Hello Kitty Dream Village Downloads & RevenueHello Kitty Dream Village · App Store & Google Play
Hello Kitty Dream Village gets 1k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Hello Kitty Dream Village by ENSAPIA Corporation is on App Store and Google Play. Active Users (MAU & DAU), Downloads, rankings, keywords, revenue, and rating totals.
Hello Kitty Dream Village update history & changes
Last change · 59 events since 17 May 2019Full timeline ↓⭐AndroidRating rose to 3.5★📈iOSEntered the top 100📈iOSCharting in a new country✏️iOSNew icon🎉iOSIn-app event: Celebrate Kuromi's Birthday!🔎iOSTop 10 for “cute”📦iOSUpdated to version 1.10.00🆕iOSIts developer released another app: ポケユニ | ポケコロユニバース📦AndroidUpdated to version 1.10.00🆕AndroidIts developer released another app: Pokecolo Universe✏️iOSNew icon📈AndroidEntered the top 100📈AndroidCharting in a new country✏️AndroidNew icon📦iOSUpdated to version 1.9.90📦AndroidUpdated to version 1.9.90🎉iOSIn-app event: World Egg Day with Gudetama!🔎AndroidTop 10 for “hello kitty”🆕AndroidFirst spotted by AppInsider
Full timeline · 59 events
- 📈Hello Kitty Dream Village entered the top 100iOSTop Grossing · Social Networking · SA
- 📈Hello Kitty Dream Village charting in a new countryiOSSaudi Arabia
- ✏️Hello Kitty Dream Village: new iconiOS
→ 
· BR - 📈Hello Kitty Dream Village entered the top 100iOSTop Grossing · Social Networking · IT
- 📈Hello Kitty Dream Village charting in a new countryiOSItaly
- 🎉Hello Kitty Dream Village in-app event: Celebrate Kuromi's Birthday!iOSSPECIAL EVENT · until 30 Nov
- 🔎Hello Kitty Dream Village reached Top 10 for “cute”iOS#10 in Thailand search · popularity 42
- 📦Hello Kitty Dream Village updated to version 1.10.00iOS• 11月よりいちごミルク以上の会員さまにおさんぽがらくらくになるうれしい機能を追加！
• 11月の一部テーマから、いつもと違うぬいぐるみが出現するかも？！
• コミュニティをもっと快適に使えるように新しい機能を追加！
• みんながもっとスマイルタウンで楽しく過ごせるように、ちょっと見回りしてきたよ！ これからもスマイルタウンで、 スウィートな毎日を楽しんでね！ - 🆕Hello Kitty Dream Village: its developer released another app: ポケユニ | ポケコロユニバースiOS
- 📦Hello Kitty Dream Village updated to version 1.10.00Android• Starting in November, we’ve added a new feature to make [Walk] easier for Strawberry Milk members and above!
• Keep an eye out for special plushies appearing in select themes starting in November!
• We’ve added a new feature to make the Community even more convenient!
• We’ve fixed a few minor bugs.
We look forward to seeing you in Hello Kitty Dream Village!… more - 🆕Hello Kitty Dream Village: its developer released another app: Pokecolo UniverseAndroid
- ✏️Hello Kitty Dream Village: new iconiOS →
· NL - ✏️Hello Kitty Dream Village: new iconiOS → · CA, AU, US
- 📈Hello Kitty Dream Village entered the top 100AndroidTop Grossing · Lifestyle · MX
- 📈Hello Kitty Dream Village charting in a new countryAndroidMexico
- 📈Hello Kitty Dream Village entered the top 100iOSTop Grossing · Social Networking · ID
- 📈Hello Kitty Dream Village charting in a new countryiOSIndonesia
- ✏️Hello Kitty Dream Village: new iconiOS → · TH, TW
- 📈Hello Kitty Dream Village entered the top 100AndroidTop Grossing · Lifestyle · ID
- 📈Hello Kitty Dream Village charting in a new countryAndroidIndonesia
- ✏️Hello Kitty Dream Village: new iconiOS → · KR
- ✏️Hello Kitty Dream Village: new iconAndroid
→
· US
- ✏️Hello Kitty Dream Village: new iconiOS → · PH, JP
- 📦Hello Kitty Dream Village updated to version 1.9.90iOS• Get ready to celebrate Halloween in Hello Kitty Dream Village again this year!
• We’ve fixed a few minor bugs.
We look forward to seeing you in Hello Kitty Dream Village! - 📈Hello Kitty Dream Village entered the top 100iOSTop Grossing · Social Networking · PH
- 📈Hello Kitty Dream Village charting in a new countryiOSPhilippines
- 📈Hello Kitty Dream Village entered the top 10AndroidTop Grossing · Lifestyle · TW
- 📈Hello Kitty Dream Village entered the top 100 in 2 chartsAndroidTop Free · Lifestyle · TW · Top Grossing · Lifestyle · VN
- 📦Hello Kitty Dream Village updated to version 1.9.90Android• Get ready to celebrate Halloween in Hello Kitty Dream Village again this year!
• We’ve fixed a few minor bugs.
We look forward to seeing you in Hello Kitty Dream Village! - 📈Hello Kitty Dream Village entered the top 100 in 2 chartsAndroidTop Grossing · Lifestyle · NL · Top Grossing · Lifestyle · TH
- 📈Hello Kitty Dream Village charting in a new country in 4 chartsAndroidNetherlands · Thailand · Taiwan · Vietnam
- 📈Hello Kitty Dream Village entered the top 100AndroidTop Free · Lifestyle · US
- 🎉Hello Kitty Dream Village in-app event: World Egg Day with Gudetama!iOSSPECIAL EVENT · until 8 Nov
- 📈Hello Kitty Dream Village new best rank in the overall chart: #116AndroidTop Grossing · All Apps · JP
- 📈Hello Kitty Dream Village new best rank in the overall chart: #129AndroidTop Grossing · All Apps · JP
- 📈Hello Kitty Dream Village entered the top 100AndroidTop Grossing · Lifestyle · CA
- 📈Hello Kitty Dream Village charting in a new countryAndroidCanada
- 📈Hello Kitty Dream Village entered the top 100 in 2 chartsiOSTop Grossing · Social Networking · AU · Top Grossing · Social Networking · BR
- 📈Hello Kitty Dream Village charting in a new country in 2 chartsiOSAustralia · Brazil
- 🎉Hello Kitty Dream Village in-app event: WISH ME MELL's Birthday!iOSSPECIAL EVENT · until 31 Oct
- 📈Hello Kitty Dream Village entered the top 100iOSTop Grossing · Social Networking · US
- 📈Hello Kitty Dream Village charting in a new countryiOSUnited States
- 📦Hello Kitty Dream Village updated to version 1.9.80iOS• ハロウィンに向けて、さらにパワーアップしたアイテムが登場予定だよ！
• みんながもっとスマイルタウンで楽しく過ごせるように、ちょっと見回りしてきたよ！
これからもスマイルタウンで、 スウィートな毎日を楽しんでね！ - 📈Hello Kitty Dream Village charting in a new countryAndroidRussia
- 📈Hello Kitty Dream Village new best rank in the overall chart: #137AndroidTop Grossing · All Apps · JP
- 🔎Hello Kitty Dream Village reached Top 10 for “hello kitty”Android#8 in Russia search · popularity 43
- 📈Hello Kitty Dream Village charting in a new countryiOSVietnam
- 🆕Hello Kitty Dream Village first spotted by AppInsideriOS#45 in Top Grossing · Social Networking · Japan
- 🆕Hello Kitty Dream Village first spotted by AppInsiderAndroidJapan
- 📦Hello Kitty Dream Village updated to version 1.9.80Android• Even more powered-up Halloween items are coming soon!
• We’ve made a few minor adjustments in Smile Town.
We hope you continue to enjoy your days in Hello Kitty Dream Village! - 📦Hello Kitty Dream Village version 1.9.70iOS• We’ve got a new friend moving into Smile Town! Meet U ・ SA ・ HA ・ NA, the little girl bunny who loves summer and orange sherbet. Let’s give her a warm welcome!
• We’ve got exciting new content coming soon. Stay tuned!
• We’ve fixed a few minor bugs.
We look forward to seeing you in Hello Kitty Dream Village!… more - 📦Hello Kitty Dream Village version 1.9.70Android• We’ve got a new friend moving into Smile Town! Meet U ・ SA ・ HA ・ NA, the little girl bunny who loves summer and orange sherbet. Let’s give her a warm welcome!
• We’ve got exciting new content coming soon. Stay tuned!
• We’ve fixed a few minor bugs.
We look forward to seeing you in Hello Kitty Dream Village!… more - 🆕Hello Kitty Dream Village: its developer released another app: Twin TalesAndroid
- 🆕Hello Kitty Dream Village: its developer released another app: NOVA: CommunityiOS
- 🆕Hello Kitty Dream Village: its developer released another app: NOVA CommunityAndroid
- 🆕Hello Kitty Dream Village: its developer released another app: リヴリヴ 終末スローライフiOS
- 🆕Hello Kitty Dream Village released on Google PlayAndroid
- 🆕Hello Kitty Dream Village released on the App StoreiOS
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
Rating
4.4 ★
22k ratings, both stores
Measured
Best rank now
#6
Android · 
Lifestyle Grossing
Lifestyle GrossingMeasured
New ratings a week
48
▼ -28% vs the 2 weeks before (App Store)
Measured
Hello Kitty Dream Village at a glance
AI summary written from our chart and store data, 2026-11-06. It can be wrong: check the numbers above.
Hello Kitty Dream Village is a free-to-play social lifestyle app where users style avatars, decorate rooms, and interact with Sanrio characters in a virtual town. The app demonstrates strong monetization performance in Asian markets, ranking #5 in both Japan and Taiwan Lifestyle Grossing charts, while maintaining moderate traction in Western regions like the US (#55) and Canada (#40).
Similar apps: Animal Crossing: Pocket Camp, ZEPETO, Play Together
App Store
App details
App ID
1230053723
Publisher
ENSAPIA Corporation
Publisher country
Japan
On the store since
May 2019
7 years on the store
Minimum OS
iOS 13.0+
iPhone 6s and later
Devices
iPhone · iPad
Universal purchase · Game Center
Content rating
4+
1 content note below
Languages
4
EN JA KO ZH
Size
424 MB
Also listed in
Lifestyle
Content notesLoot Boxes
Google Play
App details
App ID
jp.cocone.sweetdays
Publisher
ENSAPIA CORPORATION
Publisher country
Japan
Content rating
Everyone
Tech stack
Trackers and permissions of build v1.8.40, from the εxodus privacy report (CC BY-SA).
Trackers
10
Permissions
21
Trackers
Full permission listProSee plans
Hello Kitty Dream Village downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| App Store | 100+ | 1M+ |
| Google Play | 1k+ | 1M+ Measured |
| Total | 1k+ Confidence | 5M+ Confidence |
How this is calculated
App Store: chart positions and rating growth per country, anchored on its own Android downloads; lifetime from ratings worldwide × installs per rating. Google Play: the daily change in its exact install count. The total adds every store.
Where Hello Kitty Dream Village's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend before Apple and Google take their fee.
| Store | Per day | Per month | Share |
|---|---|---|---|
| App Store | |||
| Google Play | |||
| Total | Confidence | 100% |
Business model: In-app purchase-led
How Hello Kitty Dream Village makes money: subscriptions, one-off purchases and ads.
In-app purchases
One-off purchases
/mo
of revenue
Top in-app purchases · App Store US, most popular first
| 1 | Recommended Pack | |
| 2 | Lucky Coin Sale | |
| 3 | Orange Berry Pack | |
| 4 | Recommended Pack | |
| 5 | Heart Pack | |
| 6 | Red Berry Pack | |
| 7 | Yellow Berry Pack | |
| 8 | Pink Berry Pack | |
| 9 | White Berry Pack | |
| 10 | Blue Berry Pack |
Where it ranks now
Both stores, across every country we track.
| Store | Best rank | Charting in | US Top Free | US Top Grossing |
|---|---|---|---|---|
| App Store | #30 Social Networking Grossing | 6 of 30 countries | – | #73 |
| Google Play | #6 Lifestyle Grossing | 12 of 23 countries | #175 | #76 |
Full chart lists: App Store · Google Play.
Review momentum
ⓘ How we measure thisApp Store
New ratings a week
30
▼ -28% vs the 2 weeks before
Lifetime rating
4.4★
recent stars not readable yet: new ratings are a tiny share of the total
Review momentum
64/100
faster than 83% of Social Networking apps
New ratings by country (4)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
| Japan | 17 | 61% | ▼ -44% |
 United States | 8 | 29% | ▲ +12% |
 Vietnam | 1.8 | 6% | – |
| Taiwan | 1.2 | 4% | – |
App Store ratings in the countries we track, 4-week average.
Google Play
New ratings a week
18
▲ +9% vs the 2 weeks before
Written reviews a week
1
Google Play
Lifetime rating
3.5★
recent stars not readable yet: new ratings are a tiny share of the total
Recent written reviews
3.6★
people who write skew negative
Review momentum
39/100
faster than 29% of Lifestyle apps
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.3 ★ | 6.4k |
| Google Play | 4.5 ★ | 15k 1.7k written reviews |
| Both stores | 4.4 ★ weighted by ratings | 22k |
What users say about Hello Kitty Dream Village
From the 50 most recent App Store reviews in the US.
Mixed (50% of recent reviews give 4–5 stars). People like it for being fun, and easy sign-in. The main complaints are about price and subscriptions, and not being fun.
What people like
- Fun: “I love playing this game a lot it’s a very cute game that you can enjoy playing with your Sanrio friends!”
- Login & account: “I had an account but didn’t link it from my old device so now I can’t get into it but boy this game is still as fun at it was in 2024!!”
- Updates: “I went to the App Store to make sure there were no new updates and there wasn’t!”
- Features & content: “But I want more options (not big ones) for the settings”
Common complaints
- Price & subscription: “Too expensive and slow pace”
- Fun: “I hate how addicted I am to this game”
- Login & account: “In my 2 years of playing this game, I have seen multiple players get caught doing these disgusting things but they never get banned!”
- Features & content: “LET EVERYONE POST REGARDLESS OF THEIR LEVEL!!”
About Hello Kitty Dream Village
Sanrio’s official license! Start a new life in Smile Town with Sanrio characters!
＊Style your clothes and room! Have a cozy conversation with your favorite character＊
[The Main Characters]
Hello Kitty, My Melody, Little Twin Stars, Pompompurin, and Cinnamoroll - all together in one place!
Pochacco, Kuromi, Gudetama, Tuxedosam, Aggretsuko, Keroppi, and others are featured too.
Items with your favorite characters can be found in-game!
＊ … * … ＊ … * …＊ … * … ＊
So, what are you waiting for? Join Hello Kitty Dream Village!
＊ … * … ＊ … * …＊ … * … ＊
1. Dress your avatar with cute clothes and accessories.
- We have great outfits for every style, including cute designs with different Sanrio character themes!
2. Decorate your lovely room
- As you explore, beloved Sanrio characters will delight you by popping up here and there as plushies!
3. Hold a party in your room and invite your friends!
- Once your party gets going, there’s a good chance Sanrio characters will stop by!
4. Have conversations with characters living in Smile Town!
- Sanrio characters might ask you for help! Grow close to your favorite characters by chatting with them!
5. Play alongside neighbors who also love Sanrio characters!
- Share your interests with your neighbors by visiting their room or posting on the chatboard!
＊ … * … ＊ … * …＊ … * …＊
The following types of residents are already having a great time in town;
＊ … * … ＊ … * …＊ … * …＊
· Those who love Sanrio characters
· Those who want to engage their favorite characters in conversation!
· Those who'd like to relax in a warm and inviting environment!
· Those who love fashion and want to try all kinds of different styles!
· Those who want to explore their love for interior design by making the perfect room!
· Those who enjoy Sanrio Puroland/Harmony Land!
· Those who like Sanrio products!
· Those searching for an avatar app they can enjoy with their spare change!
· Those who love cute things!
· Those who enjoy going to parties!
＊Style your clothes and room! Have a cozy conversation with your favorite character＊
[The Main Characters]
Hello Kitty, My Melody, Little Twin Stars, Pompompurin, and Cinnamoroll - all together in one place!
Pochacco, Kuromi, Gudetama, Tuxedosam, Aggretsuko, Keroppi, and others are featured too.
Items with your favorite characters can be found in-game!
＊ … * … ＊ … * …＊ … * … ＊
So, what are you waiting for? Join Hello Kitty Dream Village!
＊ … * … ＊ … * …＊ … * … ＊
1. Dress your avatar with cute clothes and accessories.
- We have great outfits for every style, including cute designs with different Sanrio character themes!
2. Decorate your lovely room
- As you explore, beloved Sanrio characters will delight you by popping up here and there as plushies!
3. Hold a party in your room and invite your friends!
- Once your party gets going, there’s a good chance Sanrio characters will stop by!
4. Have conversations with characters living in Smile Town!
- Sanrio characters might ask you for help! Grow close to your favorite characters by chatting with them!
5. Play alongside neighbors who also love Sanrio characters!
- Share your interests with your neighbors by visiting their room or posting on the chatboard!
＊ … * … ＊ … * …＊ … * …＊
The following types of residents are already having a great time in town;
＊ … * … ＊ … * …＊ … * …＊
· Those who love Sanrio characters
· Those who want to engage their favorite characters in conversation!
· Those who'd like to relax in a warm and inviting environment!
· Those who love fashion and want to try all kinds of different styles!
· Those who want to explore their love for interior design by making the perfect room!
· Those who enjoy Sanrio Puroland/Harmony Land!
· Those who like Sanrio products!
· Those searching for an avatar app they can enjoy with their spare change!
· Those who love cute things!
· Those who enjoy going to parties!
Hello Kitty Dream Village App Store
Hello Kitty Dream Village gets 1k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Hello Kitty Dream Village is #30 in Social Networking Grossing in Japan and charting in 6 of 30 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
DeveloperENSAPIA Corporation
CategorySocial Networking
PriceFree
Released
Rating★ 4.3 (6.4k)
Version1.10.00
Age rating4+
First seen by us 25 Sep 2026
25 Sep 2026Installs (est.)1M+ worldwide
Rating
4.3 ★
6.4k ratings
Measured
Best rank now
#30
Social Networking GrossingMeasured
New ratings a week
30
▼ -28% vs the 2 weeks before
Measured
Hello Kitty Dream Village on the App Store
App details
App ID
1230053723
Publisher
ENSAPIA Corporation
Publisher country
Japan
On the store since
May 2019
7 years on the store
Minimum OS
iOS 13.0+
iPhone 6s and later
Devices
iPhone · iPad
Universal purchase · Game Center
Content rating
4+
1 content note below
Languages
4
EN JA KO ZH
Size
424 MB
Also listed in
Lifestyle
Content notesLoot Boxes
Hello Kitty Dream Village downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Apple publishes no download counts. App Store downloads come from chart positions and daily rating growth per country, calibrated on Google Play install counts; lifetime installs from ratings worldwide × installs per rating. Confidence is the chance the real number is within half to double ours.
Where Hello Kitty Dream Village's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend in Hello Kitty Dream Village before Apple and Google take their fee.
How this is calculated
Top Grossing positions in every country we track, converted to dollars per store and country, sized by each market's published consumer spend and calibrated on revenue companies publish.
Business model: In-app purchase-led
How Hello Kitty Dream Village makes money: subscriptions, one-off purchases and ads.
In-app purchases
One-off purchases
/mo
of revenue
Top in-app purchases · App Store US, most popular first
| 1 | Recommended Pack | |
| 2 | Lucky Coin Sale | |
| 3 | Orange Berry Pack | |
| 4 | Recommended Pack | |
| 5 | Heart Pack | |
| 6 | Red Berry Pack | |
| 7 | Yellow Berry Pack | |
| 8 | Pink Berry Pack | |
| 9 | White Berry Pack | |
| 10 | Blue Berry Pack |
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| Japan | Social NetworkingGrossing | #30 |
| United States | Social NetworkingGrossing | #73 |
| Japan | Social NetworkingFree | #125 |
 South Korea | Social NetworkingGrossing | #86 |
 Canada | Social NetworkingGrossing | #88 |
| Taiwan | Social NetworkingGrossing | #63 |
 Thailand | Social NetworkingGrossing | #60 |
Apps near Hello Kitty Dream Village on the chart
Social Networking Grossing, around #30.
Ratings
App Store, worldwide.
Rating
4.3 ★
6.4k ratings
Measured
Ratings
6.4k
Measured
Review momentum
ⓘ How we measure thisNew ratings a week
30
▼ -28% vs the 2 weeks before
Lifetime rating
4.4★
recent stars not readable yet: new ratings are a tiny share of the total
Review momentum
64/100
faster than 83% of Social Networking apps
New ratings by country (4)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
| Japan | 17 | 61% | ▼ -44% |
| United States | 8 | 29% | ▲ +12% |
| Vietnam | 1.8 | 6% | – |
| Taiwan | 1.2 | 4% | – |
App Store ratings in the countries we track, 4-week average.
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about Hello Kitty Dream Village
From the 50 most recent App Store reviews in the US.
Mixed (50% of recent reviews give 4–5 stars). People like it for being fun, and easy sign-in. The main complaints are about price and subscriptions, and not being fun.
What people like
- Fun: “I love playing this game a lot it’s a very cute game that you can enjoy playing with your Sanrio friends!”
- Login & account: “I had an account but didn’t link it from my old device so now I can’t get into it but boy this game is still as fun at it was in 2024!!”
- Updates: “I went to the App Store to make sure there were no new updates and there wasn’t!”
- Features & content: “But I want more options (not big ones) for the settings”
Common complaints
- Price & subscription: “Too expensive and slow pace”
- Fun: “I hate how addicted I am to this game”
- Login & account: “In my 2 years of playing this game, I have seen multiple players get caught doing these disgusting things but they never get banned!”
- Features & content: “LET EVERYONE POST REGARDLESS OF THEIR LEVEL!!”
About Hello Kitty Dream Village
Sanrio’s official license! Start a new life in Smile Town with Sanrio characters!
＊Style your clothes and room! Have a cozy conversation with your favorite character＊
[The Main Characters]
Hello Kitty, My Melody, Little Twin Stars, Pompompurin, and Cinnamoroll - all together in one place!
Pochacco, Kuromi, Gudetama, Tuxedosam, Aggretsuko, Keroppi, and others are featured too.
Items with your favorite characters can be found in-game!
＊ … * … ＊ … * …＊ … * … ＊
So, what are you waiting for? Join Hello Kitty Dream Village!
＊ … * … ＊ … * …＊ … * … ＊
1. Dress your avatar with cute clothes and accessories.
- We have great outfits for every style, including cute designs with different Sanrio character themes!
2. Decorate your lovely room
- As you explore, beloved Sanrio characters will delight you by popping up here and there as plushies!
3. Hold a party in your room and invite your friends!
- Once your party gets going, there’s a good chance Sanrio characters will stop by!
4. Have conversations with characters living in Smile Town!
- Sanrio characters might ask you for help! Grow close to your favorite characters by chatting with them!
5. Play alongside neighbors who also love Sanrio characters!
- Share your interests with your neighbors by visiting their room or posting on the chatboard!
＊ … * … ＊ … * …＊ … * …＊
The following types of residents are already having a great time in town;
＊ … * … ＊ … * …＊ … * …＊
· Those who love Sanrio characters
· Those who want to engage their favorite characters in conversation!
· Those who'd like to relax in a warm and inviting environment!
· Those who love fashion and want to try all kinds of different styles!
· Those who want to explore their love for interior design by making the perfect room!
· Those who enjoy Sanrio Puroland/Harmony Land!
· Those who like Sanrio products!
· Those searching for an avatar app they can enjoy with their spare change!
· Those who love cute things!
· Those who enjoy going to parties!
＊Style your clothes and room! Have a cozy conversation with your favorite character＊
[The Main Characters]
Hello Kitty, My Melody, Little Twin Stars, Pompompurin, and Cinnamoroll - all together in one place!
Pochacco, Kuromi, Gudetama, Tuxedosam, Aggretsuko, Keroppi, and others are featured too.
Items with your favorite characters can be found in-game!
＊ … * … ＊ … * …＊ … * … ＊
So, what are you waiting for? Join Hello Kitty Dream Village!
＊ … * … ＊ … * …＊ … * … ＊
1. Dress your avatar with cute clothes and accessories.
- We have great outfits for every style, including cute designs with different Sanrio character themes!
2. Decorate your lovely room
- As you explore, beloved Sanrio characters will delight you by popping up here and there as plushies!
3. Hold a party in your room and invite your friends!
- Once your party gets going, there’s a good chance Sanrio characters will stop by!
4. Have conversations with characters living in Smile Town!
- Sanrio characters might ask you for help! Grow close to your favorite characters by chatting with them!
5. Play alongside neighbors who also love Sanrio characters!
- Share your interests with your neighbors by visiting their room or posting on the chatboard!
＊ … * … ＊ … * …＊ … * …＊
The following types of residents are already having a great time in town;
＊ … * … ＊ … * …＊ … * …＊
· Those who love Sanrio characters
· Those who want to engage their favorite characters in conversation!
· Those who'd like to relax in a warm and inviting environment!
· Those who love fashion and want to try all kinds of different styles!
· Those who want to explore their love for interior design by making the perfect room!
· Those who enjoy Sanrio Puroland/Harmony Land!
· Those who like Sanrio products!
· Those searching for an avatar app they can enjoy with their spare change!
· Those who love cute things!
· Those who enjoy going to parties!
Latest updates
1.10.00
• 11月よりいちごミルク以上の会員さまにおさんぽがらくらくになるうれしい機能を追加！
• 11月の一部テーマから、いつもと違うぬいぐるみが出現するかも？！
• コミュニティをもっと快適に使えるように新しい機能を追加！
• みんながもっとスマイルタウンで楽しく過ごせるように、ちょっと見回りしてきたよ！ これからもスマイルタウンで、 スウィートな毎日を楽しんでね！
1.9.90
• Get ready to celebrate Halloween in Hello Kitty Dream Village again this year!
• We’ve fixed a few minor bugs.
We look forward to seeing you in Hello Kitty Dream Village!
1.9.80
• ハロウィンに向けて、さらにパワーアップしたアイテムが登場予定だよ！
• みんながもっとスマイルタウンで楽しく過ごせるように、ちょっと見回りしてきたよ！
これからもスマイルタウンで、 スウィートな毎日を楽しんでね！
More from ENSAPIA Corporation
Hello Kitty Dream Village Android
Hello Kitty Dream Village gets 1k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Hello Kitty Dream Village is #11 in Lifestyle Grossing on Google Play in Japan and charting in 12 of 23 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
DeveloperENSAPIA Corporation
CategoryLifestyle
PriceFree
Released
Installs1M+
Rating★ 4.5 (15k)
Updated
Content ratingEveryone
Rating
4.5 ★
15k ratings
Measured
Best rank now
#11
Lifestyle GrossingMeasured
New ratings a week
18
▲ +9% vs the 2 weeks before
Measured
Hello Kitty Dream Village at a glance
AI summary written from our chart and store data, 2026-11-06. It can be wrong: check the numbers above.
Hello Kitty Dream Village is a free-to-play social lifestyle app where users style avatars, decorate rooms, and interact with Sanrio characters in a virtual town. The app demonstrates strong monetization performance in Asian markets, ranking #5 in both Japan and Taiwan Lifestyle Grossing charts, while maintaining moderate traction in Western regions like the US (#55) and Canada (#40).
Similar apps: Animal Crossing: Pocket Camp, ZEPETO, Play Together
Hello Kitty Dream Village on Google Play
App details
App ID
jp.cocone.sweetdays
Publisher
ENSAPIA CORPORATION
Publisher country
Japan
Content rating
Everyone
Tech stack
Trackers and permissions of build v1.8.40, from the εxodus privacy report (CC BY-SA).
Trackers
10
Permissions
21
Trackers
Full permission listProSee plans
Hello Kitty Dream Village downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Google Play shows an exact lifetime install count; downloads per day are its daily change (measured). When Play hasn't refreshed the count, they come from new ratings and Top Free chart positions. Confidence is the chance the real number is within half to double ours.
Where Hello Kitty Dream Village's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
In-app revenue
Worldwide, what users spend in Hello Kitty Dream Village before Apple and Google take their fee.
How this is calculated
Top Grossing positions in every country we track, converted to dollars per store and country, sized by each market's published consumer spend and calibrated on revenue companies publish.
Business model: In-app purchase-led
How Hello Kitty Dream Village makes money: subscriptions, one-off purchases and ads.
In-app purchases
One-off purchases
/mo
of revenue
Top in-app purchases · App Store US, most popular first
| 1 | Recommended Pack | |
| 2 | Lucky Coin Sale | |
| 3 | Orange Berry Pack | |
| 4 | Recommended Pack | |
| 5 | Heart Pack | |
| 6 | Red Berry Pack | |
| 7 | Yellow Berry Pack | |
| 8 | Pink Berry Pack | |
| 9 | White Berry Pack | |
| 10 | Blue Berry Pack |
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
| Country | Charts | Rank |
|---|---|---|
| Japan | LifestyleGrossing | #11 |
| Taiwan | LifestyleGrossing | #6 |
| United States | LifestyleGrossing | #76 |
| South Korea | LifestyleGrossing | #25 |
| Japan | All AppsGrossing | #184 |
| United States | LifestyleFree | #175 |
| Japan | LifestyleFree | #151 |
 Mexico | LifestyleGrossing | #37 |
 Indonesia | LifestyleGrossing | #33 |
 Saudi Arabia | LifestyleGrossing | #37 |
 United Arab Emirates | LifestyleGrossing | #35 |
 Netherlands | LifestyleGrossing | #51 |
| Thailand | LifestyleGrossing | #40 |
| Vietnam | LifestyleGrossing | #36 |
 Russia | LifestyleFree | #128 |
| Taiwan | LifestyleFree | #124 |
| Vietnam | LifestyleFree | #174 |
Apps near Hello Kitty Dream Village on the chart
Lifestyle Grossing, around #11.
Ratings
Google Play, worldwide.
Rating
4.5 ★
15k ratings
Measured
Ratings
15k
Measured
Written reviews
1.7k
Measured
Review momentum
ⓘ How we measure thisNew ratings a week
18
▲ +9% vs the 2 weeks before
Written reviews a week
1
Google Play
Lifetime rating
3.5★
recent stars not readable yet: new ratings are a tiny share of the total
Recent written reviews
3.6★
people who write skew negative
Review momentum
39/100
faster than 29% of Lifestyle apps
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about Hello Kitty Dream Village
From the 123 most recent Google Play reviews in the US.
Users praise the cute Sanrio characters and lack of intrusive ads, but many report severe technical issues including crashes, soft-locks, and long loading times. Complaints also highlight confusing gameplay mechanics, a toxic community with inappropriate interactions, and limited character customization options.
Mixed but leaning positive (59% of recent reviews give 4–5 stars). People like it for being fun, and easy sign-in. The main complaints are about crashes and bugs, and price and subscriptions.
What people like
- Fun: “a very fun, entertaining game!”
- Login & account: “I can't press the log in with Google”
- Ease of use: “Love it, its simple but really cute”
- Design: “Beautiful designs and graphics”
Common complaints
- Crashes & bugs: “haven't been able to play due to an error”
- Price & subscription: “I wish stuff wasn't so expensive”
- Speed & performance: “force update during water boost while its already lagging ”
- Fun: “as much as I enjoy the game, all these updates are taking up too much space”
About Hello Kitty Dream Village
Sanrio’s official license! Start a new life in Smile Town with Sanrio characters!
Social media application to style your avatar and room as you please and spend healing times with friends and characters!
Styling Game: Dream Boutique Open!
Become a stylist with Sanrio characters and enjoy a memory game where you find the requested outfits!
Hello Kitty, My Melody, Little Twin Stars, Pompompurin, and Cinnamoroll - all together in one place!
Keep a look out for special appearances from other Sanrio characters!
＊ … * … ＊ … * …＊ … * … ＊
So, what are you waiting for? Join Hello Kitty Dream Village!
＊ … * … ＊ … * …＊ … * … ＊
1. Dress your avatar in cute clothes and accessories
- We have great outfits for every style, including cute designs with different Sanrio character themes!
2. Decorate your lovely room
- As you explore, beloved Sanrio characters will delight you by popping up here and there as plushies!
3. Hold a party in your room and invite your friends!
- Once your party gets going, there’s a good chance Sanrio characters will stop by!
4. Have conversations with characters living in Smile Town!
- Sanrio characters might ask you for help! Grow closer to your favorite characters by chatting with them!
5. Play alongside neighbors who also love Sanrio characters!
- Share your interests with your neighbors by visiting their room or posting on the chatboard!
＊ … * … ＊ … * …＊ … * …＊
The following types of residents are already having a great time in town;
＊ … * … ＊ … * …＊ … * …＊
· Those who love Sanrio characters
· Those who want to engage their favorite characters in conversation!
· Those who'd like to relax in a warm and inviting environment!
· Those who love fashion and want to try all kinds of different styles!
· Those who want to explore their love for interior design by making the perfect room!
· Those who enjoy Sanrio Puroland/Harmony Land!
· Those who like Sanrio products!
· Those searching for an avatar app they can enjoy with their spare change!
· Those who love cute things!
· Those who enjoy going to parties!
Social media application to style your avatar and room as you please and spend healing times with friends and characters!
Styling Game: Dream Boutique Open!
Become a stylist with Sanrio characters and enjoy a memory game where you find the requested outfits!
Hello Kitty, My Melody, Little Twin Stars, Pompompurin, and Cinnamoroll - all together in one place!
Keep a look out for special appearances from other Sanrio characters!
＊ … * … ＊ … * …＊ … * … ＊
So, what are you waiting for? Join Hello Kitty Dream Village!
＊ … * … ＊ … * …＊ … * … ＊
1. Dress your avatar in cute clothes and accessories
- We have great outfits for every style, including cute designs with different Sanrio character themes!
2. Decorate your lovely room
- As you explore, beloved Sanrio characters will delight you by popping up here and there as plushies!
3. Hold a party in your room and invite your friends!
- Once your party gets going, there’s a good chance Sanrio characters will stop by!
4. Have conversations with characters living in Smile Town!
- Sanrio characters might ask you for help! Grow closer to your favorite characters by chatting with them!
5. Play alongside neighbors who also love Sanrio characters!
- Share your interests with your neighbors by visiting their room or posting on the chatboard!
＊ … * … ＊ … * …＊ … * …＊
The following types of residents are already having a great time in town;
＊ … * … ＊ … * …＊ … * …＊
· Those who love Sanrio characters
· Those who want to engage their favorite characters in conversation!
· Those who'd like to relax in a warm and inviting environment!
· Those who love fashion and want to try all kinds of different styles!
· Those who want to explore their love for interior design by making the perfect room!
· Those who enjoy Sanrio Puroland/Harmony Land!
· Those who like Sanrio products!
· Those searching for an avatar app they can enjoy with their spare change!
· Those who love cute things!
· Those who enjoy going to parties!
What's new in 1.10.00
• Starting in November, we’ve added a new feature to make [Walk] easier for Strawberry Milk members and above!
• Keep an eye out for special plushies appearing in select themes starting in November!
• We’ve added a new feature to make the Community even more convenient!
• We’ve fixed a few minor bugs.
We look forward to seeing you in Hello Kitty Dream Village!
• Keep an eye out for special plushies appearing in select themes starting in November!
• We’ve added a new feature to make the Community even more convenient!
• We’ve fixed a few minor bugs.
We look forward to seeing you in Hello Kitty Dream Village!
Store changes
What Hello Kitty Dream Village changed on its store page: name, icon, screenshots, price, size, languages, requirements.
New icon
→