Sephora: Buy Makeup & Skincare Android
Sephora: Buy Makeup & Skincare gets 100+ downloads a day worldwide (AppInsider estimate, September 2026, rounded down to a band).
Sephora: Buy Makeup & Skincare is #2 in Beauty Free on Google Play in United States and charting in 2 of 15 countries we track.
Updated 27 Sep 2026 · rankings refresh through the day
Beauty FreeSephora: Buy Makeup & Skincare at a glance
AI summary written from our chart and store data, 2026-09-26. It can be wrong: check the numbers above.
A free mobile shopping platform for Sephora's beauty, skincare, and fragrance products, targeting consumers seeking brand variety, in-store pickup options, and loyalty rewards. The app currently ranks #1 in the Canadian Beauty Free category and #2 in the US Beauty Free category, indicating strong market dominance despite a moderate user rating of 3.17.
Similar apps: Ulta Beauty, Sally Beauty, Amazon Shopping
Sephora: Buy Makeup & Skincare on Google Play
App details
Tech stack
Trackers and permissions of build v23.6.1, from the εxodus privacy report (CC BY-SA).
Sephora: Buy Makeup & Skincare downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Sephora: Buy Makeup & Skincare's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
Where it ranks on Google Play
Every top 200 chart it appears in across 15 countries.
| Country | Charts | Rank |
|---|---|---|
| United States | BeautyFree | #2 |
 Canada | BeautyFree | #1 |
Apps near Sephora: Buy Makeup & Skincare on the chart
Beauty Free, around #2.
Ratings
Google Play, worldwide.
What users say about Sephora: Buy Makeup & Skincare
From the 100 most recent Google Play reviews in the US.
Users report severe technical instability, including frequent crashes, login failures, and broken navigation features like deep linking and product loading. Complaints also highlight poor customer service regarding order accuracy, expired rewards, and language setting issues.
Mostly negative (33% of recent reviews give 4–5 stars). People like it for being useful, and helpful support. The main complaints are about crashes and bugs, and login and account problems. Recent reviews are more negative than earlier ones.
What people like
- Useful: “they were so helpful and showed me everything I wanted”
- Customer support: “exceptional customer service”
- Ease of use: “I love so many items it's so easy online to see the sales”
Common complaints
- Crashes & bugs: “except the app doesn't work”
- Login & account: “The app won't let me sign in”
- Price & subscription: “Do you just NOT WANT TO PAY THEM?”
- Updates: “I update it, reinstall it”
About Sephora: Buy Makeup & Skincare
Have another question? Live chat with one of our beauty associates to get an unbiased opinion and recommendation for you. Easily order or reserve products online to pick up in-store.
Beauty products suited for your beauty needs are a click away. Explore sustainability minded beauty brands changing your skin and the earth, black-owned beauty brands pioneering change, and Sephora exclusive brands & product releases!
Discover the best cosmetics, makeup and skincare hybrids, fragrance and more while you earn rewards and Beauty Insider Cash. Shop for skincare and makeup from the brands you love, like Supergoop, FENTY BEAUTY, and Dior. If you are looking for quality at a better price, try Sephora Collection makeup and skincare!
5 reasons you’ll love to do your beauty shopping with us:
• Makeup tips: Scan products in-store to receive ratings & reviews. Check out the hottest brands like Milk, Ilia, Charlotte Tilbury, and Too Faced!
• Beauty rewards: Join Beauty Insider, our free rewards program!
• Hair & nails: Discover nourishing hair masks, everything you need for nails & so much more
• Fragrance: Discover seductive or fresh new perfumes from designers, luxury fashion houses, & your favorite brands
Go makeup shopping, buy the hottest cosmetic products, start a new skincare routine & find expert beauty products, advice & tips. From hair to makeup, nail art, & fragrance - we have your beauty shopping needs covered from head to toe!
Sephora Features:
SKINCARE
• Skincare treatment: Protect your skin with hydrating moisturizers, or treat acne, dryness, & pores with our top-rated products
• Buy skincare brands like Kiehl’s, Dior & many more with products best suited to your skin type
MAKEUP SHOPPING
• Cosmetics, fragrance, & hair offers in the palm of your hand
• Buy beauty products from exclusive makeup brands like Huda Beauty
• Makeup shopping made simple: browse palettes, fragrance mini sizes, & value sets to suit your beauty budget shopping
• Search makeup by price, brand and more
• Locate nearby stores
HYBRID PRODUCTS
• Makeup products with skincare benefits to enhance your natural beauty while providing the coverage you want
• Get healthy skin with skin-loving ingredients while looking your best
• Shop makeup hybrid brands like Supergoop, Milk, and Ilia
HAIR PRODUCTS
• Tools to style & treat your hair for effortlessly luscious locks
• Hair spa: Try conditioners & hair masks from bestselling brands like Ouai, Briogeo, Olaplex and many more
• Shop hair care product sets
FRAGRANCE
• Fragrances for him or her, beautifully packaged and available from Sephora
• Find fragrance favorites or try something new - explore all our fragrance families: floral, fresh, warm & spicy, and earthy & woody
BUY MAKEUP & EARN REWARDS
• Shop with Sephora & earn beauty rewards
• Select your free makeup gifts during your birthday month!
• Beauty Rewards Bazaar: Redeem your poin