Bath & Body Works Downloads & RevenueBath & Body Works | B&BW · App Store & Google Play
Bath & Body Works | B&BW gets 1k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Bath & Body Works | B&BW by Bath & Body Works Brand Management, Inc. is on App Store and Google Play. Active Users (MAU & DAU), Downloads, rankings, keywords, revenue, and rating totals.
Bath & Body Works | B&BW update history & changes
Last change · 15 events since 29 Aug 2017Full timeline ↓Full timeline · 15 events
- 📊Bath & Body Works | B&BW: downloads up ×3.3 in a weekiOSabout 3.1k a day now (our estimate)
- 📦Bath & Body Works | B&BW updated to version 13.4.0iOSTalk about an upgrade!
We made some improvements for a smoother experience (and said bye to some bugs, too).
Keep the feedback coming—we appreciate it, as always. - 📦Bath & Body Works | B&BW updated to version 13.4.0AndroidTalk about an upgrade!
We made some improvements for a smoother experience (and said bye to some bugs, too).
Keep the feedback coming—we appreciate it, as always. - 📦Bath & Body Works | B&BW updated to version 13.3.1iOSTalk about an upgrade!
We made some improvements for a smoother experience (and said bye to some bugs, too).
Keep the feedback coming—we appreciate it, as always. - 📦Bath & Body Works | B&BW updated to version 13.3.1AndroidTalk about an upgrade!
We made some improvements for a smoother experience (and said bye to some bugs, too).
Keep the feedback coming—we appreciate it, as always. - ✏️Bath & Body Works | B&BW: new screenshotsAndroid5 screenshots (was 6) · US
- ✏️Bath & Body Works | B&BW: new screenshotsiOS5 screenshots (was 6) · US
- 📦Bath & Body Works | B&BW updated to version 13.3.0iOSHere’s what's new:
- Your shopping view is even more personalized, so your favorites are right at your fingertips.
- Fixed some bugs and improved overall experience.
Keep the feedback coming. We love hearing from you.… more - 🆕Bath & Body Works | B&BW first spotted by AppInsiderAndroidUnited States
- 📦Bath & Body Works | B&BW updated to version 13.3.0AndroidHere’s what's new:
- Your shopping view is even more personalized, so your favorites are right at your fingertips.
- Fixed some bugs and improved overall experience.
Keep the feedback coming. We love hearing from you.… more - 🆕Bath & Body Works | B&BW first spotted by AppInsideriOS#42 in Top Free · Shopping · United States
- 📦Bath & Body Works | B&BW version 13.2.1AndroidTalk about an upgrade!
We made some improvements for a smoother experience (and said bye to some bugs, too).
Keep the feedback coming—we appreciate it, as always. - 📦Bath & Body Works | B&BW version 13.2.0iOSNo release notes
- 🆕Bath & Body Works | B&BW released on the App StoreiOS
- 🆕Bath & Body Works | B&BW released on Google PlayAndroid
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
App Store
App details
Google Play
App details
Bath & Body Works | B&BW downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| App Store | 10+ | – |
| Google Play | 1k+ | 10M+ Measured |
| Total | 1k+ Confidence | 10M+ Confidence |
How this is calculated
Where Bath & Body Works | B&BW's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
Business model: Ad-led
How Bath & Body Works | B&BW makes money: subscriptions, one-off purchases and ads.
Where it ranks now
Both stores, across every country we track.
| Store | Best rank | Charting in | US Top Free | US Top Grossing |
|---|---|---|---|---|
| App Store | #33 | 1 of 30 countries | #33 | – |
| Google Play | #42 | 1 of 23 countries | #42 | – |
Full chart lists: App Store · Google Play.
Review momentum
ⓘ How we measure thisReview momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.9 ★ | 1.9M |
| Google Play | 4.2 ★ | 292k 33k written reviews |
| Both stores | 4.8 ★ weighted by ratings | 2.2M |
What users say about Bath & Body Works | B&BW
From the 95 most recent App Store reviews in the US.
Mostly negative (18% of recent reviews give 4–5 stars). People like it for easy sign-in, and good value. The main complaints are about login and account problems, and crashes and bugs. Recent reviews are more positive than earlier ones.
What people like
- Login & account: “Can’t log in with the app”
- Price & subscription: “The same high end quality staples for our everyday luxuries and ahhmazing prices with some exceptional developments and additions over the years”
- Crashes & bugs: “SO I HOPE THATS ONE OF THE “BUGS” YOU HAVE FIXED !?!?!?????”
Common complaints
- Login & account: “App will not allow signin”
- Crashes & bugs: “There’s glitches all over”
- Updates: “Most recent update sucks!”
- Customer support: “HORRIBLE CUSTOMER SERVICE”
About Bath & Body Works | B&BW
Become a Rewards member to unlock even more app-exclusive features:
• Earn points toward FREE products (up to an $18.95 value, exclusions apply*)
• Track your points anytime
• Keep rewards and offers ready to use in your wallet
• Get early access to new scents, sneak peeks and more
• Celebrate your birthday with a special surprise
*Excludes Wallflowers fragrance plugs, candle & soap accessories, PocketBac clips, car fragrance clips, sponges, socks, reeds vessels, boxed single wick candles and Essentials collection.
Bath & Body Works | B&BW App Store
Bath & Body Works | B&BW gets 1k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Bath & Body Works | B&BW is #33 in Shopping Free in United States and charting in 1 of 30 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
Bath & Body Works | B&BW on the App Store
App details
Bath & Body Works | B&BW downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Bath & Body Works | B&BW's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
Business model: Ad-led
How Bath & Body Works | B&BW makes money: subscriptions, one-off purchases and ads.
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| ShoppingFree | #33 |
Apps near Bath & Body Works | B&BW on the chart
Shopping Free, around #33.
#28
#29
#30
#31
#32
#34
#35
#36
#37
#38
Ratings
App Store, worldwide.
Review momentum
ⓘ How we measure thisReview momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about Bath & Body Works | B&BW
From the 95 most recent App Store reviews in the US.
Mostly negative (18% of recent reviews give 4–5 stars). People like it for easy sign-in, and good value. The main complaints are about login and account problems, and crashes and bugs. Recent reviews are more positive than earlier ones.
What people like
- Login & account: “Can’t log in with the app”
- Price & subscription: “The same high end quality staples for our everyday luxuries and ahhmazing prices with some exceptional developments and additions over the years”
- Crashes & bugs: “SO I HOPE THATS ONE OF THE “BUGS” YOU HAVE FIXED !?!?!?????”
Common complaints
- Login & account: “App will not allow signin”
- Crashes & bugs: “There’s glitches all over”
- Updates: “Most recent update sucks!”
- Customer support: “HORRIBLE CUSTOMER SERVICE”
About Bath & Body Works | B&BW
Become a Rewards member to unlock even more app-exclusive features:
• Earn points toward FREE products (up to an $18.95 value, exclusions apply*)
• Track your points anytime
• Keep rewards and offers ready to use in your wallet
• Get early access to new scents, sneak peeks and more
• Celebrate your birthday with a special surprise
*Excludes Wallflowers fragrance plugs, candle & soap accessories, PocketBac clips, car fragrance clips, sponges, socks, reeds vessels, boxed single wick candles and Essentials collection.
Latest updates
Store changes
What Bath & Body Works | B&BW changed on its store page: name, icon, screenshots, price, size, languages, requirements.
Bath & Body Works Android
Bath & Body Works gets 1k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
Bath & Body Works is #42 in Shopping Free on Google Play in United States and charting in 1 of 23 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
Bath & Body Works on Google Play
App details
Bath & Body Works downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where Bath & Body Works's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
Business model: Ad-led
How Bath & Body Works makes money: subscriptions, one-off purchases and ads.
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
| Country | Charts | Rank |
|---|---|---|
| ShoppingFree | #42 |
Apps near Bath & Body Works on the chart
Shopping Free, around #42.
Ratings
Google Play, worldwide.
Review momentum
ⓘ How we measure thisReview momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about Bath & Body Works
From the 183 most recent Google Play reviews in the US.
Mixed (38% of recent reviews give 4–5 stars). People like it for being useful, and speed. The main complaints are about crashes and bugs, and recent updates.
What people like
- Useful: “friendly people and very helpful”
- Speed & performance: “mostly good, but sometimes a bit laggy”
- Ease of use: “easy app to use.great sales”
- Fun: “always enjoy the shopping here”
Common complaints
- Crashes & bugs: “broken now more than ever”
- Updates: “Won't let me update the app”
- Login & account: “couldn't reset password after update”
- Price & subscription: “Who is in charge of fixing”
About Bath & Body Works
Become a Rewards member to unlock even more app-exclusive features:
• Earn points toward FREE products (up to an $18.95 value, exclusions apply*)
• Track your points anytime
• Keep rewards and offers ready to use in your wallet
• Get early access to new scents, sneak peeks and more
• Celebrate your birthday with a special surprise
*Excludes Wallflowers fragrance plugs, candle & soap accessories, PocketBac clips, car fragrance clips, sponges, socks, reeds vessels, boxed single wick candles and Essentials collection.
What's new in 13.4.0
We made some improvements for a smoother experience (and said bye to some bugs, too).
Keep the feedback coming—we appreciate it, as always.
Store changes
What Bath & Body Works changed on its store page: name, icon, screenshots, price, size, languages, requirements.