Whering: Your Digital Wardrobe: iPhone vs Android
Whering: Your Digital Wardrobe gets 5k+ downloads a day worldwide (AppInsider estimate, September 2026, rounded down to a band).
Whering: Your Digital Wardrobe by Whering Ltd is on both the App Store and Google Play. Here are both versions together: downloads, users, revenue, ratings and chart positions, store by store with totals.
Rating
4.4 ★
33k ratings, both stores
Measured
Best rank now
#25
Android · 
Lifestyle Free
Lifestyle FreeMeasured
App Store
App details
App ID
1519461680
Publisher
Whering Ltd
Content rating
12+
Google Play
App details
App ID
com.whering.app
Publisher
Whering Ltd
Content rating
Everyone
Whering: Your Digital Wardrobe downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| iPhone | 1k+ | 1M+ |
| Google Play | 1k+ | 5M+ Measured |
| Total | 5k+ Confidence | 5M+ Confidence |
How this is calculated
iPhone: chart positions and rating growth per country, anchored on its own Android downloads; lifetime from ratings worldwide × installs per rating. Google Play: the daily change in its exact install count. The total adds every store.
Where Whering: Your Digital Wardrobe's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend before Apple and Google take their fee.
| Store | Per day | Per month | Share |
|---|---|---|---|
| App Store | |||
| Google Play | |||
| Total | Confidence | 100% |
Business model: In-app purchase-led
How Whering: Your Digital Wardrobe makes money: subscriptions, one-off purchases and ads.
In-app purchases
One-off purchases
/mo
of revenue
Where it ranks now
Both stores, across every country we track.
Lifestyle FreeRatings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.8 ★ | 5.5k |
| Google Play | 4.4 ★ | 27k 543 written reviews |
| Both stores | 4.4 ★ weighted by ratings | 33k |
About Whering: Your Digital Wardrobe
The world’s largest free social styling & wardrobe app (9 M+ users). Built to help you love your wardrobe.
“Revolutionised the way I dress and shop” – Vogue. Also loved by The New York Times, BBC, The Guardian, The Drew Barrymore Show + 100s more.
We’re reprogramming our relationship with fashion – helping you organise your wardrobe to gain personal insights and inspiration. See what you own, what you wear and how you wear it, giving you the freedom to style your way while reclaiming your love for your closet and reshaping habits to reconnect with what makes you, you.
Whering is your wardrobe’s search engine, stylist and shopping sense‑check built into one, finding outfit inspiration from what you already own and future‑proofing purchases before they ever hit your wardrobe.
DIGITAL WARDROBE & ORGANISATION
Your closet, no limits.
Curate your wardrobe in seconds.
Add clothes from our database of over 100 million items.
Add images directly from retailer websites.
Add your own photos – we’ll remove the background.
Download our Chrome Extension and digitise as you go.
See everything you own in one place – it’s your wardrobe in your hands.
SEE AND STYLE MILLIONS OF WARDROBES
Inspiration evolved.
See friends’ wardrobes – or connect with new ones.
Add items directly from any other wardrobe to yours.
Create and share outfits with friends using style submissions.
Add friends’ outfits to your Moodboards for non‑stop inspiration.
See and save outfits created by those who know your style.
Save items from your friends’ wishlist to yours in one click.
DISCOVER YOUR STYLE WITH DATA‑DRIVEN INSIGHTS
Your wardrobe – powered by analytics.
Cost‑Per‑Wear: True ROI—spot your best investments.
Wear Rate: Track how often you rock each piece.
Intake Tracking: Log new vs. pre‑loved buys and monitor your shift to sustainable style.
Colour Palette: See your go‑to hues and gaps.
Wardrobe Longevity: Measure item lifespan, track net additions, and retire under‑loved pieces responsibly.
PERSONAL STYLING AND OUTFIT PLANNING
Style is personal and our outfits are too.
Shuffle your wardrobe with our Clueless‑inspired outfit creator “Dress Me”.
Get creative and save all your outfits in one place – never forget a good look.
Lacking inspiration? Get a Style Pass and try our Outfit Maker.
Start outfit planning for events in the Whering outfit planner to always feel your best.
Create lookbooks to categorise and organise all your outfits.
Save the time and stress of deciding what to wear.
PACKING AND TRAVEL OUTFIT PLANNING
Travel ready, stress free.
Avoid overpacking, baggage fees and forgetful packing with Whering Packing Lists.
Never miss an essential with smart reminders.
Shop your own wardrobe to curb impulse buys.
WISHLISTS & MOODBOARDS
Your style, your way.
Wishlists: Save and curate all of the clothes you want in one place.
Moodboards: Collect all your style inspiration in one spot.
WHO WE ARE
Digital Wardrobe · Wardrobe Organisation · Virtual Closet · Personal S
“Revolutionised the way I dress and shop” – Vogue. Also loved by The New York Times, BBC, The Guardian, The Drew Barrymore Show + 100s more.
We’re reprogramming our relationship with fashion – helping you organise your wardrobe to gain personal insights and inspiration. See what you own, what you wear and how you wear it, giving you the freedom to style your way while reclaiming your love for your closet and reshaping habits to reconnect with what makes you, you.
Whering is your wardrobe’s search engine, stylist and shopping sense‑check built into one, finding outfit inspiration from what you already own and future‑proofing purchases before they ever hit your wardrobe.
DIGITAL WARDROBE & ORGANISATION
Your closet, no limits.
Curate your wardrobe in seconds.
Add clothes from our database of over 100 million items.
Add images directly from retailer websites.
Add your own photos – we’ll remove the background.
Download our Chrome Extension and digitise as you go.
See everything you own in one place – it’s your wardrobe in your hands.
SEE AND STYLE MILLIONS OF WARDROBES
Inspiration evolved.
See friends’ wardrobes – or connect with new ones.
Add items directly from any other wardrobe to yours.
Create and share outfits with friends using style submissions.
Add friends’ outfits to your Moodboards for non‑stop inspiration.
See and save outfits created by those who know your style.
Save items from your friends’ wishlist to yours in one click.
DISCOVER YOUR STYLE WITH DATA‑DRIVEN INSIGHTS
Your wardrobe – powered by analytics.
Cost‑Per‑Wear: True ROI—spot your best investments.
Wear Rate: Track how often you rock each piece.
Intake Tracking: Log new vs. pre‑loved buys and monitor your shift to sustainable style.
Colour Palette: See your go‑to hues and gaps.
Wardrobe Longevity: Measure item lifespan, track net additions, and retire under‑loved pieces responsibly.
PERSONAL STYLING AND OUTFIT PLANNING
Style is personal and our outfits are too.
Shuffle your wardrobe with our Clueless‑inspired outfit creator “Dress Me”.
Get creative and save all your outfits in one place – never forget a good look.
Lacking inspiration? Get a Style Pass and try our Outfit Maker.
Start outfit planning for events in the Whering outfit planner to always feel your best.
Create lookbooks to categorise and organise all your outfits.
Save the time and stress of deciding what to wear.
PACKING AND TRAVEL OUTFIT PLANNING
Travel ready, stress free.
Avoid overpacking, baggage fees and forgetful packing with Whering Packing Lists.
Never miss an essential with smart reminders.
Shop your own wardrobe to curb impulse buys.
WISHLISTS & MOODBOARDS
Your style, your way.
Wishlists: Save and curate all of the clothes you want in one place.
Moodboards: Collect all your style inspiration in one spot.
WHO WE ARE
Digital Wardrobe · Wardrobe Organisation · Virtual Closet · Personal S