Pura Downloads & RevenuePura · App Store & Google Play
Pura gets 1k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Pura by Pura is on App Store and Google Play. Active Users (MAU & DAU), Downloads, rankings, keywords, revenue, and rating totals.
Full timeline · 12 events
- 📦Pura updated to version 4.40iOSThanks for choosing Pura!
This build contains bugfixes and various performance improvements. - 📦Pura updated to version 3.14.15 (0)AndroidThanks for choosing Pura!
This version contains various bugfixes and performance improvements.
Enjoy your enhanced Pura experience! - 📦Pura updated to version 4.39iOSThanks for choosing Pura!
This build contains bugfixes and various performance improvements. - 📦Pura updated to version 3.14.12 (0)AndroidThanks for choosing Pura!
This version contains various bugfixes and performance improvements.
Enjoy your enhanced Pura experience! - 📦Pura updated to version 4.38iOSThanks for choosing Pura!
This build contains bugfixes and various performance improvements. - 🆕Pura first spotted by AppInsideriOS#51 in Top Free · Shopping · United States
- 🆕Pura first spotted by AppInsiderAndroidUnited States
- 📦Pura updated to version 3.14.9 (0)AndroidThanks for choosing Pura!
This version contains various bugfixes and performance improvements.
Enjoy your enhanced Pura experience! - 📦Pura version 4.37.1iOSThanks for choosing Pura!
This build contains bugfixes and various performance improvements. - 📦Pura version 3.14.5 (0)AndroidThanks for choosing Pura!
This version contains various bugfixes and performance improvements.
Enjoy your enhanced Pura experience! - 🆕Pura released on the App StoreiOS
- 🆕Pura released on Google PlayAndroid
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
House & Home FreeApp Store
App details
Google Play
App details
Pura downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| App Store | 1k+ | – |
| Google Play | 100+ | 100k+ Measured |
| Total | 1k+ Confidence | 100k+ Confidence |
How this is calculated
Where Pura's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
How this is calculated
Where it ranks now
Both stores, across every country we track.
| Store | Best rank | Charting in | US Top Free | US Top Grossing |
|---|---|---|---|---|
| App Store | #156 Shopping Free | 1 of 30 countries | #156 | – |
| Google Play | #45 House & Home Free | 1 of 23 countries | #45 | – |
Full chart lists: App Store · Google Play.
Review momentum
ⓘ How we measure thisReview momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.7 ★ | 182k |
| Google Play | 4.4 ★ | 3.6k 1.7k written reviews |
| Both stores | 4.7 ★ weighted by ratings | 186k |
What users say about Pura
From the 127 most recent Google Play reviews in the US.
Mostly positive (77% of recent reviews give 4–5 stars). People like it for being easy to use, and its features and content. The main complaints are about recent updates, and connection and sync problems.
What people like
- Ease of use: “Easy to use, never any issues”
- Features & content: “They have the best designs and features”
- Useful: “I would recommend the Pura”
- Connection & sync: “it doesn't work without wifi”
Common complaints
- Updates: “I updated my app and now it doesn't work”
- Connection & sync: “Constant connection issues”
- Login & account: “makes it impossible to delete account”
- Ads: “not the app it was advertised to be”
About Pura
Simply plug in your diffuser, set it up in the app, and let high-end, clean fragrance enhance every space and mood. The Pura app allows you to control scent intensity, diffusion time with custom schedules and timers, ambient light colors, and has an optional away mode.
Pura App Store
Pura gets 1k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Pura is #156 in Shopping Free in United States and charting in 1 of 30 countries we track.
Updated 11 Nov 2026 · rankings refresh through the day
25 Sep 2026 Shopping FreePura on the App Store
App details
Pura downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Pura's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
How this is calculated
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| United States | ShoppingFree | #156 |
Apps near Pura on the chart
Shopping Free, around #156.
Ratings
App Store, worldwide.
Review momentum
ⓘ How we measure thisReview momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
About Pura
Simply plug in your diffuser, set it up in the app, and let high-end, clean fragrance enhance every space and mood. The Pura app allows you to control scent intensity, diffusion time with custom schedules and timers, ambient light colors, and has an optional away mode.
Latest updates
Pura Android
Pura gets 1k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Pura is #45 in House & Home Free on Google Play in United States and charting in 1 of 23 countries we track.
Updated 11 Nov 2026 · rankings refresh through the day
House & Home FreePura on Google Play
App details
Pura downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Pura's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
| Country | Charts | Rank |
|---|---|---|
| United States | House & HomeFree | #45 |
Apps near Pura on the chart
House & Home Free, around #45.
Ratings
Google Play, worldwide.
Review momentum
ⓘ How we measure thisReview momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about Pura
From the 127 most recent Google Play reviews in the US.
Mostly positive (77% of recent reviews give 4–5 stars). People like it for being easy to use, and its features and content. The main complaints are about recent updates, and connection and sync problems.
What people like
- Ease of use: “Easy to use, never any issues”
- Features & content: “They have the best designs and features”
- Useful: “I would recommend the Pura”
- Connection & sync: “it doesn't work without wifi”
Common complaints
- Updates: “I updated my app and now it doesn't work”
- Connection & sync: “Constant connection issues”
- Login & account: “makes it impossible to delete account”
- Ads: “not the app it was advertised to be”
About Pura
Simply plug in your diffuser, set it up in the app, and let high-end, clean fragrance enhance every space and mood. The Pura app allows you to control scent intensity, diffusion time with custom schedules and timers, ambient light colors, and has an optional away mode.
What's new in 3.14.15 (0)
This version contains various bugfixes and performance improvements.
Enjoy your enhanced Pura experience!