Moonpig Downloads & RevenueMoonpig: Birthday Cards · App Store & Google Play
Moonpig: Birthday Cards gets 1k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Moonpig: Birthday Cards by Moonpig.com is on App Store and Google Play. Active Users (MAU & DAU), Downloads, rankings, keywords, revenue, and rating totals.
Moonpig: Birthday Cards update history & changes
Last change · 31 events since 28 Sep 2010Full timeline ↓Full timeline · 29 events in the last 12 months
- 📦Moonpig: Birthday Cards updated to version 9.71.0iOSBug fixes and performance improvements
- 📦Moonpig: Birthday Cards updated to version 355AndroidNo release notes
- 📦Moonpig: Birthday Cards updated to version 354AndroidNo release notes
- 📦Moonpig: Birthday Cards updated to version 9.70.0iOSBug fixes and performance improvements
- 📦Moonpig: Birthday Cards updated to version 353AndroidNo release notes
- 📦Moonpig: Birthday Cards updated to version 9.69.0iOSBug fixes and performance improvements
- 📦Moonpig: Birthday Cards updated to version 352AndroidNo release notes
- 📦Moonpig: Birthday Cards updated to version 9.68.0iOSBug fixes and performance improvements
- 📦Moonpig: Birthday Cards updated to version 350AndroidNo release notes
- 📦Moonpig: Birthday Cards: now updating weeklyiOS4 updates in 30 days, after a quiet two months
- 📦Moonpig: Birthday Cards updated to version 9.67.0iOSBug fixes and performance improvements
- 📦Moonpig: Birthday Cards updated to version 349AndroidNo release notes
- 📦Moonpig: Birthday Cards: now updating weeklyAndroid4 updates in 30 days, after a quiet two months
- 📦Moonpig: Birthday Cards updated to version 9.66.0iOSBug fixes and performance improvements
- 📦Moonpig: Birthday Cards updated to version 348AndroidNo release notes
- 📦Moonpig: Birthday Cards updated to version 347AndroidNo release notes
- ✏️Moonpig: Birthday Cards: new screenshotsiOS10 screenshots (was 10) · GB
- 📦Moonpig: Birthday Cards updated to version 9.65.0iOSBug fixes and performance improvements
- 📦Moonpig: Birthday Cards updated to version 346AndroidNo release notes
- 🆕Moonpig: Birthday Cards first spotted by AppInsiderAndroidUnited Kingdom
- 🆕Moonpig: Birthday Cards first spotted by AppInsideriOS#74 in Top Free · Shopping · United Kingdom
- 📦Moonpig: Birthday Cards version 9.64.0iOSBug fixes and performance improvements
- 📦Moonpig: Birthday Cards version 345AndroidNo release notes
- 🆕Moonpig: Birthday Cards released on Google PlayAndroid
- 🆕Moonpig: Birthday Cards released on the App StoreiOS
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
App Store
App details
Google Play
App details
Moonpig: Birthday Cards downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| App Store | 1k+ | 50M+ |
| Google Play | 500+ | 5M+ Measured |
| Total | 1k+ Confidence | 50M+ Confidence |
How this is calculated
Where Moonpig: Birthday Cards's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
Where it ranks now
Both stores, across every country we track.
| Store | Best rank | Charting in | US Top Free | US Top Grossing |
|---|---|---|---|---|
| App Store | #88 | 1 of 30 countries | – | – |
| Google Play | #84 | 1 of 23 countries | – | – |
Full chart lists: App Store · Google Play.
Review momentum
ⓘ How we measure thisReview momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.8 ★ | 751k |
| Google Play | 4.8 ★ | 149k 195 written reviews |
| Both stores | 4.8 ★ weighted by ratings | 900k |
About Moonpig: Birthday Cards
The Moonpig app is so much more than a birthday card app; whether you’re playing with our clever AR tool, personalising the perfect gift or setting birthday reminders, we’ve made it simple. Order by 9:30pm and we'll dispatch your order the very same day.
What makes Moonpig unique?
· Stay connected, wherever you are: No stamp? No problem. With Moonpig you can make someone’s day without even leaving the sofa.
· Find the perfect card for any occasion: Birthday cards, personalised birthday cards, anniversary cards, thank you cards and get-well cards – we’ve got all of these and many more.
· Make it personal: Choose from thousands of cards where you can upload your own photos and customise your text.
· Choose your size: We have standard, large, and giant birthday cards, and even postcards too.
· Send your birthday card on the go: You can send it straight to their letterbox or back to you to sign (if you choose this option we’ll pop in an extra envelope).
· Send personalised cards anywhere in the world: We’ve got delivery options to suit you, whether you need it to arrive ASAP or on a specific date.
· Birthday cards from the brands you love: We've got hundreds of cards for men, women and children. Find everything from Disney cards to DC Comics and Harry Potter.
· Send gifts to the UK: As well as cards we have balloons, personalised mugs, toys and games, food and drink gifts, letterbox gifts and more. While we currently only deliver these items to the UK, if you have loved ones there this is the app for you!
· Fresh flowers for every occasion: With Moonpig Flowers you can send beautiful bouquets and plants to anyone, anywhere.
What special features does the app have?
· Use our virtual augmented reality (AR) tool to see and compare the sizes of birthday cards in real life.
· Add your own handwritten message by taking a picture from your phone or using an Apple Pencil on iPad.
· Upload images to online cards and photo gifts straight from your iPhone or iPad. Zoom, rotate and crop them to size.
· Import special occasions like birthdays and anniversaries from your phone's calendar to the app.
· Set birthday reminders – use it as a countdown and never miss someone's special day again. Make sure you enable notifications!
· Create a group card by inviting people to add their messages using a unique link.
· Discover our exclusive (and pretty clever) reminder widget.
· Always get stuck on what to write? We have plenty of pre-written greeting card messages on the app to get you started.
· Use the in-app live chat to discuss any queries you have with Customer Services.
· Access exclusiv
Moonpig: Birthday Cards App Store
Moonpig: Birthday Cards gets 1k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Moonpig: Birthday Cards is #88 in Shopping Free in United Kingdom and charting in 1 of 30 countries we track.
Updated 11 Nov 2026 · rankings refresh through the day
Moonpig: Birthday Cards on the App Store
App details
Moonpig: Birthday Cards downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Moonpig: Birthday Cards's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| ShoppingFree | #88 |
Apps near Moonpig: Birthday Cards on the chart
Shopping Free, around #88.
Ratings
App Store, worldwide.
Review momentum
ⓘ How we measure thisReview momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
About Moonpig: Birthday Cards
The Moonpig app is so much more than a birthday card app; whether you’re playing with our clever AR tool, personalising the perfect gift or setting birthday reminders, we’ve made it simple. Order by 9:30pm and we'll dispatch your order the very same day.
What makes Moonpig unique?
· Stay connected, wherever you are: No stamp? No problem. With Moonpig you can make someone’s day without even leaving the sofa.
· Find the perfect card for any occasion: Birthday cards, personalised birthday cards, anniversary cards, thank you cards and get-well cards – we’ve got all of these and many more.
· Make it personal: Choose from thousands of cards where you can upload your own photos and customise your text.
· Choose your size: We have standard, large, and giant birthday cards, and even postcards too.
· Send your birthday card on the go: You can send it straight to their letterbox or back to you to sign (if you choose this option we’ll pop in an extra envelope).
· Send personalised cards anywhere in the world: We’ve got delivery options to suit you, whether you need it to arrive ASAP or on a specific date.
· Birthday cards from the brands you love: We've got hundreds of cards for men, women and children. Find everything from Disney cards to DC Comics and Harry Potter.
· Send gifts to the UK: As well as cards we have balloons, personalised mugs, toys and games, food and drink gifts, letterbox gifts and more. While we currently only deliver these items to the UK, if you have loved ones there this is the app for you!
· Fresh flowers for every occasion: With Moonpig Flowers you can send beautiful bouquets and plants to anyone, anywhere.
What special features does the app have?
· Use our virtual augmented reality (AR) tool to see and compare the sizes of birthday cards in real life.
· Add your own handwritten message by taking a picture from your phone or using an Apple Pencil on iPad.
· Upload images to online cards and photo gifts straight from your iPhone or iPad. Zoom, rotate and crop them to size.
· Import special occasions like birthdays and anniversaries from your phone's calendar to the app.
· Set birthday reminders – use it as a countdown and never miss someone's special day again. Make sure you enable notifications!
· Create a group card by inviting people to add their messages using a unique link.
· Discover our exclusive (and pretty clever) reminder widget.
· Always get stuck on what to write? We have plenty of pre-written greeting card messages on the app to get you started.
· Use the in-app live chat to discuss any queries you have with Customer Services.
· Access exclusiv
Latest updates
Store changes
What Moonpig: Birthday Cards changed on its store page: name, icon, screenshots, price, size, languages, requirements.
More from Moonpig.com
Moonpig Birthday Cards & Gifts Android
Moonpig Birthday Cards & Gifts gets 1k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Moonpig Birthday Cards & Gifts is #84 in Shopping Free on Google Play in United Kingdom and charting in 1 of 23 countries we track.
Updated 11 Nov 2026 · rankings refresh through the day
Moonpig Birthday Cards & Gifts on Google Play
App details
Moonpig Birthday Cards & Gifts downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Moonpig Birthday Cards & Gifts's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
| Country | Charts | Rank |
|---|---|---|
| ShoppingFree | #84 |
Apps near Moonpig Birthday Cards & Gifts on the chart
Shopping Free, around #84.
Ratings
Google Play, worldwide.
Review momentum
ⓘ How we measure thisReview momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
About Moonpig Birthday Cards & Gifts
The Moonpig app is so much more than an online shopping app; we take pride in helping people turn something as simple as a piece of paper into a message of care. Whether you’re creating birthday cards or Valentine’s Day cards, we’re here to make their moment the most personal and heartfelt it can be.
What makes Moonpig unique?
· Stay connected, wherever you are: No stamp? No problem. With Moonpig you can make someone’s day without even leaving the sofa.
· Find the perfect card for any occasion: Birthday cards, personalized birthday cards, anniversary cards, thank you cards and get-well cards – we’ve got all of these and many more.
· Make it personal: Choose from thousands of cards where you can upload your own photos and customize your text.
· Choose your size: We have standard, large, and giant birthday cards, and even postcards too.
· Send your birthday card on the go: You can send it straight to their letterbox or back to you to sign (if you choose this option we’ll pop in an extra envelope).
· Send personalized cards anywhere in the world: We’ve got delivery options to suit you, whether you need it to arrive ASAP or on a specific date.
What special features does the app have?
· Turn your handwriting into a font: Draw out your letters once and use your handwriting again and again – it’s magic!
· Make it yours: Add photos, videos, voice notes and pop on playful stickers and emojis.
· Create your own AI stickers: Add some extra sparkle with smart, fun stickers that are totally unique to you.
· Need help with what to write? Our AI writing assistant is here to help you craft the perfect message.
· Set birthday reminders: Never miss a moment – get nudged before their big day lands.
· Use in-app live chat to get quick answers from our friendly Customer Services team.
· Unlock exclusive offers, only for app users.
· Checkout safely and easily with Google Pay or your debit/credit card.
Download the Moonpig app and send love straight to their door.