LEGO® Play Downloads & RevenueLEGO® Play · App Store & Google Play
LEGO® Play gets 10k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
LEGO® Play by LEGO is on App Store and Google Play. Active Users (MAU & DAU), Downloads, rankings, keywords, revenue, and rating totals.
🌟iOSFeatured by Apple: “THE LIST”🌟iOSFeatured by Apple: “THE LIST”📈iOSCharting in a new country📦iOSUpdated to version 2026.9.1📦AndroidUpdated to version 2026.9.2📦iOSNow updating weekly📦AndroidUpdated to version 2026.9.0📈AndroidEntered the top 100📈AndroidNew best rank in the overall chart: #165📈iOSEntered the top 100🆕iOSFirst spotted by AppInsider🆕AndroidFirst spotted by AppInsider🆕iOSIts developer released another app: LEGO® Insiders: Shop & Rewards🆕AndroidReleased on Google Play
Full timeline · 53 events
- 🌟LEGO® Play featured by Apple: “THE LIST”iOStoday · ID, JP, MY, PH
- 🌟LEGO® Play featured by Apple: “THE LIST”iOStoday · ID, JP, MY, PH
- 🌟LEGO® Play featured by Apple: “OUR FAVOURITES”iOStoday · ID, JP, MY, PH
- 🌟LEGO® Play featured by Apple: “THE LIST”iOStoday · ID, JP, MY, PH
- 📈LEGO® Play charting in a new countryiOSPoland
- 🌟LEGO® Play featured by AppleiOSapps · ID, JP, MY, PH
- 📦LEGO® Play updated to version 2026.9.1iOSMissions are now open to everyone – no account needed. Jump into the Halloween event and see which missions you can crack!
Our designers have also been busy giving the app a few style upgrades. - 📦LEGO® Play updated to version 2026.9.2AndroidMissions are now open to everyone – no account needed. Jump into the Halloween event and see which missions you can crack!
Our designers have also been busy giving the app a few style upgrades. - 🌟LEGO® Play featured by Apple: “THE LIST”iOStoday · ID, JP, MY, PH
- 🌟LEGO® Play featured by AppleiOSapps · ID, JP, MY, PH
- 📦LEGO® Play: now updating weeklyiOS4 updates in 30 days, after a quiet two months
- 🌟LEGO® Play featured by Apple: “OUR FAVOURITES”iOStoday · ID, JP, MY, PH
- 📦LEGO® Play updated to version 2026.9.0iOSMissions are now open to everyone – no account needed. Jump into the Halloween event and see which missions you can crack!
Our designers have also been busy giving the app a few style upgrades. - 🌟LEGO® Play featured by AppleiOSapps · ID, JP, MY, PH
- 🌟LEGO® Play featured by Apple: “THE LIST”iOStoday · ID, JP, MY, PH
- 📦LEGO® Play updated to version 2026.9.0AndroidMissions are now open to everyone – no account needed. Jump into the Halloween event and see which missions you can crack!
Our designers have also been busy giving the app a few style upgrades. - 📦LEGO® Play updated to version 2026.8.4iOSMwahaha! We've switched to spooky mode. Halloween surprises are hiding around the app. Find them… if you dare.
Hint: Step your avatar into the moonlight and see what happens… - 📈LEGO® Play entered the top 100AndroidTop Free · Entertainment · BR
- 📦LEGO® Play updated to version 2026.8.4AndroidMwahaha! We've switched to spooky mode. Halloween surprises are hiding around the app. Find them… if you dare.
Hint: Step your avatar into the moonlight and see what happens… - 📈LEGO® Play new best rank in the overall chart: #165AndroidTop Free · All Apps · SE
- 📈LEGO® Play entered the top 100AndroidTop Free · Entertainment · MX
- 📈LEGO® Play hit #1AndroidTop Free · Family · SE
- 📈LEGO® Play entered the top 10AndroidTop Free · Family · NL
- 📦LEGO® Play updated to version 2026.8.3iOSMwahaha! We've switched to spooky mode. Halloween surprises are hiding around the app. Find them… if you dare.
Hint: Step your avatar into the moonlight and see what happens… - 📈LEGO® Play entered the top 100AndroidTop Free · Family · ES
- 📦LEGO® Play updated to version 2026.8.3AndroidMwahaha! We've switched to spooky mode. Halloween surprises are hiding around the app. Find them… if you dare.
Hint: Step your avatar into the moonlight and see what happens… - 📈LEGO® Play entered the top 10AndroidTop Free · Family · SE
- 📈LEGO® Play new best rank in the overall chart: #185AndroidTop Free · All Apps · SE
- 📈LEGO® Play entered the top 100iOSTop Free · Entertainment · TR
- 📈LEGO® Play entered the top 100 in 4 chartsAndroidTop Free · Family · MX · Top Free · Entertainment · NL · Top Free · Family · TR · Top Free · Family · TW
- 🆕LEGO® Play first spotted by AppInsideriOS#50 in Top Free · Entertainment · Turkey
- 📈LEGO® Play charting in a new country in 6 chartsAndroidSpain · Mexico · Netherlands · Sweden · +2 more
- 📈LEGO® Play entered the top 100 in 3 chartsAndroidTop Free · Family · NL · Top Free · Entertainment · SE · Top Free · Entertainment · TR
- 📦LEGO® Play: now updating weeklyAndroid4 updates in 30 days, after a quiet two months
- 📦LEGO® Play updated to version 2026.8.2AndroidWe’ve made the LEGO Play experience even more awesome. How? Well, we fixed some pesky bugs and improved performance in the app. Now you can build even bigger, better than before!
- 📦LEGO® Play version 2026.8.1iOSWe’ve made the LEGO Play experience even more awesome. How? Well, we fixed some pesky bugs and improved performance in the app. Now you can build even bigger, better than before!
- 📦LEGO® Play updated to version 2026.8.1AndroidWe’ve made the LEGO Play experience even more awesome. How? Well, we fixed some pesky bugs and improved performance in the app. Now you can build even bigger, better than before!
- 📈LEGO® Play entered the top 10AndroidTop Free · Family · AU
- 🌟LEGO® Play featured by AppleiOSapps · ID, JP
- 📈LEGO® Play charting in a new countryAndroidUnited Arab Emirates
- 🌟LEGO® Play featured by AppleiOSapps · ID, JP
- 📈LEGO® Play entered the top 10AndroidTop Free · Family · KR
- 🌟LEGO® Play featured by Apple: “THE LIST”iOStoday · ID, JP
- 🌟LEGO® Play featured by Apple: “THE LIST”iOStoday · ID, JP
- 🌟LEGO® Play featured by Apple: “THE LIST”iOStoday · ID, JP
- 🌟LEGO® Play featured by Apple: “FOR KIDS”iOStoday · ID, JP
- 🆕LEGO® Play first spotted by AppInsiderAndroidSouth Korea
- 🌟LEGO® Play featured by Apple: “THE LIST”iOStoday · ID, JP
- 📦LEGO® Play updated to version 2026.8.0AndroidWe’ve made the LEGO Play experience even more awesome. How? Well, we fixed some pesky bugs and improved performance in the app. Now you can build even bigger, better than before!
- 📦LEGO® Play version 2026.7.3AndroidWe’ve made the LEGO Play experience even more awesome. How? Well, we fixed some pesky bugs and improved performance in the app. Now you can build even bigger, better than before!
- 🆕LEGO® Play: its developer released another app: LEGO® Insiders: Shop & RewardsiOS
- 🆕LEGO® Play released on the App StoreiOS
- 🆕LEGO® Play released on Google PlayAndroid
Collected from the stores by AppInsider since we first spotted the app. Dates are when we saw each change.
Rating
4.3 ★
27k ratings, both stores
Measured
Best rank now
#3
Android · 
Family Free
Family FreeMeasured
New ratings a week
479
▼ -17% vs the 2 weeks before (Google Play)
Measured
LEGO® Play at a glance
AI summary written from our chart and store data, 2026-11-09. It can be wrong: check the numbers above.
LEGO® Play is a free, safe creative platform for children that offers digital tools for building, drawing, stop-motion animation, and gaming within a moderated environment. The app has achieved strong traction in the Family Free category across major European markets like Sweden, the UK, and Germany, while also ranking consistently in the top 15 in North America.
Similar apps: Toca Life World, Minecraft Education Edition, Roblox
App Store
App details
App ID
6502331190
Publisher
LEGO System A/S
Publisher country
Denmark
On the store since
Jul 2024
2 years on the store
Minimum OS
iOS 16.4+
iPhone 8 and later
Devices
iPhone · iPad
Universal purchase
Content rating
4+
1 content note below
Languages
1
EN
Size
173 MB
Also listed in
Games, Family
Content notesInfrequent/Mild Contests
Google Play
App details
App ID
com.lego.common.legoplay
Publisher
LEGO System A/S
Publisher country
Denmark
Content rating
Everyone
Tech stack
Trackers and permissions of build v2026.5.0, from the εxodus privacy report (CC BY-SA).
Trackers
1
Permissions
17
Trackers
Sentry
Full permission listProSee plans
LEGO® Play downloads & installs
Both stores, worldwide. Bands are open; exact numbers are free with an account.
| Store | Downloads / day | Lifetime installs |
|---|---|---|
| App Store | 100+ | 5M+ |
| Google Play | 10k+ | 10M+ Measured |
| Total | 10k+ Confidence | 10M+ Confidence |
How this is calculated
App Store: chart positions and rating growth per country, anchored on its own Android downloads; lifetime from ratings worldwide × installs per rating. Google Play: the daily change in its exact install count. The total adds every store.
Where LEGO® Play's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
Where it ranks now
Both stores, across every country we track.
| Store | Best rank | Charting in | US Top Free | US Top Grossing |
|---|---|---|---|---|
| App Store | #162 Entertainment Free | 1 of 30 countries | – | – |
| Google Play | #3 Family Free | 18 of 23 countries | #11 | – |
Full chart lists: App Store · Google Play.
Review momentum
ⓘ How we measure thisApp Store
New ratings a week
19
4-week average
Recent ratings
4.1★
vs 4.3★ lifetime
Review momentum
70/100
faster than 82% of Entertainment apps
Google Play
New ratings a week
460
▼ -17% vs the 2 weeks before
Written reviews a week
4.4
Google Play
Recent ratings
5.0★
vs 4.5★ lifetime
Recent written reviews
4.3★
people who write skew negative
Review momentum
70/100
faster than 76% of Entertainment apps
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
Ratings
Both stores. Store data, measured.
| Store | Rating | Ratings |
|---|---|---|
| App Store | 4.3 ★ | 675 |
| Google Play | 4.3 ★ | 27k 827 written reviews |
| Both stores | 4.3 ★ weighted by ratings | 27k |
What users say about LEGO® Play
From the 193 most recent Google Play reviews in the US.
Users praise the creative building and entertainment value for children, but many report severe technical issues including crashes, login failures, and excessive ads. The app is frequently described as glitchy or unusable due to loading errors and forced exits.
Mixed but leaning positive (68% of recent reviews give 4–5 stars). People like it for being fun, and easy sign-in. The main complaints are about crashes and bugs, and login and account problems.
What people like
- Fun: “fun game but very glitchy”
- Login & account: “i dont want to have to build an account”
- Ease of use: “it's really nice and easy”
- Speed & performance: “it lagged in ricky brick when I tried to jump”
Common complaints
- Crashes & bugs: “This stupid app kept freezing on me >:(”
- Login & account: “it was annoying that u have to sign in”
- Ads: “kept giving ads in other apps”
- Speed & performance: “im a big fan of legos but i haven't even tested the app but its still on the loading screen and it keeps saying that "LEGO Play has stopped" Please fix this!!!!”
About LEGO® Play
LEGO® Play is the safe creative app for all brick lovers, builders, and creators! Step into a world of digital creativity tools where you can create, experiment, and explore your imagination. Play your way!
Explore creative ideas
Got a passion? Express your creativity with fun tools designed for kids. From drawing and storytelling, to making videos and building with LEGO bricks, there's no limit to what you can imagine.
• Whether you're into building, art, drawing, photography or comics, the Creative Canvas tool is where your ideas come to life.
• Want to make a film? Use the Stop-Motion Studio and be your own director!
• Master builder? The Brick Builder tool lets you make your own fun 3D LEGO creations.
• Love art and design? The Pattern Designer tool lets you create everything from colorful patterns to characters and creatures.
Make it yours
A creative app that you can make your own. Style your avatar, your space, your vibe. It’s your world to express yourself in.
• Design your own LEGO avatar and choose fun outfits and accessories.
• Create a custom username.
• Showcase all your creative builds on your profile.
• Get ready for home design! Create and personalise your dream digital home with brick-built furniture and decorations.
• Build multiple homes and create your very own LEGO neighborhood! Search for inspiration with LEGO play Discover a safe and creative space to find inspiration for your next build.
• Explore new ideas and skills for your own builds.
• See unique digital art, stop-motion animations and LEGO builds.
• Search and discover creations related to your interests.
Enjoy creative games for kids
Explore a growing collection of safe games for kids. Race awesome vehicles, blast off into space, take on sports challenges, and meet amazing animals in fun games designed for creativity and play.
Discover LEGO stories and characters
Explore adventures, challenges and creative content from your favourite LEGO themes and characters.
• Follow adventures featuring your favourite LEGO characters and heroes.
• Explore content inspired by LEGO® City, LEGO® Friends, LEGO® NINJAGO®, LEGO® Star Wars™ and other popular themes.
• Complete fun challenges, watch videos and unlock new ideas for building and play.
Play & explore safely
LEGO Play is a secure, moderated app for kids to explore creative ideas and LEGO content safely.
• Verified Parental Consent is required to unlock the full LEGO Play creative building experience.
• All content is moderated before appearing in the app.
Unlock the full experience with LEGO® Insiders Club
Get full access to all LEGO Play content, with a LEGO Insiders Club membership — it’s free and easy to sign up! Ask a parent or guardian to help you sign up.
Important information:
• The app is FREE and there are no in-app purchases or third-party advertising.
• To help create a safe and creative space for kids, verifi
Explore creative ideas
Got a passion? Express your creativity with fun tools designed for kids. From drawing and storytelling, to making videos and building with LEGO bricks, there's no limit to what you can imagine.
• Whether you're into building, art, drawing, photography or comics, the Creative Canvas tool is where your ideas come to life.
• Want to make a film? Use the Stop-Motion Studio and be your own director!
• Master builder? The Brick Builder tool lets you make your own fun 3D LEGO creations.
• Love art and design? The Pattern Designer tool lets you create everything from colorful patterns to characters and creatures.
Make it yours
A creative app that you can make your own. Style your avatar, your space, your vibe. It’s your world to express yourself in.
• Design your own LEGO avatar and choose fun outfits and accessories.
• Create a custom username.
• Showcase all your creative builds on your profile.
• Get ready for home design! Create and personalise your dream digital home with brick-built furniture and decorations.
• Build multiple homes and create your very own LEGO neighborhood! Search for inspiration with LEGO play Discover a safe and creative space to find inspiration for your next build.
• Explore new ideas and skills for your own builds.
• See unique digital art, stop-motion animations and LEGO builds.
• Search and discover creations related to your interests.
Enjoy creative games for kids
Explore a growing collection of safe games for kids. Race awesome vehicles, blast off into space, take on sports challenges, and meet amazing animals in fun games designed for creativity and play.
Discover LEGO stories and characters
Explore adventures, challenges and creative content from your favourite LEGO themes and characters.
• Follow adventures featuring your favourite LEGO characters and heroes.
• Explore content inspired by LEGO® City, LEGO® Friends, LEGO® NINJAGO®, LEGO® Star Wars™ and other popular themes.
• Complete fun challenges, watch videos and unlock new ideas for building and play.
Play & explore safely
LEGO Play is a secure, moderated app for kids to explore creative ideas and LEGO content safely.
• Verified Parental Consent is required to unlock the full LEGO Play creative building experience.
• All content is moderated before appearing in the app.
Unlock the full experience with LEGO® Insiders Club
Get full access to all LEGO Play content, with a LEGO Insiders Club membership — it’s free and easy to sign up! Ask a parent or guardian to help you sign up.
Important information:
• The app is FREE and there are no in-app purchases or third-party advertising.
• To help create a safe and creative space for kids, verifi
LEGO® Play App Store
LEGO® Play gets 10k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
LEGO® Play is #162 in Entertainment Free in Poland and charting in 1 of 30 countries we track.
Updated 9 Nov 2026 · rankings refresh through the day
DeveloperLEGO
CategoryEntertainment
PriceFree
Released
Rating★ 4.3 (675)
Version2026.9.1
Age rating4+
First seen by us
12 Oct 2026
12 Oct 2026Installs (est.)5M+ worldwide
Rating
4.3 ★
675 ratings
Measured
Best rank now
#162
Entertainment FreeMeasured
New ratings a week
19
App Store, 4-week average
Measured
LEGO® Play on the App Store
App details
App ID
6502331190
Publisher
LEGO System A/S
Publisher country
Denmark
On the store since
Jul 2024
2 years on the store
Minimum OS
iOS 16.4+
iPhone 8 and later
Devices
iPhone · iPad
Universal purchase
Content rating
4+
1 content note below
Languages
1
EN
Size
173 MB
Also listed in
Games, Family
Content notesInfrequent/Mild Contests
LEGO® Play downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Apple publishes no download counts. App Store downloads come from chart positions and daily rating growth per country, calibrated on Google Play install counts; lifetime installs from ratings worldwide × installs per rating. Confidence is the chance the real number is within half to double ours.
Where LEGO® Play's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
Where it ranks now
Every top chart it appears in across 30 countries.
| Country | Charts | Rank |
|---|---|---|
| Poland | EntertainmentFree | #162 |
Apps near LEGO® Play on the chart
Entertainment Free, around #162.
Ratings
App Store, worldwide.
Rating
4.3 ★
675 ratings
Measured
Ratings
675
Measured
Review momentum
ⓘ How we measure thisNew ratings a week
19
4-week average
Recent ratings
4.1★
vs 4.3★ lifetime
Review momentum
70/100
faster than 82% of Entertainment apps
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
About LEGO® Play
LEGO® Play is the safe creative app for all brick lovers, builders, and creators! Step into a world of digital creativity tools where you can create, experiment, and explore your imagination. Play your way!
Explore creative ideas
Got a passion? Express your creativity with fun tools designed for kids. From drawing and storytelling, to making videos and building with LEGO bricks, there's no limit to what you can imagine.
• Whether you're into building, art, drawing, photography or comics, the Creative Canvas tool is where your ideas come to life.
• Want to make a film? Use the Stop-Motion Studio and be your own director!
• Master builder? The Brick Builder tool lets you make your own fun 3D LEGO creations.
• Love art and design? The Pattern Designer tool lets you create everything from colorful patterns to characters and creatures.
Make it yours
A creative app that you can make your own. Style your avatar, your space, your vibe. It’s your world to express yourself in.
• Design your own LEGO avatar and choose fun outfits and accessories.
• Create a custom username.
• Showcase all your creative builds on your profile.
• Get ready for home design! Create and personalise your dream digital home with brick-built furniture and decorations.
• Build multiple homes and create your very own LEGO neighborhood! Search for inspiration with LEGO play Discover a safe and creative space to find inspiration for your next build.
• Explore new ideas and skills for your own builds.
• See unique digital art, stop-motion animations and LEGO builds.
• Search and discover creations related to your interests.
Enjoy creative games for kids
Explore a growing collection of safe games for kids. Race awesome vehicles, blast off into space, take on sports challenges, and meet amazing animals in fun games designed for creativity and play.
Discover LEGO stories and characters
Explore adventures, challenges and creative content from your favourite LEGO themes and characters.
• Follow adventures featuring your favourite LEGO characters and heroes.
• Explore content inspired by LEGO® City, LEGO® Friends, LEGO® NINJAGO®, LEGO® Star Wars™ and other popular themes.
• Complete fun challenges, watch videos and unlock new ideas for building and play.
Play & explore safely
LEGO Play is a secure, moderated app for kids to explore creative ideas and LEGO content safely.
• Verified Parental Consent is required to unlock the full LEGO Play creative building experience.
• All content is moderated before appearing in the app.
Unlock the full experience with LEGO® Insiders Club
Get full access to all LEGO Play content, with a LEGO Insiders Club membership — it’s free and easy to sign up! Ask a parent or guardian to help you sign up.
Important information:
• The app is FREE and there are no in-app purchases or third-party advertising.
• To help create a safe and creative space for kids, verifi
Explore creative ideas
Got a passion? Express your creativity with fun tools designed for kids. From drawing and storytelling, to making videos and building with LEGO bricks, there's no limit to what you can imagine.
• Whether you're into building, art, drawing, photography or comics, the Creative Canvas tool is where your ideas come to life.
• Want to make a film? Use the Stop-Motion Studio and be your own director!
• Master builder? The Brick Builder tool lets you make your own fun 3D LEGO creations.
• Love art and design? The Pattern Designer tool lets you create everything from colorful patterns to characters and creatures.
Make it yours
A creative app that you can make your own. Style your avatar, your space, your vibe. It’s your world to express yourself in.
• Design your own LEGO avatar and choose fun outfits and accessories.
• Create a custom username.
• Showcase all your creative builds on your profile.
• Get ready for home design! Create and personalise your dream digital home with brick-built furniture and decorations.
• Build multiple homes and create your very own LEGO neighborhood! Search for inspiration with LEGO play Discover a safe and creative space to find inspiration for your next build.
• Explore new ideas and skills for your own builds.
• See unique digital art, stop-motion animations and LEGO builds.
• Search and discover creations related to your interests.
Enjoy creative games for kids
Explore a growing collection of safe games for kids. Race awesome vehicles, blast off into space, take on sports challenges, and meet amazing animals in fun games designed for creativity and play.
Discover LEGO stories and characters
Explore adventures, challenges and creative content from your favourite LEGO themes and characters.
• Follow adventures featuring your favourite LEGO characters and heroes.
• Explore content inspired by LEGO® City, LEGO® Friends, LEGO® NINJAGO®, LEGO® Star Wars™ and other popular themes.
• Complete fun challenges, watch videos and unlock new ideas for building and play.
Play & explore safely
LEGO Play is a secure, moderated app for kids to explore creative ideas and LEGO content safely.
• Verified Parental Consent is required to unlock the full LEGO Play creative building experience.
• All content is moderated before appearing in the app.
Unlock the full experience with LEGO® Insiders Club
Get full access to all LEGO Play content, with a LEGO Insiders Club membership — it’s free and easy to sign up! Ask a parent or guardian to help you sign up.
Important information:
• The app is FREE and there are no in-app purchases or third-party advertising.
• To help create a safe and creative space for kids, verifi
Latest updates
2026.9.1
Missions are now open to everyone – no account needed. Jump into the Halloween event and see which missions you can crack!
Our designers have also been busy giving the app a few style upgrades.
2026.9.0
Missions are now open to everyone – no account needed. Jump into the Halloween event and see which missions you can crack!
Our designers have also been busy giving the app a few style upgrades.
2026.8.4
Mwahaha! We've switched to spooky mode. Halloween surprises are hiding around the app. Find them… if you dare.
Hint: Step your avatar into the moonlight and see what happens…
More from LEGO
LEGO® Play Android
LEGO® Play gets 10k+ downloads a day worldwide (AppInsider estimate, November 2026, rounded down to a band).
LEGO® Play is #11 in Family Free on Google Play in United States and charting in 18 of 23 countries we track.
Updated 9 Nov 2026 · rankings refresh through the day
DeveloperLEGO System A/S
CategoryEntertainment
PriceFree
Released
Installs10M+
Rating★ 4.3 (27k)
Updated
Content ratingEveryone
Rating
4.3 ★
27k ratings
Measured
Best rank now
#11
Family FreeMeasured
New ratings a week
460
▼ -17% vs the 2 weeks before
Measured
LEGO® Play at a glance
AI summary written from our chart and store data, 2026-11-09. It can be wrong: check the numbers above.
LEGO® Play is a free, safe creative platform for children that offers digital tools for building, drawing, stop-motion animation, and gaming within a moderated environment. The app has achieved strong traction in the Family Free category across major European markets like Sweden, the UK, and Germany, while also ranking consistently in the top 15 in North America.
Similar apps: Toca Life World, Minecraft Education Edition, Roblox
LEGO® Play on Google Play
App details
App ID
com.lego.common.legoplay
Publisher
LEGO System A/S
Publisher country
Denmark
Content rating
Everyone
Tech stack
Trackers and permissions of build v2026.5.0, from the εxodus privacy report (CC BY-SA).
Trackers
1
Permissions
17
Trackers
Sentry
Full permission listProSee plans
LEGO® Play downloads
Worldwide, per day, and installs to date. The band is open; the exact number is free with an account.
How this is calculated
Google Play shows an exact lifetime install count; downloads per day are its daily change (measured). When Play hasn't refreshed the count, they come from new ratings and Top Free chart positions. Confidence is the chance the real number is within half to double ours.
Where LEGO® Play's downloads come from Modelled
Last 30 days: organic search, browsing the store, features and paid ads.
Active users
All platforms, worldwide. Free with an account.
Stickiness (DAU / MAU)
how many monthly users open it on a given day
Retention · share of new users still active
Day 1
Day 7
Day 30
Time spent · per daily user
Average time spent Pro
min a day
Sessions a day Pro
Time per session Pro
min
How this is calculated
Monthly users come from lifetime installs across every store, fitted on monthly active user figures companies publish; daily users = monthly × the typical daily/monthly ratio for the category. Confidence is the chance the real number is within half to double ours.
Where it ranks on Google Play
Every top 200 chart it appears in across 23 countries.
| Country | Charts | Rank |
|---|---|---|
| United States | FamilyFree | #11 |
 United Kingdom | FamilyFree | #6 |
 Canada | FamilyFree | #9 |
 France | FamilyFree | #12 |
| Sweden | FamilyFree | #3 |
 Italy | FamilyFree | #10 |
 Japan | FamilyFree | #50 |
 Australia | FamilyFree | #16 |
 South Korea | FamilyFree | #25 |
| United States | EntertainmentFree | #96 |
| United Kingdom | EntertainmentFree | #44 |
 Netherlands | FamilyFree | #9 |
 Mexico | FamilyFree | #23 |
 Brazil | FamilyFree | #36 |
 Taiwan | FamilyFree | #28 |
| France | EntertainmentFree | #112 |
| Turkey | FamilyFree | #34 |
| Canada | EntertainmentFree | #96 |
 Germany | FamilyFree | #175 |
| Sweden | EntertainmentFree | #27 |
| Italy | EntertainmentFree | #78 |
| Brazil | EntertainmentFree | #115 |
| Australia | EntertainmentFree | #123 |
| South Korea | EntertainmentFree | #195 |
 India | FamilyFree | #140 |
| Mexico | EntertainmentFree | #111 |
 Indonesia | FamilyFree | #103 |
| Netherlands | EntertainmentFree | #71 |
| Turkey | EntertainmentFree | #77 |
 Spain | FamilyFree | #138 |
| Taiwan | EntertainmentFree | #175 |
Apps near LEGO® Play on the chart
Family Free, around #11.
Ratings
Google Play, worldwide.
Rating
4.3 ★
27k ratings
Measured
Ratings
27k
Measured
Written reviews
827
Measured
Review momentum
ⓘ How we measure thisNew ratings a week
460
▼ -17% vs the 2 weeks before
Written reviews a week
4.4
Google Play
Recent ratings
5.0★
vs 4.5★ lifetime
Recent written reviews
4.3★
people who write skew negative
Review momentum
70/100
faster than 76% of Entertainment apps
Review momentum (0-100) blends how fast the app collects ratings compared with other apps in its category (60%), whether that pace is speeding up (25%) and what recent raters give it (15%; recent stars well below lifetime pull it down). Ratings counts are read daily. A jump usually means a launch, a feature, ads or a new review prompt.
What users say about LEGO® Play
From the 193 most recent Google Play reviews in the US.
Users praise the creative building and entertainment value for children, but many report severe technical issues including crashes, login failures, and excessive ads. The app is frequently described as glitchy or unusable due to loading errors and forced exits.
Mixed but leaning positive (68% of recent reviews give 4–5 stars). People like it for being fun, and easy sign-in. The main complaints are about crashes and bugs, and login and account problems.
What people like
- Fun: “fun game but very glitchy”
- Login & account: “i dont want to have to build an account”
- Ease of use: “it's really nice and easy”
- Speed & performance: “it lagged in ricky brick when I tried to jump”
Common complaints
- Crashes & bugs: “This stupid app kept freezing on me >:(”
- Login & account: “it was annoying that u have to sign in”
- Ads: “kept giving ads in other apps”
- Speed & performance: “im a big fan of legos but i haven't even tested the app but its still on the loading screen and it keeps saying that "LEGO Play has stopped" Please fix this!!!!”
About LEGO® Play
LEGO® Play is the safe creative app for all brick lovers, builders, and creators! Step into a world of digital creativity tools where you can create, experiment, and explore your imagination. Play your way!
Explore creative ideas
Got a passion? Express your creativity with fun tools designed for kids. From drawing and storytelling, to making videos and building with LEGO bricks, there's no limit to what you can imagine.
• Whether you're into building, art, drawing, photography or comics, the Creative Canvas tool is where your ideas come to life.
• Want to make a film? Use the Stop-Motion Studio and be your own director!
• Master builder? The Brick Builder tool lets you make your own fun 3D LEGO creations.
• Love art and design? The Pattern Designer tool lets you create everything from colorful patterns to characters and creatures.
Make it yours
A creative app that you can make your own. Style your avatar, your space, your vibe. It’s your world to express yourself in.
• Design your own LEGO avatar and choose fun outfits and accessories.
• Create a custom username.
• Showcase all your creative builds on your profile.
• Get ready for home design! Create and personalize your dream digital home with brick-built furniture and decorations.
• Build multiple homes and create your very own LEGO neighborhood!
Search for inspiration with LEGO Play
Discover a safe and creative space to find inspiration for your next build.
• Explore new ideas and skills for your own builds.
• See unique digital art, stop-motion animations and LEGO builds.
• Search and discover creations related to your interests.
Enjoy creative games for kids
Explore a growing collection of safe games for kids. Race awesome vehicles, blast off into space, take on sports challenges, and meet amazing animals in fun games designed for creativity and play.
Discover LEGO stories and characters
Explore adventures, challenges and creative content from your favorite LEGO themes and characters.
• Follow adventures featuring your favorite LEGO characters and heroes.
• Explore content inspired by LEGO® City, LEGO® Friends, LEGO® NINJAGO®, LEGO® Star Wars™ and other popular themes.
• Complete fun challenges, watch videos and unlock new ideas for building and play.
Play & explore safely
LEGO Play is a secure, moderated app for kids to explore creative ideas and LEGO content safely.
• Verified Parental Consent is required to unlock the full LEGO Play creative building experience.
• All content is moderated before appearing in the app.
Unlock the full experience with LEGO® Insiders Club
Get full access to all LEGO Play content, with a LEGO Insiders Club membership — it’s free and easy to sign up! Ask a parent or guardian to help you sign up.
Important information:
• The app is FREE and there are no in-app purchases or third-party advertising.
• To help create a safe and creative space for kids, verification is required to access some functionality. Verification needs to be given by an
Explore creative ideas
Got a passion? Express your creativity with fun tools designed for kids. From drawing and storytelling, to making videos and building with LEGO bricks, there's no limit to what you can imagine.
• Whether you're into building, art, drawing, photography or comics, the Creative Canvas tool is where your ideas come to life.
• Want to make a film? Use the Stop-Motion Studio and be your own director!
• Master builder? The Brick Builder tool lets you make your own fun 3D LEGO creations.
• Love art and design? The Pattern Designer tool lets you create everything from colorful patterns to characters and creatures.
Make it yours
A creative app that you can make your own. Style your avatar, your space, your vibe. It’s your world to express yourself in.
• Design your own LEGO avatar and choose fun outfits and accessories.
• Create a custom username.
• Showcase all your creative builds on your profile.
• Get ready for home design! Create and personalize your dream digital home with brick-built furniture and decorations.
• Build multiple homes and create your very own LEGO neighborhood!
Search for inspiration with LEGO Play
Discover a safe and creative space to find inspiration for your next build.
• Explore new ideas and skills for your own builds.
• See unique digital art, stop-motion animations and LEGO builds.
• Search and discover creations related to your interests.
Enjoy creative games for kids
Explore a growing collection of safe games for kids. Race awesome vehicles, blast off into space, take on sports challenges, and meet amazing animals in fun games designed for creativity and play.
Discover LEGO stories and characters
Explore adventures, challenges and creative content from your favorite LEGO themes and characters.
• Follow adventures featuring your favorite LEGO characters and heroes.
• Explore content inspired by LEGO® City, LEGO® Friends, LEGO® NINJAGO®, LEGO® Star Wars™ and other popular themes.
• Complete fun challenges, watch videos and unlock new ideas for building and play.
Play & explore safely
LEGO Play is a secure, moderated app for kids to explore creative ideas and LEGO content safely.
• Verified Parental Consent is required to unlock the full LEGO Play creative building experience.
• All content is moderated before appearing in the app.
Unlock the full experience with LEGO® Insiders Club
Get full access to all LEGO Play content, with a LEGO Insiders Club membership — it’s free and easy to sign up! Ask a parent or guardian to help you sign up.
Important information:
• The app is FREE and there are no in-app purchases or third-party advertising.
• To help create a safe and creative space for kids, verification is required to access some functionality. Verification needs to be given by an
What's new in 2026.9.2
Missions are now open to everyone – no account needed. Jump into the Halloween event and see which missions you can crack!
Our designers have also been busy giving the app a few style upgrades.
Our designers have also been busy giving the app a few style upgrades.
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