Episode Downloads & RevenueEpisode - Choose Your Story · App Store & Google Play
Episode - Choose Your Story gets 10k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Episode - Choose Your Story by Episode Interactive is on App Store and Google Play. Active Users (MAU & DAU), Downloads, rankings, keywords, revenue, and rating totals.
Episode - Choose Your Story update history & changes
Last change · 56 events since 18 Dec 2013Full timeline ↓🌟iOSFeatured by Apple: “OUR FAVORITES”✏️AndroidNew icon🌟iOSFeatured by Apple: “OUR FAVORITES”🎉iOSIn-app event: Cozy Fall Feels🔎iOSTop 10 for “roleplay”📈iOSEntered the top 100 in 2 charts✏️iOSNew iPad screenshots✏️iOSNew screenshots📦iOSUpdated to version 27.22🚀AndroidNow shown next to Chapters: Interactive Stories, MeChat - Interactive Stories, Romance Club - Stories I Play +5 more🔎iOSTop 10 for “roleplay” in 2 countries📈iOSEntered the top 100 in 2 charts📈AndroidEntered the top 100📈AndroidCharting in a new country📦AndroidUpdated to version 27.22✏️AndroidNew icon📦AndroidUpdated to version 27.20🆕AndroidFirst spotted by AppInsider🆕AndroidReleased on Google Play
Full timeline · 56 events
- 🌟Episode - Choose Your Story featured by Apple: “OUR FAVORITES”iOStoday · US
- ✏️Episode - Choose Your Story: new iconAndroid
→
· US
- 🌟Episode - Choose Your Story featured by Apple: “OUR FAVORITES”iOStoday · US
- 🌟Episode - Choose Your Story featured by Apple: “OUR FAVORITES”iOStoday · US
- 🎉Episode - Choose Your Story in-app event: Cozy Fall FeelsiOSSPECIAL EVENT · until 26 Nov
- 🔎Episode - Choose Your Story reached Top 10 for “roleplay”iOS#10 in United States search · popularity 58
- 🌟Episode - Choose Your Story featured by Apple: “OUR FAVORITES”iOStoday · US
- 📈Episode - Choose Your Story entered the top 100 in 2 chartsiOSTop Grossing · Role Playing · FR · Top Grossing · Simulation · FR
- ✏️Episode - Choose Your Story: new iPad screenshotsiOS· 7 countries
- ✏️Episode - Choose Your Story: new screenshotsiOS4 screenshots (was 6) · 7 countries
- ✏️Episode - Choose Your Story: new iconiOS
→ 
· 12 countries - 📦Episode - Choose Your Story updated to version 27.22iOS- Small updates and fixes
- Thanks for playing Episode! - 🌟Episode - Choose Your Story featured by Apple: “OUR FAVORITES”iOStoday · US
- ✏️Episode - Choose Your Story added hidden keywords: roleplay, reality, pollybuzziOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟Episode - Choose Your Story featured by Apple: “OUR FAVORITES”iOStoday · US
- 🚀Episode - Choose Your Story: now shown next to Chapters: Interactive Stories, MeChat - Interactive Stories, Romance Club - Stories I Play +5 moreAndroidthe store's “similar apps” for it changed: who it's seen as competing with
- 🌟Episode - Choose Your Story featured by Apple: “OUR FAVORITES”iOStoday · US
- 🌟Episode - Choose Your Story featured by Apple: “OUR FAVORITES”iOStoday · US
- 🌟Episode - Choose Your Story featured by Apple: “OUR FAVORITES”iOStoday · US
- 🔎Episode - Choose Your Story reached Top 10 for “roleplay” in 2 countriesiOSGermany, Italy search · popularity 64
- 📈Episode - Choose Your Story entered the top 100 in 2 chartsiOSTop Grossing · Games · RU · Top Grossing · Role Playing · RU
- ✏️Episode - Choose Your Story added hidden keywords: roleplayiOSwords in the App Store's hidden keyword field (found by probing search)
- 📈Episode - Choose Your Story entered the top 100AndroidTop Grossing · Simulation · MX
- 📈Episode - Choose Your Story charting in a new countryAndroidMexico
- ✏️Episode - Choose Your Story added hidden keywords: historyiOSwords in the App Store's hidden keyword field (found by probing search)
- 🎉Episode - Choose Your Story in-app event: Happy HalloweeniOSSPECIAL EVENT · until 5 Nov
- 📦Episode - Choose Your Story updated to version 27.22Android- Small updates and fixes
- Thanks for playing Episode! - ✏️Episode - Choose Your Story added hidden keywords: latiniOSwords in the App Store's hidden keyword field (found by probing search)
- 📈Episode - Choose Your Story charting in a new countryAndroidTurkey
- 📈Episode - Choose Your Story charting in a new country in 2 chartsAndroidFrance · Vietnam
- 📈Episode - Choose Your Story entered the top 100 in 2 chartsAndroidTop Free · Simulation · IN · Top Grossing · Simulation · VN
- ✏️Episode - Choose Your Story: new iconAndroid
- 📦Episode - Choose Your Story updated to version 27.20Android- Small updates and fixes
- Thanks for playing Episode! - 📈Episode - Choose Your Story entered the top 100AndroidTop Free · Simulation · BR
- 📈Episode - Choose Your Story entered the top 100AndroidTop Grossing · Simulation · NL
- 📈Episode - Choose Your Story charting in a new countryAndroidNetherlands
- ✏️Episode - Choose Your Story added hidden keywords: romanticiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Episode - Choose Your Story added hidden keywords: latiniOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Episode - Choose Your Story added hidden keywords: dramaiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Episode - Choose Your Story added hidden keywords: romance, fantasy, fashioniOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️Episode - Choose Your Story added hidden keywords: romanceiOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟Episode - Choose Your Story featured by Apple: “OUR FAVORITES”iOStoday · US
- 🌟Episode - Choose Your Story featured by Apple: “OUR FAVORITES”iOStoday · US
- 🌟Episode - Choose Your Story featured by Apple: “OUR FAVORITES”iOStoday · US
- 📈Episode - Choose Your Story entered the top 100 in 5 chartsiOSTop Grossing · Role Playing · AE · Top Free · Simulation · AU · Top Grossing · Role Playing · BR · Top Grossing · Simulation · BR · +1 more
- 🌟Episode - Choose Your Story featured by Apple: “OUR FAVORITES”iOStoday · US
- 🌟Episode - Choose Your Story featured by Apple: “OUR FAVORITES”iOStoday · US
- 🌟Episode - Choose Your Story featured by Apple: “OUR FAVORITES”iOStoday · US
- 🆕Episode - Choose Your Story first spotted by AppInsiderAndroidUnited Kingdom
- 🆕Episode - Choose Your Story first spotted by AppInsideriOS#43 in Top Grossing · Role Playing · Australia
- 🌟Episode - Choose Your Story featured by Apple: “OUR FAVORITES”iOStoday · US
- 🎉Episode - Choose Your Story in-app event: Voces LatinasiOSSPECIAL EVENT · until 1 Oct
- 📦Episode - Choose Your Story version 27.10iOSNo release notes
- 📦Episode - Choose Your Story version 27.10Android- Small updates and fixes
- Thanks for playing Episode! - 🆕Episode - Choose Your Story released on Google PlayAndroid
- 🆕Episode - Choose Your Story released on the App StoreiOS
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
Rating
4.4 ★
7.1M ratings, both stores
Measured
Best rank now
#23
App Store · 
Games › Role Playing Grossing
Games › Role Playing GrossingMeasured
New ratings a week
87
▼ -71% vs the 2 weeks before
Measured
Episode - Choose Your Story at a glance
AI summary written from our chart and store data. It can be wrong: check the numbers above.
Interactive Fiction Cartoon 2D Modern medium sessions IAP Subscription
#romance #story-driven #choices #drama #avatar customization #user-generated content
App Store
App details
App ID
656971078
Publisher
Episode Interactive, LLC
Publisher country
United States
On the store since
Dec 2013
12 years on the store
Minimum OS
iOS 15.0+
iPhone 6s and later
Devices
iPhone · iPad
Universal purchase · Game Center
Content rating
12+
7 content notes below
Languages
7
EN FR DE IT PT RU ES
Size
541 MB
Also listed in
Roleplaying, Simulation, Entertainment
Content notesInfrequent/Mild Alcohol, Tobacco, or Drug Use or ReferencesInfrequent/Mild Profanity or Crude HumorLoot BoxesInfrequent/Mild Sexual Content and NudityInfrequent/Mild Mature/Suggestive ThemesInfrequent/Mild Cartoon or Fantasy ViolenceInfrequent/Mild Horror/Fear Themes
Google Play
App details
App ID
com.episodeinteractive.android.catalog
Publisher
EPISODE INTERACTIVE, LLC
Publisher country
United States
Content rating
Teen
Episode - Choose Your Story downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| App Store | 1k+ | 100M+ |
| Google Play | 5k+ | 100M+ Measured |
| Total | 10k+ Confidence | 100M+ Confidence |
How this is calculated
App Store: chart positions and rating growth per country, anchored on its own Android downloads; lifetime from ratings worldwide × installs per rating. Google Play: the daily change in its exact install count. The total adds every store.
Where Episode - Choose Your Story's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend before Apple and Google take their fee.
| Store | Per day | Per month | Share |
|---|---|---|---|
| App Store | |||
| Google Play | |||
| Total | Confidence | 100% |
Business model: Ad-led
How Episode - Choose Your Story makes money: subscriptions, one-off purchases and ads.
SubscriptionsIn-app purchasesAds · 22 ad networks
Subscriptions
/mo
of revenue
Ads
/mo
of revenue
Top in-app purchases · App Store US, most popular first
| 1 | Medium Pack of Gems | |
| 2 | Large Pack of Gems | |
| 3 | Medium Pack of Passes | |
| 4 | 10 Gems | |
| 5 | Extra Large Pack of Gems | |
| 6 | 3 Passes | |
| 7 | Giant Pack of Gems | |
| 8 | Large Pack of Passes | |
| 9 | Episode VIP Sapphire - Monthly subscription | |
| 10 | Extra Large Pack of Passes |
Where it ranks now
Both stores, across every country we track.
| Store | Best rank | Charting in | US Top Free | US Top Grossing |
|---|---|---|---|---|
| App Store | #23 Games › Role Playing Grossing | 11 of 30 countries | #41 | #35 |
| Google Play | #39 Games › Simulation Grossing | 12 of 23 countries | – | #71 |
Full chart lists: App Store · Google Play.
Review momentum
ⓘ How we measure thisApp Store
New ratings a week
87
▼ -71% vs the 2 weeks before
Written reviews a week
39+
US App Store (Apple shows only the newest)
Lifetime rating
4.6★
recent stars not readable yet: new ratings are a tiny share of the total
Recent written reviews
3.7★
people who write skew negative
Review momentum
62/100
faster than 90% of Games apps
Growing fastest in 
Russia ▲ +75% · 
France ▲ +41%
New ratings by country (6)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
 United States | 50 | 59% | – |
 Brazil | 9.8 | 12% | ▼ -5% |
| France | 9.8 | 12% | ▲ +41% |
| United Kingdom | 8.2 | 10% | ▲ +6% |
| Russia | 5 | 6% | ▲ +75% |
| India | 2.5 | 3% | ▲ +200% |
App Store ratings in the countries we track, 4-week average.
Google Play
New ratings a week
–
Google Play's rating count fell over the last 4 weeks: it removed more ratings than came in (spam clean-ups, deleted accounts), so the pace can't be read right now
Written reviews a week
under 1
Google Play
Lifetime rating
4.3★
recent stars not readable yet: new ratings are a tiny share of the total
Recent written reviews
4.1★
people who write skew negative
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.7 ★ | 2.8M |
| Google Play | 4.3 ★ | 4.3M 631k written reviews |
| Both stores | 4.4 ★ weighted by ratings | 7.1M |
What users say about Episode - Choose Your Story
From the 200 most recent App Store reviews in the US.
Mixed but leaning positive (64% of recent reviews give 4–5 stars). People like it for being fun, and good value. The main complaints are about price and subscriptions, and not being fun.
What people like
- Fun: “it’s borderline addicting”
- Price & subscription: “too expensive not many gems”
- Features & content: “There are also plenty of free options!”
- Ease of use: “Please make it a bit easier”
Common complaints
- Price & subscription: “episode turned money hungry”
- Fun: “Episode used to be so enjoyable”
- Ads: “Let’s you play but then makes you watch ad after ad to keep going”
- Features & content: “We need better free options!”
About Episode - Choose Your Story
"Episode lets you LIVE your stories with love, romance, adventure, and drama. Wouldn’t it be amazing if YOU were a character in your favorite story? Episode lets you do just that with over 150,000 gripping stories, where you make choices that matter.
With billions of reads and 150,000+ stories, Episode is an immense collection of interactive stories where YOU choose your destiny. Or become a creator and write your own!
How does it work?
Customize your avatar and design your outfit
Develop relationships with your favorite characters - will they be rivals or Romeos?
Change fate through your choices
Discover all of the different endings
Immerse yourself in thousands of diverse worlds, the options are endless!
Not only can you read your favorite stories, you can also write your own! Write and publish your very own interactive stories on Episode’s platform, amassing millions of reads yourself.
Find your favorite Book Club, join in on a reading challenge with your book club members, and earn rewards!
Not only can you read your favorite stories, you can also write your own! Write and publish your very own interactive stories on Episode’s platform, amassing millions of reads yourself.
Some of our favorites reads:
DON’T HATE THE PLAYER: You're looking for love in a house full of singles! The catch? Not all of them are here for the right reasons. Will you fall for the person of your dreams or walk away getting played?
RULE BREAKER: Find out what happens when you start crushing on someone who’s technically “off limits”. Will you pursue that romantic spark?
THE SOULMATE GAME: Experts have found your perfect match! Find him and you’ll go home with $1 million AND a husband. The catch? You won’t get to know whether he’s THE one until you’re both at the altar.
BOYFRIEND FOR RENT: What’s worse than receiving an invitation to your ex's wedding? Showing up dateless! Thank goodness, your best friend is here to save you! Can you resist his charm while fake-dating?
THE PRINCE’S BRIDE: Determined to marry for love, the Prince of Castile invites you to compete to be his bride. Can you beat the other brides and claim his heart or will the crown divide you forever?
PLUS… more new stories EVERY WEEK!
PRETTY LITTLE LIARS and all related characters and elements © & ™ Warner Bros. Entertainment Inc.
PLEASE NOTE: Episode lets you purchase items within the game for real money. Please disable in-app purchases on your device if you do not want this feature to be accessible.
EPISODE VIP SUBSCRIPTIONS:
You can subscribe for VIP access to Episode content
The subscriptions are $14.99 monthly*
Payment will be charged to iTunes Account at confirmation of purchase
Subscription automatically renews unless auto-renew is turned off at least 24-hours before the end of the current period
Account will be charged for renewal within 24-hours prior to the end of the current period
Subscriptions may be managed by the user and auto-renewal may be turned off by going to the us
With billions of reads and 150,000+ stories, Episode is an immense collection of interactive stories where YOU choose your destiny. Or become a creator and write your own!
How does it work?
Customize your avatar and design your outfit
Develop relationships with your favorite characters - will they be rivals or Romeos?
Change fate through your choices
Discover all of the different endings
Immerse yourself in thousands of diverse worlds, the options are endless!
Not only can you read your favorite stories, you can also write your own! Write and publish your very own interactive stories on Episode’s platform, amassing millions of reads yourself.
Find your favorite Book Club, join in on a reading challenge with your book club members, and earn rewards!
Not only can you read your favorite stories, you can also write your own! Write and publish your very own interactive stories on Episode’s platform, amassing millions of reads yourself.
Some of our favorites reads:
DON’T HATE THE PLAYER: You're looking for love in a house full of singles! The catch? Not all of them are here for the right reasons. Will you fall for the person of your dreams or walk away getting played?
RULE BREAKER: Find out what happens when you start crushing on someone who’s technically “off limits”. Will you pursue that romantic spark?
THE SOULMATE GAME: Experts have found your perfect match! Find him and you’ll go home with $1 million AND a husband. The catch? You won’t get to know whether he’s THE one until you’re both at the altar.
BOYFRIEND FOR RENT: What’s worse than receiving an invitation to your ex's wedding? Showing up dateless! Thank goodness, your best friend is here to save you! Can you resist his charm while fake-dating?
THE PRINCE’S BRIDE: Determined to marry for love, the Prince of Castile invites you to compete to be his bride. Can you beat the other brides and claim his heart or will the crown divide you forever?
PLUS… more new stories EVERY WEEK!
PRETTY LITTLE LIARS and all related characters and elements © & ™ Warner Bros. Entertainment Inc.
PLEASE NOTE: Episode lets you purchase items within the game for real money. Please disable in-app purchases on your device if you do not want this feature to be accessible.
EPISODE VIP SUBSCRIPTIONS:
You can subscribe for VIP access to Episode content
The subscriptions are $14.99 monthly*
Payment will be charged to iTunes Account at confirmation of purchase
Subscription automatically renews unless auto-renew is turned off at least 24-hours before the end of the current period
Account will be charged for renewal within 24-hours prior to the end of the current period
Subscriptions may be managed by the user and auto-renewal may be turned off by going to the us
Episode - Choose Your Story App Store
Episode - Choose Your Story gets 10k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Episode - Choose Your Story is #35 in Games › Simulation Grossing in United States and charting in 11 of 30 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
DeveloperEpisode Interactive
CategoryGames
PriceFree
Released
Rating★ 4.7 (2.8M)
Version27.22
Age rating12+
First seen by us
24 Sep 2026
24 Sep 2026Installs (est.)100M+ worldwide
Rating
4.7 ★
2.8M ratings
Measured
Best rank now
#35
Games › Simulation GrossingMeasured
New ratings a week
87
▼ -71% vs the 2 weeks before
Measured
Episode - Choose Your Story at a glance
AI summary written from our chart and store data. It can be wrong: check the numbers above.
Interactive Fiction Cartoon 2D Modern medium sessions IAP Subscription
#romance #story-driven #choices #drama #avatar customization #user-generated content
Episode - Choose Your Story on the App Store
App details
App ID
656971078
Publisher
Episode Interactive, LLC
Publisher country
United States
On the store since
Dec 2013
12 years on the store
Minimum OS
iOS 15.0+
iPhone 6s and later
Devices
iPhone · iPad
Universal purchase · Game Center
Content rating
12+
7 content notes below
Languages
7
EN FR DE IT PT RU ES
Size
541 MB
Also listed in
Roleplaying, Simulation, Entertainment
Content notesInfrequent/Mild Alcohol, Tobacco, or Drug Use or ReferencesInfrequent/Mild Profanity or Crude HumorLoot BoxesInfrequent/Mild Sexual Content and NudityInfrequent/Mild Mature/Suggestive ThemesInfrequent/Mild Cartoon or Fantasy ViolenceInfrequent/Mild Horror/Fear Themes
Episode - Choose Your Story downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Apple publishes no download counts. App Store downloads come from chart positions and daily rating growth per country, calibrated on Google Play install counts; lifetime installs from ratings worldwide × installs per rating. Confidence is the chance the real number is within half to double ours.
Where Episode - Choose Your Story's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend in Episode - Choose Your Story before Apple and Google take their fee.
How this is calculated
Not in an overall Top Grossing chart, only in category charts: each category position is converted to the overall position it corresponds to, then priced on the same rank-to-revenue curve, inside the part of each market the charted apps leave over.
Business model: Ad-led
How Episode - Choose Your Story makes money: subscriptions, one-off purchases and ads.
SubscriptionsIn-app purchasesAds · 22 ad networks
Subscriptions
/mo
of revenue
Ads
/mo
of revenue
Top in-app purchases · App Store US, most popular first
| 1 | Medium Pack of Gems | |
| 2 | Large Pack of Gems | |
| 3 | Medium Pack of Passes | |
| 4 | 10 Gems | |
| 5 | Extra Large Pack of Gems | |
| 6 | 3 Passes | |
| 7 | Giant Pack of Gems | |
| 8 | Large Pack of Passes | |
| 9 | Episode VIP Sapphire - Monthly subscription | |
| 10 | Extra Large Pack of Passes |
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| United States | Games › SimulationGrossing | #35 |
| United States | Games › Role PlayingGrossing | #44 |
| United States | Games › Role PlayingFree | #41 |
| United Kingdom | Games › Role PlayingGrossing | #23 |
| United Kingdom | Games › SimulationGrossing | #25 |
| United Kingdom | Games › Role PlayingFree | #42 |
| Australia | Games › SimulationGrossing | #38 |
| Australia | Games › Role PlayingGrossing | #39 |
| Australia | Games › Role PlayingFree | #34 |
 Germany | Games › Role PlayingFree | #61 |
| France | Games › Role PlayingFree | #51 |
 Canada | Games › SimulationGrossing | #57 |
| United Kingdom | Games › SimulationFree | #107 |
| Canada | Games › Role PlayingFree | #53 |
| Canada | Games › Role PlayingGrossing | #63 |
| India | Games › Role PlayingGrossing | #63 |
| France | Games › Role PlayingGrossing | #93 |
| Brazil | Games › Role PlayingFree | #65 |
| India | Games › Role PlayingFree | #79 |
| Russia | Games › Role PlayingFree | #86 |
| France | Games › SimulationFree | #162 |
 Indonesia | Games › Role PlayingFree | #86 |
| Canada | Games › SimulationFree | #157 |
| Brazil | Games › SimulationFree | #165 |
 United Arab Emirates | Games › Role PlayingFree | #87 |
Apps near Episode - Choose Your Story on the chart
Games › Simulation Grossing, around #35.
Ratings
App Store, worldwide.
Rating
4.7 ★
2.8M ratings
Measured
Ratings
2.8M
Measured
Review momentum
ⓘ How we measure thisNew ratings a week
87
▼ -71% vs the 2 weeks before
Written reviews a week
39+
US App Store (Apple shows only the newest)
Lifetime rating
4.6★
recent stars not readable yet: new ratings are a tiny share of the total
Recent written reviews
3.7★
people who write skew negative
Review momentum
62/100
faster than 90% of Games apps
Growing fastest in Russia ▲ +75% · France ▲ +41%
New ratings by country (6)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
| United States | 50 | 59% | – |
| Brazil | 9.8 | 12% | ▼ -5% |
| France | 9.8 | 12% | ▲ +41% |
| United Kingdom | 8.2 | 10% | ▲ +6% |
| Russia | 5 | 6% | ▲ +75% |
| India | 2.5 | 3% | ▲ +200% |
App Store ratings in the countries we track, 4-week average.
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about Episode - Choose Your Story
From the 200 most recent App Store reviews in the US.
Mixed but leaning positive (64% of recent reviews give 4–5 stars). People like it for being fun, and good value. The main complaints are about price and subscriptions, and not being fun.
What people like
- Fun: “it’s borderline addicting”
- Price & subscription: “too expensive not many gems”
- Features & content: “There are also plenty of free options!”
- Ease of use: “Please make it a bit easier”
Common complaints
- Price & subscription: “episode turned money hungry”
- Fun: “Episode used to be so enjoyable”
- Ads: “Let’s you play but then makes you watch ad after ad to keep going”
- Features & content: “We need better free options!”
About Episode - Choose Your Story
"Episode lets you LIVE your stories with love, romance, adventure, and drama. Wouldn’t it be amazing if YOU were a character in your favorite story? Episode lets you do just that with over 150,000 gripping stories, where you make choices that matter.
With billions of reads and 150,000+ stories, Episode is an immense collection of interactive stories where YOU choose your destiny. Or become a creator and write your own!
How does it work?
Customize your avatar and design your outfit
Develop relationships with your favorite characters - will they be rivals or Romeos?
Change fate through your choices
Discover all of the different endings
Immerse yourself in thousands of diverse worlds, the options are endless!
Not only can you read your favorite stories, you can also write your own! Write and publish your very own interactive stories on Episode’s platform, amassing millions of reads yourself.
Find your favorite Book Club, join in on a reading challenge with your book club members, and earn rewards!
Not only can you read your favorite stories, you can also write your own! Write and publish your very own interactive stories on Episode’s platform, amassing millions of reads yourself.
Some of our favorites reads:
DON’T HATE THE PLAYER: You're looking for love in a house full of singles! The catch? Not all of them are here for the right reasons. Will you fall for the person of your dreams or walk away getting played?
RULE BREAKER: Find out what happens when you start crushing on someone who’s technically “off limits”. Will you pursue that romantic spark?
THE SOULMATE GAME: Experts have found your perfect match! Find him and you’ll go home with $1 million AND a husband. The catch? You won’t get to know whether he’s THE one until you’re both at the altar.
BOYFRIEND FOR RENT: What’s worse than receiving an invitation to your ex's wedding? Showing up dateless! Thank goodness, your best friend is here to save you! Can you resist his charm while fake-dating?
THE PRINCE’S BRIDE: Determined to marry for love, the Prince of Castile invites you to compete to be his bride. Can you beat the other brides and claim his heart or will the crown divide you forever?
PLUS… more new stories EVERY WEEK!
PRETTY LITTLE LIARS and all related characters and elements © & ™ Warner Bros. Entertainment Inc.
PLEASE NOTE: Episode lets you purchase items within the game for real money. Please disable in-app purchases on your device if you do not want this feature to be accessible.
EPISODE VIP SUBSCRIPTIONS:
You can subscribe for VIP access to Episode content
The subscriptions are $14.99 monthly*
Payment will be charged to iTunes Account at confirmation of purchase
Subscription automatically renews unless auto-renew is turned off at least 24-hours before the end of the current period
Account will be charged for renewal within 24-hours prior to the end of the current period
Subscriptions may be managed by the user and auto-renewal may be turned off by going to the us
With billions of reads and 150,000+ stories, Episode is an immense collection of interactive stories where YOU choose your destiny. Or become a creator and write your own!
How does it work?
Customize your avatar and design your outfit
Develop relationships with your favorite characters - will they be rivals or Romeos?
Change fate through your choices
Discover all of the different endings
Immerse yourself in thousands of diverse worlds, the options are endless!
Not only can you read your favorite stories, you can also write your own! Write and publish your very own interactive stories on Episode’s platform, amassing millions of reads yourself.
Find your favorite Book Club, join in on a reading challenge with your book club members, and earn rewards!
Not only can you read your favorite stories, you can also write your own! Write and publish your very own interactive stories on Episode’s platform, amassing millions of reads yourself.
Some of our favorites reads:
DON’T HATE THE PLAYER: You're looking for love in a house full of singles! The catch? Not all of them are here for the right reasons. Will you fall for the person of your dreams or walk away getting played?
RULE BREAKER: Find out what happens when you start crushing on someone who’s technically “off limits”. Will you pursue that romantic spark?
THE SOULMATE GAME: Experts have found your perfect match! Find him and you’ll go home with $1 million AND a husband. The catch? You won’t get to know whether he’s THE one until you’re both at the altar.
BOYFRIEND FOR RENT: What’s worse than receiving an invitation to your ex's wedding? Showing up dateless! Thank goodness, your best friend is here to save you! Can you resist his charm while fake-dating?
THE PRINCE’S BRIDE: Determined to marry for love, the Prince of Castile invites you to compete to be his bride. Can you beat the other brides and claim his heart or will the crown divide you forever?
PLUS… more new stories EVERY WEEK!
PRETTY LITTLE LIARS and all related characters and elements © & ™ Warner Bros. Entertainment Inc.
PLEASE NOTE: Episode lets you purchase items within the game for real money. Please disable in-app purchases on your device if you do not want this feature to be accessible.
EPISODE VIP SUBSCRIPTIONS:
You can subscribe for VIP access to Episode content
The subscriptions are $14.99 monthly*
Payment will be charged to iTunes Account at confirmation of purchase
Subscription automatically renews unless auto-renew is turned off at least 24-hours before the end of the current period
Account will be charged for renewal within 24-hours prior to the end of the current period
Subscriptions may be managed by the user and auto-renewal may be turned off by going to the us
Latest updates
27.22
- Small updates and fixes
- Thanks for playing Episode!
27.10
Store changes
What Episode - Choose Your Story changed on its store page: name, icon, screenshots, price, size, languages, requirements.
New iPad screenshots
New screenshots
4 screenshots (was 6)
More from Episode Interactive
Episode - Choose Your Story Android
Episode - Choose Your Story gets 10k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Episode - Choose Your Story is #71 in Games › Simulation Grossing on Google Play in United States and charting in 12 of 23 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
DeveloperEpisode Interactive
CategoryGames › Simulation
PriceFree
Released
Installs100M+
Rating★ 4.3 (4.3M)
Updated
Content ratingTeen
Rating
4.3 ★
4.3M ratings
Measured
Best rank now
#71
Games › Simulation GrossingMeasured
Episode - Choose Your Story at a glance
AI summary written from our chart and store data. It can be wrong: check the numbers above.
Interactive Fiction Cartoon 2D Modern short sessions IAP
#romance #story-driven #choices #simulation #teen #narrative
Episode - Choose Your Story on Google Play
App details
App ID
com.episodeinteractive.android.catalog
Publisher
EPISODE INTERACTIVE, LLC
Publisher country
United States
Content rating
Teen
Episode - Choose Your Story downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Google Play shows an exact lifetime install count; downloads per day are its daily change (measured). When Play hasn't refreshed the count, they come from new ratings and Top Free chart positions. Confidence is the chance the real number is within half to double ours.
Where Episode - Choose Your Story's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend in Episode - Choose Your Story before Apple and Google take their fee.
How this is calculated
Not in an overall Top Grossing chart, only in category charts: each category position is converted to the overall position it corresponds to, then priced on the same rank-to-revenue curve, inside the part of each market the charted apps leave over.
Business model: Ad-led
How Episode - Choose Your Story makes money: subscriptions, one-off purchases and ads.
SubscriptionsIn-app purchasesAds · 22 ad networks
Subscriptions
/mo
of revenue
Ads
/mo
of revenue
Top in-app purchases · App Store US, most popular first
| 1 | Medium Pack of Gems | |
| 2 | Large Pack of Gems | |
| 3 | Medium Pack of Passes | |
| 4 | 10 Gems | |
| 5 | Extra Large Pack of Gems | |
| 6 | 3 Passes | |
| 7 | Giant Pack of Gems | |
| 8 | Large Pack of Passes | |
| 9 | Episode VIP Sapphire - Monthly subscription | |
| 10 | Extra Large Pack of Passes |
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
| Country | Charts | Rank |
|---|---|---|
| United States | Games › SimulationGrossing | #71 |
| United Kingdom | Games › SimulationGrossing | #54 |
| India | Games › SimulationGrossing | #39 |
| Brazil | Games › SimulationGrossing | #51 |
| Australia | Games › SimulationGrossing | #55 |
| Germany | Games › SimulationGrossing | #127 |
| Canada | Games › SimulationGrossing | #111 |
 Mexico | Games › SimulationGrossing | #75 |
 Saudi Arabia | Games › SimulationGrossing | #89 |
| Brazil | Games › SimulationFree | #157 |
 Netherlands | Games › SimulationGrossing | #71 |
| India | Games › SimulationFree | #189 |
| United Arab Emirates | Games › SimulationGrossing | #89 |
 Vietnam | Games › SimulationGrossing | #54 |
Apps near Episode - Choose Your Story on the chart
Games › Simulation Grossing, around #71.
Ratings
Google Play, worldwide.
Rating
4.3 ★
4.3M ratings
Measured
Ratings
4.3M
Measured
Written reviews
631k
Measured
Review momentum
ⓘ How we measure thisNew ratings a week
–
Google Play's rating count fell over the last 4 weeks: it removed more ratings than came in (spam clean-ups, deleted accounts), so the pace can't be read right now
Written reviews a week
under 1
Google Play
Lifetime rating
4.3★
recent stars not readable yet: new ratings are a tiny share of the total
Recent written reviews
4.1★
people who write skew negative
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about Episode - Choose Your Story
From the 100 most recent Google Play reviews in the US.
Mostly positive (79% of recent reviews give 4–5 stars). People like it for being fun, and its features and content. The main complaints are about price and subscriptions, and ads.
What people like
- Fun: “I truly enjoy playing this game”
- Features & content: “romantic and have a lot of options for all types of people and it's really inclusive”
- Price & subscription: “l love the game but I don't the paying part”
- Updates: “I updated it and still nothing”
Common complaints
- Price & subscription: “(depending on the story) pay daimonds”
- Ads: “so many adverts and why do I have to pay for diamonds just so I can get a happy ending?”
- Features & content: “the only good content is the community content”
About Episode - Choose Your Story
Episode lets you LIVE your stories with love, romance, adventure, and drama. Wouldn’t it be amazing if YOU were a character in your favorite story? Episode lets you do just that with over 150,000 gripping stories, where you make choices that matter.
With billions of reads and 150,000+ stories, Episode is an immense collection of interactive stories where YOU choose your destiny. Or become a creator and write your own!
How does it work?
Customize your avatar and design your outfit
Develop relationships with your favorite characters - will they be rivals or Romeos?
Change fate through your choices
Discover all of the different endings
Immerse yourself in thousands of diverse worlds, the options are endless!
Find your favorite Book Club, join in on a reading challenge with your book club members, and earn rewards!
Not only can you read your favorite stories, you can also write your own! Write and publish your very own interactive stories on Episode’s platform, amassing millions of reads yourself.
Some of our favorites reads:
DON’T HATE THE PLAYER: You're looking for love in a house full of singles! The catch? Not all of them are here for the right reasons. Will you fall for the person of your dreams or walk away getting played?
THE SOULMATE GAME: Experts have found your perfect match! Find him and you’ll go home with $1 million AND a husband. The catch? You won’t get to know whether he’s THE one until you’re both at the altar.
BOYFRIEND FOR RENT: What’s worse than receiving an invitation to your ex's wedding? Showing up dateless! Thank goodness, your best friend is here to save you! Can you resist his charm while fake-dating?
BEAUTY AND THE MAFIA: The most feared mafia boss in town wants to marry YOU! Unfortunately, you're caught somewhere between craving and hating him. Will you give in to temptation and dare to believe love is possible?
THE BILLIONAIRE BACHELORS: You're a contestant on a new reality show starring 7 broke girls and 7 billionaires. Will you find love, or take the money and run?
PLUS… more new stories EVERY WEEK!
PRETTY LITTLE LIARS and all related characters and elements © & ™ Warner Bros. Entertainment Inc.
Please note that Episode is free to play, but you are able to purchase game items with real money. If you want to limit the ability to make in-app purchases, you may create a PIN in the Settings menu from within the Google Play Store.
Your use of this application is governed by the Terms of Service available at http://pocketgems.com/episode-terms-of-service/. Collection and use of your data are subject to the Privacy Policy available at http://pocketgems.com/episode-privacy-policy/.
With billions of reads and 150,000+ stories, Episode is an immense collection of interactive stories where YOU choose your destiny. Or become a creator and write your own!
How does it work?
Customize your avatar and design your outfit
Develop relationships with your favorite characters - will they be rivals or Romeos?
Change fate through your choices
Discover all of the different endings
Immerse yourself in thousands of diverse worlds, the options are endless!
Find your favorite Book Club, join in on a reading challenge with your book club members, and earn rewards!
Not only can you read your favorite stories, you can also write your own! Write and publish your very own interactive stories on Episode’s platform, amassing millions of reads yourself.
Some of our favorites reads:
DON’T HATE THE PLAYER: You're looking for love in a house full of singles! The catch? Not all of them are here for the right reasons. Will you fall for the person of your dreams or walk away getting played?
THE SOULMATE GAME: Experts have found your perfect match! Find him and you’ll go home with $1 million AND a husband. The catch? You won’t get to know whether he’s THE one until you’re both at the altar.
BOYFRIEND FOR RENT: What’s worse than receiving an invitation to your ex's wedding? Showing up dateless! Thank goodness, your best friend is here to save you! Can you resist his charm while fake-dating?
BEAUTY AND THE MAFIA: The most feared mafia boss in town wants to marry YOU! Unfortunately, you're caught somewhere between craving and hating him. Will you give in to temptation and dare to believe love is possible?
THE BILLIONAIRE BACHELORS: You're a contestant on a new reality show starring 7 broke girls and 7 billionaires. Will you find love, or take the money and run?
PLUS… more new stories EVERY WEEK!
PRETTY LITTLE LIARS and all related characters and elements © & ™ Warner Bros. Entertainment Inc.
Please note that Episode is free to play, but you are able to purchase game items with real money. If you want to limit the ability to make in-app purchases, you may create a PIN in the Settings menu from within the Google Play Store.
Your use of this application is governed by the Terms of Service available at http://pocketgems.com/episode-terms-of-service/. Collection and use of your data are subject to the Privacy Policy available at http://pocketgems.com/episode-privacy-policy/.
What's new in 27.22
- Small updates and fixes
- Thanks for playing Episode!
- Thanks for playing Episode!
Store changes
What Episode - Choose Your Story changed on its store page: name, icon, screenshots, price, size, languages, requirements.
New icon
→ New icon
→ Similar apps
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