Pureple Downloads & RevenuePureple: AI Outfit Planner · App Store & Google Play
Pureple: AI Outfit Planner by Iceclip is on App Store and Google Play. Active Users (MAU & DAU), Downloads, rankings, keywords, revenue, and rating totals.
Pureple: AI Outfit Planner update history & changes
Last change · 22 events since 5 Apr 2013Full timeline ↓Full timeline · 22 events
- 📦Pureple: AI Outfit Planner updated to version 6.0.34iOSSee shared community outfits on a virtual model. Tap “See on a model” beside Comment to preview eligible clothing photos. Each preview is saved, so you can open it again without waiting for another generation.
- 📦Pureple: AI Outfit Planner: now updating weeklyiOS4 updates in 30 days, after a quiet two months
- 📦Pureple: AI Outfit Planner updated to version 6.0.30iOSTry Whole Closet Scan with three free scans for eligible non-Pro accounts in the United States. New subscribers can get help creating and saving their first outfit. This update also improves the Add clothes menu and support for larger text.… more
- ✏️Pureple: AI Outfit Planner: needs a newer iOSiOSiOS 13.0 → iOS 15.0
- 📦Pureple: AI Outfit Planner updated to version 6.0.27iOSBrowse saved outfits in a cleaner gallery with occasion filters and more room for your looks. The outfit editor now offers a nearly full-screen clothing picker with vertical scrolling and consistent photo sizes. We have also made usability improvements throughout outfit creation.… more
- 📈Pureple: AI Outfit Planner charting in a new countryAndroidSaudi Arabia
- 📈Pureple: AI Outfit Planner dropped out of every chart we trackiOSLast seen 15 Oct
- 🆕Pureple: AI Outfit Planner first spotted by AppInsideriOS#54 in Top Grossing · Lifestyle · Taiwan
- ✏️Pureple: AI Outfit Planner: description updatedAndroid· US
- ✏️Pureple: AI Outfit Planner: short description updatedAndroid· US
- ✏️Pureple: AI Outfit Planner: new screenshotsAndroid5 screenshots (was 7) · US
- ✏️Pureple: AI Outfit Planner: renamedAndroidPureple AI Outfit Planner → Pureple: AI Outfit Planner · US
- 📈Pureple: AI Outfit Planner entered the top 100AndroidTop Free · Beauty · IT
- 📈Pureple: AI Outfit Planner charting in a new countryAndroidItaly
- 📈Pureple: AI Outfit Planner charting in a new countryAndroidThailand
- 📈Pureple: AI Outfit Planner charting in a new countryAndroidVietnam
- 📈Pureple: AI Outfit Planner charting in a new countryAndroidNetherlands
- 📦Pureple: AI Outfit Planner version 6.0.23iOSMinor app improvements.
- 📦Pureple: AI Outfit Planner version 43AndroidImproved wardrobe image display so clothing fits within each card. Updated filter buttons to Reset and Apply. Clarified that deleting a category does not delete its items.
- 🆕Pureple: AI Outfit Planner first spotted by AppInsiderAndroidUnited Arab Emirates
- 🆕Pureple: AI Outfit Planner released on Google PlayAndroid
- 🆕Pureple: AI Outfit Planner released on the App StoreiOS
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
App Store
App details
Google Play
App details
Pureple: AI Outfit Planner downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| App Store | – | 500k+ |
| Google Play | – | 1M+ Measured |
| Total | – | 1M+ Confidence |
How this is calculated
Active users
All platforms, worldwide. Free with an account.
How this is calculated
In-app revenue
Worldwide, what users spend before Apple and Google take their fee.
| Store | Per day | Per month | Share |
|---|---|---|---|
| App Store | |||
| Google Play | |||
| Total | Confidence | 100% |
Business model: Subscription-led
How Pureple: AI Outfit Planner makes money: subscriptions, one-off purchases and ads.
Top in-app purchases · App Store US, most popular first
| 1 | Pro Version subscription | |
| 2 | Weekly Subscription subscription | |
| 3 | Yearly Subscription subscription | |
| 4 | Pureple Subscription subscription | |
| 5 | Pureple Subscription subscription | |
| 6 | AI Style Advisor+ | |
| 7 | Annual Storage Subscription subscription | |
| 8 | Pureple Subscription subscription | |
| 9 | Pureple Subscription subscription | |
| 10 | Pureple Subscription subscription |
Where it ranks now
Both stores, across every country we track.
| Store | Best rank | Charting in | US Top Free | US Top Grossing |
|---|---|---|---|---|
| App Store | – | 0 of 30 countries | – | – |
| Google Play | #175 | 3 of 23 countries | – | – |
Full chart lists: App Store · Google Play.
Review momentum
ⓘ How we measure thisReview momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.0 ★ | 3 |
| Google Play | 3.1 ★ | 4k 156 written reviews |
| Both stores | 3.1 ★ weighted by ratings | 4k |
About Pureple: AI Outfit Planner
Snap your clothes once and your AI stylist does the rest — building outfits from what you already own, scoring the looks you assemble, and helping you actually wear the things hanging in your closet.
Trusted by 3M+ people across 100+ countries, in 8 languages.
Why Pureple?
Fast virtual closet setup: Auto-categorize, import from the web, and batch-edit items.
Personalized styling: Get outfit ideas tailored to your taste and wardrobe.
Flexible & customizable: Filters, tags, and lookbooks that fit your style.
Capsule planning: Curate the essentials and mix-and-match with confidence.
Community inspiration: Share outfits and discover new looks.
AI & Premium Features
Virtual Try-On (AI): Create an outfit set (or collage) and see it on a model using AI—preview the full look before you wear or pack it. Save to Lookbook, add to Calendar, or include in your Packing List. Results are for style visualization; not a sizing tool.
Instant Outfit Feedback by AI: Snap or build a look and get immediate, actionable tips to improve it.
Unlimited AI Style Suggestions: Endless outfit ideas from your own closet for any occasion.
Calendar & Packing Lists: Plan what to wear by day; auto-organize packing for trips.
Unlimited Background Erase: Clean, studio-style photos in a tap.
Ad-Free Experience: Enjoy Pureple without interruptions.
Multi-Device Sync & Cloud Backup: Access your closet anywhere and keep it safe. (Premium)
Organization Superpowers
Add clothes, shoes, accessories, beauty items, hairstyles, and wishlists.
Filter by season, occasion, color, brand, size, price, and more.
Build lookbooks and avoid impulse buys with smarter wardrobe planning.
Backup via iCloud/iTunes; Premium adds cloud sync.
Pureple Premium
Choose a plan that works for you:
Weekly: $6.99/week
Monthly: $14.99/month
Yearly: $89.99/year (7-day free trial, then $89.99/year)
Subscriptions auto-renew unless canceled at least 24 hours before the end of the period. Payment is charged to your Apple ID account. Manage or cancel in Settings > Apple ID > Subscriptions. Pricing may vary by region.
Stay Connected
Instagram: https://www.instagram.com/purepleapp/
Twitter: https://twitter.com/purepleapp
Facebook: https://www.facebook.com/Purepleapp/
Pinterest: https://www.pinterest.com/purepleapp/
Important Links
Terms of Use & Privacy: https://pureple.com/Privacy.aspx
Pureple: AI Outfit Planner App Store
Not in any tracked top chart right now.
Updated 8 Nov 2026 · rankings refresh through the day
Pureple: AI Outfit Planner on the App Store
App details
Pureple: AI Outfit Planner downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Active users
All platforms, worldwide. Free with an account.
How this is calculated
In-app revenue
Worldwide, what users spend in Pureple: AI Outfit Planner before Apple and Google take their fee.
How this is calculated
Business model: Subscription-led
How Pureple: AI Outfit Planner makes money: subscriptions, one-off purchases and ads.
Top in-app purchases · App Store US, most popular first
| 1 | Pro Version subscription | |
| 2 | Weekly Subscription subscription | |
| 3 | Yearly Subscription subscription | |
| 4 | Pureple Subscription subscription | |
| 5 | Pureple Subscription subscription | |
| 6 | AI Style Advisor+ | |
| 7 | Annual Storage Subscription subscription | |
| 8 | Pureple Subscription subscription | |
| 9 | Pureple Subscription subscription | |
| 10 | Pureple Subscription subscription |
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| Not charting right now. | ||
Ratings
App Store, worldwide.
About Pureple: AI Outfit Planner
Snap your clothes once and your AI stylist does the rest — building outfits from what you already own, scoring the looks you assemble, and helping you actually wear the things hanging in your closet.
Trusted by 3M+ people across 100+ countries, in 8 languages.
Why Pureple?
Fast virtual closet setup: Auto-categorize, import from the web, and batch-edit items.
Personalized styling: Get outfit ideas tailored to your taste and wardrobe.
Flexible & customizable: Filters, tags, and lookbooks that fit your style.
Capsule planning: Curate the essentials and mix-and-match with confidence.
Community inspiration: Share outfits and discover new looks.
AI & Premium Features
Virtual Try-On (AI): Create an outfit set (or collage) and see it on a model using AI—preview the full look before you wear or pack it. Save to Lookbook, add to Calendar, or include in your Packing List. Results are for style visualization; not a sizing tool.
Instant Outfit Feedback by AI: Snap or build a look and get immediate, actionable tips to improve it.
Unlimited AI Style Suggestions: Endless outfit ideas from your own closet for any occasion.
Calendar & Packing Lists: Plan what to wear by day; auto-organize packing for trips.
Unlimited Background Erase: Clean, studio-style photos in a tap.
Ad-Free Experience: Enjoy Pureple without interruptions.
Multi-Device Sync & Cloud Backup: Access your closet anywhere and keep it safe. (Premium)
Organization Superpowers
Add clothes, shoes, accessories, beauty items, hairstyles, and wishlists.
Filter by season, occasion, color, brand, size, price, and more.
Build lookbooks and avoid impulse buys with smarter wardrobe planning.
Backup via iCloud/iTunes; Premium adds cloud sync.
Pureple Premium
Choose a plan that works for you:
Weekly: $6.99/week
Monthly: $14.99/month
Yearly: $89.99/year (7-day free trial, then $89.99/year)
Subscriptions auto-renew unless canceled at least 24 hours before the end of the period. Payment is charged to your Apple ID account. Manage or cancel in Settings > Apple ID > Subscriptions. Pricing may vary by region.
Stay Connected
Instagram: https://www.instagram.com/purepleapp/
Twitter: https://twitter.com/purepleapp
Facebook: https://www.facebook.com/Purepleapp/
Pinterest: https://www.pinterest.com/purepleapp/
Important Links
Terms of Use & Privacy: https://pureple.com/Privacy.aspx
Latest updates
Store changes
What Pureple: AI Outfit Planner changed on its store page: name, icon, screenshots, price, size, languages, requirements.
Pureple: AI Outfit Planner Android
Pureple: AI Outfit Planner is #175 in Beauty Free on Google Play in Netherlands and charting in 3 of 23 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
Pureple: AI Outfit Planner on Google Play
App details
Pureple: AI Outfit Planner downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Active users
All platforms, worldwide. Free with an account.
How this is calculated
In-app revenue
Worldwide, what users spend in Pureple: AI Outfit Planner before Apple and Google take their fee.
How this is calculated
Business model: Subscription-led
How Pureple: AI Outfit Planner makes money: subscriptions, one-off purchases and ads.
Top in-app purchases · App Store US, most popular first
| 1 | Pro Version subscription | |
| 2 | Weekly Subscription subscription | |
| 3 | Yearly Subscription subscription | |
| 4 | Pureple Subscription subscription | |
| 5 | Pureple Subscription subscription | |
| 6 | AI Style Advisor+ | |
| 7 | Annual Storage Subscription subscription | |
| 8 | Pureple Subscription subscription | |
| 9 | Pureple Subscription subscription | |
| 10 | Pureple Subscription subscription |
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
| Country | Charts | Rank |
|---|---|---|
| BeautyFree | #175 | |
| BeautyFree | #194 | |
| BeautyFree | #195 |
Apps near Pureple: AI Outfit Planner on the chart
Beauty Free, around #175.
Ratings
Google Play, worldwide.
Review momentum
ⓘ How we measure thisReview momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
About Pureple: AI Outfit Planner
CREATE YOUR DIGITAL CLOSET
Add photos of clothes, shoes and accessories from your camera or photo library. Keep your wardrobe together in one place, organize items into categories and find pieces by details such as season, occasion and color. Start with a few favorite pieces and build your closet gradually. Adding wardrobe items is free, with no quantity limit.
MAKE OUTFITS FROM YOUR OWN CLOTHES
Combine pieces in the outfit maker, arrange them and save the looks you want to wear. Explore combinations for work, weekends or special occasions. Manual outfit creation is free, with no quantity limit.
GET AI OUTFIT SUGGESTIONS WITH PUREPLE PRO
Style Me suggests outfit combinations using clothes in your digital wardrobe. Style this item helps you build a look around a piece you choose. Pureple Pro also includes calendar planning for clothes and outfits. These Android features require a Pro subscription; available plans and prices are shown in the app before you subscribe.
GET STARTED
1. Add photos of your clothes.
2. Organize your digital wardrobe.
3. Create outfits manually, or use Pro for AI styling suggestions.
Keep your clothes and outfit ideas together with Pureple.
Learn more: https://pureple.com/outfit-planner
Closet setup: https://pureple.com/closet-organizer
Help and answers: https://pureple.com/faq
What's new in 43
Store changes
What Pureple: AI Outfit Planner changed on its store page: name, icon, screenshots, price, size, languages, requirements.