Complete health assessments and explore wellness tools
This app supports most Blue Cross plans except:
• FEP members with a PPO plan
• MESSA members
• Blue Cross Complete (Medicaid) members
Permissions
Identity[XH1.1]
Google Play™ services need this in order to send you push notifications. BCBSM won’t use anything related to your identity that isn’t associated with your account with us.
Wi-Fi connection
This access allows the BCBSM app to check for an active internet connection, which allows the app to function correctly.
Photos and other media
We use this access to deliver PDFs to you and to display your virtual ID card. BCBSM will not access or use your pictures or saved files for any other reason.
Questions about the app? Please visit bcbsm.com/app
© 1996-2026 Blue Cross Blue Shield of Michigan and Blue Care Network are nonprofit corporations and independent licensees of the Blue Cross Blue Shield Association. We provide health insurance in Michigan. State and Federal Privacy laws prohibit unauthorized access to Member’s private information. Individuals attempting unauthorized access will be prosecuted.
What's new in 5.56.0
- Bug fixes and performance improvements