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Threads Downloads & RevenueThreads · App Store & Google Play

Threads gets 500k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).

Threads by Instagram, Inc. is on App Store and Google Play. Active Users (MAU & DAU), Downloads, rankings, keywords, revenue, and rating totals.

App Store detailsGoogle Play details

Threads update history & changes

Last change · 132 events since 1 May 2023Full timeline ↓
✏️iOSAdded hidden keywords: meeting🌟iOSFeatured by Apple: “ESSENTIALS”✏️iOSAdded hidden keywords: giggles, corn, tells🔎iOSTop 10 for “phonepe”🔎iOSTop 10 for “netflix”🌟iOSFeatured by Apple🔎AndroidTop 10 for “reddit”🔎AndroidTop 10 for “reddit”📈iOSHit #1 in 2 charts📦iOSUpdated to version 454.0📦AndroidUpdated to version 453.0.0.56.79🎉iOSIn-app event: Football on Threads🎉iOSIn-app event: Threads for iPhone Duo📦AndroidUpdated to version 452.0.0.50.64📈AndroidNew best rank in the overall chart: #3📈AndroidNew best rank in the overall chart: #6⭐AndroidRating fell below 4.0★🆕AndroidFirst spotted by AppInsider🆕AndroidIts developer released another app: Instants, an Instagram app
Full timeline · 132 events
  2. ✏️
    Threads added hidden keywords: meetingiOS
    words in the App Store's hidden keyword field (found by probing search)
  3. 🌟
    Threads featured by Apple: “ESSENTIALS”iOS
    today · AE, AU, CA, ES, GB, IN, IT, JP, PL, RU, SA, TW, ZA
  5. ✏️
    Threads added hidden keywords: giggles, corn, tellsiOS
    words in the App Store's hidden keyword field (found by probing search)
  6. 🔎
    Threads reached Top 10 for “phonepe”iOS
    #7 in Colombia search · popularity 93
  7. 🔎
    Threads reached Top 10 for “netflix”iOS
    #10 in Taiwan search · popularity 96
  8. 🌟
    Threads featured by AppleiOS
    apps · AE, AU, CA, ES, GB, IN, IT, JP, PL, RU, SA, TW, ZA
  10. ✏️
    Threads added hidden keywords: photos, goodreads, corn, traductoriOS
    words in the App Store's hidden keyword field (found by probing search)
  11. 🔎
    Threads reached Top 10 for “jiohotstar”iOS
    #6 in Canada search · popularity 90
  12. 🔎
    Threads reached Top 10 for “pinterest”iOS
    #10 in Indonesia search · popularity 97
  13. 🔎
    Threads reached Top 10 for “google pay”iOS
    #5 in Netherlands search · popularity 90
  14. 🔎
    Threads reached Top 10 for “reddit”Android
    #7 in Thailand search · popularity 90
  15. 🌟
    Threads featured by Apple: “ESSENTIALS”iOS
    today · AE, AU, CA, ES, GB, IN, IT, JP, PL, RU, SA, TW, ZA
  17. 🔎
    Threads reached Top 10 for “réseaux sociaux”iOS
    #5 in France search · popularity 90
  18. 🔎
    Threads reached Top 10 for “discord”iOS
    #9 in Malaysia search · popularity 96
  19. 🔎
    Threads reached Top 10 for “telegram”iOS
    #10 in Malaysia search · popularity 94
  20. 🔎
    Threads reached Top 10 for “waze”iOS
    #10 in Malaysia search · popularity 94
  21. 🔎
    Threads reached Top 10 for “reddit”Android
    #5 in United Arab Emirates search · popularity 88
  22. 🌟
    Threads featured by Apple: “ESSENTIALS”iOS
    today · AE, AU, CA, ES, GB, IN, IT, JP, PL, RU, SA, TW, ZA
  23. 📈
    Threads hit #1 in 2 chartsiOS
    Top Free · Social Networking · ES · Top Free · Social Networking · FR
  25. ✏️
    Threads added hidden keywords: what's, backiOS
    words in the App Store's hidden keyword field (found by probing search)
  26. 🔎
    Threads reached Top 10 for “facebook”iOS
    #9 in Indonesia search · popularity 96
  27. 🔎
    Threads reached #1 for “instagram”Android
    #1 in Netherlands search · popularity 96
  28. 🌟
    Threads featured by Apple: “ESSENTIALS”iOS
    today · AE, AR, AU, CA, ES, GB, IN, IT, JP, PL, RU, SA, TW, ZA
  30. 🌟
    Threads featured by Apple: “ESSENTIALS”iOS
    today · AE, AU, CA, ES, GB, IN, IT, JP, PL, RU, SA, TW, ZA
  32. ✏️
    Threads added hidden keywords: brave, whoo, jaliOS
    words in the App Store's hidden keyword field (found by probing search)
  33. 🌟
    Threads featured by AppleiOS
    apps · AE, AU, CA, ES, GB, IN, IT, JP, PL, RU, SA, TW, ZA
  35. 📦
    Threads updated to version 454.0iOS
    We’re working fast to regularly update our app. To experience the newest features and improvements, download the latest version of the app.
  36. ✏️
    Threads added hidden keywords: brave, conversationsiOS
    words in the App Store's hidden keyword field (found by probing search)
  37. 🔎
    Threads reached Top 10 for “instagram”iOS
    #10 in Germany search · popularity 95
  38. 🌟
    Threads featured by AppleiOS
    apps · AE, AU, CA, ES, GB, IN, IT, JP, PL, RU, SA, TW, ZA
  39. 📦
    Threads updated to version 453.0.0.56.79Android
    We’ve fixed bugs and improved performance. To experience the newest features and improvements, download the latest version of the app.
  41. ✏️
    Threads added hidden keywords: conversation, wallet, conversationsiOS
    words in the App Store's hidden keyword field (found by probing search)
  42. 🔎
    Threads reached Top 10 for “telegram”iOS
    #10 in Brazil search · popularity 94
  43. 🔎
    Threads reached Top 10 for “reddit”iOS
    #8 in Colombia search · popularity 91
  44. 🌟
    Threads featured by Apple: “ESSENTIALS”iOS
    today · AE, AU, CA, ES, GB, IN, IT, JP, PL, RU, SA, TW, ZA
  46. ✏️
    Threads added hidden keywords: braveiOS
    words in the App Store's hidden keyword field (found by probing search)
  47. 🔎
    Threads reached Top 10 for “instagram”iOS
    #10 in United Arab Emirates search · popularity 96
  48. 🌟
    Threads featured by Apple: “ESSENTIALS”iOS
    today · AE, AU, CA, ES, GB, IN, IT, JP, PL, RU, SA, TW, ZA
  50. ✏️
    Threads added hidden keywords: chatsiOS
    words in the App Store's hidden keyword field (found by probing search)
  51. 🔎
    Threads reached Top 10 for “pinterest”Android
    #4 in United Arab Emirates search · popularity 99
  53. ✏️
    Threads: keywords changediOS
    · CA
  54. 🎉
    Threads in-app event: Football on ThreadsiOS
    SPECIAL EVENT · until 28 Nov
  55. ✏️
    Threads added hidden keywords: statsiOS
    words in the App Store's hidden keyword field (found by probing search)
  57. 🎉
    Threads in-app event: Threads for iPhone DuoiOS
    SPECIAL EVENT · until 27 Nov
  58. 📈
    Threads entered the top 10iOS
    Top Free · All Apps · VN
  59. ✏️
    Threads: new screenshotsiOS
    6 screenshots (was 6) · US
  61. 📦
    Threads updated to version 453.0iOS
    We’re working fast to regularly update our app. To experience the newest features and improvements, download the latest version of the app.
  62. 📦
    Threads updated to version 452.0.0.50.64Android
    We’ve fixed bugs and improved performance. To experience the newest features and improvements, download the latest version of the app.
  64. ✏️
    Threads added hidden keywords: zalando, meetingiOS
    words in the App Store's hidden keyword field (found by probing search)
  65. ✏️
    Threads: keywords changediOS
    · US
  67. ✏️
    Threads added hidden keywords: storesiOS
    words in the App Store's hidden keyword field (found by probing search)
  69. 📈
    Threads new best rank in the overall chart: #3Android
    Top Free · All Apps · TW
  70. ✏️
    Threads added hidden keywords: hilo, windy, business-netzwerkiOS
    words in the App Store's hidden keyword field (found by probing search)
  72. 📈
    Threads hit #1iOS
    Top Free · Social Networking · PL
  74. 📈
    Threads hit #1iOS
    Top Free · Social Networking · TW
  76. 📦
    Threads updated to version 452.1iOS
    We’re working fast to regularly update our app. To experience the newest features and improvements, download the latest version of the app.
  77. ✏️
    Threads added hidden keywords: converter, statsiOS
    words in the App Store's hidden keyword field (found by probing search)
  78. 📈
    Threads hit #1iOS
    Top Free · Social Networking · ZA
  80. 📦
    Threads updated to version 452.0iOS
    We’re working fast to regularly update our app. To experience the newest features and improvements, download the latest version of the app.
  81. ✏️
    Threads added hidden keywords: dash, book, tutor, languageiOS
    words in the App Store's hidden keyword field (found by probing search)
  82. 📦
    Threads updated to version 451.0.0.51.80Android
    We’ve fixed bugs and improved performance. To experience the newest features and improvements, download the latest version of the app.
  84. ✏️
    Threads added hidden keywords: buchen, pixel, esimiOS
    words in the App Store's hidden keyword field (found by probing search)
  86. 📈
    Threads new best rank in the overall chart: #6Android
    Top Free · All Apps · TW
  87. ✏️
    Threads added hidden keywords: レシピ, in-depth, video, tutor +1 moreiOS
    words in the App Store's hidden keyword field (found by probing search)
  89. 📈
    Threads entered the top 100 in 2 chartsAndroid
    Top Free · All Apps · GB · Top Free · All Apps · NL
  90. ✏️
    Threads added hidden keywords: photo, session, simulator, blockiOS
    words in the App Store's hidden keyword field (found by probing search)
  92. 📈
    Threads entered the top 100Android
    Top Free · All Apps · TH
  93. ✏️
    Threads added hidden keywords: 楽譜iOS
    words in the App Store's hidden keyword field (found by probing search)
  95. 📈
    Threads entered the top 10 in 2 chartsiOS
    Top Free · All Apps · AR · Top Free · All Apps · MX
  97. ✏️
    Threads added hidden keywords: editoriOS
    words in the App Store's hidden keyword field (found by probing search)
  98. ⭐
    Threads: rating fell below 4.0★Android
    4.00★ now
  99. 📦
    Threads: now updating weeklyAndroid
    4 updates in 30 days, after a quiet two months
  100. 📈
    Threads hit #1iOS
    Top Free · Social Networking · MY
  101. ✏️
    Threads: new screenshotsiOS
    6 screenshots (was 6) · US
  103. 📦
    Threads updated to version 451.0iOS
    We’re working fast to regularly update our app. To experience the newest features and improvements, download the latest version of the app.
  104. 📦
    Threads: now updating weeklyiOS
    4 updates in 30 days, after a quiet two months
  105. 📈
    Threads hit #1iOS
    Top Free · Social Networking · AR
  106. 📈
    Threads entered the top 10 in 6 chartsiOS
    Top Free · Social Networking · CO · Top Free · All Apps · MY · Top Free · Social Networking · MY · Top Free · Social Networking · PH · +2 more
  107. 📦
    Threads updated to version 450.0.0.51.78Android
    We’ve fixed bugs and improved performance. To experience the newest features and improvements, download the latest version of the app.
  109. 📈
    Threads entered the top 10 in 8 chartsAndroid
    Top Free · Social · ES · Top Free · Social · MX · Top Free · Social · NL · Top Free · Social · SE · +4 more
  110. 📈
    Threads hit #1Android
    Top Free · Social · TW
  111. 📈
    Threads entered the top 100 in 3 chartsAndroid
    Top Free · All Apps · MX · Top Free · All Apps · TR · Top Free · All Apps · VN
  112. 📈
    Threads new best rank in the overall chart: #7Android
    Top Free · All Apps · TW
  113. 📈
    Threads hit #1iOS
    Top Free · Social Networking · SE
  114. ✏️
    Threads: keywords changediOS
    · US
  116. ✏️
    Threads added hidden keywords: chatsiOS
    words in the App Store's hidden keyword field (found by probing search)
  118. ✏️
    Threads added hidden keywords: storyreeliOS
    words in the App Store's hidden keyword field (found by probing search)
  120. 📈
    Threads entered the top 100Android
    Top Free · All Apps · BR
  121. 📈
    Threads new best rank in the overall chart: #22Android
    Top Free · All Apps · JP
  122. 🔎
    Threads reached Top 10 for “instagram”iOS
    #10 in Sweden search · popularity 96
  124. 📈
    Threads new best rank in the overall chart: #23Android
    Top Free · All Apps · JP
  125. ✏️
    Threads added hidden keywords: statsiOS
    words in the App Store's hidden keyword field (found by probing search)
  127. 📈
    Threads new best rank in the overall chart: #27Android
    Top Free · All Apps · JP
  128. 🔎
    Threads reached Top 10 for “instagram”iOS
    #7 in Spain search · popularity 97
  129. 📈
    Threads hit #1iOS
    Top Free · All Apps · ID
  131. 📦
    Threads updated to version 450.0iOS
    We’re working fast to regularly update our app. To experience the newest features and improvements, download the latest version of the app.
  132. 📦
    Threads updated to version 449.0.0.54.82Android
    We’ve fixed bugs and improved performance. To experience the newest features and improvements, download the latest version of the app.
  134. 📈
    Threads hit #1iOS
    Top Free · Social Networking · NL
  135. 📈
    Threads entered the top 10iOS
    Top Free · All Apps · RU
  137. 📈
    Threads entered the top 10iOS
    Top Free · All Apps · AU
  139. ✏️
    Threads added hidden keywords: reelsiOS
    words in the App Store's hidden keyword field (found by probing search)
  141. ✏️
    Threads added hidden keywords: hilo, reelsiOS
    words in the App Store's hidden keyword field (found by probing search)
  142. 🌟
    Threads featured by AppleiOS
    apps · AE, AU, CA, ES, GB, IN, IT, JP, SA, TW
  143. 📈
    Threads hit #1iOS
    Top Free · Social Networking · GB
  144. 📈
    Threads entered the top 10iOS
    Top Free · All Apps · CA
  146. ✏️
    Threads added hidden keywords: participating, retteniOS
    words in the App Store's hidden keyword field (found by probing search)
  147. 🌟
    Threads featured by Apple: “ESSENTIALS”iOS
    today · AE, AU, CA, ES, GB, IN, IT, JP, SA, TW
  148. 📈
    Threads hit #1 in 2 chartsiOS
    Top Free · Social Networking · AU · Top Free · Social Networking · IT
  149. 📈
    Threads entered the top 10 in 2 chartsiOS
    Top Free · All Apps · JP · Top Free · All Apps · US
  151. 📦
    Threads updated to version 449.0iOS
    We’re working fast to regularly update our app. To experience the newest features and improvements, download the latest version of the app.
  152. ✏️
    Threads added hidden keywords: friends, communityiOS
    words in the App Store's hidden keyword field (found by probing search)
  153. 🌟
    Threads featured by AppleiOS
    apps · AE, AU, CA, GB, IN, IT, JP, SA, TW
  154. 📈
    Threads hit #1iOS
    Top Free · Social Networking · BR
  156. ✏️
    Threads added hidden keywords: nfl, community, nbaiOS
    words in the App Store's hidden keyword field (found by probing search)
  157. 🌟
    Threads featured by AppleiOS
    apps · AE, AU, CA, ES, GB, IN, IT, JP, SA, TW
  158. 📈
    Threads entered the top 10iOS
    Top Free · All Apps · TW
  160. 📈
    Threads entered the top 10Android
    Top Free · Social · AE
  161. 🌟
    Threads featured by AppleiOS
    apps · AE, AU, CA, ES, GB, IN, IT, JP, SA, TW
  162. 📈
    Threads hit #1 in 3 chartsiOS
    Top Free · Social Networking · CA · Top Free · Social Networking · DE · Top Free · Social Networking · IN
  164. 📈
    Threads entered the top 10Android
    Top Free · Social · RU
  165. 🌟
    Threads featured by AppleiOS
    apps · AE, AU, CA, ES, GB, IN, IT, JP, SA, TW
  166. 📈
    Threads hit #1iOS
    Top Free · Social Networking · US
  168. 🆕
    Threads first spotted by AppInsiderAndroid
    United Arab Emirates
  169. 🆕
    Threads first spotted by AppInsideriOS
    #57 in Top Free · All Apps · United Kingdom
  170. 🌟
    Threads featured by AppleiOS
    apps · AE, AU, CA, GB, IN, IT, JP, SA
  172. 📦
    Threads version 448.0iOS
    No release notes
  173. 📦
    Threads updated to version 447.0.0.54.81Android
    We’ve fixed bugs and improved performance. To experience the newest features and improvements, download the latest version of the app.
  174. 📦
    Threads version 448.0.0.54.85Android
    We’ve fixed bugs and improved performance. To experience the newest features and improvements, download the latest version of the app.
  176. 🆕
    Threads: its developer released another app: Instants, an Instagram appiOS
  178. 🆕
    Threads: its developer released another app: Instants, an Instagram appAndroid
  180. 🆕
    Threads released on the App StoreiOS
  182. 🆕
    Threads released on Google PlayAndroid

Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.

Downloads / month
10M+
all stores, worldwide · 500k+ a day
Exact
Confidence
Monthly users
all platforms
Free with an account
Confidence
Revenue / month
in-app, both stores
Free with an account
Confidence
Rating
4.5 ★
5M ratings, both stores
Measured
Best rank now
#1
App Store · Social Networking Free
Measured
New ratings a week
56.5k
steady vs the 2 weeks before (App Store)
Measured
Exact figures, their ranges and how sure we are, free with an account.Sign up freeSign in

Threads at a glance

AI summary written from our chart and store data, 2026-11-08. It can be wrong: check the numbers above.

Threads is a free, text-based social networking app by Instagram designed for users to join public conversations, follow communities, and share updates via posts, polls, and direct messages. The app currently holds the #1 position in the Social Networking Free category across twelve diverse markets including the US, Brazil, Germany, and South Korea, indicating broad global adoption.

Similar apps: X (formerly Twitter), Bluesky, Mastodon

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