Start TODAY Meal Plan, Fitness Downloads & RevenueStart TODAY Meal Plan, Fitness · App Store & Google Play
Start TODAY Meal Plan, Fitness by NBC News Digital, LLC is on App Store and Google Play. Active Users (MAU & DAU), Downloads, rankings, keywords, revenue, and rating totals.
Start TODAY Meal Plan, Fitness update history & changes
Last change · 6 events since 15 Oct 2024Full timeline ↓🆕AndroidFirst spotted by AppInsider📦iOSUpdated to version 3.6.0📦iOSUpdated to version 3.4.0🆕iOSFirst spotted by AppInsider🆕iOSReleased on the App Store
Full timeline · 6 events
- 🆕Start TODAY Meal Plan, Fitness first spotted by AppInsiderAndroidUnited States
- 📦Start TODAY Meal Plan, Fitness updated to version 3.6.0iOSImprove your TODAY experience with key bug fixes and Liquid Glass updates
- 📦Start TODAY Meal Plan, Fitness updated to version 3.4.0iOSImprove your TODAY experience with key bug fixes and Liquid Glass updates
- 🆕Start TODAY Meal Plan, Fitness first spotted by AppInsideriOS#90 in Top Free · Health & Fitness · United States
- 📦Start TODAY Meal Plan, Fitness version 3.3.0iOSImprove your TODAY experience with key bug fixes and Liquid Glass updates
- 🆕Start TODAY Meal Plan, Fitness released on the App StoreiOS
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
Rating
3.2 ★
35 ratings, both stores
Measured
Best rank now
#113
Android · 
Health & Fitness Free
Health & Fitness FreeMeasured
New ratings a week
1
App Store, 4-week average
Measured
App Store
App details
App ID
6448191724
Publisher
NBC News Digital, LLC
On the store since
Oct 2024
2 years on the store
Minimum OS
iOS 17.0+
iPhone XS and later
Devices
iPhone · iPad
Content rating
12+
Languages
1
EN
Size
72 MB
Google Play
App details
App ID
com.today.StartToday
Publisher
NBC News Digital LLC
Start TODAY Meal Plan, Fitness downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| App Store | – | – |
| Google Play | – | – |
| Total | – | – |
How this is calculated
App Store: chart positions and rating growth per country, anchored on its own Android downloads; lifetime from ratings worldwide × installs per rating. Google Play: the daily change in its exact install count. The total adds every store.
Where it ranks now
Both stores, across every country we track.
| Store | Best rank | Charting in | US Top Free | US Top Grossing |
|---|---|---|---|---|
| App Store | – | 0 of 30 countries | – | – |
| Google Play | #113 Health & Fitness Free | 1 of 23 countries | #113 | – |
Full chart lists: App Store · Google Play.
Review momentum
ⓘ How we measure thisNew ratings a week
1
4-week average
Lifetime rating
3.2★
recent stars not readable yet: new ratings are a tiny share of the total
Review momentum
55/100
faster than 59% of Health & Fitness apps
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 3.2 ★ | 35 |
| Google Play | 3.2 ★ | – |
| Both stores | 3.2 ★ weighted by ratings | 35 |
What users say about Start TODAY Meal Plan, Fitness
From the 18 most recent App Store reviews in the US.
Mostly negative (17% of recent reviews give 4–5 stars). People like it for being fun. The main complaints are about price and subscriptions, and being hard to use. Recent reviews are more negative than earlier ones.
What people like
- Fun: “This app was a game changer!I look forward to seeing what the daily work out is and they are always enjoyable”
Common complaints
- Price & subscription: “DOES NOT WORK WITHOUT SUBSCRIPTION”
- Ease of use: “I need a bigger screen that is easier to use”
About Start TODAY Meal Plan, Fitness
Your wellness journey starts here! Start TODAY now has a free option, making it easier to start your wellness journey. Join our community and get 1 Community Challenge, 1 Expert Meal Plan, and Daily Motivation at no cost. Want more? Upgrade to Start TODAY Premium to unlock unlimited workouts and challenges, all meal plans and recipes, live coaching calls, journaling, achievements, and more support to help you reach your wellness goals.
MEAL PLANS:
Take the stress out of mealtime with simple, delicious meal plans designed by our expert dietitians including Joy Bauer, RDN. Free users get access to 1 Expert Meal Plan to help make healthy eating easier. Upgrade to Premium to unlock all meal plans and recipes, with approachable ideas, helpful cooking tips, and expert guidance to support your goals.
FITNESS CHALLENGES:
Get moving and stay motivated with fitness challenges designed to meet you where you are! Free users can join 1 Community Challenge and build healthy habits alongside the Start TODAY community. Upgrade to Premium for unlimited workouts and challenges, from walking and dance cardio to Pilates and strength training.
JOURNALING:
Premium members can access thoughtful daily prompts curated by our expert team. Journaling in the Start TODAY app makes it easy to reflect, set intentions, and find motivation in everyday moments. It’s a simple practice designed to help you stay grounded, celebrate your progress, and keep moving forward—one small win at a time.
LIVE COACHING:
Premium members get access to live coaching calls twice a month with our nutrition and fitness experts. Ask your questions in real time, get practical tips and strategies to support your wellness goals, and connect with experts and the Start TODAY community along the way.
ACHIEVEMENTS:
Premium members can celebrate their progress with achievements throughout their wellness journey. Earn badges for completing workouts, building healthy habits, and showing up consistently. Track your progress, build new streaks, and celebrate your wins—because every step forward deserves recognition.
MOTIVATION:
Everyone can use a little boost! Free users get Daily Motivation with encouragement and inspiration to help you stay focused on your wellness journey. Get the support you need to keep showing up, taking small steps, and building healthier habits with Start TODAY. You’re not alone—we’re in this together!
Subscription Information:
Subscriptions can be billed monthly (at $9.99/month) or annually (at $65.99/year). Taxes may apply. All new users can enjoy a 7-day free trial regardless of subscription type. After your free trial ends, you will automatically be charged the price displayed at your point of purchase or any updated subscription price. Your subscription will renew and you will be charged automatically each month for monthly subscriptions or each year for annual subscriptions unless you cancel before you are charged. Offer is subject to change. You can cancel your subscription
MEAL PLANS:
Take the stress out of mealtime with simple, delicious meal plans designed by our expert dietitians including Joy Bauer, RDN. Free users get access to 1 Expert Meal Plan to help make healthy eating easier. Upgrade to Premium to unlock all meal plans and recipes, with approachable ideas, helpful cooking tips, and expert guidance to support your goals.
FITNESS CHALLENGES:
Get moving and stay motivated with fitness challenges designed to meet you where you are! Free users can join 1 Community Challenge and build healthy habits alongside the Start TODAY community. Upgrade to Premium for unlimited workouts and challenges, from walking and dance cardio to Pilates and strength training.
JOURNALING:
Premium members can access thoughtful daily prompts curated by our expert team. Journaling in the Start TODAY app makes it easy to reflect, set intentions, and find motivation in everyday moments. It’s a simple practice designed to help you stay grounded, celebrate your progress, and keep moving forward—one small win at a time.
LIVE COACHING:
Premium members get access to live coaching calls twice a month with our nutrition and fitness experts. Ask your questions in real time, get practical tips and strategies to support your wellness goals, and connect with experts and the Start TODAY community along the way.
ACHIEVEMENTS:
Premium members can celebrate their progress with achievements throughout their wellness journey. Earn badges for completing workouts, building healthy habits, and showing up consistently. Track your progress, build new streaks, and celebrate your wins—because every step forward deserves recognition.
MOTIVATION:
Everyone can use a little boost! Free users get Daily Motivation with encouragement and inspiration to help you stay focused on your wellness journey. Get the support you need to keep showing up, taking small steps, and building healthier habits with Start TODAY. You’re not alone—we’re in this together!
Subscription Information:
Subscriptions can be billed monthly (at $9.99/month) or annually (at $65.99/year). Taxes may apply. All new users can enjoy a 7-day free trial regardless of subscription type. After your free trial ends, you will automatically be charged the price displayed at your point of purchase or any updated subscription price. Your subscription will renew and you will be charged automatically each month for monthly subscriptions or each year for annual subscriptions unless you cancel before you are charged. Offer is subject to change. You can cancel your subscription
Start TODAY Meal Plan, Fitness App Store
Not in any tracked top chart right now.
Updated 6 Nov 2026 · rankings refresh through the day
DeveloperNBC News Digital, LLC
CategoryHealth & Fitness
PriceFree
Released
Rating★ 3.2 (35)
Version3.6.0
Age rating12+
First seen by us 2 Oct 2026
2 Oct 2026Rating
3.2 ★
35 ratings
Measured
New ratings a week
1
App Store, 4-week average
Measured
Start TODAY Meal Plan, Fitness on the App Store
App details
App ID
6448191724
Publisher
NBC News Digital, LLC
On the store since
Oct 2024
2 years on the store
Minimum OS
iOS 17.0+
iPhone XS and later
Devices
iPhone · iPad
Content rating
12+
Languages
1
EN
Size
72 MB
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| Not charting right now. | ||
Ratings
App Store, worldwide.
Rating
3.2 ★
35 ratings
Measured
Ratings
35
Measured
Review momentum
ⓘ How we measure thisNew ratings a week
1
4-week average
Lifetime rating
3.2★
recent stars not readable yet: new ratings are a tiny share of the total
Review momentum
55/100
faster than 59% of Health & Fitness apps
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about Start TODAY Meal Plan, Fitness
From the 18 most recent App Store reviews in the US.
Mostly negative (17% of recent reviews give 4–5 stars). People like it for being fun. The main complaints are about price and subscriptions, and being hard to use. Recent reviews are more negative than earlier ones.
What people like
- Fun: “This app was a game changer!I look forward to seeing what the daily work out is and they are always enjoyable”
Common complaints
- Price & subscription: “DOES NOT WORK WITHOUT SUBSCRIPTION”
- Ease of use: “I need a bigger screen that is easier to use”
About Start TODAY Meal Plan, Fitness
Your wellness journey starts here! Start TODAY now has a free option, making it easier to start your wellness journey. Join our community and get 1 Community Challenge, 1 Expert Meal Plan, and Daily Motivation at no cost. Want more? Upgrade to Start TODAY Premium to unlock unlimited workouts and challenges, all meal plans and recipes, live coaching calls, journaling, achievements, and more support to help you reach your wellness goals.
MEAL PLANS:
Take the stress out of mealtime with simple, delicious meal plans designed by our expert dietitians including Joy Bauer, RDN. Free users get access to 1 Expert Meal Plan to help make healthy eating easier. Upgrade to Premium to unlock all meal plans and recipes, with approachable ideas, helpful cooking tips, and expert guidance to support your goals.
FITNESS CHALLENGES:
Get moving and stay motivated with fitness challenges designed to meet you where you are! Free users can join 1 Community Challenge and build healthy habits alongside the Start TODAY community. Upgrade to Premium for unlimited workouts and challenges, from walking and dance cardio to Pilates and strength training.
JOURNALING:
Premium members can access thoughtful daily prompts curated by our expert team. Journaling in the Start TODAY app makes it easy to reflect, set intentions, and find motivation in everyday moments. It’s a simple practice designed to help you stay grounded, celebrate your progress, and keep moving forward—one small win at a time.
LIVE COACHING:
Premium members get access to live coaching calls twice a month with our nutrition and fitness experts. Ask your questions in real time, get practical tips and strategies to support your wellness goals, and connect with experts and the Start TODAY community along the way.
ACHIEVEMENTS:
Premium members can celebrate their progress with achievements throughout their wellness journey. Earn badges for completing workouts, building healthy habits, and showing up consistently. Track your progress, build new streaks, and celebrate your wins—because every step forward deserves recognition.
MOTIVATION:
Everyone can use a little boost! Free users get Daily Motivation with encouragement and inspiration to help you stay focused on your wellness journey. Get the support you need to keep showing up, taking small steps, and building healthier habits with Start TODAY. You’re not alone—we’re in this together!
Subscription Information:
Subscriptions can be billed monthly (at $9.99/month) or annually (at $65.99/year). Taxes may apply. All new users can enjoy a 7-day free trial regardless of subscription type. After your free trial ends, you will automatically be charged the price displayed at your point of purchase or any updated subscription price. Your subscription will renew and you will be charged automatically each month for monthly subscriptions or each year for annual subscriptions unless you cancel before you are charged. Offer is subject to change. You can cancel your subscription
MEAL PLANS:
Take the stress out of mealtime with simple, delicious meal plans designed by our expert dietitians including Joy Bauer, RDN. Free users get access to 1 Expert Meal Plan to help make healthy eating easier. Upgrade to Premium to unlock all meal plans and recipes, with approachable ideas, helpful cooking tips, and expert guidance to support your goals.
FITNESS CHALLENGES:
Get moving and stay motivated with fitness challenges designed to meet you where you are! Free users can join 1 Community Challenge and build healthy habits alongside the Start TODAY community. Upgrade to Premium for unlimited workouts and challenges, from walking and dance cardio to Pilates and strength training.
JOURNALING:
Premium members can access thoughtful daily prompts curated by our expert team. Journaling in the Start TODAY app makes it easy to reflect, set intentions, and find motivation in everyday moments. It’s a simple practice designed to help you stay grounded, celebrate your progress, and keep moving forward—one small win at a time.
LIVE COACHING:
Premium members get access to live coaching calls twice a month with our nutrition and fitness experts. Ask your questions in real time, get practical tips and strategies to support your wellness goals, and connect with experts and the Start TODAY community along the way.
ACHIEVEMENTS:
Premium members can celebrate their progress with achievements throughout their wellness journey. Earn badges for completing workouts, building healthy habits, and showing up consistently. Track your progress, build new streaks, and celebrate your wins—because every step forward deserves recognition.
MOTIVATION:
Everyone can use a little boost! Free users get Daily Motivation with encouragement and inspiration to help you stay focused on your wellness journey. Get the support you need to keep showing up, taking small steps, and building healthier habits with Start TODAY. You’re not alone—we’re in this together!
Subscription Information:
Subscriptions can be billed monthly (at $9.99/month) or annually (at $65.99/year). Taxes may apply. All new users can enjoy a 7-day free trial regardless of subscription type. After your free trial ends, you will automatically be charged the price displayed at your point of purchase or any updated subscription price. Your subscription will renew and you will be charged automatically each month for monthly subscriptions or each year for annual subscriptions unless you cancel before you are charged. Offer is subject to change. You can cancel your subscription
Latest updates
3.6.0
Improve your TODAY experience with key bug fixes and Liquid Glass updates
3.4.0
Improve your TODAY experience with key bug fixes and Liquid Glass updates
3.3.0
Improve your TODAY experience with key bug fixes and Liquid Glass updates
More from NBC News Digital, LLC
Start TODAY Meal Plan, Fitness Android
Start TODAY Meal Plan, Fitness is #113 in Health & Fitness Free on Google Play in United States and charting in 1 of 23 countries we track.
Updated 6 Nov 2026 · rankings refresh through the day
DeveloperNBC News Digital LLC
Category–
PriceFree
Released–
Installs–
Rating★ 3.2 (0)
Updated–
Content rating–
Rating
3.2 ★
0 ratings
Measured
Best rank now
#113
Health & Fitness FreeMeasured
Start TODAY Meal Plan, Fitness on Google Play
App details
App ID
com.today.StartToday
Publisher
NBC News Digital LLC
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
| Country | Charts | Rank |
|---|---|---|
| United States | Health & FitnessFree | #113 |
Apps near Start TODAY Meal Plan, Fitness on the chart
Health & Fitness Free, around #113.
Ratings
Google Play, worldwide.
Rating
3.2 ★
0 ratings
Measured
Ratings
0
Measured