Urban Outfitters Downloads & RevenueUrban Outfitters · App Store & Google Play
Urban Outfitters by Urban Outfitters is on App Store and Google Play. Active Users (MAU & DAU), Downloads, rankings, keywords, revenue, and rating totals.
📦iOSUpdated to version 26.11.0⭐iOSPassed 100K ratings⭐iOSPassed 100K ratings📈iOSCharting in a new country✏️iOSNew iPad screenshots✏️iOSNew iPad screenshots📦iOSUpdated to version 26.10.1📈iOSCharting in a new country📈AndroidCharting in a new country🆕iOSFirst spotted by AppInsider🆕AndroidFirst spotted by AppInsider📦AndroidVersion 26.9🆕AndroidReleased on Google Play🆕iOSReleased on the App Store
Full timeline · 27 events
- 📦Urban Outfitters updated to version 26.11.0iOSShop women’s and men’s clothing, shoes and accessories, plus brands you already love like Birkenstock, BAGGU and Out From Under. Update your space with furniture, room decor, dorm essentials, tech and vinyl.
What’s New in This Version:
Optimized for iOS 27 and new iPhone Duo layouts.
Siri Search Integration: Ask Siri to search the UO app for your favorite brands and items.
Faster performance and bug fixes.… more - 📈Urban Outfitters charting in a new countryiOSArgentina
- ✏️Urban Outfitters: new iPad screenshotsiOS· SE
- ✏️Urban Outfitters: new iPad screenshotsiOS· NL
- 📦Urban Outfitters updated to version 26.10.1iOSMise à jour avec des améliorations de performances pour une expérience fluide
- 📈Urban Outfitters charting in a new countryiOSItaly
- 📈Urban Outfitters charting in a new countryAndroidNetherlands
- 📈Urban Outfitters charting in a new countryiOSFrance
- 📈Urban Outfitters charting in a new countryiOSPoland
- 📦Urban Outfitters updated to version 26.10.0iOSDiscover the Urban Outfitters app and shop everything from our latest clothing collections to favorite brands like Out From Under, BAGGU, Birkenstock and more. Plus, browse new arrivals to find BDG jeans, must-have dresses, accessories, gifts, furniture, vinyls and home décor.… more
- 📈Urban Outfitters charting in a new countryiOSGermany
- 📈Urban Outfitters entered the top 100iOSTop Free · Shopping · GB
- 📈Urban Outfitters charting in a new countryiOSCanada
- 🆕Urban Outfitters first spotted by AppInsideriOS#40 in Top Free · Shopping · Netherlands
- 🆕Urban Outfitters first spotted by AppInsiderAndroidUnited Kingdom
- 📦Urban Outfitters version 26.9.1iOSUpdated with performance enhancements for a seamless experience.
- 📦Urban Outfitters version 26.9AndroidUse the UO app to quickly browse clothing collections from favorite brands like Champion, adidas and FILA, plus new home furniture and décor arrivals.
Our latest version of the UO app is updated with performance enhancements for a seamless experience.… more - 🆕Urban Outfitters released on Google PlayAndroid
- 🆕Urban Outfitters released on the App StoreiOS
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
Rating
4.8 ★
181k ratings, both stores
Measured
Best rank now
#113
App Store · 
Shopping Free
Shopping FreeMeasured
New ratings a week
163
▼ -37% vs the 2 weeks before
Measured
App Store
App details
App ID
358821736
Publisher
Urban Outfitters
Publisher country
United States
On the store since
Mar 2010
16 years on the store
Minimum OS
iOS 18.0+
iPhone XS and later
Devices
iPhone · iPad
Universal purchase
Content rating
12+
3 content notes below
Languages
5
EN FR DE IT ES
Size
160 MB
Also listed in
Lifestyle
Content notesInfrequent/Mild Mature/Suggestive ThemesInfrequent/Mild Alcohol, Tobacco, or Drug Use or ReferencesInfrequent/Mild Profanity or Crude Humour
Google Play
App details
App ID
com.urbanoutfitters.android
Publisher
Urban Outfitters, Inc.
Publisher country
United States
Content rating
Teen
Urban Outfitters downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| App Store | – | 50M+ |
| Google Play | – | 1M+ Measured |
| Total | – | 50M+ Confidence |
How this is calculated
App Store: chart positions and rating growth per country, anchored on its own Android downloads; lifetime from ratings worldwide × installs per rating. Google Play: the daily change in its exact install count. The total adds every store.
Where Urban Outfitters's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
Where it ranks now
Both stores, across every country we track.
| Store | Best rank | Charting in | US Top Free | US Top Grossing |
|---|---|---|---|---|
| App Store | #113 Shopping Free | 4 of 30 countries | – | – |
| Google Play | #184 Shopping Free | 1 of 23 countries | – | – |
Full chart lists: App Store · Google Play.
Review momentum
ⓘ How we measure thisNew ratings a week
163
▼ -37% vs the 2 weeks before
Lifetime rating
4.8★
recent stars not readable yet: new ratings are a tiny share of the total
Review momentum
65/100
faster than 89% of Shopping apps
New ratings by country (8)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
| United Kingdom | 93 | 57% | ▼ -35% |
 Germany | 23 | 14% | ▼ -44% |
 Canada | 15 | 9% | ▼ -44% |
 France | 11 | 6% | – |
 Spain | 8 | 5% | ▼ -11% |
 Netherlands | 6.5 | 4% | ▼ -53% |
 Poland | 4.5 | 3% | – |
 Sweden | 2.8 | 2% | ▲ +17% |
App Store ratings in the countries we track, 4-week average.
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.8 ★ | 173k |
| Google Play | 3.9 ★ | 8k 1.2k written reviews |
| Both stores | 4.8 ★ weighted by ratings | 181k |
About Urban Outfitters
Urban Outfitters is a lifestyle retailer dedicated to inspiring customers through a unique combination of product, creativity and cultural understanding.
The UO app brings the best of Urban Outfitters to your mobile device:
- UO Rewards — Get special offers and discounts, earn exclusive rewards and enter to win prizes as a UO Rewards member.
- Wish Lists — Create, customize and share up to 5 UO Wish Lists.
- Shop — Find the newest arrivals, exclusive collections and more. Explore our expanded product selection with enhanced search and express checkout. Easily shop by look or favorite brand from any product page and watch videos of select products.
- Discover — Explore our curated feed for the latest trends and looks, plus get real-time inspiration from our @urbanoutfitters community.
- Account — Keep track of your orders, get delivery details, access previous purchases and more. Locate and bookmark nearby UO stores using our Find a Store feature.
The UO app brings the best of Urban Outfitters to your mobile device:
- UO Rewards — Get special offers and discounts, earn exclusive rewards and enter to win prizes as a UO Rewards member.
- Wish Lists — Create, customize and share up to 5 UO Wish Lists.
- Shop — Find the newest arrivals, exclusive collections and more. Explore our expanded product selection with enhanced search and express checkout. Easily shop by look or favorite brand from any product page and watch videos of select products.
- Discover — Explore our curated feed for the latest trends and looks, plus get real-time inspiration from our @urbanoutfitters community.
- Account — Keep track of your orders, get delivery details, access previous purchases and more. Locate and bookmark nearby UO stores using our Find a Store feature.
Urban Outfitters App Store
Urban Outfitters is #113 in Shopping Free in United Kingdom and charting in 4 of 30 countries we track.
Updated 9 Nov 2026 · rankings refresh through the day
DeveloperUrban Outfitters
CategoryShopping
PriceFree
Released
Rating★ 4.8 (173k)
Version26.11.0
Age rating12+
First seen by us 25 Sep 2026
25 Sep 2026Installs (est.)50M+ worldwide
Rating
4.8 ★
173k ratings
Measured
Best rank now
#113
Shopping FreeMeasured
New ratings a week
163
▼ -37% vs the 2 weeks before
Measured
Urban Outfitters on the App Store
App details
App ID
358821736
Publisher
Urban Outfitters
Publisher country
United States
On the store since
Mar 2010
16 years on the store
Minimum OS
iOS 18.0+
iPhone XS and later
Devices
iPhone · iPad
Universal purchase
Content rating
12+
3 content notes below
Languages
5
EN FR DE IT ES
Size
160 MB
Also listed in
Lifestyle
Content notesInfrequent/Mild Mature/Suggestive ThemesInfrequent/Mild Alcohol, Tobacco, or Drug Use or ReferencesInfrequent/Mild Profanity or Crude Humour
Urban Outfitters downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Apple publishes no download counts. App Store downloads come from chart positions and daily rating growth per country, calibrated on Google Play install counts; lifetime installs from ratings worldwide × installs per rating. Confidence is the chance the real number is within half to double ours.
Where Urban Outfitters's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| United Kingdom | ShoppingFree | #113 |
| Spain | ShoppingFree | #196 |
| Netherlands | ShoppingFree | #160 |
| Sweden | ShoppingFree | #183 |
Apps near Urban Outfitters on the chart
Shopping Free, around #113.
Ratings
App Store, worldwide.
Rating
4.8 ★
173k ratings
Measured
Ratings
173k
Measured
Review momentum
ⓘ How we measure thisNew ratings a week
163
▼ -37% vs the 2 weeks before
Lifetime rating
4.8★
recent stars not readable yet: new ratings are a tiny share of the total
Review momentum
65/100
faster than 89% of Shopping apps
New ratings by country (8)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
| United Kingdom | 93 | 57% | ▼ -35% |
| Germany | 23 | 14% | ▼ -44% |
| Canada | 15 | 9% | ▼ -44% |
| France | 11 | 6% | – |
| Spain | 8 | 5% | ▼ -11% |
| Netherlands | 6.5 | 4% | ▼ -53% |
| Poland | 4.5 | 3% | – |
| Sweden | 2.8 | 2% | ▲ +17% |
App Store ratings in the countries we track, 4-week average.
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
About Urban Outfitters
Urban Outfitters is a lifestyle retailer dedicated to inspiring customers through a unique combination of product, creativity and cultural understanding.
The UO app brings the best of Urban Outfitters to your mobile device:
- UO Rewards — Get special offers and discounts, earn exclusive rewards and enter to win prizes as a UO Rewards member.
- Wish Lists — Create, customize and share up to 5 UO Wish Lists.
- Shop — Find the newest arrivals, exclusive collections and more. Explore our expanded product selection with enhanced search and express checkout. Easily shop by look or favorite brand from any product page and watch videos of select products.
- Discover — Explore our curated feed for the latest trends and looks, plus get real-time inspiration from our @urbanoutfitters community.
- Account — Keep track of your orders, get delivery details, access previous purchases and more. Locate and bookmark nearby UO stores using our Find a Store feature.
The UO app brings the best of Urban Outfitters to your mobile device:
- UO Rewards — Get special offers and discounts, earn exclusive rewards and enter to win prizes as a UO Rewards member.
- Wish Lists — Create, customize and share up to 5 UO Wish Lists.
- Shop — Find the newest arrivals, exclusive collections and more. Explore our expanded product selection with enhanced search and express checkout. Easily shop by look or favorite brand from any product page and watch videos of select products.
- Discover — Explore our curated feed for the latest trends and looks, plus get real-time inspiration from our @urbanoutfitters community.
- Account — Keep track of your orders, get delivery details, access previous purchases and more. Locate and bookmark nearby UO stores using our Find a Store feature.
Latest updates
26.11.0
Shop women’s and men’s clothing, shoes and accessories, plus brands you already love like Birkenstock, BAGGU and Out From Under. Update your space with furniture, room decor, dorm essentials, tech and vinyl.
What’s New in This Version:
Optimized for iOS 27 and new iPhone Duo layouts.
Siri Search Integration: Ask Siri to search the UO app for your favorite brands and items.
Faster performance and bug fixes.
26.10.1
Mise à jour avec des améliorations de performances pour une expérience fluide
26.10.0
Discover the Urban Outfitters app and shop everything from our latest clothing collections to favorite brands like Out From Under, BAGGU, Birkenstock and more. Plus, browse new arrivals to find BDG jeans, must-have dresses, accessories, gifts, furniture, vinyls and home décor.
Store changes
What Urban Outfitters changed on its store page: name, icon, screenshots, price, size, languages, requirements.
New iPad screenshots
New iPad screenshots
Urban Outfitters Android
Urban Outfitters is #184 in Shopping Free on Google Play in United Kingdom and charting in 1 of 23 countries we track.
Updated 9 Nov 2026 · rankings refresh through the day
DeveloperUrban Outfitters
CategoryShopping
PriceFree
Released
Installs1M+
Rating★ 3.9 (8k)
Updated
Content ratingTeen
Rating
3.9 ★
8k ratings
Measured
Best rank now
#184
Shopping FreeMeasured
Urban Outfitters on Google Play
App details
App ID
com.urbanoutfitters.android
Publisher
Urban Outfitters, Inc.
Publisher country
United States
Content rating
Teen
Urban Outfitters downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Google Play shows an exact lifetime install count; downloads per day are its daily change (measured). When Play hasn't refreshed the count, they come from new ratings and Top Free chart positions. Confidence is the chance the real number is within half to double ours.
Where Urban Outfitters's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
| Country | Charts | Rank |
|---|---|---|
| United Kingdom | ShoppingFree | #184 |
Apps near Urban Outfitters on the chart
Shopping Free, around #184.
Ratings
Google Play, worldwide.
Rating
3.9 ★
8k ratings
Measured
Ratings
8k
Measured
Written reviews
1.2k
Measured
About Urban Outfitters
Urban Outfitters is a lifestyle retailer dedicated to inspiring customers through a unique combination of product, creativity and cultural understanding.
The UO app brings the best of Urban Outfitters to your mobile device:
- Shop — Find the newest arrivals, exclusive collections and more. Explore our expanded product selection with enhanced search and express checkout. Easily shop by look or favorite brand from any product page and watch videos of select products.
- Discover — Explore our curated feed for the latest trends and looks, plus get real-time inspiration from our @urbanoutfitters community.
- Wish Lists — Create, customize and share up to 5 UO Wish Lists.
- UO Rewards — Get special offers and discounts, earn exclusive rewards and enter to win prizes as a UO Rewards member.
- Account — Keep track of your orders, get delivery details, access previous purchases and more. Locate and bookmark nearby UO stores using our Find a Store feature.
The UO app brings the best of Urban Outfitters to your mobile device:
- Shop — Find the newest arrivals, exclusive collections and more. Explore our expanded product selection with enhanced search and express checkout. Easily shop by look or favorite brand from any product page and watch videos of select products.
- Discover — Explore our curated feed for the latest trends and looks, plus get real-time inspiration from our @urbanoutfitters community.
- Wish Lists — Create, customize and share up to 5 UO Wish Lists.
- UO Rewards — Get special offers and discounts, earn exclusive rewards and enter to win prizes as a UO Rewards member.
- Account — Keep track of your orders, get delivery details, access previous purchases and more. Locate and bookmark nearby UO stores using our Find a Store feature.
What's new in 26.9
Use the UO app to quickly browse clothing collections from favorite brands like Champion, adidas and FILA, plus new home furniture and décor arrivals.
Our latest version of the UO app is updated with performance enhancements for a seamless experience.
Our latest version of the UO app is updated with performance enhancements for a seamless experience.
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