The Sims™ FreePlay Downloads & RevenueThe Sims™ FreePlay · App Store & Google Play
The Sims™ FreePlay gets 5k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
The Sims™ FreePlay by Electronic Arts is on App Store and Google Play. Active Users (MAU & DAU), Downloads, rankings, keywords, revenue, and rating totals.
🌟iOSFeatured by Apple✏️iOSAdded hidden keywords: simulation🌟iOSFeatured by Apple✏️iOSAdded hidden keywords: simulation🎉iOSIn-app event: Battle of the Brains📈iOSCharting in a new country🎉iOSIn-app event: Plants vs. Zombies Invades!📦iOSUpdated to version 118.1.284528📦AndroidUpdated to version 118.1.284528📈AndroidEntered the top 100🆕iOSIts developer released another app: Plants vs. Zombies™ 3: Evolved📦iOSUpdated to version 118.0.282574📦AndroidUpdated to version 118.0.282574📈AndroidEntered the top 100✏️AndroidShort description updated🆕AndroidFirst spotted by AppInsider🆕AndroidIts developer released another app: EA College Football Mobile 27
Full timeline · 54 events
- 🌟The Sims™ FreePlay featured by AppleiOSgames · US
- ✏️The Sims™ FreePlay added hidden keywords: simulationiOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟The Sims™ FreePlay featured by AppleiOSgames · US
- ✏️The Sims™ FreePlay added hidden keywords: simulationiOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟The Sims™ FreePlay featured by AppleiOSgames · US
- 🌟The Sims™ FreePlay featured by AppleiOSgames · US
- 🌟The Sims™ FreePlay featured by AppleiOSgames · US
- 🎉The Sims™ FreePlay in-app event: Battle of the BrainsiOSLIVE EVENT · until 13 Nov
- ✏️The Sims™ FreePlay added hidden keywords: gestioniOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟The Sims™ FreePlay featured by AppleiOSgames · US
- 🌟The Sims™ FreePlay featured by AppleiOSgames · US
- 🌟The Sims™ FreePlay featured by AppleiOSgames · US
- 📈The Sims™ FreePlay charting in a new countryiOSJapan
- 🌟The Sims™ FreePlay featured by AppleiOSgames · US
- ✏️The Sims™ FreePlay added hidden keywords: real-life, mystery, fashioniOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️The Sims™ FreePlay added hidden keywords: roleplayiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️The Sims™ FreePlay added hidden keywords: plantiOSwords in the App Store's hidden keyword field (found by probing search)
- 🎉The Sims™ FreePlay in-app event: Plants vs. Zombies Invades!iOSSPECIAL EVENT · until 2 Nov
- 📦The Sims™ FreePlay updated to version 118.1.284528iOSSul Sul! Courting Crimson brings the final chapter of Between the Lines to SimTown with a little spooky-season mischief.
Step into a world of gothic glamour, moonlit gardens, magical hideaways, and wonderfully weird experiments.
- NEW! Season Pass: Unlock spooky rewards and the magnificent Crimson Lodge
- Explore mysterious libraries, work a little magic, and see what strange things are taking root...
Things Get a Little Strange After Dark!… more - 📦The Sims™ FreePlay updated to version 118.1.284528AndroidSul Sul! Courting Crimson brings the final chapter of Between the Lines to SimTown with a little spooky-season mischief.
Step into a world of gothic glamour, moonlit gardens, magical hideaways, and wonderfully weird experiments.
- NEW! Season Pass: Unlock spooky rewards and the magnificent Crimson Lodge
- Explore mysterious libraries, work a little magic, and see what strange things are taking root...
Things Get a Little Strange After Dark!… more - ✏️The Sims™ FreePlay added hidden keywords: city, royaleiOSwords in the App Store's hidden keyword field (found by probing search)
- 📈The Sims™ FreePlay entered the top 100AndroidTop Free · Simulation · CA
- 🆕The Sims™ FreePlay: its developer released another app: Plants vs. Zombies™ 3: EvolvediOS
- ✏️The Sims™ FreePlay added hidden keywords: royaliOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️The Sims™ FreePlay: app got biggeriOS2607 MB → 2684 MB (+3%)
- ✏️The Sims™ FreePlay added hidden keywords: buildingiOSwords in the App Store's hidden keyword field (found by probing search)
- 📦The Sims™ FreePlay updated to version 118.0.282574iOSSul Sul! Courting Crimson brings the final chapter of Between the Lines to SimTown with a little spooky-season mischief.
Step into a world of gothic glamour, moonlit gardens, magical hideaways, and wonderfully weird experiments.
- NEW! Season Pass: Unlock spooky rewards and the magnificent Crimson Lodge
- Explore mysterious libraries, work a little magic, and see what strange things are taking root...
Things Get a Little Strange After Dark!… more - 🎉The Sims™ FreePlay in-app event: Your Sims will rise again!iOSMAJOR UPDATE · until 10 Nov
- 🎉The Sims™ FreePlay in-app event: Courting CrimsoniOSMAJOR UPDATE · until 10 Nov
- 🎉The Sims™ FreePlay in-app event: Courting CrimsoniOSNEW SEASON · until 10 Nov
- ✏️The Sims™ FreePlay added hidden keywords: buildingiOSwords in the App Store's hidden keyword field (found by probing search)
- 📦The Sims™ FreePlay updated to version 118.0.282574AndroidSul Sul! Courting Crimson brings the final chapter of Between the Lines to SimTown with a little spooky-season mischief.
Step into a world of gothic glamour, moonlit gardens, magical hideaways, and wonderfully weird experiments.
- NEW! Season Pass: Unlock spooky rewards and the magnificent Crimson Lodge
- Explore mysterious libraries, work a little magic, and see what strange things are taking root...
Things Get a Little Strange After Dark!… more - 📈The Sims™ FreePlay entered the top 100AndroidTop Free · Simulation · US
- 🎉The Sims™ FreePlay in-app event: The Royal ArchivesiOSLIVE EVENT · until 11 Oct
- ✏️The Sims™ FreePlay added hidden keywords: riseiOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟The Sims™ FreePlay featured by AppleiOSgames · US
- 🌟The Sims™ FreePlay featured by AppleiOSgames · US
- 🌟The Sims™ FreePlay featured by AppleiOSgames · US
- ✏️The Sims™ FreePlay added hidden keywords: simulatoriOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟The Sims™ FreePlay featured by AppleiOSgames · US
- 🌟The Sims™ FreePlay featured by AppleiOSgames · US
- 🌟The Sims™ FreePlay featured by AppleiOSgames · US
- ✏️The Sims™ FreePlay: short description updatedAndroid· US
- 🆕The Sims™ FreePlay first spotted by AppInsiderAndroidCanada
- 🆕The Sims™ FreePlay first spotted by AppInsideriOS#19 in Top Free · Adventure · United States
- 🌟The Sims™ FreePlay featured by AppleiOSgames · US
- 🎉The Sims™ FreePlay in-app event: Courting TroubleiOSLIVE EVENT · until 30 Sep
- 📦The Sims™ FreePlay version 117.1.280231iOSNo release notes
- 📦The Sims™ FreePlay version 117.1.280231AndroidSul Sul! Tale of Knights continues the Between the Lines story with an epic medieval adventure.
Build the fantasy kingdom you've always imagined with majestic castles, royal feasts, and legendary adventures.
- NEW! Season Pass: Complete Daily and Season Tasks to earn 60 reward tiers
- Build castles, forge legendary weapons, and raise dragons
Long May You Reign Over SimTown!… more - 🆕The Sims™ FreePlay: its developer released another app: Madden NFL 27 Arcade EditioniOS
- 🆕The Sims™ FreePlay: its developer released another app: EA College Football Mobile 27iOS
- 🆕The Sims™ FreePlay: its developer released another app: EA College Football Mobile 27Android
- 🆕The Sims™ FreePlay released on Google PlayAndroid
- 🆕The Sims™ FreePlay released on the App StoreiOS
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
Rating
4.4 ★
1.5M ratings, both stores
Measured
Best rank now
#12
App Store · 
Games › Adventure Free
Games › Adventure FreeMeasured
New ratings a week
649
▼ -12% vs the 2 weeks before
Measured
The Sims™ FreePlay at a glance
AI summary written from our chart and store data. It can be wrong: check the numbers above.
Life Simulation Cartoon 3D Modern medium sessions multiplayer IAP
#city builder #character customization #social simulation #casual #management #sandbox
App Store
App details
App ID
466965151
Publisher
Electronic Arts Inc.
Publisher country
Netherlands
On the store since
Dec 2011
14 years on the store
Minimum OS
iOS 15.0+
iPhone 6s and later
Devices
iPhone · iPad
Universal purchase · Game Center
Content rating
12+
7 content notes below
Languages
12
NL EN FR DE IT JA KO PT RU ZH ES ZH
Size
2667 MB
Also listed in
Simulation, Adventure
Content notesInfrequent/Mild Alcohol, Tobacco, or Drug Use or ReferencesLoot BoxesInfrequent/Mild Horror/Fear ThemesInfrequent/Mild Cartoon or Fantasy ViolenceInfrequent/Mild Profanity or Crude HumorInfrequent/Mild Mature/Suggestive ThemesInfrequent/Mild Sexual Content and Nudity
Google Play
App details
App ID
com.ea.games.simsfreeplay_na
Publisher
Electronic Arts Nederland B.V.
Publisher country
Netherlands
Content rating
Teen
The Sims™ FreePlay downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| App Store | 1k+ | – |
| Google Play | 500+ | 10M+ Measured |
| Total | 5k+ Confidence | 10M+ Confidence |
How this is calculated
App Store: chart positions and rating growth per country, anchored on its own Android downloads; lifetime from ratings worldwide × installs per rating. Google Play: the daily change in its exact install count. The total adds every store.
Where The Sims™ FreePlay's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend before Apple and Google take their fee.
| Store | Per day | Per month | Share |
|---|---|---|---|
| App Store | |||
| Google Play | |||
| Total | Confidence | 100% |
Business model: In-app purchase-led
How The Sims™ FreePlay makes money: subscriptions, one-off purchases and ads.
In-app purchasesAds · 153 ad networks
One-off purchases
/mo
of revenue
Ads
/mo
of revenue
Top in-app purchases · App Store US, most popular first
| 1 | Life Point Lotus | |
| 2 | Handful of Life Points | |
| 3 | Bucket of Life Points | |
| 4 | Handful of Simoleons | |
| 5 | Box of Life Points | |
| 6 | Handful of Social Points | |
| 7 | Carload of Life Points | |
| 8 | Assortment of Social Points | |
| 9 | Pile of Simoleons | |
| 10 | Currency Bundle |
Hidden keywords
The Sims™ FreePlay shows up in App Store search (US) for 3 words that appear nowhere in its name, subtitle or developer name, so they are almost certainly in its private keyword field.
Where it ranks now
Both stores, across every country we track.
| Store | Best rank | Charting in | US Top Free | US Top Grossing |
|---|---|---|---|---|
| App Store | #12 Games › Adventure Free | 2 of 30 countries | #12 | #19 |
| Google Play | #20 Games › Simulation Grossing | 3 of 23 countries | #138 | #20 |
Full chart lists: App Store · Google Play.
Review momentum
ⓘ How we measure thisApp Store
New ratings a week
649
▼ -12% vs the 2 weeks before
Written reviews a week
19+
US App Store (Apple shows only the newest)
Lifetime rating
4.6★
recent stars not readable yet: new ratings are a tiny share of the total
Recent written reviews
3.1★
people who write skew negative
Review momentum
76/100
faster than 97% of Games apps
New ratings by country (2)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
| United States | 611 | 94% | ▼ -13% |
 Canada | 38 | 6% | steady |
App Store ratings in the countries we track, 4-week average.
Google Play
New ratings a week
–
Google Play's rating count fell over the last 4 weeks: it removed more ratings than came in (spam clean-ups, deleted accounts), so the pace can't be read right now
Written reviews a week
under 1
Google Play
Lifetime rating
4.4★
recent stars not readable yet: new ratings are a tiny share of the total
Recent written reviews
3.5★
people who write skew negative
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.6 ★ | 465k |
| Google Play | 4.4 ★ | 1M 359k written reviews |
| Both stores | 4.4 ★ weighted by ratings | 1.5M |
What users say about The Sims™ FreePlay
From the 167 most recent App Store reviews in the US.
Mixed (46% of recent reviews give 4–5 stars). People like it for being fun, and its features and content. The main complaints are about price and subscriptions, and recent updates.
What people like
- Fun: “Love this game so fun on it 24/7”
- Features & content: “We need more options for face and body”
- Price & subscription: “but can u lower the prices”
- Updates: “Unfortunately, they have updated the game again and now it is back to the original layout in build mode”
Common complaints
- Price & subscription: “It’s a money grab now by EA”
- Updates: “I have not since the update”
- Features & content: “Do not even attempt to get past level 7”
- Fun: “not the same and it’s not that fun”
About The Sims™ FreePlay
This game includes optional in-game purchases of virtual currency that can be used to acquire virtual in-game items, including a random selection of virtual in-game items.
_________________
From the creators of The Sims™ comes a complete Sims experience on mobile! Grow SimTown to expand your Sim community and create an entire town with your own style, personalities and dreams! Complete goals to earn Simoleons and pick up rewards along the way. Keep your Sims happy and watch them thrive as you help them live a fun and fulfilled life!
_________________
SIM-ULATING POSSIBILITIES
From head to toe – and floor to ceiling – customize every aspect of your Sims’ lives! Keep up to 34 Sims looking stylish, and design and build their dream homes complete with swimming pools, multiple floors and incredible decor. As you get more Sims and they start a family, expand your Sim Town with a pet store, car dealership, shopping mall, and even a private villa beach! Express yourself and tell your own Sims story by unleashing your inner architect and interior designer all at once. Visit your real friends’ Sim Towns, where you can form new relationships and compare your friends’ interior design skills against yours.
STAY CONNECTED
Life is better together. Start relationships, fall in love, get married, and have a family. Make lifelong friends and care for pets. Throw pool parties and grill outdoors or snuggle up by the fireplace for movie night. In the mood for some trouble? There’s plenty of drama to be had when Sims don’t get along. Act silly with teens, be rude to family members, or even say no to a marriage proposal! From babies to seniors, your perfect Sims story can happen at every stage of your life simulation. Love and friendships? Drama and breakups? The choice is always yours.
ALL WORK & ALL PLAY
A Sim’s gotta work! Start different dream careers, and even follow Sims’ days at the Police Station, Movie Studio, and Hospital. The more your Sims go to work, the more they learn skills and raise their salary, giving you rewards and setting them on a path to success. In their free time, choose different hobbies like cooking, fashion design, salsa dancing, and puppy training. The more involved they are, the happier they’ll be, from kids to teens to adults. The opportunities are limitless when you create a life your Sims love!
_________________
FOLLOW US at
Twitter @TheSimsFreePlay
Facebook.com/TheSimsFreePlay
Instagram @TheSimsFreePlayEA
_________________
PLEASE NOTE:
- This game requires 1.8GB total storage.
- This game is free to play, but you can choose to pay real money for some extra items, which will charge your Google account. You can disable in-app purchasing by adjusting your device settings.
- Advertising appears in this game.
- A network connection is required to play.
Do Not Sell My Personal Information: https://tos.ea.com/legalapp/WEBPRIVACYCA/US/en/PC/
User Agreement: terms.ea.com
Privacy and Cookie Policy: privacy
_________________
From the creators of The Sims™ comes a complete Sims experience on mobile! Grow SimTown to expand your Sim community and create an entire town with your own style, personalities and dreams! Complete goals to earn Simoleons and pick up rewards along the way. Keep your Sims happy and watch them thrive as you help them live a fun and fulfilled life!
_________________
SIM-ULATING POSSIBILITIES
From head to toe – and floor to ceiling – customize every aspect of your Sims’ lives! Keep up to 34 Sims looking stylish, and design and build their dream homes complete with swimming pools, multiple floors and incredible decor. As you get more Sims and they start a family, expand your Sim Town with a pet store, car dealership, shopping mall, and even a private villa beach! Express yourself and tell your own Sims story by unleashing your inner architect and interior designer all at once. Visit your real friends’ Sim Towns, where you can form new relationships and compare your friends’ interior design skills against yours.
STAY CONNECTED
Life is better together. Start relationships, fall in love, get married, and have a family. Make lifelong friends and care for pets. Throw pool parties and grill outdoors or snuggle up by the fireplace for movie night. In the mood for some trouble? There’s plenty of drama to be had when Sims don’t get along. Act silly with teens, be rude to family members, or even say no to a marriage proposal! From babies to seniors, your perfect Sims story can happen at every stage of your life simulation. Love and friendships? Drama and breakups? The choice is always yours.
ALL WORK & ALL PLAY
A Sim’s gotta work! Start different dream careers, and even follow Sims’ days at the Police Station, Movie Studio, and Hospital. The more your Sims go to work, the more they learn skills and raise their salary, giving you rewards and setting them on a path to success. In their free time, choose different hobbies like cooking, fashion design, salsa dancing, and puppy training. The more involved they are, the happier they’ll be, from kids to teens to adults. The opportunities are limitless when you create a life your Sims love!
_________________
FOLLOW US at
Twitter @TheSimsFreePlay
Facebook.com/TheSimsFreePlay
Instagram @TheSimsFreePlayEA
_________________
PLEASE NOTE:
- This game requires 1.8GB total storage.
- This game is free to play, but you can choose to pay real money for some extra items, which will charge your Google account. You can disable in-app purchasing by adjusting your device settings.
- Advertising appears in this game.
- A network connection is required to play.
Do Not Sell My Personal Information: https://tos.ea.com/legalapp/WEBPRIVACYCA/US/en/PC/
User Agreement: terms.ea.com
Privacy and Cookie Policy: privacy
The Sims™ FreePlay App Store
The Sims™ FreePlay gets 5k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
The Sims™ FreePlay is #12 in Games › Adventure Free in United States and charting in 2 of 30 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
DeveloperElectronic Arts
CategoryGames
PriceFree
Released
Rating★ 4.6 (465k)
Version118.1.284528
Age rating12+
First seen by us 24 Sep 2026
24 Sep 2026Rating
4.6 ★
465k ratings
Measured
Best rank now
#12
Games › Adventure FreeMeasured
New ratings a week
649
▼ -12% vs the 2 weeks before
Measured
The Sims™ FreePlay at a glance
AI summary written from our chart and store data. It can be wrong: check the numbers above.
Life Simulation Cartoon 3D Modern medium sessions multiplayer IAP
#city builder #character customization #social simulation #casual #management #sandbox
The Sims™ FreePlay on the App Store
App details
App ID
466965151
Publisher
Electronic Arts Inc.
Publisher country
Netherlands
On the store since
Dec 2011
14 years on the store
Minimum OS
iOS 15.0+
iPhone 6s and later
Devices
iPhone · iPad
Universal purchase · Game Center
Content rating
12+
7 content notes below
Languages
12
NL EN FR DE IT JA KO PT RU ZH ES ZH
Size
2667 MB
Also listed in
Simulation, Adventure
Content notesInfrequent/Mild Alcohol, Tobacco, or Drug Use or ReferencesLoot BoxesInfrequent/Mild Horror/Fear ThemesInfrequent/Mild Cartoon or Fantasy ViolenceInfrequent/Mild Profanity or Crude HumorInfrequent/Mild Mature/Suggestive ThemesInfrequent/Mild Sexual Content and Nudity
The Sims™ FreePlay downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Apple publishes no download counts. App Store downloads come from chart positions and daily rating growth per country, calibrated on Google Play install counts; lifetime installs from ratings worldwide × installs per rating. Confidence is the chance the real number is within half to double ours.
Where The Sims™ FreePlay's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend in The Sims™ FreePlay before Apple and Google take their fee.
How this is calculated
Not in an overall Top Grossing chart, only in category charts: each category position is converted to the overall position it corresponds to, then priced on the same rank-to-revenue curve, inside the part of each market the charted apps leave over.
Business model: In-app purchase-led
How The Sims™ FreePlay makes money: subscriptions, one-off purchases and ads.
In-app purchasesAds · 153 ad networks
One-off purchases
/mo
of revenue
Ads
/mo
of revenue
Top in-app purchases · App Store US, most popular first
| 1 | Life Point Lotus | |
| 2 | Handful of Life Points | |
| 3 | Bucket of Life Points | |
| 4 | Handful of Simoleons | |
| 5 | Box of Life Points | |
| 6 | Handful of Social Points | |
| 7 | Carload of Life Points | |
| 8 | Assortment of Social Points | |
| 9 | Pile of Simoleons | |
| 10 | Currency Bundle |
Hidden keywords
The Sims™ FreePlay shows up in App Store search (US) for 3 words that appear nowhere in its name, subtitle or developer name, so they are almost certainly in its private keyword field.
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| United States | Games › AdventureFree | #12 |
| United States | Games › AdventureGrossing | #19 |
| United States | Games › SimulationGrossing | #28 |
| United States | Games › SimulationFree | #55 |
| Canada | Games › AdventureGrossing | #21 |
| Canada | Games › AdventureFree | #23 |
| Canada | Games › SimulationGrossing | #31 |
| Canada | Games › SimulationFree | #64 |
Apps near The Sims™ FreePlay on the chart
Games › Adventure Free, around #12.
Ratings
App Store, worldwide.
Rating
4.6 ★
465k ratings
Measured
Ratings
465k
Measured
Review momentum
ⓘ How we measure thisNew ratings a week
649
▼ -12% vs the 2 weeks before
Written reviews a week
19+
US App Store (Apple shows only the newest)
Lifetime rating
4.6★
recent stars not readable yet: new ratings are a tiny share of the total
Recent written reviews
3.1★
people who write skew negative
Review momentum
76/100
faster than 97% of Games apps
New ratings by country (2)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
| United States | 611 | 94% | ▼ -13% |
| Canada | 38 | 6% | steady |
App Store ratings in the countries we track, 4-week average.
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about The Sims™ FreePlay
From the 167 most recent App Store reviews in the US.
Mixed (46% of recent reviews give 4–5 stars). People like it for being fun, and its features and content. The main complaints are about price and subscriptions, and recent updates.
What people like
- Fun: “Love this game so fun on it 24/7”
- Features & content: “We need more options for face and body”
- Price & subscription: “but can u lower the prices”
- Updates: “Unfortunately, they have updated the game again and now it is back to the original layout in build mode”
Common complaints
- Price & subscription: “It’s a money grab now by EA”
- Updates: “I have not since the update”
- Features & content: “Do not even attempt to get past level 7”
- Fun: “not the same and it’s not that fun”
About The Sims™ FreePlay
This game includes optional in-game purchases of virtual currency that can be used to acquire virtual in-game items, including a random selection of virtual in-game items.
_________________
From the creators of The Sims™ comes a complete Sims experience on mobile! Grow SimTown to expand your Sim community and create an entire town with your own style, personalities and dreams! Complete goals to earn Simoleons and pick up rewards along the way. Keep your Sims happy and watch them thrive as you help them live a fun and fulfilled life!
_________________
SIM-ULATING POSSIBILITIES
From head to toe – and floor to ceiling – customize every aspect of your Sims’ lives! Keep up to 34 Sims looking stylish, and design and build their dream homes complete with swimming pools, multiple floors and incredible decor. As you get more Sims and they start a family, expand your Sim Town with a pet store, car dealership, shopping mall, and even a private villa beach! Express yourself and tell your own Sims story by unleashing your inner architect and interior designer all at once. Visit your real friends’ Sim Towns, where you can form new relationships and compare your friends’ interior design skills against yours.
STAY CONNECTED
Life is better together. Start relationships, fall in love, get married, and have a family. Make lifelong friends and care for pets. Throw pool parties and grill outdoors or snuggle up by the fireplace for movie night. In the mood for some trouble? There’s plenty of drama to be had when Sims don’t get along. Act silly with teens, be rude to family members, or even say no to a marriage proposal! From babies to seniors, your perfect Sims story can happen at every stage of your life simulation. Love and friendships? Drama and breakups? The choice is always yours.
ALL WORK & ALL PLAY
A Sim’s gotta work! Start different dream careers, and even follow Sims’ days at the Police Station, Movie Studio, and Hospital. The more your Sims go to work, the more they learn skills and raise their salary, giving you rewards and setting them on a path to success. In their free time, choose different hobbies like cooking, fashion design, salsa dancing, and puppy training. The more involved they are, the happier they’ll be, from kids to teens to adults. The opportunities are limitless when you create a life your Sims love!
_________________
FOLLOW US at
Twitter @TheSimsFreePlay
Facebook.com/TheSimsFreePlay
Instagram @TheSimsFreePlayEA
_________________
PLEASE NOTE:
- This game requires 1.8GB total storage.
- This game is free to play, but you can choose to pay real money for some extra items, which will charge your Google account. You can disable in-app purchasing by adjusting your device settings.
- Advertising appears in this game.
- A network connection is required to play.
Do Not Sell My Personal Information: https://tos.ea.com/legalapp/WEBPRIVACYCA/US/en/PC/
User Agreement: terms.ea.com
Privacy and Cookie Policy: privacy
_________________
From the creators of The Sims™ comes a complete Sims experience on mobile! Grow SimTown to expand your Sim community and create an entire town with your own style, personalities and dreams! Complete goals to earn Simoleons and pick up rewards along the way. Keep your Sims happy and watch them thrive as you help them live a fun and fulfilled life!
_________________
SIM-ULATING POSSIBILITIES
From head to toe – and floor to ceiling – customize every aspect of your Sims’ lives! Keep up to 34 Sims looking stylish, and design and build their dream homes complete with swimming pools, multiple floors and incredible decor. As you get more Sims and they start a family, expand your Sim Town with a pet store, car dealership, shopping mall, and even a private villa beach! Express yourself and tell your own Sims story by unleashing your inner architect and interior designer all at once. Visit your real friends’ Sim Towns, where you can form new relationships and compare your friends’ interior design skills against yours.
STAY CONNECTED
Life is better together. Start relationships, fall in love, get married, and have a family. Make lifelong friends and care for pets. Throw pool parties and grill outdoors or snuggle up by the fireplace for movie night. In the mood for some trouble? There’s plenty of drama to be had when Sims don’t get along. Act silly with teens, be rude to family members, or even say no to a marriage proposal! From babies to seniors, your perfect Sims story can happen at every stage of your life simulation. Love and friendships? Drama and breakups? The choice is always yours.
ALL WORK & ALL PLAY
A Sim’s gotta work! Start different dream careers, and even follow Sims’ days at the Police Station, Movie Studio, and Hospital. The more your Sims go to work, the more they learn skills and raise their salary, giving you rewards and setting them on a path to success. In their free time, choose different hobbies like cooking, fashion design, salsa dancing, and puppy training. The more involved they are, the happier they’ll be, from kids to teens to adults. The opportunities are limitless when you create a life your Sims love!
_________________
FOLLOW US at
Twitter @TheSimsFreePlay
Facebook.com/TheSimsFreePlay
Instagram @TheSimsFreePlayEA
_________________
PLEASE NOTE:
- This game requires 1.8GB total storage.
- This game is free to play, but you can choose to pay real money for some extra items, which will charge your Google account. You can disable in-app purchasing by adjusting your device settings.
- Advertising appears in this game.
- A network connection is required to play.
Do Not Sell My Personal Information: https://tos.ea.com/legalapp/WEBPRIVACYCA/US/en/PC/
User Agreement: terms.ea.com
Privacy and Cookie Policy: privacy
Latest updates
118.1.284528
Sul Sul! Courting Crimson brings the final chapter of Between the Lines to SimTown with a little spooky-season mischief.
Step into a world of gothic glamour, moonlit gardens, magical hideaways, and wonderfully weird experiments.
- NEW! Season Pass: Unlock spooky rewards and the magnificent Crimson Lodge
- Explore mysterious libraries, work a little magic, and see what strange things are taking root...
Things Get a Little Strange After Dark!
118.0.282574
Sul Sul! Courting Crimson brings the final chapter of Between the Lines to SimTown with a little spooky-season mischief.
Step into a world of gothic glamour, moonlit gardens, magical hideaways, and wonderfully weird experiments.
- NEW! Season Pass: Unlock spooky rewards and the magnificent Crimson Lodge
- Explore mysterious libraries, work a little magic, and see what strange things are taking root...
Things Get a Little Strange After Dark!
117.1.280231
Store changes
What The Sims™ FreePlay changed on its store page: name, icon, screenshots, price, size, languages, requirements.
App got bigger
2607 MB → 2684 MB (+3%)
More from Electronic Arts
The Sims™ FreePlay Android
The Sims™ FreePlay gets 5k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
The Sims™ FreePlay is #20 in Games › Simulation Grossing on Google Play in United States and charting in 3 of 23 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
DeveloperELECTRONIC ARTS
CategoryGames › Simulation
PriceFree
Released
Installs10M+
Rating★ 4.4 (1M)
Updated
Content ratingTeen
Rating
4.4 ★
1M ratings
Measured
Best rank now
#20
Games › Simulation GrossingMeasured
The Sims™ FreePlay at a glance
AI summary written from our chart and store data. It can be wrong: check the numbers above.
Life Simulation Cartoon 3D Modern long sessions multiplayer IAP
#city builder #character customization #social simulation #casual #management #sandbox
The Sims™ FreePlay on Google Play
App details
App ID
com.ea.games.simsfreeplay_na
Publisher
Electronic Arts Nederland B.V.
Publisher country
Netherlands
Content rating
Teen
The Sims™ FreePlay downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Google Play shows an exact lifetime install count; downloads per day are its daily change (measured). When Play hasn't refreshed the count, they come from new ratings and Top Free chart positions. Confidence is the chance the real number is within half to double ours.
Where The Sims™ FreePlay's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend in The Sims™ FreePlay before Apple and Google take their fee.
How this is calculated
Not in an overall Top Grossing chart, only in category charts: each category position is converted to the overall position it corresponds to, then priced on the same rank-to-revenue curve, inside the part of each market the charted apps leave over.
Business model: In-app purchase-led
How The Sims™ FreePlay makes money: subscriptions, one-off purchases and ads.
In-app purchasesAds · 153 ad networks
One-off purchases
/mo
of revenue
Ads
/mo
of revenue
Top in-app purchases · App Store US, most popular first
| 1 | Life Point Lotus | |
| 2 | Handful of Life Points | |
| 3 | Bucket of Life Points | |
| 4 | Handful of Simoleons | |
| 5 | Box of Life Points | |
| 6 | Handful of Social Points | |
| 7 | Carload of Life Points | |
| 8 | Assortment of Social Points | |
| 9 | Pile of Simoleons | |
| 10 | Currency Bundle |
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
| Country | Charts | Rank |
|---|---|---|
| United States | Games › SimulationGrossing | #20 |
| United States | Games › SimulationFree | #138 |
| Canada | Games › SimulationGrossing | #36 |
 Japan | Games › SimulationGrossing | #194 |
| Canada | Games › SimulationFree | #127 |
Apps near The Sims™ FreePlay on the chart
Games › Simulation Grossing, around #20.
Ratings
Google Play, worldwide.
Rating
4.4 ★
1M ratings
Measured
Ratings
1M
Measured
Written reviews
359k
Measured
Review momentum
ⓘ How we measure thisNew ratings a week
–
Google Play's rating count fell over the last 4 weeks: it removed more ratings than came in (spam clean-ups, deleted accounts), so the pace can't be read right now
Written reviews a week
under 1
Google Play
Lifetime rating
4.4★
recent stars not readable yet: new ratings are a tiny share of the total
Recent written reviews
3.5★
people who write skew negative
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about The Sims™ FreePlay
From the 200 most recent Google Play reviews in the US.
Mixed but leaning positive (56% of recent reviews give 4–5 stars). People like it for being fun, and regular updates. The main complaints are about price and subscriptions, and not being fun.
What people like
- Fun: “I really enjoy the game!!!”
- Updates: “I really like this game alot i can't wait for new updates”
- Features & content: “I have spent countless amounts in store and am a VIP 6 player at max level”
- Design: “go control layout and same great play”
Common complaints
- Price & subscription: “simchase way too expensive”
- Fun: “fun game but I need my apps”
- Updates: “However, since the update, I cannot play”
- Features & content: “hard to level up w the RNG drops + crazy costs”
About The Sims™ FreePlay
This game includes optional in-game purchases of virtual currency that can be used to acquire virtual in-game items, including a random selection of virtual in-game items.
_________________
From the creators of The Sims™ comes a complete Sims experience on mobile! Grow SimTown to expand your Sim community and create an entire town with your own style, personalities and dreams! Complete goals to earn Simoleons and pick up rewards along the way. Keep your Sims happy and watch them thrive as you help them live a fun and fulfilled life!
_________________
SIM-ULATING POSSIBILITIES
From head to toe – and floor to ceiling – customize every aspect of your Sims’ lives! Keep up to 34 Sims looking stylish, and design and build their dream homes complete with swimming pools, multiple floors and incredible decor. As you get more Sims and they start a family, expand your Sim Town with a pet store, car dealership, shopping mall, and even a private villa beach! Express yourself and tell your own Sims story by unleashing your inner architect and interior designer all at once. Visit your real friends’ Sim Towns, where you can form new relationships and compare your friends’ interior design skills against yours.
STAY CONNECTED
Life is better together. Start relationships, fall in love, get married, and have a family. Make lifelong friends and care for pets. Throw pool parties and grill outdoors or snuggle up by the fireplace for movie night. In the mood for some trouble? There’s plenty of drama to be had when Sims don’t get along. Act silly with teens, be rude to family members, or even say no to a marriage proposal! From babies to seniors, your perfect Sims story can happen at every stage of your life simulation. Love and friendships? Drama and breakups? The choice is always yours.
ALL WORK & ALL PLAY
A Sim’s gotta work! Start different dream careers, and even follow Sims’ days at the Police Station, Movie Studio, and Hospital. The more your Sims go to work, the more they learn skills and raise their salary, giving you rewards and setting them on a path to success. In their free time, choose different hobbies like cooking, fashion design, salsa dancing, and puppy training. The more involved they are, the happier they’ll be, from kids to teens to adults. The opportunities are limitless when you create a life your Sims love!
_________________
FOLLOW US at
Twitter @TheSimsFreePlay
Facebook.com/TheSimsFreePlay
Instagram @TheSimsFreePlayEA
_________________
PLEASE NOTE:
- This game requires 1.8GB total storage.
- This game is free to play, but you can choose to pay real money for some extra items, which will charge your Google account. You can disable in-app purchasing by adjusting your device settings.
- Advertising appears in this game.
- A network connection is required to play.
Do Not Sell My Personal Information: https://tos.ea.com/legalapp/WEBPRIVACYCA/US/en/PC/
User Agreement: terms.ea.com
Privacy and Cookie Policy: privacy
_________________
From the creators of The Sims™ comes a complete Sims experience on mobile! Grow SimTown to expand your Sim community and create an entire town with your own style, personalities and dreams! Complete goals to earn Simoleons and pick up rewards along the way. Keep your Sims happy and watch them thrive as you help them live a fun and fulfilled life!
_________________
SIM-ULATING POSSIBILITIES
From head to toe – and floor to ceiling – customize every aspect of your Sims’ lives! Keep up to 34 Sims looking stylish, and design and build their dream homes complete with swimming pools, multiple floors and incredible decor. As you get more Sims and they start a family, expand your Sim Town with a pet store, car dealership, shopping mall, and even a private villa beach! Express yourself and tell your own Sims story by unleashing your inner architect and interior designer all at once. Visit your real friends’ Sim Towns, where you can form new relationships and compare your friends’ interior design skills against yours.
STAY CONNECTED
Life is better together. Start relationships, fall in love, get married, and have a family. Make lifelong friends and care for pets. Throw pool parties and grill outdoors or snuggle up by the fireplace for movie night. In the mood for some trouble? There’s plenty of drama to be had when Sims don’t get along. Act silly with teens, be rude to family members, or even say no to a marriage proposal! From babies to seniors, your perfect Sims story can happen at every stage of your life simulation. Love and friendships? Drama and breakups? The choice is always yours.
ALL WORK & ALL PLAY
A Sim’s gotta work! Start different dream careers, and even follow Sims’ days at the Police Station, Movie Studio, and Hospital. The more your Sims go to work, the more they learn skills and raise their salary, giving you rewards and setting them on a path to success. In their free time, choose different hobbies like cooking, fashion design, salsa dancing, and puppy training. The more involved they are, the happier they’ll be, from kids to teens to adults. The opportunities are limitless when you create a life your Sims love!
_________________
FOLLOW US at
Twitter @TheSimsFreePlay
Facebook.com/TheSimsFreePlay
Instagram @TheSimsFreePlayEA
_________________
PLEASE NOTE:
- This game requires 1.8GB total storage.
- This game is free to play, but you can choose to pay real money for some extra items, which will charge your Google account. You can disable in-app purchasing by adjusting your device settings.
- Advertising appears in this game.
- A network connection is required to play.
Do Not Sell My Personal Information: https://tos.ea.com/legalapp/WEBPRIVACYCA/US/en/PC/
User Agreement: terms.ea.com
Privacy and Cookie Policy: privacy
What's new in 118.1.284528
Sul Sul! Courting Crimson brings the final chapter of Between the Lines to SimTown with a little spooky-season mischief.
Step into a world of gothic glamour, moonlit gardens, magical hideaways, and wonderfully weird experiments.
- NEW! Season Pass: Unlock spooky rewards and the magnificent Crimson Lodge
- Explore mysterious libraries, work a little magic, and see what strange things are taking root...
Things Get a Little Strange After Dark!
Step into a world of gothic glamour, moonlit gardens, magical hideaways, and wonderfully weird experiments.
- NEW! Season Pass: Unlock spooky rewards and the magnificent Crimson Lodge
- Explore mysterious libraries, work a little magic, and see what strange things are taking root...
Things Get a Little Strange After Dark!
Store changes
What The Sims™ FreePlay changed on its store page: name, icon, screenshots, price, size, languages, requirements.
Short description updated