Ulta Beauty: Makeup & Skincare: iPhone vs Android
Ulta Beauty: Makeup & Skincare gets 10k+ downloads a day worldwide (AppInsider estimate, September 2026, rounded down to a band).
Ulta Beauty: Makeup & Skincare by Ulta Salon, Cosmetics & Fragrance, Inc is on both the App Store and Google Play. Here are both versions together: downloads, users, revenue, ratings and chart positions, store by store with totals.
Beauty FreeUlta Beauty: Makeup & Skincare at a glance
AI summary written from our chart and store data, 2026-09-27. It can be wrong: check the numbers above.
A mobile shopping and loyalty platform for Ulta Beauty customers to manage rewards, book salon services, and utilize virtual beauty tools. The app currently holds the #3 position in the US Beauty Free charts, indicating strong user engagement driven by its integrated retail and service booking features.
Similar apps: Sephora, Target, Amazon
App Store
App details
Google Play
App details
Tech stack
Trackers and permissions of build v8.5, from the εxodus privacy report (CC BY-SA).
Ulta Beauty: Makeup & Skincare downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| iPhone | 10k+ | – |
| Google Play | 1k+ | 5M+ Measured |
| Total | 10k+ Confidence | 5M+ Confidence |
How this is calculated
Where Ulta Beauty: Makeup & Skincare's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
Where it ranks now
Both stores, across every country we track.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.9 ★ | 2.4M |
| Google Play | 4.6 ★ | 219k 47k written reviews |
| Both stores | 4.8 ★ weighted by ratings | 2.7M |
What users say about Ulta Beauty: Makeup & Skincare
From the 100 most recent Google Play reviews in the US.
Users frequently report critical technical failures including login errors, app crashes, and cart issues that prevent basic usage. While some praise the product variety and ease of navigation when the app works, these positives are heavily outweighed by frustration with reliability and recent AI feature additions.
Mixed but leaning positive (55% of recent reviews give 4–5 stars). People like it for being easy to use, and its features and content. The main complaints are about login and account problems, and crashes and bugs.
What people like
- Ease of use: “Great app and easy to use!”
- Features & content: “And there is no option for paying your bill at the store”
- Useful: “Employees are very helpful”
- Price & subscription: “The problem that I have is to pay my Ulta bill”
Common complaints
- Login & account: “will not sign me in on a new account either”
- Crashes & bugs: “The website keeps glitching”
- Price & subscription: “not helpful with canceling a subscription when I can't even cancel myself”
- Updates: “I can't update my card info”
About Ulta Beauty: Makeup & Skincare
Track your Ulta Beauty Rewards™ points progress, activate membership and app-exclusive offers and redeem points anywhere, anytime. Discover the updated GLAMlab® for virtual try-on, Foundation Shade Matcher to find your perfect shade and Skin Analysis for a customized skin care recommendation.
• Shop by category and filter by brand, price, rating, bestsellers & new arrivals. Discover brands you’ll find exclusively at Ulta Beauty and celebrate, amplify and support underrepresented voices in the beauty industry.
• Discover Conscious Beauty at Ulta Beauty®—choices for you and for your world. Shop the brands that share your values with our five pillars: Clean Ingredients, Vegan, Cruelty Free, Sustainable Packaging and Give Back.
• Book a beauty service at The Salon™ at Ulta Beauty. Choose from hair services, waxing & brows, makeup & lashes, skin services and ear piercing.
• Opt in for push notifications and be the first to know about app-exclusive offers, upcoming events at your local Ulta Beauty and more.
Ulta Beauty: Makeup & Skincare iPhone
Ulta Beauty: Makeup & Skincare gets 10k+ downloads a day worldwide (AppInsider estimate, September 2026, rounded down to a band).
Ulta Beauty: Makeup & Skincare is #27 in Shopping Free in United States and charting in 1 of 24 countries we track.
Updated 27 Sep 2026 · rankings refresh through the day
24 Sep 2026 Shopping FreeUlta Beauty: Makeup & Skincare on the App Store
App details
Ulta Beauty: Makeup & Skincare downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Ulta Beauty: Makeup & Skincare's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
Where it ranks now
Every top chart it appears in across 24 countries.
| Country | Charts | Rank |
|---|---|---|
| United States | ShoppingFree | #27 |
Apps near Ulta Beauty: Makeup & Skincare on the chart
Shopping Free, around #27.
Ratings
App Store, worldwide.
About Ulta Beauty: Makeup & Skincare
Track your Ulta Beauty Rewards™ points progress, activate membership and app-exclusive offers and redeem points anywhere, anytime. Discover the updated GLAMlab® for virtual try-on, Foundation Shade Matcher to find your perfect shade and Skin Analysis for a customized skin care recommendation.
• Shop by category and filter by brand, price, rating, bestsellers & new arrivals. Discover brands you’ll find exclusively at Ulta Beauty and celebrate, amplify and support underrepresented voices in the beauty industry.
• Discover Conscious Beauty at Ulta Beauty®—choices for you and for your world. Shop the brands that share your values with our five pillars: Clean Ingredients, Vegan, Cruelty Free, Sustainable Packaging and Give Back.
• Book a beauty service at The Salon™ at Ulta Beauty. Choose from hair services, waxing & brows, makeup & lashes, skin services and ear piercing.
• Opt in for push notifications and be the first to know about app-exclusive offers, upcoming events at your local Ulta Beauty and more.
Latest updates
Ulta Beauty: Makeup & Skincare Android
Ulta Beauty: Makeup & Skincare gets 10k+ downloads a day worldwide (AppInsider estimate, September 2026, rounded down to a band).
Ulta Beauty: Makeup & Skincare is #3 in Beauty Free on Google Play in United States and charting in 1 of 15 countries we track.
Updated 27 Sep 2026 · rankings refresh through the day
Beauty FreeUlta Beauty: Makeup & Skincare at a glance
AI summary written from our chart and store data, 2026-09-27. It can be wrong: check the numbers above.
A mobile shopping and loyalty platform for Ulta Beauty customers to manage rewards, book salon services, and utilize virtual beauty tools. The app currently holds the #3 position in the US Beauty Free charts, indicating strong user engagement driven by its integrated retail and service booking features.
Similar apps: Sephora, Target, Amazon
Ulta Beauty: Makeup & Skincare on Google Play
App details
Tech stack
Trackers and permissions of build v8.5, from the εxodus privacy report (CC BY-SA).
Ulta Beauty: Makeup & Skincare downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Ulta Beauty: Makeup & Skincare's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
Where it ranks on Google Play
Every top 200 chart it appears in across 15 countries.
| Country | Charts | Rank |
|---|---|---|
| United States | BeautyFree | #3 |
Apps near Ulta Beauty: Makeup & Skincare on the chart
Beauty Free, around #3.
Ratings
Google Play, worldwide.
What users say about Ulta Beauty: Makeup & Skincare
From the 100 most recent Google Play reviews in the US.
Users frequently report critical technical failures including login errors, app crashes, and cart issues that prevent basic usage. While some praise the product variety and ease of navigation when the app works, these positives are heavily outweighed by frustration with reliability and recent AI feature additions.
Mixed but leaning positive (55% of recent reviews give 4–5 stars). People like it for being easy to use, and its features and content. The main complaints are about login and account problems, and crashes and bugs.
What people like
- Ease of use: “Great app and easy to use!”
- Features & content: “And there is no option for paying your bill at the store”
- Useful: “Employees are very helpful”
- Price & subscription: “The problem that I have is to pay my Ulta bill”
Common complaints
- Login & account: “will not sign me in on a new account either”
- Crashes & bugs: “The website keeps glitching”
- Price & subscription: “not helpful with canceling a subscription when I can't even cancel myself”
- Updates: “I can't update my card info”
About Ulta Beauty: Makeup & Skincare
Track your Ulta Beauty Rewards™ points progress, activate membership and app-exclusive offers and redeem points anywhere, anytime. Discover the updated GLAMlab® for virtual try-on, Foundation Shade Matcher to find your perfect shade and Skin Analysis for a customized skin care recommendation.
• Shop by category and filter by brand, price, rating, bestsellers & new arrivals. Discover brands you’ll find exclusively at Ulta Beauty and celebrate, amplify and support underrepresented voices in the beauty industry.
• Discover Conscious Beauty at Ulta Beauty®—choices for you and for your world. Shop the brands that share your values with our five pillars: Clean Ingredients, Vegan, Cruelty Free, Sustainable Packaging and Give Back.
• Book a beauty service at The Salon™ at Ulta Beauty. Choose from hair services, waxing & brows, makeup & lashes, skin services and ear piercing.
• Opt in for push notifications and be the first to know about app-exclusive offers, upcoming events at your local Ulta Beauty and more.