Barbie Magical Fashion: iPhone vs Android
Barbie Magical Fashion gets 5k+ downloads a day worldwide (AppInsider estimate, September 2026, rounded down to a band).
Barbie Magical Fashion by Budge Studios is on both the App Store and Google Play. Here are both versions together: downloads, users, revenue, ratings and chart positions, store by store with totals.
Rating
4.0 ★
432k ratings, both stores
Measured
Best rank now
#84
Android · 
Family Grossing
Family GrossingMeasured
App Store
App details
App ID
927559995
Publisher
Budge Studios
Content rating
4+
Google Play
App details
App ID
com.budgestudios.BarbieMagicalFashion
Publisher
Budge Studios
Content rating
Everyone
Barbie Magical Fashion downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| iPhone | 100+ | 10M+ |
| Google Play | 5k+ | 100M+ Measured |
| Total | 5k+ Confidence | 100M+ Confidence |
How this is calculated
iPhone: chart positions and rating growth per country, anchored on its own Android downloads; lifetime from ratings worldwide × installs per rating. Google Play: the daily change in its exact install count. The total adds every store.
Where Barbie Magical Fashion's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend before Apple and Google take their fee.
| Store | Per day | Per month | Share |
|---|---|---|---|
| App Store | |||
| Google Play | |||
| Total | Confidence | 100% |
Business model: Ad-led
How Barbie Magical Fashion makes money: subscriptions, one-off purchases and ads.
In-app purchasesAds · 5 ad networks
One-off purchases
/mo
of revenue
Ads
/mo
of revenue
Where it ranks now
Both stores, across every country we track.
Entertainment FreeRatings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.3 ★ | 16k |
| Google Play | 4.0 ★ | 417k 5.8k written reviews |
| Both stores | 4.0 ★ weighted by ratings | 432k |
About Barbie Magical Fashion
Budge Studios™ presents Barbie™ Magical Fashion, where you can transform into a princess, mermaid, fairy, hero or a combination of all four! Design a beautiful outfit, style your hair, and add glittering accessories and colorful make up! Ready to start your magical journey? Anything is possible when you dream big with Barbie!
FEATURES
• Design a variety of hairstyles and add streaks of color to her hair
• Apply beautiful fairy tale make-up to complete your magical look
• Decorate your tiara with glittery gems and create a sparkly necklace
• Customize your princess gown and shoes
• Add a mermaid tail, fairy wings or hero accessories – you can even create unicorns!
• Uncover magical gift boxes along the way for fun surprises
• Save your enchanting looks and share them with family and friends
PRIVACY & ADVERTISING
Budge Studios takes children's privacy seriously and ensures that its apps are compliant with privacy laws. This application has received the “ESRB (Entertainment Software Rating Board) Privacy Certified Kids’ Privacy Seal”. For more information, please visit our privacy policy at: https://budgestudios.com/en/legal/privacy-policy/, or email our Data Protection Officer at: [email protected]
Before you download this app, please note that it is free to try, but some content may only be available via in-app purchases. In-app purchases cost real money and are charged to your account. To disable or adjust the ability to make in-app purchases, change your device settings. This app may contain contextual advertising (including the option to watch ads for rewards) from Budge Studios regarding other apps we publish, from our partners and from third parties. Budge Studios does not permit behavioral advertising or retargeting in this app. The app may also contain social media links that are only accessible behind a parental gate.
Please note that this app gives users the ability to take and/or create photos in-app that can be saved locally to their devices. These photos are never shared with other users in-app, nor are they shared by Budge Studios with any unaffiliated third party companies.
TERMS OF USE / END-USER LICENSE AGREEMENT
This application is subject to an End-User License Agreement available through the following link: https://budgestudios.com/en/legal-embed/eula/
ABOUT BUDGE STUDIOS
Budge Studios was founded in 2010 with the mission to entertain and educate children around the world, through innovation, creativity and fun. Its high-quality app portfolio consists of original and branded properties, including Barbie, PAW Patrol, Bluey, Monster High, Thomas & Friends, Strawberry Shortcake, Caillou, The Smurfs, Miss Hollywood, Hello Kitty and Crayola. Budge Studios maintains the highest standards of safety and age-appropriateness, and has become a global leader in children’s apps for smartphones and tablets.
Visit us: www.budgestudios.com
Like us: facebook.com/budgestudios
Follow us: @budgestudios
Watch our app trailers: youtu
FEATURES
• Design a variety of hairstyles and add streaks of color to her hair
• Apply beautiful fairy tale make-up to complete your magical look
• Decorate your tiara with glittery gems and create a sparkly necklace
• Customize your princess gown and shoes
• Add a mermaid tail, fairy wings or hero accessories – you can even create unicorns!
• Uncover magical gift boxes along the way for fun surprises
• Save your enchanting looks and share them with family and friends
PRIVACY & ADVERTISING
Budge Studios takes children's privacy seriously and ensures that its apps are compliant with privacy laws. This application has received the “ESRB (Entertainment Software Rating Board) Privacy Certified Kids’ Privacy Seal”. For more information, please visit our privacy policy at: https://budgestudios.com/en/legal/privacy-policy/, or email our Data Protection Officer at: [email protected]
Before you download this app, please note that it is free to try, but some content may only be available via in-app purchases. In-app purchases cost real money and are charged to your account. To disable or adjust the ability to make in-app purchases, change your device settings. This app may contain contextual advertising (including the option to watch ads for rewards) from Budge Studios regarding other apps we publish, from our partners and from third parties. Budge Studios does not permit behavioral advertising or retargeting in this app. The app may also contain social media links that are only accessible behind a parental gate.
Please note that this app gives users the ability to take and/or create photos in-app that can be saved locally to their devices. These photos are never shared with other users in-app, nor are they shared by Budge Studios with any unaffiliated third party companies.
TERMS OF USE / END-USER LICENSE AGREEMENT
This application is subject to an End-User License Agreement available through the following link: https://budgestudios.com/en/legal-embed/eula/
ABOUT BUDGE STUDIOS
Budge Studios was founded in 2010 with the mission to entertain and educate children around the world, through innovation, creativity and fun. Its high-quality app portfolio consists of original and branded properties, including Barbie, PAW Patrol, Bluey, Monster High, Thomas & Friends, Strawberry Shortcake, Caillou, The Smurfs, Miss Hollywood, Hello Kitty and Crayola. Budge Studios maintains the highest standards of safety and age-appropriateness, and has become a global leader in children’s apps for smartphones and tablets.
Visit us: www.budgestudios.com
Like us: facebook.com/budgestudios
Follow us: @budgestudios
Watch our app trailers: youtu