Stylebook Downloads & RevenueStylebook · App Store
Stylebook is #2 in Lifestyle Paid in United States and charting in 30 of 30 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
Full timeline · 31 events in the last 12 months
- 🚀Stylebook: now shown next to Atricent: Your AI Stylist, MUSH:Wardrobe & Outfit Planner, DressWise: Wear Your Wardrobe +4 morethe store's “similar apps” for it changed: who it's seen as competing with
- 🌟Stylebook featured by Appleapps · ES
- 📈Stylebook hit #1Top Paid · Lifestyle · VN
- 📈Stylebook hit #1Top Paid · Lifestyle · CO
- 📈Stylebook hit #1 in 2 chartsTop Paid · Lifestyle · AU · Top Paid · Lifestyle · TH
- 🎉Stylebook in-app event: Stylebook 10 is here!MAJOR UPDATE · until 17 Nov
- 📈Stylebook entered the top 10 in 2 chartsTop Paid · Lifestyle · KR · Top Paid · Lifestyle · MY
- 📈Stylebook hit #1Top Paid · Lifestyle · ZA
- 📈Stylebook hit #1Top Paid · Lifestyle · AR
- 📈Stylebook hit #1 in 2 chartsTop Paid · Lifestyle · PH · Top Paid · Lifestyle · PL
- 📈Stylebook entered the top 10 in 2 chartsTop Paid · Lifestyle · AR · Top Paid · Lifestyle · CO
- 📈Stylebook hit #1 in 2 chartsTop Paid · Lifestyle · IT · Top Paid · Lifestyle · TW
- 📈Stylebook entered the top 10Top Paid · Lifestyle · CN
- 📈Stylebook hit #1Top Paid · Lifestyle · MX
- 🌟Stylebook featured by Appleapps · FR
- 🌟Stylebook featured by Appleapps · FR
- 📈Stylebook hit #1 in 2 chartsTop Paid · Lifestyle · SE · Top Paid · Lifestyle · TR
- 📈Stylebook entered the top 10 in 2 chartsTop Paid · Lifestyle · SA · Top Paid · Lifestyle · TH
- 🌟Stylebook featured by Appleapps · FR
- 📈Stylebook hit #1Top Paid · Lifestyle · ID
- 📈Stylebook entered the top 10Top Paid · Lifestyle · MX
- 📈Stylebook hit #1 in 2 chartsTop Paid · Lifestyle · CA · Top Paid · Lifestyle · FR
- 📈Stylebook entered the top 10 in 2 chartsTop Paid · All Apps · FR · Top Paid · Lifestyle · RU
- 📈Stylebook new best rank in the overall chart: #5Top Paid · All Apps · FR
- 📈Stylebook hit #1Top Paid · Lifestyle · ES
- 📈Stylebook new best rank in the overall chart: #67Top Paid · All Apps · SE
- 📈Stylebook new best rank in the overall chart: #100Top Paid · All Apps · BR
- 📈Stylebook new best rank in the overall chart: #93Top Paid · All Apps · ES
- 🆕Stylebook first spotted by AppInsider#42 in Top Paid · Lifestyle · South Korea
- 🎉Stylebook in-app event: Stylebook 10 is here!MAJOR UPDATE · until 17 Oct
- 🆕Stylebook released on the App Store
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
Stylebook at a glance
AI summary written from our chart and store data, 2026-11-08. It can be wrong: check the numbers above.
Stylebook is a premium wardrobe management and closet organization app for iOS users seeking to curate personal style, plan outfits, and track clothing metrics. The app maintains strong paid rankings across major markets including #1 in Spain and top-5 positions in the US, UK, Germany, and Japan, indicating sustained demand for its long-standing utility.
Similar apps: Combyne, Whering, Cladwell
Stylebook on the App Store
App details
App privacy Measured
Stylebook’s App Store privacy label declares 0 data categories used to track you across other companies’ apps and websites, 0 linked to your identity and 1 collected anonymously.
As declared by the developer on the App Store — Apple requires every app to publish this label. We track changes over time.
Stylebook downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Stylebook's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
Where it ranks now
Every top chart it appears in across 30 countries.
Apps near Stylebook on the chart
Lifestyle Paid, around #2.
Ratings
App Store, worldwide.
Review momentum
ⓘ How we measure thisNew ratings by country (2)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
| 8.5 | 88% | ▼ -20% | |
| 1.2 | 12% | – |
App Store ratings in the countries we track, 4-week average.
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about Stylebook
From the 57 most recent App Store reviews in the US.
Users highly value the app's one-time purchase model and its effectiveness in organizing wardrobes, planning outfits, and tracking cost-per-wear. While praised for utility and responsive support, some users criticize the manual data entry process and occasional interface or sync issues.
Mostly positive (88% of recent reviews give 4–5 stars). People like it for being useful, and its features and content.
What people like
- Useful: “Ultra highly recommended!”
- Features & content: “A few features I wish existed:”
- Ease of use: “So easy and never fails me”
- Price & subscription: “Not being a subscription service is also a major perk”
About Stylebook
Stylebook® is the longest-running closet organization app for a reason - with over 90 features to help you curate your closet! This time-tested app is an expert wardrobe management and closet organization tool, and has been loved by customers for 15+ years.
Import your actual clothes in seconds with a variety of import tools, including AI image generation. Use your real clothes to collage magazine-style outfits so you can wear an outfit you love every day. If you’re out of ideas, the app can even make outfits for you. Plus, plan what to wear on the outfit calendar, create packing lists that automatically tell you which clothes to pack, and learn more about your wardrobe with stats like cost per wear - all in this customizable app!
Stylebook is the ultimate tool to mix and match your wardrobe and get more wears out of your clothes without feeling bored. If you want to break out of the micro-trend cycle and gain true personal style - it’s for you.
OUR STORY:
Stylebook’s features were inspired by the co-founder's real-life experience organizing clothes in the Vogue fashion closet and her journey to find her personal style while working with a nonexistent budget. As the app evolved over the years, it's become a way for anyone to fall in love with their wardrobe, helping them to save time and money, get more wears out of their clothes, and make their wardrobes more sustainable. We’re a small family-owned and operated business.
REVIEWS:
FEATURED BY: Vogue, WSJ, Harper's Bazaar UK, New York Magazine, Articles of Interest, Confidently Insecure, Sustainable Fashion for Dummies, the Conscious Style Podcast, & more!
"Easily see what is working and what isn’t" - Vogue.com
"Closet-organization apps allow you to catalog your wardrobe and play stylist...I find Stylebook to be the most intuitive." - NYTimes
"Our new wardrobe secret weapon is the @StylebookApp" - The Outnet
10 Must-Have iPhone Apps for Fashion Week - Vogue Paris
"The Clueless virtual closet exists in real life, OMG" - Cosmopolitan UK
Condé Nast Traveler's "Best Travel Apps for Packing"
FEATURES:
• CLOSET INVENTORY: quickly add images of your clothes with no need to take photos unless you choose to
• FAST IMPORT: generate clothing images from text with AI*, drag & drop photos, multiple import, & clip from your favorite store websites
• AI BACKGROUND REMOVAL: automatically cut out your clothes, virtually instantly
• LAY OUT OUTFITS: layer & resize clothing on a free-form canvas
• OUTFIT GENERATOR: shuffle your closet like a deck of cards to reveal new outfit ideas hiding in your closet!
• CALENDAR: plan what to wear in advance
• PACKING LISTS: add whole outfits, plan how you'll pack ahead of time, generate checklists & infographics
• STYLE STATS: insights into your wardrobe, including what you wear the most & least and which ite
Latest updates
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