Concepts: iPhone vs Android
Concepts gets 1k+ downloads a day worldwide (AppInsider estimate, October 2026, rounded down to a band).
Concepts by TopHatch, Inc. is on both the App Store and Google Play. Here are both versions together: downloads, users, revenue, ratings and chart positions, store by store with totals.
App Store
App details
Google Play
App details
Concepts downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| iPhone | 500+ | 10M+ |
| Google Play | 1k+ | 5M+ Measured |
| Total | 1k+ Confidence | 10M+ Confidence |
How this is calculated
Where Concepts's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
In-app revenue
Worldwide, what users spend before Apple and Google take their fee.
| Store | Per day | Per month | Share |
|---|---|---|---|
| App Store | |||
| Google Play | |||
| Total | Confidence | 100% |
Business model: Subscription-led
How Concepts makes money: subscriptions, one-off purchases and ads.
Top in-app purchases · App Store US, most popular first
| 1 | Everything Monthly + Trial subscription | |
| 2 | Everything Yearly + Trial subscription | |
| 3 | Essentials | |
| 4 | Everything Monthly subscription | |
| 5 | Everything Yearly subscription | |
| 6 | PDF Essentials | |
| 7 | Essentials (iPhone Only) | |
| 8 | Make Your Own Objects | |
| 9 | Shape Library | |
| 10 | Pen Brush Pack |
Where it ranks now
Both stores, across every country we track.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.7 ★ | 5.6k |
| Google Play | 4.3 ★ | 25k 1.5k written reviews |
| Both stores | 4.4 ★ weighted by ratings | 30k |
What users say about Concepts
From the 135 most recent Google Play reviews in the US.
Mixed but leaning positive (73% of recent reviews give 4–5 stars). People like it for its features and content, and being easy to use. The main complaints are about price and subscriptions, and crashes and bugs.
What people like
- Features & content: “super easy to use, so many free tools”
- Ease of use: “easy to use, Super useful”
- Design: “the interface is simple,and clean”
- Useful: “easy to use, Super useful”
Common complaints
- Price & subscription: “wish i could make my own, with out a subscription”
- Crashes & bugs: “application constantly crashed not working on my tablet”
- Features & content: “The pay wall is $40 and includes tools like the selection tool”
- Ease of use: “horrible crashes everyone Andhra when it works it's not intuitive”
About Concepts
Concepts reimagines the ideation process – offering a safe and dynamic workspace to iterate and explore your ideas, organize your thoughts, and experiment with designs.
With our infinite canvas, you can:
• Sketch plans and whiteboard ideas
• Make notes, doodles, and mindmaps
• Draw storyboards, product sketches and designs
Concepts is vector-based, making every stroke editable and scalable. With our Nudge, Slice and Select tools, you can easily change any element of your sketch without redrawing it.
Talented creators at Disney, Playstation, Philips, HP, Apple, Google, Unity and Illumination Entertainment use Concepts to develop and realize extraordinary ideas. Join us!
Concepts has:
• An infinite canvas with optional paper types and grids
• Realistic pens, pencils and brushes that flow with pressure, tilt and velocity or create your own
• A tool wheel or bar you can personalize
• HSL, RGB and COPIC color wheels
• Editable vector-based sketching – move, organize and edit the tool, color, size, scale, smoothing, opacity; transform or nudge lines to shape them
• Unlimited layers
• Scale and measurement tools that calculate real-world dimensions
With Concepts, you can:
• Drag + drop images + PDF files
• Create, store and share vector Object libraries
• Export images, vector SVG + PDFs to scale for printing or efficient flow between apps (including Procreate, Sketchbook, AutoCAD and Adobe)
• Share directly to email, text, Files, cloud, photos, or your favorite social apps and present with AirPlay or a second screen
• Store your work safely in your personal iCloud Drive
FREE FEATURES
• Infinite canvas
• A selection of paper, grid types & tools to get you started
• The full COPIC color spectrum, RGB and HSL color wheels
• Five layers
• Unlimited drawings
• JPG exports
PAID FEATURES
Subscription:
• 200+ brush and Object libraries, features, and services
• Enjoy Team Sharing for smooth collaboration, including live-sharing of object libraries, color palettes & brushes, with new updates arriving all the time
• Unlocks everything across platforms
• TRY PREMIUM FREE FOR 7 DAYS
One-time-purchases:
• Buy the Essentials for life and unlock selection & editing tools, infinite layers, shape guides, custom brushes, custom grids, and exports to PNG / PSD / SVG / DXF.
• Pay for advanced features as you need them – object packs & professional brushes are sold separately
• Limited to the platform you purchase on
Terms & Conditions:
• Monthly and yearly subscription payments are charged to your iTunes account at the time of purchase.
• Your plan will renew automatically at the end of the billing period unless canceled 24 hours before the billing period ends.
• You can cancel or make changes to your subscription at any time in your iTunes Account settings.
• Unused portions of any free trial period are forfeited if you make changes
Concepts iPhone
Concepts gets 1k+ downloads a day worldwide (AppInsider estimate, October 2026, rounded down to a band).
Concepts is #83 in Graphics & Design Free in China and charting in 9 of 30 countries we track.
Updated 25 Oct 2026 · rankings refresh through the day
Concepts on the App Store
App details
Concepts downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Concepts's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
In-app revenue
Worldwide, what users spend in Concepts before Apple and Google take their fee.
How this is calculated
Business model: Subscription-led
How Concepts makes money: subscriptions, one-off purchases and ads.
Top in-app purchases · App Store US, most popular first
| 1 | Everything Monthly + Trial subscription | |
| 2 | Everything Yearly + Trial subscription | |
| 3 | Essentials | |
| 4 | Everything Monthly subscription | |
| 5 | Everything Yearly subscription | |
| 6 | PDF Essentials | |
| 7 | Essentials (iPhone Only) | |
| 8 | Make Your Own Objects | |
| 9 | Shape Library | |
| 10 | Pen Brush Pack |
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| Graphics & DesignFree | #83 | |
| Graphics & DesignGrossing | #30 | |
| Graphics & DesignFree | #188 | |
| Graphics & DesignFree | #172 | |
| Graphics & DesignGrossing | #51 | |
| Graphics & DesignGrossing | #95 | |
| Graphics & DesignGrossing | #95 | |
| Graphics & DesignFree | #166 | |
| Graphics & DesignFree | #181 |
Apps near Concepts on the chart
Graphics & Design Free, around #83.
Ratings
App Store, worldwide.
About Concepts
Concepts reimagines the ideation process – offering a safe and dynamic workspace to iterate and explore your ideas, organize your thoughts, and experiment with designs.
With our infinite canvas, you can:
• Sketch plans and whiteboard ideas
• Make notes, doodles, and mindmaps
• Draw storyboards, product sketches and designs
Concepts is vector-based, making every stroke editable and scalable. With our Nudge, Slice and Select tools, you can easily change any element of your sketch without redrawing it.
Talented creators at Disney, Playstation, Philips, HP, Apple, Google, Unity and Illumination Entertainment use Concepts to develop and realize extraordinary ideas. Join us!
Concepts has:
• An infinite canvas with optional paper types and grids
• Realistic pens, pencils and brushes that flow with pressure, tilt and velocity or create your own
• A tool wheel or bar you can personalize
• HSL, RGB and COPIC color wheels
• Editable vector-based sketching – move, organize and edit the tool, color, size, scale, smoothing, opacity; transform or nudge lines to shape them
• Unlimited layers
• Scale and measurement tools that calculate real-world dimensions
With Concepts, you can:
• Drag + drop images + PDF files
• Create, store and share vector Object libraries
• Export images, vector SVG + PDFs to scale for printing or efficient flow between apps (including Procreate, Sketchbook, AutoCAD and Adobe)
• Share directly to email, text, Files, cloud, photos, or your favorite social apps and present with AirPlay or a second screen
• Store your work safely in your personal iCloud Drive
FREE FEATURES
• Infinite canvas
• A selection of paper, grid types & tools to get you started
• The full COPIC color spectrum, RGB and HSL color wheels
• Five layers
• Unlimited drawings
• JPG exports
PAID FEATURES
Subscription:
• 200+ brush and Object libraries, features, and services
• Enjoy Team Sharing for smooth collaboration, including live-sharing of object libraries, color palettes & brushes, with new updates arriving all the time
• Unlocks everything across platforms
• TRY PREMIUM FREE FOR 7 DAYS
One-time-purchases:
• Buy the Essentials for life and unlock selection & editing tools, infinite layers, shape guides, custom brushes, custom grids, and exports to PNG / PSD / SVG / DXF.
• Pay for advanced features as you need them – object packs & professional brushes are sold separately
• Limited to the platform you purchase on
Terms & Conditions:
• Monthly and yearly subscription payments are charged to your iTunes account at the time of purchase.
• Your plan will renew automatically at the end of the billing period unless canceled 24 hours before the billing period ends.
• You can cancel or make changes to your subscription at any time in your iTunes Account settings.
• Unused portions of any free trial period are forfeited if you make changes
Latest updates
Store changes
What Concepts changed on its store page: name, icon, screenshots, price, size, languages, requirements.
Concepts: Sketch, Note, Draw Android
Concepts: Sketch, Note, Draw gets 1k+ downloads a day worldwide (AppInsider estimate, October 2026, rounded down to a band).
Concepts: Sketch, Note, Draw is #49 in Art & Design Grossing on Google Play in United States and charting in 21 of 23 countries we track.
Updated 25 Oct 2026 · rankings refresh through the day
Concepts: Sketch, Note, Draw on Google Play
App details
Concepts: Sketch, Note, Draw downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Concepts: Sketch, Note, Draw's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
In-app revenue
Worldwide, what users spend in Concepts: Sketch, Note, Draw before Apple and Google take their fee.
How this is calculated
Business model: Subscription-led
How Concepts: Sketch, Note, Draw makes money: subscriptions, one-off purchases and ads.
Top in-app purchases · App Store US, most popular first
| 1 | Everything Monthly + Trial subscription | |
| 2 | Everything Yearly + Trial subscription | |
| 3 | Essentials | |
| 4 | Everything Monthly subscription | |
| 5 | Everything Yearly subscription | |
| 6 | PDF Essentials | |
| 7 | Essentials (iPhone Only) | |
| 8 | Make Your Own Objects | |
| 9 | Shape Library | |
| 10 | Pen Brush Pack |
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
Apps near Concepts: Sketch, Note, Draw on the chart
Art & Design Grossing, around #49.
Ratings
Google Play, worldwide.
What users say about Concepts: Sketch, Note, Draw
From the 135 most recent Google Play reviews in the US.
Mixed but leaning positive (73% of recent reviews give 4–5 stars). People like it for its features and content, and being easy to use. The main complaints are about price and subscriptions, and crashes and bugs.
What people like
- Features & content: “super easy to use, so many free tools”
- Ease of use: “easy to use, Super useful”
- Design: “the interface is simple,and clean”
- Useful: “easy to use, Super useful”
Common complaints
- Price & subscription: “wish i could make my own, with out a subscription”
- Crashes & bugs: “application constantly crashed not working on my tablet”
- Features & content: “The pay wall is $40 and includes tools like the selection tool”
- Ease of use: “horrible crashes everyone Andhra when it works it's not intuitive”
About Concepts: Sketch, Note, Draw
Concepts reimagines the ideation stage – offering a safe and dynamic workspace to explore your ideas, organize your thoughts, experiment with and iterate designs before sharing them with friends, clients and other apps.
With our infinite canvas, you can:
• sketch out plans and whiteboard ideas
• make notes, doodles, and mindmaps
• draw storyboards, product sketches and designs
Concepts is vector-based, making every stroke editable and scalable. With our Nudge, Slice and Select tools, you can easily change any element of your sketch without redrawing it. Concepts is optimized for the latest pen-enabled devices and Chrome OS™, making it fast, smooth and responsive.
Talented creators at Disney, Playstation, Philips, HP, Apple, Google, Unity and Illumination Entertainment use Concepts to develop and realize extraordinary ideas. Join us!
Concepts has:
• realistic pencils, pens and brushes that respond to pressure, tilt and velocity with adjustable live smoothing
• an infinite canvas with many paper types and custom grids
• a tool wheel or bar you can customize with your favorite tools and presets
• an infinite layering system with automatic sorting & adjustable opacity
• HSL, RGB and COPIC color wheels to help you choose colors that look great together
• flexible vector-based sketching – move and adjust what you’ve drawn anytime by tool, color, size, smoothing and scale
With Concepts, you can:
• draw with precision using shape guides, live snap and measurement for clean and accurate sketches
• personalize your canvas, tools, gestures, everything
• duplicate your work for easy iterations in the gallery and on canvas
• drag+drop images straight onto the canvas as references or for tracing
• export images, PDFs, and vectors for printing or fast feedback between friends and clients
FREE FEATURES
• Endless sketching on our infinite canvas
• A selection of paper, grid types & tools to get you started
• The full COPIC color spectrum + RGB and HSL color wheels
• Five layers
• Unlimited drawings
• JPG exports
PAID/PREMIUM FEATURES
Subscribe and master your creative potential:
• Access every library, service and feature, with new updates arriving all the time
• Unlocks everything across Android, ChromeOS, iOS and Windows
• TRY PREMIUM FREE FOR 7 DAYS
One-time-purchases:
• Buy the Essentials for life and unlock selection & editing tools, infinite layers, shape guides, custom grids, and exports to PNG / PSD / SVG / DXF.
• Pay for advanced features as you need them – professional brushes are sold separately
• Limited to the platform you purchase on.
Terms & Conditions:
• Monthly and yearly subscription payments are charged to your Google Play Account at the time of purchase.
• Your plan will renew automatically at the price shown within 24 hours after the billing period ends unless canceled beforehand.
• You c
What's new in 2026.09.4
We’ve squashed crashes and errors around sign-in, purchases, folders, and object creation to keep your workflow seamless. The Object Library gets a bit more polish with clearer copy, revamped mini stores, and an improved post-purchase experience. We also now support Android's per-app language settings.
Read more at https://concepts.app/android/roadmap. If you appreciate what we’re doing, send us feedback or leave a review!