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Snapchat Downloads & RevenueSnapchat · App Store & Google Play

Snapchat gets 1M+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).

Snapchat by Snap, Inc. is on App Store and Google Play. Active Users (MAU & DAU), Downloads, rankings, keywords, revenue, and rating totals.

Snapchat update history & changes

Last change · 187 events since 13 Jul 2011Full timeline ↓
Full timeline · 187 events
  1. 🚀
    Snapchat: now shown next to IND RILiOS
    the store's “similar apps” for it changed: who it's seen as competing with
  2. ✏️
    Snapchat added hidden keywords: coindrama, chatting, whispy, tipsy +3 moreiOS
    words in the App Store's hidden keyword field (found by probing search)
  3. ✏️
    Snapchat added hidden keywords: cameraiOS
    words in the App Store's hidden keyword field (found by probing search)
  4. ✏️
    Snapchat added hidden keywords: tipsy, sportsnetiOS
    words in the App Store's hidden keyword field (found by probing search)
  5. 📈
    Snapchat hit #1iOS
    Top Free · Photo & Video · VN
  6. 📦
    Snapchat updated to version 14.31.1.0iOS
    Just a little tune-up to keep everything running smoothly!
  7. ✏️
    Snapchat added hidden keywords: dropbox, warehouseiOS
    words in the App Store's hidden keyword field (found by probing search)
  8. ✏️
    Snapchat: new iconiOS
    old icon → new icon · 29 countries
  9. 📦
    Snapchat updated to version 14.31.0.55iOS
    Just a little tune-up to keep everything running smoothly!
  10. ✏️
    Snapchat added hidden keywords: runna, based, help, website +3 moreiOS
    words in the App Store's hidden keyword field (found by probing search)
  11. ✏️
    Snapchat added hidden keywords: takeout, take, grocery, recoveriOS
    words in the App Store's hidden keyword field (found by probing search)
  12. 📦
    Snapchat updated to version 14.31.0.56Android
    Just a little tune-up to keep everything running smoothly! 👻
  13. ✏️
    Snapchat added hidden keywords: zara, jobs, duolingo, pinedrama +2 moreiOS
    words in the App Store's hidden keyword field (found by probing search)
  14. ✏️
    Snapchat added hidden keywords: freecashiOS
    words in the App Store's hidden keyword field (found by probing search)
  15. 📦
    Snapchat updated to version 14.30.1.0iOS
    Just a little tune-up to keep everything running smoothly!
  16. ✏️
    Snapchat added hidden keywords: signal, grindr, hingeiOS
    words in the App Store's hidden keyword field (found by probing search)
  17. ✏️
    Snapchat added hidden keywords: dramabox, kfc, keys, tinder +2 moreiOS
    words in the App Store's hidden keyword field (found by probing search)
  18. ⭐
    Snapchat: ratings taking off in United Arab EmiratesiOS
    New ratings ×7.7 in the last 2 weeks against the 2 before · 2.3K a week
  19. ⭐
    Snapchat: ratings taking off in TurkeyiOS
    New ratings up more than ×10 in the last 2 weeks against the 2 before · 3.2K a week
  20. ⭐
    Snapchat: ratings taking off in SwedeniOS
    New ratings ×8.1 in the last 2 weeks against the 2 before · 2.2K a week
  21. ⭐
    Snapchat: ratings taking off in Saudi ArabiaiOS
    New ratings ×6.1 in the last 2 weeks against the 2 before · 8.6K a week
  22. ⭐
    Snapchat: ratings taking off in NetherlandsiOS
    New ratings up more than ×10 in the last 2 weeks against the 2 before · 2.6K a week
  23. ⭐
    Snapchat: ratings taking off in IndiaiOS
    New ratings ×6.9 in the last 2 weeks against the 2 before · 16.1K a week
  24. ⭐
    Snapchat: ratings taking off in United KingdomiOS
    New ratings ×5.1 in the last 2 weeks against the 2 before · 7.6K a week
  25. ⭐
    Snapchat: ratings taking off in FranceiOS
    New ratings up more than ×10 in the last 2 weeks against the 2 before · 15.2K a week
  26. ⭐
    Snapchat: ratings taking off in GermanyiOS
    New ratings up more than ×10 in the last 2 weeks against the 2 before · 9.4K a week
  27. ⭐
    Snapchat: ratings taking off in CanadaiOS
    New ratings ×9.2 in the last 2 weeks against the 2 before · 5.8K a week
  28. ⭐
    Snapchat: ratings taking off in AustraliaiOS
    New ratings ×5.2 in the last 2 weeks against the 2 before · 3.6K a week
  29. ⭐
    Snapchat: ratings taking off in United StatesiOS
    New ratings ×9.2 in the last 2 weeks against the 2 before · 48.3K a week
  30. ✏️
    Snapchat added hidden keywords: life360, nab, capcut, linkt +5 moreiOS
    words in the App Store's hidden keyword field (found by probing search)
  31. 📈
    Snapchat entered the top 10Android
    Top Free · All Apps · AU
  32. 📦
    Snapchat updated to version 14.30.0.59iOS
    Just a little tune-up to keep everything running smoothly!
  33. ✏️
    Snapchat added hidden keywords: kik, crunchyroll, signal, fontsiOS
    words in the App Store's hidden keyword field (found by probing search)
  34. ✏️
    Snapchat added hidden keywords: roleplaiiOS
    words in the App Store's hidden keyword field (found by probing search)
  35. ✏️
    Snapchat: keywords changediOS
    · FR
  36. 📦
    Snapchat updated to version 14.30.0.54Android
    Just a little tune-up to keep everything running smoothly! 👻
  37. ✏️
    Snapchat added hidden keywords: support, step, inspirationiOS
    words in the App Store's hidden keyword field (found by probing search)
  38. ✏️
    Snapchat: keywords changediOS
    · GB
  39. 📊
    Snapchat: downloads up ×2.8 in a weekiOS
    about 491k a day now (our estimate)
  40. ✏️
    Snapchat added hidden keywords: incontriiOS
    words in the App Store's hidden keyword field (found by probing search)
  41. ✏️
    Snapchat: keywords changediOS
    · US
  42. ✏️
    Snapchat added hidden keywords: snow, incontri, coins, roleplai +2 moreiOS
    words in the App Store's hidden keyword field (found by probing search)
  43. ✏️
    Snapchat added hidden keywords: dna, dramen, rolliOS
    words in the App Store's hidden keyword field (found by probing search)
  44. ✏️
    Snapchat added hidden keywords: lovoo, badoo, business-netzwerkiOS
    words in the App Store's hidden keyword field (found by probing search)
  45. ✏️
    Snapchat added hidden keywords: calliOS
    words in the App Store's hidden keyword field (found by probing search)
  46. ✏️
    Snapchat: new iconiOS
    old icon → new icon · 29 countries
  47. ✏️
    Snapchat added hidden keywords: secret, onoff, storyreel, satnav +2 moreiOS
    words in the App Store's hidden keyword field (found by probing search)
  48. 📦
    Snapchat updated to version 14.29.0.57iOS
    Just a little tune-up to keep everything running smoothly!
  49. 📦
    Snapchat updated to version 14.29.0.50Android
    Just a little tune-up to keep everything running smoothly! 👻
  50. ✏️
    Snapchat added hidden keywords: cta, storyreel, nhl, ufc +2 moreiOS
    words in the App Store's hidden keyword field (found by probing search)
  51. 📈
    Snapchat entered the top 10iOS
    Top Free · All Apps · IN
  52. 🎉
    Snapchat in-app event: Meet our Spooky PetsiOS
    SPECIAL EVENT · until 1 Nov
  53. ✏️
    Snapchat added hidden keywords: snatch, storyreel, goodrx, cameras +1 moreiOS
    words in the App Store's hidden keyword field (found by probing search)
  54. ✏️
    Snapchat added hidden keywords: stream, editoriOS
    words in the App Store's hidden keyword field (found by probing search)
  55. ✏️
    Snapchat: keywords changediOS
    · DE
  56. ✏️
    Snapchat added hidden keywords: delete, cams, step, effectsiOS
    words in the App Store's hidden keyword field (found by probing search)
  57. 📦
    Snapchat updated to version 14.28.1.0iOS
    Just a little tune-up to keep everything running smoothly!
  58. ✏️
    Snapchat: keywords changediOS
    · CA
  59. ✏️
    Snapchat added hidden keywords: hingeiOS
    words in the App Store's hidden keyword field (found by probing search)
  60. 📦
    Snapchat: now updating weeklyiOS
    4 updates in 30 days, after a quiet two months
  61. 📦
    Snapchat updated to version 14.28.0.55iOS
    Just a little tune-up to keep everything running smoothly!
  62. ✏️
    Snapchat: keywords changediOS
    · FR
  63. 📦
    Snapchat updated to version 14.28.0.54Android
    Just a little tune-up to keep everything running smoothly! 👻
  64. ✏️
    Snapchat added hidden keywords: driversiOS
    words in the App Store's hidden keyword field (found by probing search)
  65. 📈
    Snapchat entered the top 10 in 2 chartsiOS
    Top Grossing · Photo & Video · AR · Top Grossing · All Apps · PL
  66. ✏️
    Snapchat: keywords changediOS
    · GB
  67. ✏️
    Snapchat added hidden keywords: picture, effectsiOS
    words in the App Store's hidden keyword field (found by probing search)
  68. ✏️
    Snapchat: keywords changediOS
    · US
  69. 📈
    Snapchat hit #1Android
    Top Grossing · Communication · SE
  70. 📈
    Snapchat entered the top 10 in 10 chartsAndroid
    Top Free · Communication · ES · Top Free · Communication · MX · Top Grossing · Communication · MX · Top Free · Communication · NL · +6 more
  71. ✏️
    Snapchat added hidden keywords: grindriOS
    words in the App Store's hidden keyword field (found by probing search)
  72. ✏️
    Snapchat added hidden keywords: womeniOS
    words in the App Store's hidden keyword field (found by probing search)
  73. ✏️
    Snapchat added hidden keywords: media, spendiOS
    words in the App Store's hidden keyword field (found by probing search)
  74. ✏️
    Snapchat added hidden keywords: spamiOS
    words in the App Store's hidden keyword field (found by probing search)
  75. 📦
    Snapchat: now updating weeklyAndroid
    4 updates in 30 days, after a quiet two months
  76. 📦
    Snapchat updated to version 14.27.0.54iOS
    Just a little tune-up to keep everything running smoothly!
  77. ✏️
    Snapchat added hidden keywords: badooiOS
    words in the App Store's hidden keyword field (found by probing search)
  78. 🎉
    Snapchat in-app event: Play Zombie Escape on SnapchatiOS
    MAJOR UPDATE · until 1 Nov
  79. 📦
    Snapchat updated to version 14.27.0.53Android
    Just a little tune-up to keep everything running smoothly! 👻
  80. ✏️
    Snapchat added hidden keywords: giggles, plenty, providersiOS
    words in the App Store's hidden keyword field (found by probing search)
  81. ✏️
    Snapchat added hidden keywords: mimic, pictureiOS
    words in the App Store's hidden keyword field (found by probing search)
  82. ✏️
    Snapchat added hidden keywords: potto, mimic, privacyiOS
    words in the App Store's hidden keyword field (found by probing search)
  83. ✏️
    Snapchat: new screenshotsiOS
    8 screenshots (was 8) · ID
  84. ✏️
    Snapchat: new iconiOS
    old icon → new icon · ID
  85. 📦
    Snapchat updated to version 14.26.1.0Android
    Just a little tune-up to keep everything running smoothly! 👻
  86. ✏️
    Snapchat: new screenshotsiOS
    8 screenshots (was 8) · 9 countries
  87. ✏️
    Snapchat: new iconiOS
    old icon → new icon · 22 countries
  88. ✏️
    Snapchat: new screenshotsiOS
    8 screenshots (was 8) · US
  89. ✏️
    Snapchat: new screenshotsiOS
    8 screenshots (was 8) · TW
  90. ✏️
    Snapchat: new screenshotsiOS
    8 screenshots (was 8) · SE
  91. ✏️
    Snapchat: new screenshotsiOS
    8 screenshots (was 8) · RU
  92. ✏️
    Snapchat: new screenshotsiOS
    8 screenshots (was 8) · NL
  93. ✏️
    Snapchat: new screenshotsiOS
    8 screenshots (was 8) · MX
  94. ✏️
    Snapchat: new screenshotsiOS
    8 screenshots (was 8) · KR
  95. ✏️
    Snapchat: new screenshotsiOS
    6 screenshots (was 6) · JP
  96. ✏️
    Snapchat: new screenshotsiOS
    8 screenshots (was 8) · IT
  97. ✏️
    Snapchat: new screenshotsiOS
    8 screenshots (was 8) · FR
  98. ✏️
    Snapchat: new screenshotsiOS
    8 screenshots (was 8) · ES
  99. ✏️
    Snapchat: new screenshotsiOS
    8 screenshots (was 8) · DE
  100. ✏️
    Snapchat: new screenshotsiOS
    8 screenshots (was 8) · BR
  101. 📈
    Snapchat entered the top 10Android
    Top Grossing · All Apps · GB
  102. 📦
    Snapchat updated to version 14.26.0.48iOS
    Just a little tune-up to keep everything running smoothly!
  103. ✏️
    Snapchat added hidden keywords: tilesiOS
    words in the App Store's hidden keyword field (found by probing search)
  104. ✏️
    Snapchat added hidden keywords: crunchyroll, handball, grindr, editiOS
    words in the App Store's hidden keyword field (found by probing search)
  105. 📦
    Snapchat updated to version 14.26.0.39Android
    Just a little tune-up to keep everything running smoothly! 👻
  106. ✏️
    Snapchat added hidden keywords: media, deezer, paramount, filters +2 moreiOS
    words in the App Store's hidden keyword field (found by probing search)
  107. 📈
    Snapchat hit #1Android
    Top Grossing · Communication · FR
  108. ✏️
    Snapchat added hidden keywords: picture, face, entertainment, camera +3 moreiOS
    words in the App Store's hidden keyword field (found by probing search)
  109. 📈
    Snapchat hit #1iOS
    Top Grossing · Photo & Video · AE
  110. 📈
    Snapchat hit #1 in 3 chartsiOS
    Top Grossing · Photo & Video · GB · Top Grossing · Photo & Video · NL · Top Grossing · Photo & Video · SE
  111. 🆕
    Snapchat first spotted by AppInsiderAndroid
    United Arab Emirates
  112. 🆕
    Snapchat first spotted by AppInsideriOS
    #77 in Top Free · All Apps · Canada
  113. 📦
    Snapchat version 14.25.0.48iOS
    No release notes
  114. 📦
    Snapchat version 14.25.0.43Android
    Just a little tune-up to keep everything running smoothly! 👻
  115. 🎉
    Snapchat in-app event: Play Tumbling TilesiOS
    MAJOR UPDATE · until 15 Oct
  116. 🆕
    Snapchat released on Google PlayAndroid
  117. 🆕
    Snapchat released on the App StoreiOS

Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.

Downloads / month
10M+
all stores, worldwide · 1M+ a day
Monthly users
all platforms
Revenue / month
in-app, both stores
Rating
4.3 ★
46M ratings, both stores
Measured
Best rank now
#1
App Store · Photo & Video Grossing
Measured
New ratings a week
105k
▼ -24% vs the 2 weeks before (App Store)
Measured
Exact figures, their ranges and how sure we are, free with an account.Sign up freeSign in

Snapchat at a glance

AI summary written from our chart and store data, 2026-11-08. It can be wrong: check the numbers above.

Snapchat is a free social media platform for sharing ephemeral photos, videos, and chats with friends, featuring augmented reality lenses, stories, and location-based interactions. The app holds the #1 grossing position in Photo & Video categories across France, Netherlands, Saudi Arabia, and Sweden, while ranking #2 in major markets like Germany, the UK, and Australia, indicating strong monetization performance alongside high user engagement.

Similar apps: Instagram, TikTok, WhatsApp

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