Pureple: AI Outfit Planner: iPhone vs Android
Pureple: AI Outfit Planner gets 100+ downloads a day worldwide (AppInsider estimate, October 2026, rounded down to a band).
Pureple: AI Outfit Planner by Iceclip is on both the App Store and Google Play. Here are both versions together: downloads, users, revenue, ratings and chart positions, store by store with totals.
Rating
3.1 ★
4k ratings, both stores
Measured
Best rank now
#150
Android · 
Beauty Free
Beauty FreeMeasured
App Store
App details
App ID
628106373
Publisher
ICECLIP LLC
Publisher country
United States
On the store since
Apr 2013
13 years on the store
Minimum OS
iOS 15.0+
iPhone 6s and later
Devices
iPhone · iPad
Universal purchase
Content rating
4+
Languages
26
AR BG KM CS DA NL EN FR DE ID IT JA …
Size
69 MB
Also listed in
Shopping
Google Play
App details
App ID
com.app.pureple
Publisher
ICECLIP LLC
Publisher country
United States
Content rating
Everyone
Pureple: AI Outfit Planner downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| iPhone | – | 500k+ |
| Google Play | 100+ | 1M+ Measured |
| Total | 100+ Confidence | 1M+ Confidence |
How this is calculated
iPhone: chart positions and rating growth per country, anchored on its own Android downloads; lifetime from ratings worldwide × installs per rating. Google Play: the daily change in its exact install count. The total adds every store.
Where Pureple: AI Outfit Planner's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend before Apple and Google take their fee.
| Store | Per day | Per month | Share |
|---|---|---|---|
| App Store | |||
| Google Play | |||
| Total | Confidence | 100% |
Business model: In-app purchase-led
How Pureple: AI Outfit Planner makes money: subscriptions, one-off purchases and ads.
In-app purchasesAds
One-off purchases
/mo
of revenue
Ads
/mo
of revenue
Where it ranks now
Both stores, across every country we track.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.0 ★ | 3 |
| Google Play | 3.1 ★ | 4k 156 written reviews |
| Both stores | 3.1 ★ weighted by ratings | 4k |
About Pureple: AI Outfit Planner
Your closet is full but you have nothing to wear. Pureple fixes that.
Snap your clothes once and your AI stylist does the rest — building outfits from what you already own, scoring the looks you assemble, and helping you actually wear the things hanging in your closet.
Trusted by 3M+ people across 100+ countries, in 8 languages.
Why Pureple?
Fast virtual closet setup: Auto-categorize, import from the web, and batch-edit items.
Personalized styling: Get outfit ideas tailored to your taste and wardrobe.
Flexible & customizable: Filters, tags, and lookbooks that fit your style.
Capsule planning: Curate the essentials and mix-and-match with confidence.
Community inspiration: Share outfits and discover new looks.
AI & Premium Features
Virtual Try-On (AI): Create an outfit set (or collage) and see it on a model using AI—preview the full look before you wear or pack it. Save to Lookbook, add to Calendar, or include in your Packing List. Results are for style visualization; not a sizing tool.
Instant Outfit Feedback by AI: Snap or build a look and get immediate, actionable tips to improve it.
Unlimited AI Style Suggestions: Endless outfit ideas from your own closet for any occasion.
Calendar & Packing Lists: Plan what to wear by day; auto-organize packing for trips.
Unlimited Background Erase: Clean, studio-style photos in a tap.
Ad-Free Experience: Enjoy Pureple without interruptions.
Multi-Device Sync & Cloud Backup: Access your closet anywhere and keep it safe. (Premium)
Organization Superpowers
Add clothes, shoes, accessories, beauty items, hairstyles, and wishlists.
Filter by season, occasion, color, brand, size, price, and more.
Build lookbooks and avoid impulse buys with smarter wardrobe planning.
Backup via iCloud/iTunes; Premium adds cloud sync.
Pureple Premium
Choose a plan that works for you:
Weekly: $6.99/week
Monthly: $14.99/month
Yearly: $89.99/year (7-day free trial, then $89.99/year)
Subscriptions auto-renew unless canceled at least 24 hours before the end of the period. Payment is charged to your Apple ID account. Manage or cancel in Settings > Apple ID > Subscriptions. Pricing may vary by region.
Stay Connected
Instagram: https://www.instagram.com/purepleapp/
Twitter: https://twitter.com/purepleapp
Facebook: https://www.facebook.com/Purepleapp/
Pinterest: https://www.pinterest.com/purepleapp/
Important Links
Terms of Use & Privacy: https://pureple.com/Privacy.aspx
Snap your clothes once and your AI stylist does the rest — building outfits from what you already own, scoring the looks you assemble, and helping you actually wear the things hanging in your closet.
Trusted by 3M+ people across 100+ countries, in 8 languages.
Why Pureple?
Fast virtual closet setup: Auto-categorize, import from the web, and batch-edit items.
Personalized styling: Get outfit ideas tailored to your taste and wardrobe.
Flexible & customizable: Filters, tags, and lookbooks that fit your style.
Capsule planning: Curate the essentials and mix-and-match with confidence.
Community inspiration: Share outfits and discover new looks.
AI & Premium Features
Virtual Try-On (AI): Create an outfit set (or collage) and see it on a model using AI—preview the full look before you wear or pack it. Save to Lookbook, add to Calendar, or include in your Packing List. Results are for style visualization; not a sizing tool.
Instant Outfit Feedback by AI: Snap or build a look and get immediate, actionable tips to improve it.
Unlimited AI Style Suggestions: Endless outfit ideas from your own closet for any occasion.
Calendar & Packing Lists: Plan what to wear by day; auto-organize packing for trips.
Unlimited Background Erase: Clean, studio-style photos in a tap.
Ad-Free Experience: Enjoy Pureple without interruptions.
Multi-Device Sync & Cloud Backup: Access your closet anywhere and keep it safe. (Premium)
Organization Superpowers
Add clothes, shoes, accessories, beauty items, hairstyles, and wishlists.
Filter by season, occasion, color, brand, size, price, and more.
Build lookbooks and avoid impulse buys with smarter wardrobe planning.
Backup via iCloud/iTunes; Premium adds cloud sync.
Pureple Premium
Choose a plan that works for you:
Weekly: $6.99/week
Monthly: $14.99/month
Yearly: $89.99/year (7-day free trial, then $89.99/year)
Subscriptions auto-renew unless canceled at least 24 hours before the end of the period. Payment is charged to your Apple ID account. Manage or cancel in Settings > Apple ID > Subscriptions. Pricing may vary by region.
Stay Connected
Instagram: https://www.instagram.com/purepleapp/
Twitter: https://twitter.com/purepleapp
Facebook: https://www.facebook.com/Purepleapp/
Pinterest: https://www.pinterest.com/purepleapp/
Important Links
Terms of Use & Privacy: https://pureple.com/Privacy.aspx
Pureple: AI Outfit Planner iPhone
Pureple: AI 穿搭規劃
Pureple: AI Outfit Planner gets 100+ downloads a day worldwide (AppInsider estimate, October 2026, rounded down to a band).
Not in any tracked top chart right now.
Updated 24 Oct 2026 · rankings refresh through the day
DeveloperIceclip
CategoryLifestyle
PriceFree
Released
Rating★ 4.0 (3)
Version6.0.27
Age rating4+
First seen by us
16 Oct 2026
16 Oct 2026Installs (est.)500k+ worldwide
Rating
4.0 ★
3 ratings
Measured
Pureple: AI Outfit Planner on the App Store
App details
App ID
628106373
Publisher
ICECLIP LLC
Publisher country
United States
On the store since
Apr 2013
13 years on the store
Minimum OS
iOS 15.0+
iPhone 6s and later
Devices
iPhone · iPad
Universal purchase
Content rating
4+
Languages
26
AR BG KM CS DA NL EN FR DE ID IT JA …
Size
69 MB
Also listed in
Shopping
Pureple: AI Outfit Planner downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Apple publishes no download counts. iPhone downloads come from chart positions and daily rating growth per country, calibrated on Google Play install counts; lifetime installs from ratings worldwide × installs per rating. Confidence is the chance the real number is within half to double ours.
Where Pureple: AI Outfit Planner's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend in Pureple: AI Outfit Planner before Apple and Google take their fee.
How this is calculated
Not on any Top Grossing chart: monthly active users × spend per user for its category, measured on the charted apps nearest the bottom of the charts.
Business model: In-app purchase-led
How Pureple: AI Outfit Planner makes money: subscriptions, one-off purchases and ads.
In-app purchasesAds
One-off purchases
/mo
of revenue
Ads
/mo
of revenue
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| Not charting right now. | ||
Ratings
App Store, worldwide.
Rating
4.0 ★
3 ratings
Measured
Ratings
3
Measured
About Pureple: AI Outfit Planner
Your closet is full but you have nothing to wear. Pureple fixes that.
Snap your clothes once and your AI stylist does the rest — building outfits from what you already own, scoring the looks you assemble, and helping you actually wear the things hanging in your closet.
Trusted by 3M+ people across 100+ countries, in 8 languages.
Why Pureple?
Fast virtual closet setup: Auto-categorize, import from the web, and batch-edit items.
Personalized styling: Get outfit ideas tailored to your taste and wardrobe.
Flexible & customizable: Filters, tags, and lookbooks that fit your style.
Capsule planning: Curate the essentials and mix-and-match with confidence.
Community inspiration: Share outfits and discover new looks.
AI & Premium Features
Virtual Try-On (AI): Create an outfit set (or collage) and see it on a model using AI—preview the full look before you wear or pack it. Save to Lookbook, add to Calendar, or include in your Packing List. Results are for style visualization; not a sizing tool.
Instant Outfit Feedback by AI: Snap or build a look and get immediate, actionable tips to improve it.
Unlimited AI Style Suggestions: Endless outfit ideas from your own closet for any occasion.
Calendar & Packing Lists: Plan what to wear by day; auto-organize packing for trips.
Unlimited Background Erase: Clean, studio-style photos in a tap.
Ad-Free Experience: Enjoy Pureple without interruptions.
Multi-Device Sync & Cloud Backup: Access your closet anywhere and keep it safe. (Premium)
Organization Superpowers
Add clothes, shoes, accessories, beauty items, hairstyles, and wishlists.
Filter by season, occasion, color, brand, size, price, and more.
Build lookbooks and avoid impulse buys with smarter wardrobe planning.
Backup via iCloud/iTunes; Premium adds cloud sync.
Pureple Premium
Choose a plan that works for you:
Weekly: $6.99/week
Monthly: $14.99/month
Yearly: $89.99/year (7-day free trial, then $89.99/year)
Subscriptions auto-renew unless canceled at least 24 hours before the end of the period. Payment is charged to your Apple ID account. Manage or cancel in Settings > Apple ID > Subscriptions. Pricing may vary by region.
Stay Connected
Instagram: https://www.instagram.com/purepleapp/
Twitter: https://twitter.com/purepleapp
Facebook: https://www.facebook.com/Purepleapp/
Pinterest: https://www.pinterest.com/purepleapp/
Important Links
Terms of Use & Privacy: https://pureple.com/Privacy.aspx
Snap your clothes once and your AI stylist does the rest — building outfits from what you already own, scoring the looks you assemble, and helping you actually wear the things hanging in your closet.
Trusted by 3M+ people across 100+ countries, in 8 languages.
Why Pureple?
Fast virtual closet setup: Auto-categorize, import from the web, and batch-edit items.
Personalized styling: Get outfit ideas tailored to your taste and wardrobe.
Flexible & customizable: Filters, tags, and lookbooks that fit your style.
Capsule planning: Curate the essentials and mix-and-match with confidence.
Community inspiration: Share outfits and discover new looks.
AI & Premium Features
Virtual Try-On (AI): Create an outfit set (or collage) and see it on a model using AI—preview the full look before you wear or pack it. Save to Lookbook, add to Calendar, or include in your Packing List. Results are for style visualization; not a sizing tool.
Instant Outfit Feedback by AI: Snap or build a look and get immediate, actionable tips to improve it.
Unlimited AI Style Suggestions: Endless outfit ideas from your own closet for any occasion.
Calendar & Packing Lists: Plan what to wear by day; auto-organize packing for trips.
Unlimited Background Erase: Clean, studio-style photos in a tap.
Ad-Free Experience: Enjoy Pureple without interruptions.
Multi-Device Sync & Cloud Backup: Access your closet anywhere and keep it safe. (Premium)
Organization Superpowers
Add clothes, shoes, accessories, beauty items, hairstyles, and wishlists.
Filter by season, occasion, color, brand, size, price, and more.
Build lookbooks and avoid impulse buys with smarter wardrobe planning.
Backup via iCloud/iTunes; Premium adds cloud sync.
Pureple Premium
Choose a plan that works for you:
Weekly: $6.99/week
Monthly: $14.99/month
Yearly: $89.99/year (7-day free trial, then $89.99/year)
Subscriptions auto-renew unless canceled at least 24 hours before the end of the period. Payment is charged to your Apple ID account. Manage or cancel in Settings > Apple ID > Subscriptions. Pricing may vary by region.
Stay Connected
Instagram: https://www.instagram.com/purepleapp/
Twitter: https://twitter.com/purepleapp
Facebook: https://www.facebook.com/Purepleapp/
Pinterest: https://www.pinterest.com/purepleapp/
Important Links
Terms of Use & Privacy: https://pureple.com/Privacy.aspx
Latest updates
6.0.27
Browse saved outfits in a cleaner gallery with occasion filters and more room for your looks. The outfit editor now offers a nearly full-screen clothing picker with vertical scrolling and consistent photo sizes. We have also made usability improvements throughout outfit creation.
6.0.23
Minor app improvements.
Store changes
What Pureple: AI Outfit Planner changed on its store page: name, icon, screenshots, price, size, languages, requirements.
Needs a newer iOS
iOS 13.0 → iOS 15.0
Pureple: AI Outfit Planner Android
Pureple: AI Outfit Planner gets 100+ downloads a day worldwide (AppInsider estimate, October 2026, rounded down to a band).
Pureple: AI Outfit Planner is #150 in Beauty Free on Google Play in Saudi Arabia and charting in 5 of 23 countries we track.
Updated 24 Oct 2026 · rankings refresh through the day
DeveloperIceclip LLC
CategoryBeauty
PriceFree
Released
Installs1M+
Rating★ 3.1 (4k)
Updated
Content ratingEveryone
Rating
3.1 ★
4k ratings
Measured
Best rank now
#150
Beauty FreeMeasured
Pureple: AI Outfit Planner on Google Play
App details
App ID
com.app.pureple
Publisher
ICECLIP LLC
Publisher country
United States
Content rating
Everyone
Pureple: AI Outfit Planner downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Google Play shows an exact lifetime install count; downloads per day are its daily change (measured). When Play hasn't refreshed the count, they come from new ratings and Top Free chart positions. Confidence is the chance the real number is within half to double ours.
Where Pureple: AI Outfit Planner's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend in Pureple: AI Outfit Planner before Apple and Google take their fee.
How this is calculated
Not on any Top Grossing chart: monthly active users × spend per user for its category, measured on the charted apps nearest the bottom of the charts.
Business model: In-app purchase-led
How Pureple: AI Outfit Planner makes money: subscriptions, one-off purchases and ads.
In-app purchasesAds
One-off purchases
/mo
of revenue
Ads
/mo
of revenue
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
| Country | Charts | Rank |
|---|---|---|
| Saudi Arabia | BeautyFree | #150 |
 Netherlands | BeautyFree | #155 |
 United Arab Emirates | BeautyFree | #170 |
 Thailand | BeautyFree | #176 |
 Vietnam | BeautyFree | #154 |
Apps near Pureple: AI Outfit Planner on the chart
Beauty Free, around #150.
Ratings
Google Play, worldwide.
Rating
3.1 ★
4k ratings
Measured
Ratings
4k
Measured
Written reviews
156
Measured
About Pureple: AI Outfit Planner
Pureple is an AI outfit planner and digital closet organizer that helps you make more of the clothes you already own. Add clothing photos, organize your wardrobe and create outfits manually for free. For AI outfit suggestions on Android, use Style Me with Pureple Pro.
CREATE YOUR DIGITAL CLOSET
Add photos of clothes, shoes and accessories from your camera or photo library. Keep your wardrobe together in one place, organize items into categories and find pieces by details such as season, occasion and color. Start with a few favorite pieces and build your closet gradually. Adding wardrobe items is free, with no quantity limit.
MAKE OUTFITS FROM YOUR OWN CLOTHES
Combine pieces in the outfit maker, arrange them and save the looks you want to wear. Explore combinations for work, weekends or special occasions. Manual outfit creation is free, with no quantity limit.
GET AI OUTFIT SUGGESTIONS WITH PUREPLE PRO
Style Me suggests outfit combinations using clothes in your digital wardrobe. Style this item helps you build a look around a piece you choose. Pureple Pro also includes calendar planning for clothes and outfits. These Android features require a Pro subscription; available plans and prices are shown in the app before you subscribe.
GET STARTED
1. Add photos of your clothes.
2. Organize your digital wardrobe.
3. Create outfits manually, or use Pro for AI styling suggestions.
Keep your clothes and outfit ideas together with Pureple.
Learn more: https://pureple.com/outfit-planner
Closet setup: https://pureple.com/closet-organizer
Help and answers: https://pureple.com/faq
CREATE YOUR DIGITAL CLOSET
Add photos of clothes, shoes and accessories from your camera or photo library. Keep your wardrobe together in one place, organize items into categories and find pieces by details such as season, occasion and color. Start with a few favorite pieces and build your closet gradually. Adding wardrobe items is free, with no quantity limit.
MAKE OUTFITS FROM YOUR OWN CLOTHES
Combine pieces in the outfit maker, arrange them and save the looks you want to wear. Explore combinations for work, weekends or special occasions. Manual outfit creation is free, with no quantity limit.
GET AI OUTFIT SUGGESTIONS WITH PUREPLE PRO
Style Me suggests outfit combinations using clothes in your digital wardrobe. Style this item helps you build a look around a piece you choose. Pureple Pro also includes calendar planning for clothes and outfits. These Android features require a Pro subscription; available plans and prices are shown in the app before you subscribe.
GET STARTED
1. Add photos of your clothes.
2. Organize your digital wardrobe.
3. Create outfits manually, or use Pro for AI styling suggestions.
Keep your clothes and outfit ideas together with Pureple.
Learn more: https://pureple.com/outfit-planner
Closet setup: https://pureple.com/closet-organizer
Help and answers: https://pureple.com/faq
What's new in 43
Improved wardrobe image display so clothing fits within each card. Updated filter buttons to Reset and Apply. Clarified that deleting a category does not delete its items.
Store changes
What Pureple: AI Outfit Planner changed on its store page: name, icon, screenshots, price, size, languages, requirements.
Description updated
Short description updated
New screenshots
5 screenshots (was 7)