rednote Downloads & Revenuerednote · App Store & Google Play
rednote gets 100k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
rednote by Xingin is on App Store and Google Play. Active Users (MAU & DAU), Downloads, rankings, keywords, revenue, and rating totals.
Full timeline · 123 events
- ✏️rednote added hidden keywords: rewardiOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟rednote featured by Apple: “编辑呈现”iOStoday · CN
- ✏️rednote added hidden keywords: selling, deals, flightiOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎rednote reached Top 10 for “reddit”iOS#10 in Spain search · popularity 90
- 🌟rednote featured by Apple: “编辑呈现”iOStoday · CN
- 🌟rednote featured by Apple: “编辑呈现”iOStoday · CN
- 📦rednote updated to version 9.54iOSMejoras en la experiencia y corrección de errores. Si encuentras algún problema o tienes sugerencias, ¡cuéntanos en [Configuración] → [Ayuda] → [Feedback]!
- ✏️rednote added hidden keywords: showing, backiOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎rednote reached Top 10 for “instagram”iOS#9 in China search · popularity 95
- 🌟rednote featured by Apple: “编辑呈现”iOStoday · CN
- 📦rednote updated to version 9.53.3iOSアプリ体験を最適化し、いくつかの不具合を修正しました。ご利用中に問題やご意見がありましたら、【設定】→【サポート】→【フィードバック】からお知らせください。
- 🌟rednote featured by Apple: “编辑呈现”iOStoday · CN
- ✏️rednote added hidden keywords: showiOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟rednote featured by Apple: “编辑呈现”iOStoday · CN
- 📦rednote updated to version 9.53.0AndroidNo release notes
- 📈rednote entered the top 10AndroidTop Grossing · Social · CA
- ✏️rednote added hidden keywords: duolingo, kfc, results, moviesiOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟rednote featured by Apple: “编辑呈现”iOStoday · CN
- 📦rednote updated to version 9.53iOS优化产品体验,修复若干问题。使用中有任何问题或建议,请前往【设置】 - 【帮助与客服】 - 【意见反馈】中告诉我们哦!
- 📈rednote entered the top 100AndroidTop Grossing · All Apps · CA
- ✏️rednote added hidden keywords: offers, kfc, healthyiOSwords in the App Store's hidden keyword field (found by probing search)
- 🔎rednote reached Top 10 for “youtube”iOS#10 in China search · popularity 96
- 🔎rednote reached Top 10 for “qq”iOS#9 in China search · popularity 90
- 🌟rednote featured by AppleiOSapps · CN
- ✏️rednote added hidden keywords: duolingo, kfciOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟rednote featured by AppleiOSapps · CN
- ✏️rednote added hidden keywords: duolingoiOSwords in the App Store's hidden keyword field (found by probing search)
- 🎉rednote in-app event: 一公里摄影大赛火热进行中iOSSPECIAL EVENT · until 25 Nov
- ✏️rednote added hidden keywords: tinder, duolingoiOSwords in the App Store's hidden keyword field (found by probing search)
- 🎉rednote in-app event: It’s Cozy SeasoniOSSPECIAL EVENT · until 23 Nov
- ✏️rednote added hidden keywords: screen, sportiOSwords in the App Store's hidden keyword field (found by probing search)
- 📦rednote updated to version 9.52.0AndroidNo release notes
- ✏️rednote added hidden keywords: ufc, daysiOSwords in the App Store's hidden keyword field (found by probing search)
- 📈rednote entered the top 10 in 2 chartsAndroidTop Free · Social · CA · Top Free · Social · ES
- 📦rednote updated to version 9.52iOS제품 사용 경험을 최적화하고 일부 문제를 수정했습니다. 사용 중 불편사항이나 건의가 있다면 [설정] - [고객센터] - [의견 보내기] 에서 알려주세요!
- ✏️rednote added hidden keywords: moon, clubs, flightiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️rednote added hidden keywords: parkiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️rednote added hidden keywords: fish, ocriOSwords in the App Store's hidden keyword field (found by probing search)
- 📦rednote updated to version 9.51.0AndroidNo release notes
- ✏️rednote added hidden keywords: city, fishingiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️rednote added hidden keywords: mooniOSwords in the App Store's hidden keyword field (found by probing search)
- 📦rednote: now updating weeklyAndroid4 updates in 30 days, after a quiet two months
- ✏️rednote: new iPad screenshotsiOS· 14 countries
- ✏️rednote: new screenshotsiOS6 screenshots (was 6) · 14 countries
- ✏️rednote: new iPad screenshotsiOS· TW
- ✏️rednote: new screenshotsiOS7 screenshots (was 7) · TW
- ✏️rednote: new iPad screenshotsiOS· 5 countries
- ✏️rednote: new screenshotsiOS7 screenshots (was 7) · 5 countries
- ✏️rednote: new iPad screenshotsiOS· 4 countries
- ✏️rednote: new screenshotsiOS6 screenshots (was 6) · 4 countries
- ✏️rednote added hidden keywords: jump, cooking, clash, deals +1 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- 📦rednote updated to version 9.51.1iOSOptimize user experience and fix several issues. If you have any questions or suggestions, please go to [Settings] - [Help Center] - [Feedback] to let us know!
- ✏️rednote added hidden keywords: webtoon, moon, verse, print +4 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- 📦rednote updated to version 9.50.0AndroidNo release notes
- 📈rednote entered the top 10AndroidTop Free · Social · TH
- ✏️rednote added hidden keywords: let, comics, karaoke, wifi +4 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️rednote: needs a newer iOSiOSiOS 13.0 → iOS 15.0
- ✏️rednote added hidden keywords: holdem, originals, translate, keys +5 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️rednote added hidden keywords: sing, english, tune, clientiOSwords in the App Store's hidden keyword field (found by probing search)
- 📦rednote updated to version 9.51iOS优化产品体验,修复若干问题。使用中有任何问题或建议,请前往【设置】 - 【帮助与客服】 - 【意见反馈】中告诉我们哦!
- ✏️rednote: runs on older iOSiOSiOS 15.0 → iOS 13.0
- 📈rednote new best rank in the overall chart: #5AndroidTop Grossing · All Apps · TW
- ✏️rednote added hidden keywords: trading, karaoke, life, gay +4 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️rednote added hidden keywords: global, scores, deliver, cookbook +1 moreiOSwords in the App Store's hidden keyword field (found by probing search)
- 📦rednote updated to version 9.50.1iOSOptimize user experience and fix several issues. If you have any questions or suggestions, please go to [Settings] - [Help Center] - [Feedback] to let us know!
- ✏️rednote: needs a newer iOSiOSiOS 13.0 → iOS 15.0
- 📈rednote entered the top 10AndroidTop Grossing · All Apps · TW
- 📈rednote new best rank in the overall chart: #6AndroidTop Grossing · All Apps · TW
- 📈rednote hit #1AndroidTop Grossing · Social · TW
- ✏️rednote added hidden keywords: tapiOSwords in the App Store's hidden keyword field (found by probing search)
- 📦rednote updated to version 9.49.5iOS优化产品体验,修复若干问题。使用中有任何问题或建议,请前往【设置】 - 【帮助与客服】 - 【意见反馈】中告诉我们哦!
- 📈rednote entered the top 100 in 8 chartsAndroidTop Free · Social · ES · Top Free · Social · MX · Top Free · Social · NL · Top Free · Social · SE · +4 more
- 📈rednote entered the top 10 in 2 chartsAndroidTop Free · Social · TW · Top Grossing · Social · TW
- 📈rednote new best rank in the overall chart: #24AndroidTop Free · All Apps · TW
- 📈rednote new best rank in the overall chart: #11AndroidTop Grossing · All Apps · TW
- 🎉rednote in-app event: 留学省活家iOSSPECIAL EVENT · until 31 Oct
- ✏️rednote: new iPad screenshotsiOS· 5 countries
- ✏️rednote: new screenshotsiOS7 screenshots (was 7) · 5 countries
- ✏️rednote added hidden keywords: retouchiOSwords in the App Store's hidden keyword field (found by probing search)
- 📦rednote updated to version 9.49.4iOSOtimizamos a experiência do produto e corrigimos alguns problemas. Se você tiver qualquer dúvida ou sugestão enquanto estiver usando o app, vá em Configurações > Ajuda e Suporte > Feedback e entre em contato conosco.
- ✏️rednote: new iPad screenshotsiOS· 4 countries
- ✏️rednote: new screenshotsiOS7 screenshots (was 7) · 4 countries
- 📦rednote updated to version 9.49.2AndroidNo release notes
- ✏️rednote added hidden keywords: friends, flightsiOSwords in the App Store's hidden keyword field (found by probing search)
- 📦rednote: now updating weeklyiOS4 updates in 30 days, after a quiet two months
- ✏️rednote: new iPad screenshotsiOS· SE
- ✏️rednote: new screenshotsiOS7 screenshots (was 7) · SE
- 📦rednote updated to version 9.49.2iOSOptimize user experience and fix several issues. If you have any questions or suggestions, please go to [Settings] - [Help Center] - [Feedback] to let us know!
- ✏️rednote added hidden keywords: lightsiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️rednote added hidden keywords: jump, bingoiOSwords in the App Store's hidden keyword field (found by probing search)
- 📈rednote new best rank in the overall chart: #56AndroidTop Grossing · All Apps · AU
- ✏️rednote added hidden keywords: promo, mail, billsiOSwords in the App Store's hidden keyword field (found by probing search)
- ✏️rednote added hidden keywords: safeiOSwords in the App Store's hidden keyword field (found by probing search)
- 📈rednote entered the top 10AndroidTop Free · Social · IT
- 📈rednote new best rank in the overall chart: #57AndroidTop Grossing · All Apps · AU
- ✏️rednote added hidden keywords: safe, tapsiOSwords in the App Store's hidden keyword field (found by probing search)
- 📈rednote new best rank in the overall chart: #58AndroidTop Grossing · All Apps · AU
- ✏️rednote added hidden keywords: promo, safeiOSwords in the App Store's hidden keyword field (found by probing search)
- 📦rednote updated to version 9.49.1iOSOptimize user experience and fix several issues. If you have any questions or suggestions, please go to [Settings] - [Help Center] - [Feedback] to let us know!
- 📈rednote new best rank in the overall chart: #62AndroidTop Grossing · All Apps · AU
- 🌟rednote featured by Apple: “限时活动”iOStoday · CN
- ✏️rednote added hidden keywords: identity, healthyiOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟rednote featured by Apple: “编辑呈现”iOStoday · CN
- 📈rednote entered the top 10AndroidTop Free · Social · GB
- ✏️rednote added hidden keywords: days, clubiOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟rednote featured by AppleiOSapps · CN
- 📦rednote updated to version 9.49iOS제품 사용 경험을 최적화하고 일부 문제를 수정했습니다. 사용 중 불편사항이나 건의가 있다면 [설정] - [고객센터] - [의견 보내기] 에서 알려주세요!
- 📈rednote entered the top 10 in 2 chartsAndroidTop Free · Social · AU · Top Grossing · Social · KR
- ✏️rednote added hidden keywords: health, jump, readiOSwords in the App Store's hidden keyword field (found by probing search)
- 🌟rednote featured by Apple: “限时活动”iOStoday · CN
- 🌟rednote featured by Apple: “限时活动”iOStoday · CN
- 📈rednote hit #1iOSTop Free · Social Networking · CN
- 📈rednote entered the top 10AndroidTop Grossing · Social · AU
- 🌟rednote featured by Apple: “限时活动”iOStoday · CN
- 🆕rednote first spotted by AppInsiderAndroidAustralia
- 🌟rednote featured by AppleiOSapps · CN
- 🆕rednote first spotted by AppInsideriOS#27 in Top Grossing · Social Networking · Italy
- 📦rednote updated to version 9.47.1AndroidNo release notes
- 📦rednote version 9.48.1AndroidNo release notes
- 📦rednote version 9.48iOSNo release notes
- 🆕rednote released on Google PlayAndroid
- 🆕rednote released on the App StoreiOS
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
rednote at a glance
AI summary written from our chart and store data, 2026-11-08. It can be wrong: check the numbers above.
A social networking platform where users share lifestyle content such as fashion, food, and travel tips to connect with a global community. The app holds strong positions in Greater China and Southeast Asia, notably ranking #3 in CN Social Networking Grossing and appearing in the top 20 grossing charts across multiple international markets including the US and Australia.
Similar apps: Instagram, Pinterest, Snapchat
App Store
App details
Google Play
App details
Tech stack
Trackers and permissions of build v9.53.0, from the εxodus privacy report (CC BY-SA).
rednote downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| App Store | 50k+ | 1B+ |
| Google Play | 50k+ | 10M+ Measured |
| Other Android stores | 50k+ | – |
| 100k+ | – | |
| Total | 100k+ Confidence | 1B+ Confidence |
How this is calculated
Where rednote's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
rednote in China
Google Play isn't available in mainland China. Its Chinese Android version on Tencent MyApp (measured, rounded down to a band). Top apps in China
| Tencent MyApp | 小红书 | 100M+ lifetime downloads · ranked #7 in 热门应用 Popular apps |
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
In-app revenue
Worldwide, what users spend before Apple and Google take their fee.
| Store | Per day | Per month | Share |
|---|---|---|---|
| App Store | |||
| Google Play | |||
| Total | Confidence | 100% |
Business model: In-app purchase-led
How rednote makes money: subscriptions, one-off purchases and ads.
Top in-app purchases · App Store US, most popular first
| 1 | 686 薯币 | |
| 2 | 756薯币 | |
| 3 | 105薯币 | |
| 4 | 210薯币 | |
| 5 | 3626 薯币 | |
| 6 | 1386 薯币 | |
| 7 | 10486 薯币 | |
| 8 | 42 薯币 | |
| 9 | 350薯币 | |
| 10 | 18193薯币 |
Hidden keywords
rednote shows up in App Store search (US) for 1 word that appear nowhere in its name, subtitle or developer name, so they are almost certainly in its private keyword field.
Where it ranks now
Both stores, across every country we track.
| Store | Best rank | Charting in | US Top Free | US Top Grossing |
|---|---|---|---|---|
| App Store | #3 | 29 of 30 countries | #37 | #17 |
| Google Play | #3 | 21 of 23 countries | #33 | #45 |
Full chart lists: App Store · Google Play.
Review momentum
ⓘ How we measure thisGrowing fastest in
Mexico ▲ +50%
New ratings by country (12)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
| 13k | 95% | steady | |
| 233 | 2% | steady | |
| 136 | 1% | steady | |
| 94 | 1% | – | |
| 46 | 0% | ▲ +8% | |
| 45 | 0% | ▲ +12% | |
| 44 | 0% | ▼ -20% | |
| 32 | 0% | ▼ -24% | |
| 32 | 0% | steady | |
| 27 | 0% | ▼ -10% | |
| 15 | 0% | steady | |
| 15 | 0% | ▲ +50% |
App Store ratings in the countries we track, 4-week average.
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.9 ★ | 270k |
| Google Play | 4.4 ★ | 221k 12k written reviews |
| Both stores | 4.7 ★ weighted by ratings | 492k |
What users say about rednote
From the 113 most recent App Store reviews in the US.
Users report widespread frustration with arbitrary account restrictions, shadowbans, and a lack of effective customer support. While some praise the content discovery and community aspects, many feel the platform is hostile to international users due to perceived censorship and technical barriers.
Mostly negative (19% of recent reviews give 4–5 stars). People like it for being useful, and being easy to use. The main complaints are about login and account problems, and customer support.
What people like
- Useful: “It's a must have on your app list”
- Ease of use: “so cool so helpful especially for makeup and super easy to navigate”
- Features & content: “I still recommend even if not all features work”
- Fun: “I do experience certain features like the fun emojis not working for me”
Common complaints
- Login & account: “False blocking my account”
- Customer support: “No response from appealing”
- Features & content: “I just posted content with MacBook apps!”
- Crashes & bugs: “Always says network error or permissiom denied”
About rednote
Welcome to the community. this is a place where people share their life and connect with each other. Millions of users share their daily life here, from favorite music to fashion looks, from cooking recipe to home decor, from travel tips to their beloved cats and dogs. We welcome you to share everything about your life and connect with the villiagers around the global.
To better navigate here, we’d like to share some CORE VALUES of rednote with you:
Authenticity: Everyone is unique and has their own life story, so just be yourself here. You can think of us as friends and feel free to share your daily life or special moments. We believe authenticity builds trust, what you share may also help or inspire others, so we encourage you to be genuine and friendly in your posts.
Helpfulness:For years, rednote villagers have been sharing billions of life experience and tips and helped countless people they’ve never met. The world is big, but we believe people share more similarities in their life than they thought. We encourage you to share your unique experiences here and inspire another "you" somewhere on this planet.
Inclusivity: We believe the world is a "global village", where people from different regions and cultures can connect and communicate. In this welcoming community. We hope everyone respects each other and embraces differences in values, cultures, and perspectives. We encourage you to show your likes and appreciation for other villagers. We believe that kindness will always be returned, and you’ll feel the warmth and love from others.
Have fun and happy sharing!
Lots of love from the rednote team
rednote App Store
rednote gets 100k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
rednote is #3 in Social Networking Grossing in China and charting in 29 of 30 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
rednote at a glance
AI summary written from our chart and store data, 2026-11-08. It can be wrong: check the numbers above.
A social networking platform where users share lifestyle content such as fashion, food, and travel tips to connect with a global community. The app holds strong positions in Greater China and Southeast Asia, notably ranking #3 in CN Social Networking Grossing and appearing in the top 20 grossing charts across multiple international markets including the US and Australia.
Similar apps: Instagram, Pinterest, Snapchat
rednote on the App Store
App details
rednote downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where rednote's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
rednote in China
Google Play isn't available in mainland China. Its Chinese Android version on Tencent MyApp (measured, rounded down to a band). Top apps in China
| Tencent MyApp | 小红书 | 100M+ lifetime downloads · ranked #7 in 热门应用 Popular apps |
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
In-app revenue
Worldwide, what users spend in rednote before Apple and Google take their fee.
How this is calculated
Business model: In-app purchase-led
How rednote makes money: subscriptions, one-off purchases and ads.
Top in-app purchases · App Store US, most popular first
| 1 | 686 薯币 | |
| 2 | 756薯币 | |
| 3 | 105薯币 | |
| 4 | 210薯币 | |
| 5 | 3626 薯币 | |
| 6 | 1386 薯币 | |
| 7 | 10486 薯币 | |
| 8 | 42 薯币 | |
| 9 | 350薯币 | |
| 10 | 18193薯币 |
Hidden keywords
rednote shows up in App Store search (US) for 1 word that appear nowhere in its name, subtitle or developer name, so they are almost certainly in its private keyword field.
Where it ranks now
Every top chart it appears in across 30 countries.
Apps near rednote on the chart
Social Networking Grossing, around #3.
Ratings
App Store, worldwide.
Review momentum
ⓘ How we measure thisGrowing fastest in
Mexico ▲ +50%
New ratings by country (12)
| Country | New ratings a week | Share | Last 2 weeks vs the 2 before |
|---|---|---|---|
| 13k | 95% | steady | |
| 233 | 2% | steady | |
| 136 | 1% | steady | |
| 94 | 1% | – | |
| 46 | 0% | ▲ +8% | |
| 45 | 0% | ▲ +12% | |
| 44 | 0% | ▼ -20% | |
| 32 | 0% | ▼ -24% | |
| 32 | 0% | steady | |
| 27 | 0% | ▼ -10% | |
| 15 | 0% | steady | |
| 15 | 0% | ▲ +50% |
App Store ratings in the countries we track, 4-week average.
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about rednote
From the 113 most recent App Store reviews in the US.
Users report widespread frustration with arbitrary account restrictions, shadowbans, and a lack of effective customer support. While some praise the content discovery and community aspects, many feel the platform is hostile to international users due to perceived censorship and technical barriers.
Mostly negative (19% of recent reviews give 4–5 stars). People like it for being useful, and being easy to use. The main complaints are about login and account problems, and customer support.
What people like
- Useful: “It's a must have on your app list”
- Ease of use: “so cool so helpful especially for makeup and super easy to navigate”
- Features & content: “I still recommend even if not all features work”
- Fun: “I do experience certain features like the fun emojis not working for me”
Common complaints
- Login & account: “False blocking my account”
- Customer support: “No response from appealing”
- Features & content: “I just posted content with MacBook apps!”
- Crashes & bugs: “Always says network error or permissiom denied”
About rednote
Welcome to the community. this is a place where people share their life and connect with each other. Millions of users share their daily life here, from favorite music to fashion looks, from cooking recipe to home decor, from travel tips to their beloved cats and dogs. We welcome you to share everything about your life and connect with the villiagers around the global.
To better navigate here, we’d like to share some CORE VALUES of rednote with you:
Authenticity: Everyone is unique and has their own life story, so just be yourself here. You can think of us as friends and feel free to share your daily life or special moments. We believe authenticity builds trust, what you share may also help or inspire others, so we encourage you to be genuine and friendly in your posts.
Helpfulness:For years, rednote villagers have been sharing billions of life experience and tips and helped countless people they’ve never met. The world is big, but we believe people share more similarities in their life than they thought. We encourage you to share your unique experiences here and inspire another "you" somewhere on this planet.
Inclusivity: We believe the world is a "global village", where people from different regions and cultures can connect and communicate. In this welcoming community. We hope everyone respects each other and embraces differences in values, cultures, and perspectives. We encourage you to show your likes and appreciation for other villagers. We believe that kindness will always be returned, and you’ll feel the warmth and love from others.
Have fun and happy sharing!
Lots of love from the rednote team
Latest updates
Store changes
What rednote changed on its store page: name, icon, screenshots, price, size, languages, requirements.
More from Xingin
rednote Android
rednote gets 100k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
rednote is #5 in Social Free on Google Play in South Korea and charting in 21 of 23 countries we track.
Updated 8 Nov 2026 · rankings refresh through the day
rednote at a glance
AI summary written from our chart and store data, 2026-11-06. It can be wrong: check the numbers above.
A social lifestyle platform where users share authentic daily experiences, tips, and interests ranging from fashion to home decor with a global community. The app is currently ranking in the top 20 for both free downloads and grossing revenue across diverse markets including Taiwan, South Korea, Australia, Canada, Thailand, Netherlands, and France.
Similar apps: Pinterest, Instagram, TikTok
rednote on Google Play
App details
Tech stack
Trackers and permissions of build v9.53.0, from the εxodus privacy report (CC BY-SA).
rednote downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Where rednote's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
On Android app stores
The same app (com.xingin.xhs) on every Android store we track. Known Android installs: at least 31.6B (Google Play band + AppGallery count).
| Store | Installs | Rating | Version | |
|---|---|---|---|---|
| Google Play | 10,000,000+ | ★ 4.4 (221k) | 9.53.0 | Open ↗ |
| Huawei AppGallery | 31.6B (+9.1M/day) | ★ 4.5 (20) | 9.52.1 | Open ↗ |
rednote in China
Google Play isn't available in mainland China. Its Chinese Android version on Tencent MyApp (measured, rounded down to a band). Top apps in China
| Tencent MyApp | 小红书 | 100M+ lifetime downloads · ranked #7 in 热门应用 Popular apps |
Active users
All platforms, worldwide. Free with an account.
Retention · share of new users still active
Time spent · per daily user
How this is calculated
In-app revenue
Worldwide, what users spend in rednote before Apple and Google take their fee.
How this is calculated
Business model: In-app purchase-led
How rednote makes money: subscriptions, one-off purchases and ads.
Top in-app purchases · App Store US, most popular first
| 1 | 686 薯币 | |
| 2 | 756薯币 | |
| 3 | 105薯币 | |
| 4 | 210薯币 | |
| 5 | 3626 薯币 | |
| 6 | 1386 薯币 | |
| 7 | 10486 薯币 | |
| 8 | 42 薯币 | |
| 9 | 350薯币 | |
| 10 | 18193薯币 |
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
| Country | Charts | Rank |
|---|---|---|
| SocialFree | #5 | |
| SocialFree | #13 | |
| SocialGrossing | #3 | |
| SocialFree | #33 | |
| SocialFree | #14 | |
| SocialGrossing | #45 | |
| All AppsGrossing | #13 | |
| SocialFree | #8 | |
| SocialFree | #5 | |
| SocialFree | #13 | |
| SocialFree | #11 | |
| SocialFree | #20 | |
| SocialGrossing | #14 | |
| SocialGrossing | #17 | |
| SocialFree | #12 | |
| SocialFree | #11 | |
| SocialGrossing | #32 | |
| SocialGrossing | #59 | |
| SocialGrossing | #99 | |
| All AppsFree | #51 | |
| All AppsFree | #147 | |
| SocialFree | #26 | |
| All AppsGrossing | #132 | |
| SocialFree | #16 | |
| SocialFree | #34 | |
| SocialFree | #18 | |
| All AppsFree | #200 | |
| SocialGrossing | #57 | |
| SocialFree | #19 | |
| SocialFree | #60 | |
| SocialFree | #32 | |
| SocialFree | #126 | |
| SocialGrossing | #51 | |
| SocialFree | #109 | |
| SocialFree | #199 |
Apps near rednote on the chart
Social Free, around #5.
Ratings
Google Play, worldwide.
Review momentum
ⓘ How we measure thisReview momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about rednote
From the 200 most recent Google Play reviews in the US.
Users frequently report arbitrary account bans and restrictions without clear reasons or effective appeal processes. While some praise the app's content diversity and community compared to TikTok, technical issues like poor foldable phone support and notification failures are common complaints.
Mixed but leaning positive (56% of recent reviews give 4–5 stars). People like it for being useful, and easy sign-in. The main complaints are about login and account problems, and missing features or content.
What people like
- Useful: “this app works perfectly than I imagined”
- Login & account: “good but why always suspend account while trying to get know new people 😏”
- Features & content: “To help other learn more about Cards Mobile Wallet Premium and it's features”
- Fun: “Very fun to scroll through 👍”
Common complaints
- Login & account: “cannot deactivate my account”
- Features & content: “After a few hours, only a few features work for me”
- Customer support: “Can't reach customer support anywhere”
- Crashes & bugs: “無理封號 already sent the email and your link is not working”
About rednote
Welcome to the community. this is a place where people share their life and connect with each other. Millions of users share their daily life here, from favorite music to fashion looks, from cooking recipe to home decor, from travel tips to their beloved cats and dogs. We welcome you to share everything about your life and connect with the villagers around the global.
To better navigate here, we'd like to share some CORE VALUES of rednote with you:
Authenticity: Everyone is unique and has their own life story, so just be yourself here. You can think of us as friends and feel free to share your daily life or special moments. We believe authenticity builds trust, what you share may also help or inspire others, so we encourage you to be genuine and friendly in your posts.
Helpfulness: For years, rednote villagers have been sharing billions of life experience and tips and helped countless people they've never met. The world is big, but we believe people share more similarities in their life than they thought. We encourage you to share your unique experiences here and inspire another "you" somewhere on this planet.
Inclusivity: We believe the world is a "global village", where people from different regions and cultures can connect and communicate.
In this welcoming community. We hope everyone respects each other and embraces differences in values, cultures, and perspectives.
We encourage you to show your likes and appreciation for other villagers. We believe that kindness will always be returned, and you'll feel the warmth and love from others.
Have fun and happy sharing!
Lots of love from the rednote team
Similar apps
Apps people compare with rednote: the same core purpose or gameplay, checked one by one.