Bokadirekt Downloads & RevenueBokadirekt: Skönhet & Hälsa · App Store & Google Play
Bokadirekt: Skönhet & Hälsa gets 100+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Bokadirekt: Skönhet & Hälsa by Bokadirekt.se is on App Store and Google Play. Active Users (MAU & DAU), Downloads, rankings, keywords, revenue, and rating totals.
Bokadirekt: Skönhet & Hälsa update history & changes
Last change · 31 events since 22 Feb 2019Full timeline ↓Full timeline · 31 events
- 📈Bokadirekt: Skönhet & Hälsa new best rank in the overall chart: #80AndroidTop Free · All Apps · SE
- 📈Bokadirekt: Skönhet & Hälsa entered the top 100AndroidTop Free · Beauty · AE
- 📈Bokadirekt: Skönhet & Hälsa new best rank in the overall chart: #27iOSTop Free · All Apps · SE
- 📦Bokadirekt: Skönhet & Hälsa updated to version 2.97.0iOSDen här uppdateringen innehåller buggfixar och prestandaförbättringar.
- 📈Bokadirekt: Skönhet & Hälsa entered the top 100 in 2 chartsAndroidTop Free · Beauty · NL · Top Free · Beauty · VN
- 📈Bokadirekt: Skönhet & Hälsa new best rank in the overall chart: #81AndroidTop Free · All Apps · SE
- 📈Bokadirekt: Skönhet & Hälsa entered the top 100AndroidTop Free · All Apps · SE
- 📈Bokadirekt: Skönhet & Hälsa new best rank in the overall chart: #97AndroidTop Free · All Apps · SE
- 📈Bokadirekt: Skönhet & Hälsa new best rank in the overall chart: #105AndroidTop Free · All Apps · SE
- 📈Bokadirekt: Skönhet & Hälsa hit #1iOSTop Free · Health & Fitness · SE
- 📈Bokadirekt: Skönhet & Hälsa new best rank in the overall chart: #155AndroidTop Free · All Apps · SE
- 📈Bokadirekt: Skönhet & Hälsa charting in a new countryAndroidThailand
- 📈Bokadirekt: Skönhet & Hälsa new best rank in the overall chart: #29iOSTop Free · All Apps · SE
- 📈Bokadirekt: Skönhet & Hälsa new best rank in the overall chart: #188AndroidTop Free · All Apps · SE
- 📈Bokadirekt: Skönhet & Hälsa charting in a new countryAndroidVietnam
- 📈Bokadirekt: Skönhet & Hälsa new best rank in the overall chart: #57iOSTop Free · All Apps · SE
- 📈Bokadirekt: Skönhet & Hälsa hit #1AndroidTop Free · Beauty · SE
- 📈Bokadirekt: Skönhet & Hälsa charting in a new country in 2 chartsAndroidNetherlands · Sweden
- 📈Bokadirekt: Skönhet & Hälsa new best rank in the overall chart: #76iOSTop Free · All Apps · SE
- 📈Bokadirekt: Skönhet & Hälsa charting in a new countryAndroidSaudi Arabia
- 📦Bokadirekt: Skönhet & Hälsa updated to version 8.2.0AndroidHöstmörkret är här – och nu kan appen hänga med! 🌙 Välj mörkt läge under Kontoinställningar → Utseende. Vi har också piffat till bokningsflödet så det känns ännu smidigare. Hoppas ni gillar't! ✨
- 📦Bokadirekt: Skönhet & Hälsa updated to version 2.96.1iOSDen här uppdateringen innehåller buggfixar och prestandaförbättringar.
- 📈Bokadirekt: Skönhet & Hälsa new best rank in the overall chart: #82iOSTop Free · All Apps · SE
- 📈Bokadirekt: Skönhet & Hälsa new best rank in the overall chart: #88iOSTop Free · All Apps · SE
- 📈Bokadirekt: Skönhet & Hälsa new best rank in the overall chart: #94iOSTop Free · All Apps · SE
- 🆕Bokadirekt: Skönhet & Hälsa first spotted by AppInsideriOS#98 in Top Free · All Apps · Sweden
- 🆕Bokadirekt: Skönhet & Hälsa first spotted by AppInsiderAndroidUnited Arab Emirates
- 📦Bokadirekt: Skönhet & Hälsa version 2.95.0iOSDen här uppdateringen innehåller buggfixar och prestandaförbättringar.
- 📦Bokadirekt: Skönhet & Hälsa version 8.1.1AndroidPrestandaförbättringar och buggrättningar
- 🆕Bokadirekt: Skönhet & Hälsa released on Google PlayAndroid
- 🆕Bokadirekt: Skönhet & Hälsa released on the App StoreiOS
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
Beauty FreeBokadirekt: Skönhet & Hälsa at a glance
AI summary written from our chart and store data, 2026-11-08. It can be wrong: check the numbers above.
A Swedish marketplace app for discovering, booking, and paying for beauty and health services such as haircuts, massages, and medical treatments. The app ranks #2 in the Swedish Health & Fitness free category and #50 overall among all free apps in Sweden, indicating strong local market penetration.
Similar apps: Fresha, Booksy, Mindbody
App Store
App details
App privacy Measured
Bokadirekt: Skönhet & Hälsa’s App Store privacy label declares 0 data categories used to track you across other companies’ apps and websites, 7 linked to your identity and 0 collected anonymously.
As declared by the developer on the App Store — Apple requires every app to publish this label. We track changes over time.
Google Play
App details
Tech stack
Trackers and permissions of build v1.30.0, from the εxodus privacy report (CC BY-SA).
Bokadirekt: Skönhet & Hälsa downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| App Store | 10+ | 1M+ |
| Google Play | 100+ | 500k+ Measured |
| Total | 100+ Confidence | 1M+ Confidence |
How this is calculated
Where Bokadirekt: Skönhet & Hälsa's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
How this is calculated
Where it ranks now
Both stores, across every country we track.
| Store | Best rank | Charting in | US Top Free | US Top Grossing |
|---|---|---|---|---|
| App Store | #2 Health & Fitness Free | 1 of 30 countries | – | – |
| Google Play | #1 Beauty Free | 5 of 23 countries | – | – |
Full chart lists: App Store · Google Play.
Review momentum
ⓘ How we measure thisReview momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.9 ★ | 59k |
| Google Play | 4.5 ★ | 7.3k 2 written reviews |
| Both stores | 4.9 ★ weighted by ratings | 66k |
What users say about Bokadirekt: Skönhet & Hälsa
From recent reviews.
About Bokadirekt: Skönhet & Hälsa
Vad du kan förvänta dig:
- Över 20 000 specialister inom skönhet och hälsa: Hitta och boka tjänster nära dig.
- Boka skönhet, frisör, massage, naglar, träning och mer: Ett brett utbud av behandlingar för alla dina behov.
- Smidig sökfunktion: Hitta lediga tider snabbt och enkelt.
- Alla dina bokningar på ett ställe: Enkelt att boka, omboka och avboka.
- Säker betalning direkt i appen: Betala din behandling snabbt och tryggt.
Utforska och boka
Utforska ett brett utbud av tjänster inom skönhet och hälsa i hela Sverige. Läs omdömen från andra för att hitta den perfekta behandlingen för dig. Spara dina favoritsalonger för enkel åtkomst i framtiden.
Enkelt och bekvämt
Håll koll på alla dina bokningar på ett och samma ställe. Omboka och avboka enkelt, var du än är. Återboka avslutade behandlingar med några få klick.
Smidig och trygg betalning
Spara tid och undvik krångel med Bokadirekts säkra onlinebetalning. Boka och betala din behandling snabbt och säkert direkt i appen.
Hos Bokadirekt kan du boka:
* Skönhet
* Frisör
* Naglar
* Massage
* Hudvård
* Fransar
* Fillers
* Friskvård
* Kiropraktor
* Naprapat
* Träning
* Och mycket mer!
Ladda ner appen idag och upptäck en skönare värld med Bokadirekt!
Bokadirekt: Skönhet & Hälsa App Store
Bokadirekt: Skönhet & Hälsa gets 100+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Bokadirekt: Skönhet & Hälsa is #2 in Health & Fitness Free in Sweden and charting in 1 of 30 countries we track.
Updated 9 Nov 2026 · rankings refresh through the day
25 Sep 2026 Health & Fitness FreeBokadirekt: Skönhet & Hälsa at a glance
AI summary written from our chart and store data, 2026-11-08. It can be wrong: check the numbers above.
A Swedish marketplace app for discovering, booking, and paying for beauty and health services such as haircuts, massages, and medical treatments. The app ranks #2 in the Swedish Health & Fitness free category and #50 overall among all free apps in Sweden, indicating strong local market penetration.
Similar apps: Fresha, Booksy, Mindbody
Bokadirekt: Skönhet & Hälsa on the App Store
App details
App privacy Measured
Bokadirekt: Skönhet & Hälsa’s App Store privacy label declares 0 data categories used to track you across other companies’ apps and websites, 7 linked to your identity and 0 collected anonymously.
As declared by the developer on the App Store — Apple requires every app to publish this label. We track changes over time.
Bokadirekt: Skönhet & Hälsa downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Bokadirekt: Skönhet & Hälsa's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
How this is calculated
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| Sweden | Health & FitnessFree | #2 |
| Sweden | All AppsFree | #47 |
Apps near Bokadirekt: Skönhet & Hälsa on the chart
Health & Fitness Free, around #2.
Ratings
App Store, worldwide.
Review momentum
ⓘ How we measure thisReview momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about Bokadirekt: Skönhet & Hälsa
From recent reviews.
About Bokadirekt: Skönhet & Hälsa
Vad du kan förvänta dig:
- Över 20 000 specialister inom skönhet och hälsa: Hitta och boka tjänster nära dig.
- Boka skönhet, frisör, massage, naglar, träning och mer: Ett brett utbud av behandlingar för alla dina behov.
- Smidig sökfunktion: Hitta lediga tider snabbt och enkelt.
- Alla dina bokningar på ett ställe: Enkelt att boka, omboka och avboka.
- Säker betalning direkt i appen: Betala din behandling snabbt och tryggt.
Utforska och boka
Utforska ett brett utbud av tjänster inom skönhet och hälsa i hela Sverige. Läs omdömen från andra för att hitta den perfekta behandlingen för dig. Spara dina favoritsalonger för enkel åtkomst i framtiden.
Enkelt och bekvämt
Håll koll på alla dina bokningar på ett och samma ställe. Omboka och avboka enkelt, var du än är. Återboka avslutade behandlingar med några få klick.
Smidig och trygg betalning
Spara tid och undvik krångel med Bokadirekts säkra onlinebetalning. Boka och betala din behandling snabbt och säkert direkt i appen.
Hos Bokadirekt kan du boka:
* Skönhet
* Frisör
* Naglar
* Massage
* Hudvård
* Fransar
* Fillers
* Friskvård
* Kiropraktor
* Naprapat
* Träning
* Och mycket mer!
Ladda ner appen idag och upptäck en skönare värld med Bokadirekt!
Latest updates
More from Bokadirekt.se
Bokadirekt: Skönhet & Hälsa Android
Bokadirekt: Skönhet & Hälsa gets 100+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Bokadirekt: Skönhet & Hälsa is #1 in Beauty Free on Google Play in Sweden and charting in 5 of 23 countries we track.
Updated 9 Nov 2026 · rankings refresh through the day
Beauty FreeBokadirekt: Skönhet & Hälsa at a glance
AI summary written from our chart and store data, 2026-11-06. It can be wrong: check the numbers above.
A Swedish marketplace app that allows users to search, book, and pay for beauty, health, and wellness treatments from over 14,000 local specialists. The app holds the #1 position in the Sweden Beauty Free chart and ranks within the top 100 of the overall Sweden All Apps Free chart, indicating strong domestic market dominance.
Similar apps: Fresha, Mindbody, Booksy
Bokadirekt: Skönhet & Hälsa on Google Play
App details
Tech stack
Trackers and permissions of build v1.30.0, from the εxodus privacy report (CC BY-SA).
Bokadirekt: Skönhet & Hälsa downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Bokadirekt: Skönhet & Hälsa's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
| Country | Charts | Rank |
|---|---|---|
| Sweden | BeautyFree | #1 |
| Sweden | All AppsFree | #105 |
 United Arab Emirates | BeautyFree | #100 |
 Netherlands | BeautyFree | #127 |
 Thailand | BeautyFree | #115 |
 Vietnam | BeautyFree | #115 |
Apps near Bokadirekt: Skönhet & Hälsa on the chart
Beauty Free, around #1.
Ratings
Google Play, worldwide.
Review momentum
ⓘ How we measure thisReview momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about Bokadirekt: Skönhet & Hälsa
From the 61 most recent Google Play reviews in the US.
Users appreciate the app's simplicity and ease of booking for beauty services, often praising its intuitive interface. However, significant dissatisfaction exists regarding the lack of English language support, search functionality bugs, and issues with payment methods or expired credits.
Mixed but leaning positive (69% of recent reviews give 4–5 stars). People like it for being easy to use, and speed. The main complaints are about missing features or content, and crashes and bugs.
What people like
- Ease of use: “Love it, super convenient”
- Speed & performance
- Useful
Common complaints
- Features & content: “no English language option”
- Crashes & bugs: “the search engine doesn't work properly”
About Bokadirekt: Skönhet & Hälsa
Find the right specialist and book your treatment
* Over 14,000 specialists in beauty, health, exercise and well-being
* Massage, hairdresser, nails, foot care, facial, lash lift or something completely different. Here you will find the treatment you are looking for
* Over 40,000 verified customer reviews will help you choose the right one
* Search by city, street or nearby. Book direct is available all over Sweden
* Find something at the last minute or book well in advance
* Filter your search by popularity, distance and more
Manage and pay for your booking in the app
* Make changes anytime, anywhere
* Pay or pay in installments with Klarna
* Free cancellation on most treatments
* See all your upcoming and historical treatments
* Get directions, contact your specialist and write reviews
* Save your favorite places
Massage in Gothenburg, hairdresser in Malmö, lash lift in Stockholm or Thai massage in Örebro. Regardless of what you want to book or where you live in Sweden, Bokadirekt can help you book the right specialist.
What's new in 8.2.0
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