Emma's Diary Pregnancy Tracker: iPhone vs Android
Emma's Diary Pregnancy Tracker gets 500+ downloads a day worldwide (AppInsider estimate, September 2026, rounded down to a band).
Emma's Diary Pregnancy Tracker by Lifecycle Marketing (Mother & Baby) Ltd is on both the App Store and Google Play. Here are both versions together: downloads, users, revenue, ratings and chart positions, store by store with totals.
Rating
4.7 ★
41k ratings, both stores
Measured
Best rank now
#8
Android · 
Parenting Free
Parenting FreeMeasured
App Store
App details
App ID
594428605
Publisher
Lifecycle Marketing Mother and Baby Ltd
Minimum OS
iOS 17.6+
Content rating
17+
Languages
1
EN
Size
117 MB
Google Play
App details
App ID
com.pgs.emmasdiary
Publisher
Emmas Diary
Content rating
Teen
Tech stack
Trackers and permissions of build v3.9.1, from the εxodus privacy report (CC BY-SA).
Trackers
10
Permissions
32
Trackers
Full permission listProSee plans
Emma's Diary Pregnancy Tracker downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| iPhone | 500+ | – |
| Google Play | 50+ | 500k+ Measured |
| Total | 500+ Confidence | 500k+ Confidence |
How this is calculated
iPhone: chart positions and rating growth per country, anchored on its own Android downloads; lifetime from ratings worldwide × installs per rating. Google Play: the daily change in its exact install count. The total adds every store.
Where Emma's Diary Pregnancy Tracker's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
Business model: Ad-led
How Emma's Diary Pregnancy Tracker makes money: subscriptions, one-off purchases and ads.
Ads
Ads
/mo
of revenue
Where it ranks now
Both stores, across every country we track.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.8 ★ | 30k |
| Google Play | 4.5 ★ | 12k 4 written reviews |
| Both stores | 4.7 ★ weighted by ratings | 41k |
About Emma's Diary Pregnancy Tracker
No.1 pregnancy app in the UK, voted by mums.
Download the Emma’s Diary Pregnancy & Baby app today to track your pregnancy and baby milestones – until your little one reaches the age of two!
Here’s a full list of the amazing features, tools and exclusive benefits you’ll have access to…
--- FREEBIES ---
With our app, accessing your FREE pregnancy & baby products has never been easier – including a FULL PACK of Pampers nappies, along with lots of other essentials to pack in your hospital bag, to help you get prepared for the arrival of your new baby.
--- BABY NAME GAME ---
Access thousands of baby name ideas, where you can simply swipe right to create your ultimate shortlist. Plus, you can share your favourite baby names with your partner where they can rate them! Come on, let's play the baby name game!
--- WEEK BY WEEK PREGNANCY TRACKER ---
With our free pregnancy app you’ll get access to unlimited pregnancy & birth information, where you can track your week by week pregnancy, plus follow your baby’s development. Oh and did we mention, you can find tonnes of baby name ideas on our app too!
---MONTH BY MONTH BABY DEVELOPMENT ---
Track your baby’s milestones – from their first smile to their first giggle and even their first steps. Plus, find out what to expect from your little one at each stage. From baby sleep tips to feeding advice & support, you’ll find it all with the Emma’s Diary app.
---EXCLUSIVE OFFERS AND DISCOUNTS ON PREGNANCY ESSENTIALS ---
Unlock up to 60% off pregnancy and baby products with our amazing offers; from pushchairs and car seats to furniture and cribs! Plus, get your hands on money-off coupons on those essentials!
Plus lots, lots more!
About Emma’s Diary:
Here at Emma’s Diary our mission is to support mums-to-be and new parents. All medical content is reviewed and approved by our Healthcare Team, made up of GP’s and Midwives. The team ensures content aligns to NHS guidelines, so you can be assured the information is credible and up to date. We pride ourselves on supporting parents-to-be on their journey from bump to baby and beyond.
Join our community:
Facebook: http://facebook.com/TheEmmasDiary
Instagram: http://instagram.com/officialemmasdiary
TikTok: http://tiktok.com/@officialemmasdiary
All contact information and/or dates of birth provided during the APP registration process may be made available to 3rd Parties provided that the relevant consent has been given (Brand and Channel).
© 2020–2025 Lifecycle Marketing (Mother and Baby) Limited, a Ziff Davis company
Download the Emma’s Diary Pregnancy & Baby app today to track your pregnancy and baby milestones – until your little one reaches the age of two!
Here’s a full list of the amazing features, tools and exclusive benefits you’ll have access to…
--- FREEBIES ---
With our app, accessing your FREE pregnancy & baby products has never been easier – including a FULL PACK of Pampers nappies, along with lots of other essentials to pack in your hospital bag, to help you get prepared for the arrival of your new baby.
--- BABY NAME GAME ---
Access thousands of baby name ideas, where you can simply swipe right to create your ultimate shortlist. Plus, you can share your favourite baby names with your partner where they can rate them! Come on, let's play the baby name game!
--- WEEK BY WEEK PREGNANCY TRACKER ---
With our free pregnancy app you’ll get access to unlimited pregnancy & birth information, where you can track your week by week pregnancy, plus follow your baby’s development. Oh and did we mention, you can find tonnes of baby name ideas on our app too!
---MONTH BY MONTH BABY DEVELOPMENT ---
Track your baby’s milestones – from their first smile to their first giggle and even their first steps. Plus, find out what to expect from your little one at each stage. From baby sleep tips to feeding advice & support, you’ll find it all with the Emma’s Diary app.
---EXCLUSIVE OFFERS AND DISCOUNTS ON PREGNANCY ESSENTIALS ---
Unlock up to 60% off pregnancy and baby products with our amazing offers; from pushchairs and car seats to furniture and cribs! Plus, get your hands on money-off coupons on those essentials!
Plus lots, lots more!
About Emma’s Diary:
Here at Emma’s Diary our mission is to support mums-to-be and new parents. All medical content is reviewed and approved by our Healthcare Team, made up of GP’s and Midwives. The team ensures content aligns to NHS guidelines, so you can be assured the information is credible and up to date. We pride ourselves on supporting parents-to-be on their journey from bump to baby and beyond.
Join our community:
Facebook: http://facebook.com/TheEmmasDiary
Instagram: http://instagram.com/officialemmasdiary
TikTok: http://tiktok.com/@officialemmasdiary
All contact information and/or dates of birth provided during the APP registration process may be made available to 3rd Parties provided that the relevant consent has been given (Brand and Channel).
© 2020–2025 Lifecycle Marketing (Mother and Baby) Limited, a Ziff Davis company
Emma's Diary Pregnancy Tracker iPhone
Emma's Diary Pregnancy Tracker gets 500+ downloads a day worldwide (AppInsider estimate, September 2026, rounded down to a band).
Emma's Diary Pregnancy Tracker is #43 in Health & Fitness Free in United Kingdom and charting in 1 of 24 countries we track.
Updated 27 Sep 2026 · rankings refresh through the day
CategoryHealth & Fitness
PriceFree
Released
Rating★ 4.8 (30k)
Version5.3.6
Age rating17+
First seen by us 25 Sep 2026
25 Sep 2026Rating
4.8 ★
30k ratings
Measured
Best rank now
#43
Health & Fitness FreeMeasured
Emma's Diary Pregnancy Tracker on the App Store
App details
App ID
594428605
Publisher
Lifecycle Marketing Mother and Baby Ltd
Minimum OS
iOS 17.6+
Content rating
17+
Languages
1
EN
Size
117 MB
Emma's Diary Pregnancy Tracker downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Apple publishes no download counts. iPhone downloads come from chart positions and daily rating growth per country, calibrated on Google Play install counts; lifetime installs from ratings worldwide × installs per rating. Confidence is the chance the real number is within half to double ours.
Where Emma's Diary Pregnancy Tracker's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
Business model: Ad-led
How Emma's Diary Pregnancy Tracker makes money: subscriptions, one-off purchases and ads.
Ads
Ads
/mo
of revenue
Where it ranks now
Every top chart it appears in across 24 countries.
| Country | Charts | Rank |
|---|---|---|
| United Kingdom | Health & FitnessFree | #43 |
Apps near Emma's Diary Pregnancy Tracker on the chart
Health & Fitness Free, around #43.
Ratings
App Store, worldwide.
Rating
4.8 ★
30k ratings
Measured
Ratings
30k
Measured
About Emma's Diary Pregnancy Tracker
No.1 pregnancy app in the UK, voted by mums.
Download the Emma’s Diary Pregnancy & Baby app today to track your pregnancy and baby milestones – until your little one reaches the age of two!
Here’s a full list of the amazing features, tools and exclusive benefits you’ll have access to…
--- FREEBIES ---
With our app, accessing your FREE pregnancy & baby products has never been easier – including a FULL PACK of Pampers nappies, along with lots of other essentials to pack in your hospital bag, to help you get prepared for the arrival of your new baby.
--- BABY NAME GAME ---
Access thousands of baby name ideas, where you can simply swipe right to create your ultimate shortlist. Plus, you can share your favourite baby names with your partner where they can rate them! Come on, let's play the baby name game!
--- WEEK BY WEEK PREGNANCY TRACKER ---
With our free pregnancy app you’ll get access to unlimited pregnancy & birth information, where you can track your week by week pregnancy, plus follow your baby’s development. Oh and did we mention, you can find tonnes of baby name ideas on our app too!
---MONTH BY MONTH BABY DEVELOPMENT ---
Track your baby’s milestones – from their first smile to their first giggle and even their first steps. Plus, find out what to expect from your little one at each stage. From baby sleep tips to feeding advice & support, you’ll find it all with the Emma’s Diary app.
---EXCLUSIVE OFFERS AND DISCOUNTS ON PREGNANCY ESSENTIALS ---
Unlock up to 60% off pregnancy and baby products with our amazing offers; from pushchairs and car seats to furniture and cribs! Plus, get your hands on money-off coupons on those essentials!
Plus lots, lots more!
About Emma’s Diary:
Here at Emma’s Diary our mission is to support mums-to-be and new parents. All medical content is reviewed and approved by our Healthcare Team, made up of GP’s and Midwives. The team ensures content aligns to NHS guidelines, so you can be assured the information is credible and up to date. We pride ourselves on supporting parents-to-be on their journey from bump to baby and beyond.
Join our community:
Facebook: http://facebook.com/TheEmmasDiary
Instagram: http://instagram.com/officialemmasdiary
TikTok: http://tiktok.com/@officialemmasdiary
All contact information and/or dates of birth provided during the APP registration process may be made available to 3rd Parties provided that the relevant consent has been given (Brand and Channel).
© 2020–2025 Lifecycle Marketing (Mother and Baby) Limited, a Ziff Davis company
Download the Emma’s Diary Pregnancy & Baby app today to track your pregnancy and baby milestones – until your little one reaches the age of two!
Here’s a full list of the amazing features, tools and exclusive benefits you’ll have access to…
--- FREEBIES ---
With our app, accessing your FREE pregnancy & baby products has never been easier – including a FULL PACK of Pampers nappies, along with lots of other essentials to pack in your hospital bag, to help you get prepared for the arrival of your new baby.
--- BABY NAME GAME ---
Access thousands of baby name ideas, where you can simply swipe right to create your ultimate shortlist. Plus, you can share your favourite baby names with your partner where they can rate them! Come on, let's play the baby name game!
--- WEEK BY WEEK PREGNANCY TRACKER ---
With our free pregnancy app you’ll get access to unlimited pregnancy & birth information, where you can track your week by week pregnancy, plus follow your baby’s development. Oh and did we mention, you can find tonnes of baby name ideas on our app too!
---MONTH BY MONTH BABY DEVELOPMENT ---
Track your baby’s milestones – from their first smile to their first giggle and even their first steps. Plus, find out what to expect from your little one at each stage. From baby sleep tips to feeding advice & support, you’ll find it all with the Emma’s Diary app.
---EXCLUSIVE OFFERS AND DISCOUNTS ON PREGNANCY ESSENTIALS ---
Unlock up to 60% off pregnancy and baby products with our amazing offers; from pushchairs and car seats to furniture and cribs! Plus, get your hands on money-off coupons on those essentials!
Plus lots, lots more!
About Emma’s Diary:
Here at Emma’s Diary our mission is to support mums-to-be and new parents. All medical content is reviewed and approved by our Healthcare Team, made up of GP’s and Midwives. The team ensures content aligns to NHS guidelines, so you can be assured the information is credible and up to date. We pride ourselves on supporting parents-to-be on their journey from bump to baby and beyond.
Join our community:
Facebook: http://facebook.com/TheEmmasDiary
Instagram: http://instagram.com/officialemmasdiary
TikTok: http://tiktok.com/@officialemmasdiary
All contact information and/or dates of birth provided during the APP registration process may be made available to 3rd Parties provided that the relevant consent has been given (Brand and Channel).
© 2020–2025 Lifecycle Marketing (Mother and Baby) Limited, a Ziff Davis company
Latest updates
5.3.6
Update to our latest version to benefit from some small tweaks that’ll make your experience even better!
Emma's Diary Pregnancy Tracker Android
Emma's Diary Pregnancy Tracker gets 500+ downloads a day worldwide (AppInsider estimate, September 2026, rounded down to a band).
Emma's Diary Pregnancy Tracker is #8 in Parenting Free on Google Play in United Kingdom and charting in 1 of 15 countries we track.
Updated 27 Sep 2026 · rankings refresh through the day
DeveloperEmmas Diary
CategoryParenting
PriceFree
Released–
Installs500k+
Rating★ 4.5 (12k)
Updated–
Content ratingTeen
Rating
4.5 ★
12k ratings
Measured
Best rank now
#8
Parenting FreeMeasured
Emma's Diary Pregnancy Tracker on Google Play
App details
App ID
com.pgs.emmasdiary
Publisher
Emmas Diary
Content rating
Teen
Tech stack
Trackers and permissions of build v3.9.1, from the εxodus privacy report (CC BY-SA).
Trackers
10
Permissions
32
Trackers
Full permission listProSee plans
Emma's Diary Pregnancy Tracker downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Google Play shows an exact lifetime install count; downloads per day are its daily change (measured). When Play hasn't refreshed the count, they come from new ratings and Top Free chart positions. Confidence is the chance the real number is within half to double ours.
Where Emma's Diary Pregnancy Tracker's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
Business model: Ad-led
How Emma's Diary Pregnancy Tracker makes money: subscriptions, one-off purchases and ads.
Ads
Ads
/mo
of revenue
Where it ranks on Google Play
Every top 200 chart it appears in across 15 countries.
| Country | Charts | Rank |
|---|---|---|
| United Kingdom | ParentingFree | #8 |
Apps near Emma's Diary Pregnancy Tracker on the chart
Parenting Free, around #8.
Ratings
Google Play, worldwide.
Rating
4.5 ★
12k ratings
Measured
Ratings
12k
Measured
Written reviews
4
Measured
About Emma's Diary Pregnancy Tracker
No.1 pregnancy app in the UK, voted by mums.
Download the Emma’s Diary Pregnancy & Baby app today to track your pregnancy and baby milestones – until your little one reaches the age of two!
Here’s a full list of the amazing features, tools and exclusive benefits you’ll have access to…
--- WEEK BY WEEK PREGNANCY TRACKER ---
With our free pregnancy app you’ll get access to unlimited pregnancy & birth information, where you can track your week by week pregnancy, plus follow your baby’s development. Oh and did we mention, you can find tonnes of baby name ideas on our app too!
--- FREEBIES ---
With our app, accessing your FREE pregnancy & baby products has never been easier – including a FULL PACK of Pampers nappies, along with lots of other essentials to pack in your hospital bag, to help you get prepared for the arrival of your new baby.
--- BABY NAME GAME ---
Access thousands of baby name ideas, where you can simply swipe right to create your ultimate shortlist. Plus, you can share your favourite baby names with your partner where they can rate them! Come on, let's play the baby name game!
--- FEEDING CO-PILOT: BABY FEEDING TRACKER ---
Our brand-new feeding co-pilot and baby feeding tracker helps you understand your baby’s feeding journey with personalised insights and expert-backed guidance.
Whether you’re breastfeeding, bottle feeding, or starting solids, this baby feeding app helps you track and understand your baby’s patterns.
With our feeding tracker you can:
• Log feeds in real time with our breastfeeding tracker and bottle feeding tracker
• Track nappies and weight alongside feeds with your baby tracker
• Understand your baby’s feeding schedule and average time between feeds
• Monitor symptoms such as colic or reflux and see how they may affect feeding
• Track breastfeeding challenges and feeding concerns
• See how your baby’s feeding compares with what’s typical for their age
As your baby grows, your feeding co-pilot grows too.
When you start introducing solids, you can use the tool as a weaning tracker, logging the foods your baby tries and discovering new foods to introduce based on the ones they’ve enjoyed.
It’s like having a baby feeding tracker, breastfeeding tracker and weaning tracker all in one place — helping you understand your baby’s patterns and feel more confident every day.
---MONTH BY MONTH BABY DEVELOPMENT ---
Track your baby’s milestones – from their first smile to their first giggle and even their first steps. Plus, find out what to expect from your little one at each stage. From baby sleep tips to feeding advice & support, you’ll find it all with the Emma’s Diary app.
---EXCLUSIVE OFFERS AND DISCOUNTS ON PREGNANCY ESSENTIALS ---
Unlock up to 60% off pregnancy and baby products with our amazing offers; from pushchairs and car seats to furniture and cribs! Plus, get your hands on money-off coupons on those essentials!
Plus lots, lots more!
About Emma’s Diary:
Here at Emma’s Diary our mission is to support mum
Download the Emma’s Diary Pregnancy & Baby app today to track your pregnancy and baby milestones – until your little one reaches the age of two!
Here’s a full list of the amazing features, tools and exclusive benefits you’ll have access to…
--- WEEK BY WEEK PREGNANCY TRACKER ---
With our free pregnancy app you’ll get access to unlimited pregnancy & birth information, where you can track your week by week pregnancy, plus follow your baby’s development. Oh and did we mention, you can find tonnes of baby name ideas on our app too!
--- FREEBIES ---
With our app, accessing your FREE pregnancy & baby products has never been easier – including a FULL PACK of Pampers nappies, along with lots of other essentials to pack in your hospital bag, to help you get prepared for the arrival of your new baby.
--- BABY NAME GAME ---
Access thousands of baby name ideas, where you can simply swipe right to create your ultimate shortlist. Plus, you can share your favourite baby names with your partner where they can rate them! Come on, let's play the baby name game!
--- FEEDING CO-PILOT: BABY FEEDING TRACKER ---
Our brand-new feeding co-pilot and baby feeding tracker helps you understand your baby’s feeding journey with personalised insights and expert-backed guidance.
Whether you’re breastfeeding, bottle feeding, or starting solids, this baby feeding app helps you track and understand your baby’s patterns.
With our feeding tracker you can:
• Log feeds in real time with our breastfeeding tracker and bottle feeding tracker
• Track nappies and weight alongside feeds with your baby tracker
• Understand your baby’s feeding schedule and average time between feeds
• Monitor symptoms such as colic or reflux and see how they may affect feeding
• Track breastfeeding challenges and feeding concerns
• See how your baby’s feeding compares with what’s typical for their age
As your baby grows, your feeding co-pilot grows too.
When you start introducing solids, you can use the tool as a weaning tracker, logging the foods your baby tries and discovering new foods to introduce based on the ones they’ve enjoyed.
It’s like having a baby feeding tracker, breastfeeding tracker and weaning tracker all in one place — helping you understand your baby’s patterns and feel more confident every day.
---MONTH BY MONTH BABY DEVELOPMENT ---
Track your baby’s milestones – from their first smile to their first giggle and even their first steps. Plus, find out what to expect from your little one at each stage. From baby sleep tips to feeding advice & support, you’ll find it all with the Emma’s Diary app.
---EXCLUSIVE OFFERS AND DISCOUNTS ON PREGNANCY ESSENTIALS ---
Unlock up to 60% off pregnancy and baby products with our amazing offers; from pushchairs and car seats to furniture and cribs! Plus, get your hands on money-off coupons on those essentials!
Plus lots, lots more!
About Emma’s Diary:
Here at Emma’s Diary our mission is to support mum