MakeupPlus- AI Portrait: iPhone vs Android
MakeupPlus- AI Portrait gets 1k+ downloads a day worldwide (AppInsider estimate, October 2026, rounded down to a band).
MakeupPlus- AI Portrait by EveLab Insight Hong Kong Limited is on both the App Store and Google Play. Here are both versions together: downloads, users, revenue, ratings and chart positions, store by store with totals.
Rating
4.3 ★
863k ratings, both stores
Measured
Best rank now
#59
iPhone · 
Photo & Video Grossing
Photo & Video GrossingMeasured
App Store
App details
App ID
973337925
Publisher
EveLab Insight Hong Kong Limited
Publisher country
Hong Kong
On the store since
May 2015
11 years on the store
Minimum OS
iOS 13.0+
iPhone 6s and later
Devices
iPhone · iPad
Content rating
4+
Languages
14
EN FR DE ID IT JA KO PT RU ZH ES TH …
Size
429 MB
Also listed in
Utilities
Google Play
App details
App ID
com.meitu.makeup
Publisher
EveLab Insight Hong Kong Limited
Publisher country
Hong Kong
Content rating
Everyone
MakeupPlus- AI Portrait downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| iPhone | 1k+ | 5M+ |
| Google Play | 100+ | 50M+ Measured |
| Total | 1k+ Confidence | 50M+ Confidence |
How this is calculated
iPhone: chart positions and rating growth per country, anchored on its own Android downloads; lifetime from ratings worldwide × installs per rating. Google Play: the daily change in its exact install count. The total adds every store.
Where MakeupPlus- AI Portrait's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend before Apple and Google take their fee.
| Store | Per day | Per month | Share |
|---|---|---|---|
| App Store | |||
| Google Play | |||
| Total | Confidence | 100% |
Business model: Ad-led
How MakeupPlus- AI Portrait makes money: subscriptions, one-off purchases and ads.
SubscriptionsIn-app purchasesAds · 111 ad networks
Subscriptions
/mo
of revenue
Ads
/mo
of revenue
Top in-app purchases · App Store US, most popular first
| 1 | 1 Month MakeupPlus Premium subscription | |
| 2 | MakeupPlus yearly Premium subscription | |
| 3 | 1 Month MakeupPlus Premium subscription | |
| 4 | 1 Month MakeupPlus Premium subscription | |
| 5 | MakeupPlus yearly Premium subscription | |
| 6 | MakeupPlus yearly Premium subscription | |
| 7 | 1 Month MakeupPlus Premium subscription | |
| 8 | MakeupPlus yearly Premium subscription | |
| 9 | AI Graphy Theme | |
| 10 | MakeupPlus yearly Premium subscription |
Where it ranks now
Both stores, across every country we track.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.6 ★ | 5.1k |
| Google Play | 4.3 ★ | 858k 5.6k written reviews |
| Both stores | 4.3 ★ weighted by ratings | 863k |
About MakeupPlus- AI Portrait
Popular Makeup Looks
·Easily try out various popular makeup styles, fully supporting those who love sharing their lives.
Professional Filters
·Introducing new filters, not only for portraits but also scene filters suitable for yoga and landscapes.
Natural Airbrushing
·Simple operation to quickly diminish skin flaws with natural-looking airbrushing.
Multiple Foundation Shades
·From dark to fair, suitable for adjusting to various skin tones, blending naturally with makeup to bring out your most confident self.
Colorful Contact Lenses
·Dozens of playful, elegant, and textured contact lenses that greatly enhance your makeup looks.
Facial Features Editing, Present as You Wish
·Adjust facial shape, nose shape, eyes, mouth, and other areas to achieve desired effects. Easy operation with natural-looking detail enhancement.
MakeupPlus Premium is a subscription that provides monthly or annual auto-renewable access to all premium features. Payment will be charged to your iTunes account upon confirmation of purchase. Your subscription will automatically renew unless auto-renew is turned off at least 24 hours before the end of the current period. Your account will be charged for renewal within 24 hours prior to the end of the current period. You can enable/disable auto-renewal in your Apple ID account settings at any time after purchase.
Our privacy policy:
https://pro.meitu.com/makeup/agreements/privacy-policy/?lang=en
Our terms of use:
https://pro.meitu.com/makeup/agreements/terms-of-service/?lang=en
·Easily try out various popular makeup styles, fully supporting those who love sharing their lives.
Professional Filters
·Introducing new filters, not only for portraits but also scene filters suitable for yoga and landscapes.
Natural Airbrushing
·Simple operation to quickly diminish skin flaws with natural-looking airbrushing.
Multiple Foundation Shades
·From dark to fair, suitable for adjusting to various skin tones, blending naturally with makeup to bring out your most confident self.
Colorful Contact Lenses
·Dozens of playful, elegant, and textured contact lenses that greatly enhance your makeup looks.
Facial Features Editing, Present as You Wish
·Adjust facial shape, nose shape, eyes, mouth, and other areas to achieve desired effects. Easy operation with natural-looking detail enhancement.
MakeupPlus Premium is a subscription that provides monthly or annual auto-renewable access to all premium features. Payment will be charged to your iTunes account upon confirmation of purchase. Your subscription will automatically renew unless auto-renew is turned off at least 24 hours before the end of the current period. Your account will be charged for renewal within 24 hours prior to the end of the current period. You can enable/disable auto-renewal in your Apple ID account settings at any time after purchase.
Our privacy policy:
https://pro.meitu.com/makeup/agreements/privacy-policy/?lang=en
Our terms of use:
https://pro.meitu.com/makeup/agreements/terms-of-service/?lang=en
MakeupPlus- AI Portrait iPhone
MakeupPlus- AI Portrait gets 1k+ downloads a day worldwide (AppInsider estimate, October 2026, rounded down to a band).
MakeupPlus- AI Portrait is #90 in Photo & Video Grossing in Japan and charting in 8 of 30 countries we track.
Updated 25 Oct 2026 · rankings refresh through the day
DeveloperEveLab Insight Hong Kong Limited
CategoryPhoto & Video
PriceFree
Released
Rating★ 4.6 (5.1k)
Version6.9.2
Age rating4+
First seen by us
25 Sep 2026
25 Sep 2026Installs (est.)5M+ worldwide
Rating
4.6 ★
5.1k ratings
Measured
Best rank now
#90
Photo & Video GrossingMeasured
MakeupPlus- AI Portrait on the App Store
App details
App ID
973337925
Publisher
EveLab Insight Hong Kong Limited
Publisher country
Hong Kong
On the store since
May 2015
11 years on the store
Minimum OS
iOS 13.0+
iPhone 6s and later
Devices
iPhone · iPad
Content rating
4+
Languages
14
EN FR DE ID IT JA KO PT RU ZH ES TH …
Size
429 MB
Also listed in
Utilities
MakeupPlus- AI Portrait downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Apple publishes no download counts. iPhone downloads come from chart positions and daily rating growth per country, calibrated on Google Play install counts; lifetime installs from ratings worldwide × installs per rating. Confidence is the chance the real number is within half to double ours.
Where MakeupPlus- AI Portrait's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend in MakeupPlus- AI Portrait before Apple and Google take their fee.
How this is calculated
Not in an overall Top Grossing chart, only in category charts: each category position is converted to the overall position it corresponds to, then priced on the same rank-to-revenue curve, inside the part of each market the charted apps leave over.
Business model: Ad-led
How MakeupPlus- AI Portrait makes money: subscriptions, one-off purchases and ads.
SubscriptionsIn-app purchasesAds · 111 ad networks
Subscriptions
/mo
of revenue
Ads
/mo
of revenue
Top in-app purchases · App Store US, most popular first
| 1 | 1 Month MakeupPlus Premium subscription | |
| 2 | MakeupPlus yearly Premium subscription | |
| 3 | 1 Month MakeupPlus Premium subscription | |
| 4 | 1 Month MakeupPlus Premium subscription | |
| 5 | MakeupPlus yearly Premium subscription | |
| 6 | MakeupPlus yearly Premium subscription | |
| 7 | 1 Month MakeupPlus Premium subscription | |
| 8 | MakeupPlus yearly Premium subscription | |
| 9 | AI Graphy Theme | |
| 10 | MakeupPlus yearly Premium subscription |
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| Japan | Photo & VideoGrossing | #90 |
 South Korea | Photo & VideoGrossing | #89 |
| Russia | Photo & VideoGrossing | #60 |
 Indonesia | Photo & VideoGrossing | #69 |
 Thailand | Photo & VideoGrossing | #66 |
 Vietnam | Photo & VideoGrossing | #59 |
| Philippines | Photo & VideoGrossing | #59 |
 Malaysia | Photo & VideoGrossing | #71 |
Apps near MakeupPlus- AI Portrait on the chart
Photo & Video Grossing, around #90.
Ratings
App Store, worldwide.
Rating
4.6 ★
5.1k ratings
Measured
Ratings
5.1k
Measured
About MakeupPlus- AI Portrait
Popular Makeup Looks
·Easily try out various popular makeup styles, fully supporting those who love sharing their lives.
Professional Filters
·Introducing new filters, not only for portraits but also scene filters suitable for yoga and landscapes.
Natural Airbrushing
·Simple operation to quickly diminish skin flaws with natural-looking airbrushing.
Multiple Foundation Shades
·From dark to fair, suitable for adjusting to various skin tones, blending naturally with makeup to bring out your most confident self.
Colorful Contact Lenses
·Dozens of playful, elegant, and textured contact lenses that greatly enhance your makeup looks.
Facial Features Editing, Present as You Wish
·Adjust facial shape, nose shape, eyes, mouth, and other areas to achieve desired effects. Easy operation with natural-looking detail enhancement.
MakeupPlus Premium is a subscription that provides monthly or annual auto-renewable access to all premium features. Payment will be charged to your iTunes account upon confirmation of purchase. Your subscription will automatically renew unless auto-renew is turned off at least 24 hours before the end of the current period. Your account will be charged for renewal within 24 hours prior to the end of the current period. You can enable/disable auto-renewal in your Apple ID account settings at any time after purchase.
Our privacy policy:
https://pro.meitu.com/makeup/agreements/privacy-policy/?lang=en
Our terms of use:
https://pro.meitu.com/makeup/agreements/terms-of-service/?lang=en
·Easily try out various popular makeup styles, fully supporting those who love sharing their lives.
Professional Filters
·Introducing new filters, not only for portraits but also scene filters suitable for yoga and landscapes.
Natural Airbrushing
·Simple operation to quickly diminish skin flaws with natural-looking airbrushing.
Multiple Foundation Shades
·From dark to fair, suitable for adjusting to various skin tones, blending naturally with makeup to bring out your most confident self.
Colorful Contact Lenses
·Dozens of playful, elegant, and textured contact lenses that greatly enhance your makeup looks.
Facial Features Editing, Present as You Wish
·Adjust facial shape, nose shape, eyes, mouth, and other areas to achieve desired effects. Easy operation with natural-looking detail enhancement.
MakeupPlus Premium is a subscription that provides monthly or annual auto-renewable access to all premium features. Payment will be charged to your iTunes account upon confirmation of purchase. Your subscription will automatically renew unless auto-renew is turned off at least 24 hours before the end of the current period. Your account will be charged for renewal within 24 hours prior to the end of the current period. You can enable/disable auto-renewal in your Apple ID account settings at any time after purchase.
Our privacy policy:
https://pro.meitu.com/makeup/agreements/privacy-policy/?lang=en
Our terms of use:
https://pro.meitu.com/makeup/agreements/terms-of-service/?lang=en
Latest updates
6.9.2
New Instagram popular lip glosses
6.9.0
New Instagram popular lip glosses
MakeupPlus - Virtual Makeup Android
MakeupPlus - Virtual Makeup gets 1k+ downloads a day worldwide (AppInsider estimate, October 2026, rounded down to a band).
MakeupPlus - Virtual Makeup is #111 in Photography Free on Google Play in Thailand and charting in 2 of 23 countries we track.
Updated 25 Oct 2026 · rankings refresh through the day
DeveloperEVELAB INSIGHT HONG KONG LIMITED
CategoryPhotography
PriceFree
Released
Installs50M+
Rating★ 4.3 (858k)
Updated
Content ratingEveryone
Rating
4.3 ★
858k ratings
Measured
Best rank now
#111
Photography FreeMeasured
MakeupPlus - Virtual Makeup on Google Play
App details
App ID
com.meitu.makeup
Publisher
EveLab Insight Hong Kong Limited
Publisher country
Hong Kong
Content rating
Everyone
MakeupPlus - Virtual Makeup downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Google Play shows an exact lifetime install count; downloads per day are its daily change (measured). When Play hasn't refreshed the count, they come from new ratings and Top Free chart positions. Confidence is the chance the real number is within half to double ours.
Where MakeupPlus - Virtual Makeup's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend in MakeupPlus - Virtual Makeup before Apple and Google take their fee.
How this is calculated
Not in an overall Top Grossing chart, only in category charts: each category position is converted to the overall position it corresponds to, then priced on the same rank-to-revenue curve, inside the part of each market the charted apps leave over.
Business model: Ad-led
How MakeupPlus - Virtual Makeup makes money: subscriptions, one-off purchases and ads.
SubscriptionsIn-app purchasesAds · 111 ad networks
Subscriptions
/mo
of revenue
Ads
/mo
of revenue
Top in-app purchases · App Store US, most popular first
| 1 | 1 Month MakeupPlus Premium subscription | |
| 2 | MakeupPlus yearly Premium subscription | |
| 3 | 1 Month MakeupPlus Premium subscription | |
| 4 | 1 Month MakeupPlus Premium subscription | |
| 5 | MakeupPlus yearly Premium subscription | |
| 6 | MakeupPlus yearly Premium subscription | |
| 7 | 1 Month MakeupPlus Premium subscription | |
| 8 | MakeupPlus yearly Premium subscription | |
| 9 | AI Graphy Theme | |
| 10 | MakeupPlus yearly Premium subscription |
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
| Country | Charts | Rank |
|---|---|---|
| Thailand | PhotographyFree | #111 |
| Vietnam | PhotographyFree | #185 |
Apps near MakeupPlus - Virtual Makeup on the chart
Photography Free, around #111.
Ratings
Google Play, worldwide.
Rating
4.3 ★
858k ratings
Measured
Ratings
858k
Measured
Written reviews
5.6k
Measured
About MakeupPlus - Virtual Makeup
Say hello to your own personal makeup artist! Our MakeupPlus app gets you looking gorgeous with a few easy touches. We've worked with industry professionals such as top makeup artists and photographers to create a personal makeup and beauty advisor for you. There's no easier way to try out new looks or create your own signature look! Our MakeupPlus camera lets you try on complete looks then mix and match with fun accessories. Touch up your features, glam-up with our makeup looks, and purchase the products you love to recreate your favorite looks in real life – you can easily do it all with MakeupPlus.
EXCLUSIVE looks created by beauty industry's best
+ Try out exclusive makeup looks created by the beauty industry’s top professionals
+ Get an instant makeover by the industry's best makeup artists such as Bretman Rock, Nikkie Tutorials, Lisa Eldridge, Christen Dominique, Angel Merino aka Mac Daddyy and others!
MIX and MATCH full-face makeup looks with fun accessories
Transform how you look right before your eyes with our augmented reality (AR) camera.
+ Instantly preview glamorous full-face makeovers with fun accessories including retro style sunglasses, angel halos and more!
+ Choose from a list of beautifully-crafted looks including a sweet look with "Bella", a whimsical look with "Brazen", or even a dark and sultry look with "Porcelain"
+ Mix and match full-face makeovers with different looks to create your own style
LOVE your look
Consider yourself a makeup guru? Show off your creativity by putting together your own signature look in TOUCH-UP.
+ If you're feeling bold, try out fun colors to see how you'd look all glammed up
+ Add easy makeup touches to your selfies to look on-point in every photo you post #dressyourface
+ Go wild and change your hair color to the hottest trends. Try "Cotton Candy", "Sunset", or even "Icy Blue" for a mystic look
+ Enhance the color of your eyes by adding colorful contact lenses with our easy applicator
TRY out real beauty products
Take the guesswork out of buying makeup online! With our COUNTER function, you can see how makeup products look in real-time with our AR camera.
+ Instantly try on products from your favorite brands such as Charlotte Tilbury, GLAMGLOW, Stila, Clarins, NARS, Dior and more!
+ Like what you see? With the touch of a button, it's yours! You can buy the items you love right on our app and start taking photos to show your friends
BEAUTIFY your photo to enhance your natural features
+ Retouch your skin to bring out your naturally radiant glow
+ Easily show off your best features by making minor adjustments to your face, eyes, chin or nose
ADDITIONAL features
+ Discover easy-to-follow makeup tips to make the most of our camera and makeup application tools in TRENDING
+ Take the best group photos with our selfie timer and multiple face recognition function
+ MakeupPlus works with both your front and back camera so take your pick!
SHARE your photos
Once you're satisfied with your look, Ma
EXCLUSIVE looks created by beauty industry's best
+ Try out exclusive makeup looks created by the beauty industry’s top professionals
+ Get an instant makeover by the industry's best makeup artists such as Bretman Rock, Nikkie Tutorials, Lisa Eldridge, Christen Dominique, Angel Merino aka Mac Daddyy and others!
MIX and MATCH full-face makeup looks with fun accessories
Transform how you look right before your eyes with our augmented reality (AR) camera.
+ Instantly preview glamorous full-face makeovers with fun accessories including retro style sunglasses, angel halos and more!
+ Choose from a list of beautifully-crafted looks including a sweet look with "Bella", a whimsical look with "Brazen", or even a dark and sultry look with "Porcelain"
+ Mix and match full-face makeovers with different looks to create your own style
LOVE your look
Consider yourself a makeup guru? Show off your creativity by putting together your own signature look in TOUCH-UP.
+ If you're feeling bold, try out fun colors to see how you'd look all glammed up
+ Add easy makeup touches to your selfies to look on-point in every photo you post #dressyourface
+ Go wild and change your hair color to the hottest trends. Try "Cotton Candy", "Sunset", or even "Icy Blue" for a mystic look
+ Enhance the color of your eyes by adding colorful contact lenses with our easy applicator
TRY out real beauty products
Take the guesswork out of buying makeup online! With our COUNTER function, you can see how makeup products look in real-time with our AR camera.
+ Instantly try on products from your favorite brands such as Charlotte Tilbury, GLAMGLOW, Stila, Clarins, NARS, Dior and more!
+ Like what you see? With the touch of a button, it's yours! You can buy the items you love right on our app and start taking photos to show your friends
BEAUTIFY your photo to enhance your natural features
+ Retouch your skin to bring out your naturally radiant glow
+ Easily show off your best features by making minor adjustments to your face, eyes, chin or nose
ADDITIONAL features
+ Discover easy-to-follow makeup tips to make the most of our camera and makeup application tools in TRENDING
+ Take the best group photos with our selfie timer and multiple face recognition function
+ MakeupPlus works with both your front and back camera so take your pick!
SHARE your photos
Once you're satisfied with your look, Ma