Pura
Pura gets 5k+ downloads a day worldwide (AppInsider estimate, September 2026, rounded down to a band).
Not in any tracked top chart right now.
Updated 27 Sep 2026 · rankings refresh through the day
DeveloperPura
CategoryShopping
PriceFree
Released
Rating★ 4.7 (180k)
Version4.37.1
Age rating12+
First seen by us
25 Sep 2026
25 Sep 2026Rating
4.7 ★
180k ratings
Measured
Pura on the App Store
App details
App ID
1215372874
Publisher
Pura Scents, Inc.
Publisher country
United States
Content rating
12+
Pura downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Apple publishes no download counts. iPhone downloads come from chart positions and daily rating growth per country, calibrated on Google Play install counts; lifetime installs from ratings worldwide × installs per rating. Confidence is the chance the real number is within half to double ours.
Where Pura's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
Where it ranks now
Every top chart it appears in across 24 countries.
| Country | Charts | Rank |
|---|---|---|
| Not charting right now. | ||
Ratings
App Store, worldwide.
Rating
4.7 ★
180k ratings
Measured
Ratings
180k
Measured
About Pura
Get the best scenting experience possible with Pura’s smart fragrance diffusers for your home and car. Paired with our smart diffuser and premium smart scents, the Pura app allows you to control, customize and personalize your fragrance experience—all from your phone.
Simply plug in your diffuser, set it up in the app, and let high-end, clean fragrance enhance every space and mood. The Pura app allows you to control scent intensity, diffusion time with custom schedules and timers, ambient light colors, and has an optional away mode.
Simply plug in your diffuser, set it up in the app, and let high-end, clean fragrance enhance every space and mood. The Pura app allows you to control scent intensity, diffusion time with custom schedules and timers, ambient light colors, and has an optional away mode.
Latest updates
4.37.1
Thanks for choosing Pura!
This build contains bugfixes and various performance improvements.